The table below looks at the statistics for Digital Marketing skills in IT jobs advertised for the Manchester region. Included is a guide to the average salaries offered in IT jobs that have cited Digital Marketing over the 3 months to 17 April 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
17 Apr 2015
Same period 2014 Same period 2013
Digital Marketing
Rank 132 113 140
Rank change year-on-year
-19 +27
Permanent jobs citing Digital Marketing 53 78 55
As % of all permanent IT jobs located in Manchester 1.43% 1.94% 1.32%
As % of the Processes & Methodologies category 1.73% 2.31% 1.64%
Number of salaries quoted 41 53 49
Average salary £35,000 £27,500 £32,500
Average salary % change year-on-year
+27.27% -15.38%
90% offered a salary of more than £22,500 £24,500 £22,900
10% offered a salary of more than £65,000 £45,000 £37,500
UK excluding London average salary £36,000 £35,000 £32,500
% change year-on-year
+2.85% +7.69%
Digital Marketing
North West

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Manchester region.

Processes & Methodologies Category
Manchester
Permanent IT job ads with a match in the
Processes & Methodologies category
3062 3373 3351
As % of all permanent IT jobs located in Manchester 82.69% 83.80% 80.30%
Number of salaries quoted 2521 2782 2862
Average salary £40,000 £40,000 £37,500
Average salary % change year-on-year
- +6.66%
90% offered a salary of more than £27,500 £26,500 £26,000
10% offered a salary of more than £57,500 £51,500 £55,000
UK excluding London average salary £44,000 £42,500 £40,000
% change year-on-year
+3.52% +6.25%

Digital Marketing
Jobs Demand Trend in Manchester

This chart provides a 3-month moving total of permanent IT jobs citing Digital Marketing across the Manchester region as a proportion of the total demand within the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in Manchester

Digital Marketing
Salary Trend in Manchester

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing across the Manchester region.

Digital Marketing Salary Trend in Manchester

Digital Marketing
Salary Histogram in Manchester

This chart provides a salary histogram for IT jobs citing Digital Marketing across the Manchester region over the 3 months to 17 April 2015.

Digital Marketing Salary Histogram in Manchester

Digital Marketing
Job Locations in Manchester

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Digital Marketing within the Manchester region over the 3 months to 17 April 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Stockport +12 9 £62,500 -7.40% 2
Cheadle +14 3 £20,750 -53.88%
Bolton +4 2 - -
Salford 0 1 £43,000 +62.26%
Bury - 1 £28,000 - 1
Digital Marketing
North West

Digital Marketing
Top 30 Related IT Skills in Manchester

For the 6 months to 17 April 2015, IT jobs across the Manchester region citing Digital Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing.

1 109 (100.00%) Marketing
2 40 (36.70%) Social Media
2 40 (36.70%) HTML
3 39 (35.78%) CSS
4 32 (29.36%) Analytical Skills
5 28 (25.69%) SEO
6 26 (23.85%) Content Management
6 26 (23.85%) E-Commerce
7 25 (22.94%) JavaScript
7 25 (22.94%) HTML5
8 23 (21.10%) CRM
8 23 (21.10%) Web Design
9 20 (18.35%) Pay per click
10 19 (17.43%) jQuery
11 18 (16.51%) Legal
12 17 (15.60%) Finance
13 16 (14.68%) Migration
13 16 (14.68%) PHP
13 16 (14.68%) Google
13 16 (14.68%) Analytics
14 14 (12.84%) WordPress
14 14 (12.84%) B2B
15 13 (11.93%) Git (software)
15 13 (11.93%) Degree
15 13 (11.93%) CSS3
16 12 (11.01%) User Experience
16 12 (11.01%) Online Marketing
17 10 (9.17%) Web Development
17 10 (9.17%) Google Analytics
17 10 (9.17%) OO

Digital Marketing
Top Related IT Skills in Manchester by Category

For the 6 months to 17 April 2015, IT jobs across the Manchester region citing Digital Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing. Up to 20 skills are shown per category.

Application Platforms
1 14 (12.84%) WordPress
2 10 (9.17%) CMS
3 5 (4.59%) Apache
4 2 (1.83%) SharePoint
5 1 (0.92%) Liferay
5 1 (0.92%) Node.js
5 1 (0.92%) Tomcat
5 1 (0.92%) Drupal
Applications
1 9 (8.26%) MS Excel
2 6 (5.50%) Photoshop
2 6 (5.50%) MS Office
3 3 (2.75%) MS Project
4 2 (1.83%) Adobe Illustrator
4 2 (1.83%) InDesign
4 2 (1.83%) Adobe After Effects
4 2 (1.83%) MS PowerPoint
5 1 (0.92%) Spreadsheet
Business Applications
1 10 (9.17%) Google Analytics
2 6 (5.50%) SAP Oil and Gas
3 2 (1.83%) Magento
4 1 (0.92%) Shopify
Cloud Services
1 1 (0.92%) GitHub
Communications & Networking
1 3 (2.75%) Internet
2 2 (1.83%) SSH
3 1 (0.92%) NAS
3 1 (0.92%) Structured Cabling
3 1 (0.92%) VoIP
3 1 (0.92%) SAN
3 1 (0.92%) Intranet
Database & Business Intelligence
1 8 (7.34%) MySQL
2 2 (1.83%) SQL Server
2 2 (1.83%) Big Data
3 1 (0.92%) Hadoop
Development Applications
1 13 (11.93%) Git (software)
2 3 (2.75%) Dreamweaver
3 2 (1.83%) Selenium
4 1 (0.92%) Mockito
4 1 (0.92%) Gradle
4 1 (0.92%) Maven
4 1 (0.92%) JUnit
4 1 (0.92%) Visual Studio
General
1 109 (100.00%) Marketing
2 18 (16.51%) Legal
3 17 (15.60%) Finance
4 9 (8.26%) Retail
5 6 (5.50%) Electronics
5 6 (5.50%) Telecoms
5 6 (5.50%) Manufacturing
6 5 (4.59%) Advertising
7 4 (3.67%) Law
8 2 (1.83%) Back Office
8 2 (1.83%) Games
8 2 (1.83%) Automotive
Job Titles
1 28 (25.69%) Developer
2 12 (11.01%) Front-End Developer
3 9 (8.26%) Marketing Executive
4 8 (7.34%) PHP Developer
5 6 (5.50%) Digital Marketing Executive
6 5 (4.59%) Business Manager
6 5 (4.59%) Development Manager
6 5 (4.59%) Business Development Manager
7 4 (3.67%) Analyst
7 4 (3.67%) Project Manager
7 4 (3.67%) Marketing Manager
7 4 (3.67%) Web Designer
7 4 (3.67%) PPC Manager
7 4 (3.67%) PPC Analyst
7 4 (3.67%) PPC Executive
7 4 (3.67%) Digital Project Manager
7 4 (3.67%) SEO Executive
7 4 (3.67%) PPC Specialist
7 4 (3.67%) Head of Development
7 4 (3.67%) Designer
Libraries, Frameworks & Software Standards
1 40 (36.70%) HTML
2 39 (35.78%) CSS
3 25 (22.94%) HTML5
4 19 (17.43%) jQuery
5 13 (11.93%) CSS3
6 8 (7.34%) XML
6 8 (7.34%) Ajax
7 7 (6.42%) XHTML
8 5 (4.59%) SOAP
8 5 (4.59%) Symfony
8 5 (4.59%) AngularJS
9 4 (3.67%) CakePHP
9 4 (3.67%) JSON
9 4 (3.67%) .NET
10 3 (2.75%) YUI
10 3 (2.75%) Sass
10 3 (2.75%) LESS
11 2 (1.83%) ASP.NET MVC
11 2 (1.83%) DHTML
11 2 (1.83%) ASP.NET
Miscellaneous
1 40 (36.70%) Social Media
2 32 (29.36%) Analytical Skills
3 12 (11.01%) User Experience
4 6 (5.50%) DTV
5 5 (4.59%) Copywriting
5 5 (4.59%) Digital Media
6 2 (1.83%) Blog
7 1 (0.92%) Open Source
7 1 (0.92%) Tandem
7 1 (0.92%) Derivative
7 1 (0.92%) New Media
7 1 (0.92%) Mobile App
7 1 (0.92%) Enterprise Software
7 1 (0.92%) W3C
Operating Systems
1 7 (6.42%) Linux
2 2 (1.83%) UNIX
2 2 (1.83%) Windows
Processes & Methodologies
1 28 (25.69%) SEO
2 26 (23.85%) E-Commerce
2 26 (23.85%) Content Management
3 23 (21.10%) Web Design
3 23 (21.10%) CRM
4 20 (18.35%) Pay per click
5 16 (14.68%) Migration
5 16 (14.68%) Analytics
6 14 (12.84%) B2B
7 12 (11.01%) Online Marketing
8 10 (9.17%) OO
8 10 (9.17%) Agile Software Development
8 10 (9.17%) Web Development
9 9 (8.26%) Email Marketing
10 7 (6.42%) Project Management
11 6 (5.50%) B2C
11 6 (5.50%) Business Intelligence
11 6 (5.50%) Business Development
11 6 (5.50%) Programme Management
12 5 (4.59%) Scrum
Programming Languages
1 25 (22.94%) JavaScript
2 16 (14.68%) PHP
3 3 (2.75%) SQL
3 3 (2.75%) C#
4 2 (1.83%) Java
5 1 (0.92%) Perl
5 1 (0.92%) C
5 1 (0.92%) T-SQL
5 1 (0.92%) VB.NET
5 1 (0.92%) VBA
5 1 (0.92%) Python
5 1 (0.92%) Ruby
5 1 (0.92%) Groovy
5 1 (0.92%) Clojure
Qualifications
1 13 (11.93%) Degree
2 2 (1.83%) Security Cleared
3 1 (0.92%) IIBA
Quality Assurance & Compliance
1 1 (0.92%) ISO/IEC 27001
Systems Management
1 1 (0.92%) Systems Management Server (SMS)
Vendors
1 16 (14.68%) Google
2 8 (7.34%) Microsoft
3 6 (5.50%) SAP
3 6 (5.50%) Yahoo!
4 4 (3.67%) Facebook
5 3 (2.75%) Twitter
6 2 (1.83%) Adobe
6 2 (1.83%) Salesforce.com
7 1 (0.92%) VMware
7 1 (0.92%) Cisco
7 1 (0.92%) Zend
7 1 (0.92%) Sitecore
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