The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Liverpool region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 18 December 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
18 Dec 2014
Same period 2013 Same period 2012
Marketing
Rank 42 37 57
Rank change year-on-year
-5 +20
Permanent jobs citing Marketing 10 28 8
As % of all permanent IT jobs located in Liverpool 2.72% 5.69% 1.79%
As % of the General category 7.41% 21.71% 5.59%
Number of salaries quoted 10 26 8
Average salary £25,000 £41,250 £31,250
Average salary % change year-on-year
-39.39% +32.00%
90% offered a salary of more than £21,500 £30,000 £30,000
10% offered a salary of more than £41,000 £63,500 £46,500
UK excluding London average salary £37,500 £37,500 £36,000
% change year-on-year
- +4.16%
Marketing
Merseyside

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Liverpool region.

General Category
Liverpool
Permanent IT job ads with a match in the
General category
135 129 143
As % of all permanent IT jobs located in Liverpool 36.78% 26.22% 32.06%
Number of salaries quoted 112 117 135
Average salary £40,000 £34,500 £36,000
Average salary % change year-on-year
+15.94% -4.16%
90% offered a salary of more than £24,500 £25,000 £25,214
10% offered a salary of more than £60,000 £61,000 £55,000
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -

Marketing
Jobs Demand Trend in Liverpool

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Liverpool region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Liverpool

Marketing
Salary Trend in Liverpool

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Liverpool region.

Marketing Salary Trend in Liverpool

Marketing
Salary Histogram in Liverpool

This chart provides a salary histogram for IT jobs citing Marketing across the Liverpool region over the 3 months to 18 December 2014.

Marketing Salary Histogram in Liverpool

Marketing
Top 30 Related IT Skills in Liverpool

For the 6 months to 18 December 2014, IT jobs across the Liverpool region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 7 (31.82%) Pay per click
2 6 (27.27%) Digital Marketing
2 6 (27.27%) Project Management
2 6 (27.27%) Google
3 5 (22.73%) HTML
3 5 (22.73%) E-Commerce
3 5 (22.73%) Agile Software Development
3 5 (22.73%) Advertising
4 4 (18.18%) B2B
4 4 (18.18%) CSS
4 4 (18.18%) SEO
4 4 (18.18%) Social Media
4 4 (18.18%) Online Marketing
4 4 (18.18%) Twitter
5 3 (13.64%) Responsive Web Design
5 3 (13.64%) CSS3
5 3 (13.64%) Analytics
5 3 (13.64%) SaaS
5 3 (13.64%) HTML5
5 3 (13.64%) Facebook
5 3 (13.64%) Change Management
5 3 (13.64%) EPoS
5 3 (13.64%) Telecoms
5 3 (13.64%) MS Office
5 3 (13.64%) Stakeholder Management
5 3 (13.64%) Google Analytics
5 3 (13.64%) Business Development
5 3 (13.64%) Degree
5 3 (13.64%) QA
6 2 (9.09%) Graphic Design

Marketing
Top Related IT Skills in Liverpool by Category

For the 6 months to 18 December 2014, IT jobs across the Liverpool region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Applications
1 3 (13.64%) MS Office
2 2 (9.09%) MS Excel
2 2 (9.09%) MS Project
3 1 (4.55%) Photoshop
3 1 (4.55%) Adobe Illustrator
Business Applications
1 3 (13.64%) Google Analytics
Cloud Services
1 3 (13.64%) SaaS
Database & Business Intelligence
1 1 (4.55%) MS Access
1 1 (4.55%) SQL Server Reporting Services
Development Applications
1 1 (4.55%) Dreamweaver
General
1 5 (22.73%) Advertising
2 3 (13.64%) Telecoms
3 2 (9.09%) Games
4 1 (4.55%) Multimedia
4 1 (4.55%) Finance
4 1 (4.55%) Law
Job Titles
1 5 (22.73%) Project Manager
2 3 (13.64%) Business Development Executive
2 3 (13.64%) Marketing Executive
2 3 (13.64%) Digital Project Manager
2 3 (13.64%) SEO Executive
3 2 (9.09%) PPC Specialist
3 2 (9.09%) Designer
3 2 (9.09%) Digital Account Manager
3 2 (9.09%) PPC Manager
3 2 (9.09%) PPC Analyst
3 2 (9.09%) PPC Executive
3 2 (9.09%) Product Owner
3 2 (9.09%) Analyst
3 2 (9.09%) Account Manager
3 2 (9.09%) Web Designer
4 1 (4.55%) Analyst Developer
4 1 (4.55%) Marketing Manager
4 1 (4.55%) MI Analyst
4 1 (4.55%) Business Analyst
4 1 (4.55%) Developer
Libraries, Frameworks & Software Standards
1 5 (22.73%) HTML
2 4 (18.18%) CSS
3 3 (13.64%) HTML5
3 3 (13.64%) CSS3
4 2 (9.09%) jQuery
5 1 (4.55%) Flash
Miscellaneous
1 4 (18.18%) Social Media
2 3 (13.64%) EPoS
3 2 (9.09%) Graphic Design
4 1 (4.55%) Blog
4 1 (4.55%) Mobile App
4 1 (4.55%) User Experience
Processes & Methodologies
1 7 (31.82%) Pay per click
2 6 (27.27%) Digital Marketing
2 6 (27.27%) Project Management
3 5 (22.73%) E-Commerce
3 5 (22.73%) Agile Software Development
4 4 (18.18%) B2B
4 4 (18.18%) SEO
4 4 (18.18%) Online Marketing
5 3 (13.64%) Responsive Web Design
5 3 (13.64%) Analytics
5 3 (13.64%) Business Development
5 3 (13.64%) Change Management
5 3 (13.64%) Stakeholder Management
6 2 (9.09%) Web Design
6 2 (9.09%) Competitor Analysis
6 2 (9.09%) E-business
6 2 (9.09%) PRINCE2
6 2 (9.09%) Time Management
6 2 (9.09%) Customer Analysis
6 2 (9.09%) Mentoring
Programming Languages
1 2 (9.09%) JavaScript
2 1 (4.55%) PHP
2 1 (4.55%) SQL
Qualifications
1 3 (13.64%) Degree
2 1 (4.55%) Security Cleared
Quality Assurance & Compliance
1 3 (13.64%) QA
Vendors
1 6 (27.27%) Google
2 4 (18.18%) Twitter
3 3 (13.64%) Facebook
4 2 (9.09%) Adobe
4 2 (9.09%) Ariba
5 1 (4.55%) Microsoft
Liverpool
Applause IT Innovation
Salary: £20000 - £32000 per annum + Fantastic Training + Benefits
Posted: 15 days ago
Liverpool
Computer Futures
Salary: £30000 - £40000 per annum + competitive
Posted: 22 days ago