The table below looks at the statistics for Digital Marketing skills in IT jobs advertised for the Liverpool region. Included is a guide to the average salaries offered in IT jobs that have cited Digital Marketing over the 3 months to 5 May 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
5 May 2015
Same period 2014 Same period 2013
Digital Marketing
Rank 47 60 33
Rank change year-on-year
+13 -27
Permanent jobs citing Digital Marketing 7 6 15
As % of all permanent IT jobs located in Liverpool 1.68% 1.09% 4.25%
As % of the Processes & Methodologies category 1.96% 1.26% 5.17%
Number of salaries quoted 4 2 15
Average salary £30,000 £26,250 £33,500
Average salary % change year-on-year
+14.28% -21.64%
UK excluding London average salary £36,380 £35,000 £35,000
% change year-on-year
+3.94% -
Digital Marketing
Merseyside

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Liverpool region.

Processes & Methodologies Category
Liverpool
Permanent IT job ads with a match in the
Processes & Methodologies category
358 475 290
As % of all permanent IT jobs located in Liverpool 85.85% 86.36% 82.15%
Number of salaries quoted 243 416 248
Average salary £45,000 £40,000 £35,000
Average salary % change year-on-year
+12.50% +14.28%
90% offered a salary of more than £29,500 £27,500 £25,000
10% offered a salary of more than £60,000 £55,750 £62,500
UK excluding London average salary £44,000 £42,500 £40,000
% change year-on-year
+3.52% +6.25%

Digital Marketing
Jobs Demand Trend in Liverpool

This chart provides a 3-month moving total of permanent IT jobs citing Digital Marketing across the Liverpool region as a proportion of the total demand within the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in Liverpool

Digital Marketing
Salary Trend in Liverpool

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing across the Liverpool region.

Digital Marketing Salary Trend in Liverpool

Digital Marketing
Top 30 Related IT Skills in Liverpool

For the 6 months to 5 May 2015, IT jobs across the Liverpool region citing Digital Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing.

1 10 (100.00%) Marketing
2 5 (50.00%) Social Media
3 4 (40.00%) Business Development
3 4 (40.00%) User Experience
4 2 (20.00%) Pay per click
5 1 (10.00%) AngularJS
5 1 (10.00%) Analytics
5 1 (10.00%) Campaign Management
5 1 (10.00%) CSS3
5 1 (10.00%) Marketing Strategy
5 1 (10.00%) Social Media Marketing
5 1 (10.00%) Blog
5 1 (10.00%) Google Analytics
5 1 (10.00%) Time Management
5 1 (10.00%) iPhone
5 1 (10.00%) Brand Management
5 1 (10.00%) HTML5
5 1 (10.00%) Web Development
5 1 (10.00%) Degree
5 1 (10.00%) iPad
5 1 (10.00%) Competitor Analysis
5 1 (10.00%) Google
5 1 (10.00%) MVC
5 1 (10.00%) SEO
5 1 (10.00%) HTML
5 1 (10.00%) JavaScript
5 1 (10.00%) PHP
5 1 (10.00%) MySQL
5 1 (10.00%) CSS
5 1 (10.00%) E-Commerce

Digital Marketing
Top Related IT Skills in Liverpool by Category

For the 6 months to 5 May 2015, IT jobs across the Liverpool region citing Digital Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing. Up to 20 skills are shown per category.

Cloud Services
1 1 (10.00%) Google Analytics
Database & Business Intelligence
1 1 (10.00%) MySQL
General
1 10 (100.00%) Marketing
Job Titles
1 3 (30.00%) Account Manager
2 2 (20.00%) Senior Manager
2 2 (20.00%) Senior Project Manager
2 2 (20.00%) Senior Account Manager
2 2 (20.00%) PPC Specialist
2 2 (20.00%) Project Manager
2 2 (20.00%) PPC Manager
2 2 (20.00%) PPC Analyst
2 2 (20.00%) PPC Executive
3 1 (10.00%) Digital Marketing Executive
3 1 (10.00%) Developer
3 1 (10.00%) Marketing Executive
3 1 (10.00%) Front-End Developer
Libraries, Frameworks & Software Standards
1 1 (10.00%) HTML
1 1 (10.00%) CSS
1 1 (10.00%) HTML5
1 1 (10.00%) CSS3
1 1 (10.00%) AngularJS
Miscellaneous
1 5 (50.00%) Social Media
2 4 (40.00%) User Experience
3 1 (10.00%) iPad
3 1 (10.00%) Blog
3 1 (10.00%) iPhone
Processes & Methodologies
1 4 (40.00%) Business Development
2 2 (20.00%) Pay per click
3 1 (10.00%) Web Development
3 1 (10.00%) Time Management
3 1 (10.00%) Brand Management
3 1 (10.00%) Marketing Strategy
3 1 (10.00%) Social Media Marketing
3 1 (10.00%) Analytics
3 1 (10.00%) Campaign Management
3 1 (10.00%) E-Commerce
3 1 (10.00%) B2B
3 1 (10.00%) MVC
3 1 (10.00%) SEO
3 1 (10.00%) Competitor Analysis
Programming Languages
1 1 (10.00%) JavaScript
1 1 (10.00%) PHP
Qualifications
1 1 (10.00%) Degree
Vendors
1 1 (10.00%) Symantec
1 1 (10.00%) Google