The table below looks at the statistics for B2C skills in IT jobs advertised for the Manchester region. Included is a guide to the average salaries offered in IT jobs that have cited B2C over the 3 months to 31 August 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
31 Aug 2015
Same period 2014 Same period 2013
B2C (Business-to-Consumer)
Rank 178 171 164
Rank change year-on-year
-7 -7
Permanent jobs citing B2C 8 19 15
As % of all permanent IT jobs located in Manchester 0.21% 0.47% 0.39%
As % of the Processes & Methodologies category 0.24% 0.56% 0.49%
Number of salaries quoted 6 9 3
Average salary £45,000 £35,000 £65,000
Average salary % change year-on-year
+28.57% -46.15%
UK excluding London average salary £50,000 £45,000 £47,500
% change year-on-year
+11.11% -5.26%
B2C
North West

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Manchester region.

Processes & Methodologies Category
Manchester
Permanent IT job ads with a match in the
Processes & Methodologies category
3365 3414 3057
As % of all permanent IT jobs located in Manchester 86.68% 83.94% 79.14%
Number of salaries quoted 2818 2745 2631
Average salary £42,500 £40,000 £38,500
Average salary % change year-on-year
+6.25% +3.89%
90% offered a salary of more than £29,000 £26,500 £27,000
10% offered a salary of more than £60,000 £55,000 £57,000
UK excluding London average salary £45,000 £42,500 £41,500
% change year-on-year
+5.88% +2.40%

B2C
Jobs Demand Trend in Manchester

This chart provides a 3-month moving total of permanent IT jobs citing B2C across the Manchester region as a proportion of the total demand within the Processes & Methodologies category.

B2C Jobs Demand Trend in Manchester

B2C
Salary Trend in Manchester

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing B2C across the Manchester region.

B2C Salary Trend in Manchester

B2C
Salary Histogram in Manchester

This chart provides a salary histogram for IT jobs citing B2C across the Manchester region over the 3 months to 31 August 2015.

B2C Salary Histogram in Manchester

B2C
Job Locations in Manchester

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing B2C within the Manchester region over the 3 months to 31 August 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Rochdale - 6 £45,000 -
B2C
North West

B2C
Top 30 Related IT Skills in Manchester

For the 6 months to 31 August 2015, IT jobs across the Manchester region citing B2C also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited B2C.

1 10 (76.92%) B2B
2 6 (46.15%) HTML
2 6 (46.15%) Project Management
2 6 (46.15%) SEO
2 6 (46.15%) Marketing
3 4 (30.77%) Project Planning
3 4 (30.77%) Web Development
3 4 (30.77%) Email Marketing
3 4 (30.77%) Digital Marketing
3 4 (30.77%) Content Management
3 4 (30.77%) Data Analysis
3 4 (30.77%) Web Analytics
3 4 (30.77%) Online Marketing
3 4 (30.77%) Social Media
3 4 (30.77%) Marketing Strategy
3 4 (30.77%) Analytics
3 4 (30.77%) User Experience
3 4 (30.77%) Performance Metrics
3 4 (30.77%) DHTML
3 4 (30.77%) CMS
3 4 (30.77%) Management Information System
3 4 (30.77%) CSS
3 4 (30.77%) XML
3 4 (30.77%) UML
3 4 (30.77%) Intranet
3 4 (30.77%) Internet
3 4 (30.77%) E-Commerce
3 4 (30.77%) Dreamweaver
4 3 (23.08%) Retail
5 2 (15.38%) SQL Server Reporting Services

B2C
Top Related IT Skills in Manchester by Category

For the 6 months to 31 August 2015, IT jobs across the Manchester region citing B2C also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited B2C. Up to 20 skills are shown per category.

Application Platforms
1 4 (30.77%) CMS
Applications
1 2 (15.38%) MS Visio
Business Applications
1 1 (7.69%) Dynamics CRM
Communications & Networking
1 4 (30.77%) Intranet
1 4 (30.77%) Internet
Database & Business Intelligence
1 2 (15.38%) SQL Server
1 2 (15.38%) SQL Server Reporting Services
Development Applications
1 4 (30.77%) Dreamweaver
General
1 6 (46.15%) Marketing
2 3 (23.08%) Retail
3 1 (7.69%) Telecoms
3 1 (7.69%) Advertising
Job Titles
1 4 (30.77%) Marketing Manager
1 4 (30.77%) Digital Marketing Manager
2 3 (23.08%) Account Manager
3 2 (15.38%) Senior Manager
3 2 (15.38%) Website Manager
3 2 (15.38%) Information Analyst
3 2 (15.38%) Senior Account Manager
3 2 (15.38%) Project Manager
3 2 (15.38%) Business Analyst
3 2 (15.38%) Analyst
3 2 (15.38%) Business Information Analyst
4 1 (7.69%) CRM Manager
4 1 (7.69%) CRM Project Manager
Libraries, Frameworks & Software Standards
1 6 (46.15%) HTML
2 4 (30.77%) CSS
2 4 (30.77%) DHTML
2 4 (30.77%) XML
3 2 (15.38%) Web Services
Miscellaneous
1 4 (30.77%) Management Information System
1 4 (30.77%) Social Media
1 4 (30.77%) User Experience
1 4 (30.77%) Performance Metrics
2 2 (15.38%) Analytical Skills
Processes & Methodologies
1 10 (76.92%) B2B
2 6 (46.15%) Project Management
2 6 (46.15%) SEO
3 4 (30.77%) UML
3 4 (30.77%) E-Commerce
3 4 (30.77%) Web Analytics
3 4 (30.77%) Project Planning
3 4 (30.77%) Web Development
3 4 (30.77%) Email Marketing
3 4 (30.77%) Digital Marketing
3 4 (30.77%) Online Marketing
3 4 (30.77%) Marketing Strategy
3 4 (30.77%) Analytics
3 4 (30.77%) Content Management
3 4 (30.77%) Data Analysis
4 2 (15.38%) Stakeholder Management
4 2 (15.38%) Business Intelligence
5 1 (7.69%) CRM
5 1 (7.69%) Workflow
5 1 (7.69%) Business Development
Programming Languages
1 2 (15.38%) SQL
1 2 (15.38%) VBA
Vendors
1 1 (7.69%) Microsoft