The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Liverpool region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 21 October 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
21 Oct 2014
Same period 2013 Same period 2012
Marketing
Rank 45 44 45
Rank change year-on-year
-1 +1
Permanent jobs citing Marketing 6 20 19
As % of all permanent IT jobs located in Liverpool 1.60% 4.20% 4.12%
As % of the General category 4.58% 12.27% 13.67%
Number of salaries quoted 3 17 19
Average salary £25,000 £47,500 £27,500
Average salary % change year-on-year
-47.36% +72.72%
UK excluding London average salary £39,000 £35,000 £35,000
% change year-on-year
+11.42% -
Marketing
Merseyside

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Liverpool region.

General Category
Liverpool
Permanent IT job ads with a match in the
General category
131 163 139
As % of all permanent IT jobs located in Liverpool 34.84% 34.24% 30.15%
Number of salaries quoted 116 139 133
Average salary £45,000 £34,000 £40,000
Average salary % change year-on-year
+32.35% -15.00%
90% offered a salary of more than £31,250 £24,500 £23,500
10% offered a salary of more than £65,000 £45,250 £55,000
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -

Marketing
Jobs Demand Trend in Liverpool

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Liverpool region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Liverpool

Marketing
Salary Trend in Liverpool

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Liverpool region.

Marketing Salary Trend in Liverpool

Marketing
Salary Histogram in Liverpool

This chart provides a salary histogram for IT jobs citing Marketing across the Liverpool region over the 3 months to 21 October 2014.

Marketing Salary Histogram in Liverpool

Marketing
Top 30 Related IT Skills in Liverpool

For the 6 months to 21 October 2014, IT jobs across the Liverpool region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 14 (41.18%) E-Commerce
2 12 (35.29%) Pay per click
3 11 (32.35%) Digital Marketing
3 11 (32.35%) Google
4 10 (29.41%) Social Media
5 9 (26.47%) Twitter
5 9 (26.47%) SEO
5 9 (26.47%) Advertising
6 8 (23.53%) Finance
6 8 (23.53%) Facebook
7 7 (20.59%) Online Marketing
8 6 (17.65%) Business Development
8 6 (17.65%) German Language
8 6 (17.65%) HTML
9 5 (14.71%) Data Modelling
9 5 (14.71%) CSS
10 4 (11.76%) JavaScript
10 4 (11.76%) XHTML
10 4 (11.76%) Project Management
10 4 (11.76%) jQuery
10 4 (11.76%) WordPress
10 4 (11.76%) Degree
10 4 (11.76%) Ajax
10 4 (11.76%) Agile Software Development
10 4 (11.76%) Magento
10 4 (11.76%) HTML5
10 4 (11.76%) CSS3
11 3 (8.82%) Analytics
11 3 (8.82%) MS Office
11 3 (8.82%) Google Analytics

Marketing
Top Related IT Skills in Liverpool by Category

For the 6 months to 21 October 2014, IT jobs across the Liverpool region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 4 (11.76%) WordPress
2 1 (2.94%) SAS
Applications
1 3 (8.82%) MS Office
1 3 (8.82%) MS Excel
2 2 (5.88%) MS Project
3 1 (2.94%) SPSS
Business Applications
1 4 (11.76%) Magento
2 3 (8.82%) Google Analytics
Database & Business Intelligence
1 2 (5.88%) MS Access
1 2 (5.88%) SQL Server Reporting Services
General
1 9 (26.47%) Advertising
2 8 (23.53%) Finance
3 6 (17.65%) German Language
4 2 (5.88%) Games
5 1 (2.94%) Law
5 1 (2.94%) Manufacturing
5 1 (2.94%) Multimedia
Job Titles
1 8 (23.53%) Marketing Executive
1 8 (23.53%) SEO Executive
2 6 (17.65%) Developer
3 4 (11.76%) Analyst
3 4 (11.76%) Project Manager
3 4 (11.76%) Magento Developer
4 2 (5.88%) Analyst Developer
4 2 (5.88%) PHP Developer
4 2 (5.88%) Business Analyst
4 2 (5.88%) PPC Specialist
4 2 (5.88%) Digital Project Manager
4 2 (5.88%) Front-End Developer
4 2 (5.88%) MI Analyst
4 2 (5.88%) PPC Executive
4 2 (5.88%) PPC Manager
4 2 (5.88%) PPC Analyst
4 2 (5.88%) Product Owner
4 2 (5.88%) PHP Magento Developer
5 1 (2.94%) Digital Account Manager
5 1 (2.94%) IT Business Analyst
Libraries, Frameworks & Software Standards
1 6 (17.65%) HTML
2 5 (14.71%) CSS
3 4 (11.76%) XHTML
3 4 (11.76%) jQuery
3 4 (11.76%) Ajax
3 4 (11.76%) HTML5
3 4 (11.76%) CSS3
Miscellaneous
1 10 (29.41%) Social Media
2 1 (2.94%) Analytical Skills
2 1 (2.94%) Mobile App
2 1 (2.94%) Blog
2 1 (2.94%) Social Network
2 1 (2.94%) Credit Risk
Processes & Methodologies
1 14 (41.18%) E-Commerce
2 12 (35.29%) Pay per click
3 11 (32.35%) Digital Marketing
4 9 (26.47%) SEO
5 7 (20.59%) Online Marketing
6 6 (17.65%) Business Development
7 5 (14.71%) Data Modelling
8 4 (11.76%) Project Management
8 4 (11.76%) Agile Software Development
9 3 (8.82%) Analytics
9 3 (8.82%) Stakeholder Management
9 3 (8.82%) Change Management
10 2 (5.88%) PRINCE2
10 2 (5.88%) B2B
10 2 (5.88%) E-business
10 2 (5.88%) Competitor Analysis
10 2 (5.88%) Customer Analysis
10 2 (5.88%) Time Management
10 2 (5.88%) Mentoring
11 1 (2.94%) Software Architecture
Programming Languages
1 4 (11.76%) JavaScript
2 2 (5.88%) PHP
2 2 (5.88%) SQL
Qualifications
1 4 (11.76%) Degree
2 2 (5.88%) Security Cleared
Quality Assurance & Compliance
1 2 (5.88%) QA
2 1 (2.94%) SLA
Vendors
1 11 (32.35%) Google
2 9 (26.47%) Twitter
3 8 (23.53%) Facebook
4 2 (5.88%) Ariba
5 1 (2.94%) Microsoft
Liverpool, Merseyside
Oscar Associates (UK) Ltd
Salary: £18000 - £25000 per annum
Posted: 20 hours ago
Liverpool, Merseyside
Blue Octopus Recruitment LLP
Salary: From £26,473 to £28,922 per annum
Posted: 5 days ago
Liverpool
Applause IT Innovation
Salary: £20000 - £30000 per annum + Fantastic Training + Benefits
Posted: 18 days ago