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The first part of the table below looks at the demand for SEO skills in IT jobs advertised for the Liverpool region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 19 March 2010 with a comparison to the same period in the previous 2 years. The second part of the table is for comparison and provides aggregates for all of the Processes & Methodologies category for the Liverpool region.
| Search Engine Optimisation (SEO) |
| 3 months to
19 Mar 2010 | Same period 2009 | Same period 2008 |
| Rank | 27 | 29 | 51 |
| Rank change year-on-year |
 +2 | +22 |
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| Matching permanent IT job ads | 3 | 15 | 15 |
| As % of all permanent IT jobs located in Liverpool | 1.230 % | 4.323 % | 1.961 % |
| As % of the Processes & Methodologies category | 2.190 % | 7.576 % | 3.632 % |
| Salaries quoted | 3 | 15 | 14 |
| Average salary | £25,000 | £27,500 | £28,000 |
| Average salary % change year-on-year | |
| UK excluding London average salary | £30,000 | £30,000 | £28,000 |
| % change year-on-year | |
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Permanent IT job ads with a match in the
Processes & Methodologies category | 137 | 198 | 413 |
| As % of all permanent IT jobs located in Liverpool | 56.15 % | 57.06 % | 53.99 % |
| Salaries quoted | 118 | 187 | 367 |
| Average salary | £35,000 | £40,000 | £35,000 |
| Average salary % change year-on-year | |
| 90% of jobs offered a salary of more than | £22,500 | £24,500 | £23,500 |
| 10% of jobs offered a salary of more than | £75,000 | £52,500 | £75,000 |
| UK excluding London average salary | £40,000 | £40,000 | £40,000 |
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SEO
Demand TrendThe chart provides a 3-month moving total beginning in 2004 of permanent IT jobs citing SEO across the Liverpool region as a proportion of the total demand within the Processes & Methodologies category.
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