The table below looks at the statistics for Digital Marketing skills in IT jobs advertised for the Liverpool region. Included is a guide to the average salaries offered in IT jobs that have cited Digital Marketing over the 3 months to 31 October 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
31 Oct 2014
Same period 2013 Same period 2012
Digital Marketing
Rank 44 57 63
Rank change year-on-year
+13 +6
Permanent jobs citing Digital Marketing 2 9 4
As % of all permanent IT jobs located in Liverpool 0.55% 1.89% 0.89%
As % of the Processes & Methodologies category 0.70% 2.22% 1.09%
Number of salaries quoted 0 8 4
Average salary - £48,750 £30,000
Average salary % change year-on-year
- +62.50%
UK excluding London average salary £39,000 £32,500 £32,500
% change year-on-year
+20.00% -
Digital Marketing
Merseyside

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Liverpool region.

Processes & Methodologies Category
Liverpool
Permanent IT job ads with a match in the
Processes & Methodologies category
287 405 368
As % of all permanent IT jobs located in Liverpool 78.42% 84.91% 81.60%
Number of salaries quoted 231 364 326
Average salary £40,000 £41,000 £40,000
Average salary % change year-on-year
-2.43% +2.50%
90% offered a salary of more than £29,000 £30,000 £27,500
10% offered a salary of more than £60,000 £55,000 £50,000
UK excluding London average salary £42,500 £42,000 £40,000
% change year-on-year
+1.19% +5.00%

Digital Marketing
Jobs Demand Trend in Liverpool

This chart provides a 3-month moving total of permanent IT jobs citing Digital Marketing across the Liverpool region as a proportion of the total demand within the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in Liverpool

Digital Marketing
Salary Trend in Liverpool

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing across the Liverpool region.

Digital Marketing Salary Trend in Liverpool

Digital Marketing
Top 25 Related IT Skills in Liverpool

For the 6 months to 31 October 2014, IT jobs across the Liverpool region citing Digital Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing.

1 10 (100.00%) Google
1 10 (100.00%) Pay per click
1 10 (100.00%) Marketing
2 8 (80.00%) SEO
2 8 (80.00%) Social Media
2 8 (80.00%) Twitter
3 7 (70.00%) Facebook
3 7 (70.00%) Advertising
4 4 (40.00%) Data Modelling
5 3 (30.00%) Google Analytics
5 3 (30.00%) Analytics
6 2 (20.00%) Competitor Analysis
6 2 (20.00%) Time Management
7 1 (10.00%) Blog
7 1 (10.00%) Law
7 1 (10.00%) Degree
7 1 (10.00%) B2B
7 1 (10.00%) HTML
7 1 (10.00%) CSS
7 1 (10.00%) Multimedia
7 1 (10.00%) Content Management
7 1 (10.00%) Marketing Strategy
7 1 (10.00%) Social Media Marketing
7 1 (10.00%) Online Marketing
7 1 (10.00%) Mobile App

Digital Marketing
Top Related IT Skills in Liverpool by Category

For the 6 months to 31 October 2014, IT jobs across the Liverpool region citing Digital Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing. Up to 20 skills are shown per category.

Business Applications
1 3 (30.00%) Google Analytics
General
1 10 (100.00%) Marketing
2 7 (70.00%) Advertising
3 1 (10.00%) Multimedia
3 1 (10.00%) Law
Job Titles
1 7 (70.00%) Marketing Executive
1 7 (70.00%) SEO Executive
2 2 (20.00%) PPC Specialist
2 2 (20.00%) PPC Manager
2 2 (20.00%) PPC Analyst
2 2 (20.00%) PPC Executive
3 1 (10.00%) Digital Marketing Manager
3 1 (10.00%) Marketing Manager
Libraries, Frameworks & Software Standards
1 1 (10.00%) HTML
1 1 (10.00%) CSS
Miscellaneous
1 8 (80.00%) Social Media
2 1 (10.00%) Mobile App
2 1 (10.00%) Blog
Processes & Methodologies
1 10 (100.00%) Pay per click
2 8 (80.00%) SEO
3 4 (40.00%) Data Modelling
4 3 (30.00%) Analytics
5 2 (20.00%) Competitor Analysis
5 2 (20.00%) Time Management
6 1 (10.00%) Online Marketing
6 1 (10.00%) Marketing Strategy
6 1 (10.00%) Social Media Marketing
6 1 (10.00%) B2B
6 1 (10.00%) Content Management
Qualifications
1 1 (10.00%) Degree
Vendors
1 10 (100.00%) Google
2 8 (80.00%) Twitter
3 7 (70.00%) Facebook
Liverpool, Lancashire
The Little Black Book Agency
Posted: 2 days ago