The table below looks at the statistics for B2C skills in IT jobs advertised for the Manchester region. Included is a guide to the average salaries offered in IT jobs that have cited B2C over the 3 months to 29 August 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
29 Aug 2014
Same period 2013 Same period 2012
B2C (Business-to-Consumer)
Rank 168 167 145
Rank change year-on-year
-1 -22
Permanent jobs citing B2C 20 12 42
As % of all permanent IT jobs located in Manchester 0.49% 0.31% 1.12%
As % of the Processes & Methodologies category 0.59% 0.40% 1.38%
Number of salaries quoted 10 3 14
Average salary £41,250 £65,000 £37,500
Average salary % change year-on-year
-36.53% +73.33%
90% offered a salary of more than £23,000 £51,000 £28,200
10% offered a salary of more than £56,500 £65,000 £42,500
UK excluding London average salary £45,000 £47,500 £42,500
% change year-on-year
-5.26% +11.76%
B2C
North West

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Manchester region.

Processes & Methodologies Category
Manchester
Permanent IT job ads with a match in the
Processes & Methodologies category
3381 2982 3038
As % of all permanent IT jobs located in Manchester 82.12% 77.29% 80.86%
Number of salaries quoted 2717 2562 2654
Average salary £40,000 £38,500 £37,500
Average salary % change year-on-year
+3.89% +2.66%
90% offered a salary of more than £26,500 £26,500 £26,000
10% offered a salary of more than £57,500 £55,000 £55,000
UK excluding London average salary £42,500 £41,000 £40,000
% change year-on-year
+3.65% +2.50%

B2C
Jobs Demand Trend in Manchester

This chart provides a 3-month moving total of permanent IT jobs citing B2C across the Manchester region as a proportion of the total demand within the Processes & Methodologies category.

B2C Jobs Demand Trend in Manchester

B2C
Salary Trend in Manchester

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing B2C across the Manchester region.

B2C Salary Trend in Manchester

B2C
Salary Histogram in Manchester

This chart provides a salary histogram for IT jobs citing B2C across the Manchester region over the 3 months to 29 August 2014.

B2C Salary Histogram in Manchester

B2C
Top 30 Related IT Skills in Manchester

For the 6 months to 29 August 2014, IT jobs across the Manchester region citing B2C also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited B2C.

1 21 (72.41%) B2B
2 20 (68.97%) Marketing
3 15 (51.72%) Online Marketing
4 13 (44.83%) Digital Marketing
4 13 (44.83%) Pay per click
4 13 (44.83%) SEO
5 12 (41.38%) Advertising
6 10 (34.48%) Google
6 10 (34.48%) Social Media
6 10 (34.48%) Analytics
7 9 (31.03%) JavaScript
8 8 (27.59%) HTML
8 8 (27.59%) CSS
8 8 (27.59%) Yahoo!
8 8 (27.59%) Digital Media
8 8 (27.59%) Facebook
8 8 (27.59%) Twitter
9 7 (24.14%) Project Management
10 6 (20.69%) Copywriting
11 4 (13.79%) Marketing Strategy
11 4 (13.79%) Finance
11 4 (13.79%) E-Commerce
12 3 (10.34%) Internet
12 3 (10.34%) Product Management
12 3 (10.34%) Mobile Marketing
13 2 (6.90%) Google Analytics
13 2 (6.90%) C
14 1 (3.45%) JBoss
14 1 (3.45%) Java
14 1 (3.45%) J2EE

B2C
Top Related IT Skills in Manchester by Category

For the 6 months to 29 August 2014, IT jobs across the Manchester region citing B2C also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited B2C. Up to 20 skills are shown per category.

Business Applications
1 2 (6.90%) Google Analytics
Communications & Networking
1 3 (10.34%) Internet
General
1 20 (68.97%) Marketing
2 12 (41.38%) Advertising
3 4 (13.79%) Finance
4 1 (3.45%) Legal
4 1 (3.45%) Banking
4 1 (3.45%) Retail
4 1 (3.45%) German Language
4 1 (3.45%) Russian Language
Job Titles
1 8 (27.59%) SEO Executive
2 6 (20.69%) Copywriter
3 4 (13.79%) Senior Manager
3 4 (13.79%) Marketing Manager
4 3 (10.34%) Senior Product Manager
4 3 (10.34%) Online Marketing Manager
4 3 (10.34%) Account Manager
4 3 (10.34%) Online Account Manager
4 3 (10.34%) Product Manager
5 2 (6.90%) PPC Executive
5 2 (6.90%) PPC Manager
5 2 (6.90%) PPC Analyst
5 2 (6.90%) Digital Marketing Manager
5 2 (6.90%) PPC Specialist
6 1 (3.45%) Digital Account Manager
6 1 (3.45%) Developer
6 1 (3.45%) Java Developer
6 1 (3.45%) Java/J2EE Developer
Libraries, Frameworks & Software Standards
1 8 (27.59%) HTML
1 8 (27.59%) CSS
2 1 (3.45%) J2EE
Miscellaneous
1 10 (34.48%) Social Media
2 8 (27.59%) Digital Media
3 6 (20.69%) Copywriting
4 1 (3.45%) Smart Meter
4 1 (3.45%) Online Banking
4 1 (3.45%) New Media
4 1 (3.45%) Mobile App
Processes & Methodologies
1 21 (72.41%) B2B
2 15 (51.72%) Online Marketing
3 13 (44.83%) SEO
3 13 (44.83%) Pay per click
3 13 (44.83%) Digital Marketing
4 10 (34.48%) Analytics
5 7 (24.14%) Project Management
6 4 (13.79%) Marketing Strategy
6 4 (13.79%) E-Commerce
7 3 (10.34%) Mobile Marketing
7 3 (10.34%) Product Management
8 1 (3.45%) Customer Engagement
8 1 (3.45%) Stakeholder Management
Programming Languages
1 9 (31.03%) JavaScript
2 2 (6.90%) C
3 1 (3.45%) Java
Vendors
1 10 (34.48%) Google
2 8 (27.59%) Facebook
2 8 (27.59%) Twitter
2 8 (27.59%) Yahoo!
3 1 (3.45%) JBoss
Manchester, Lancashire
Adria Solutions Ltd
Salary: £50000 - £60000 per annum + Benefits
Posted: 2 days ago
Manchester, Lancashire
Benjamin James Sourcing
Posted: 8 days ago
Manchester, Lancashire
Uniting Ambition
Posted: 9 days ago