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This section looks at the demand for Digital Marketing skills within the Manchester region with a comparison to our Processes & Methodologies category. Included is a guide to the average salaries offered in IT jobs that have cited Digital Marketing over the 3 months to 25 July 2008 with a comparison to the same period last year.

LinkDigital Marketing
Location
3 months to 25 Jul 2008Same period last year
Rank173206
Rank change on same period last yearUp+33
Matching permanent IT job ads1413
As % of all UK permanent IT job ads sampled0.007 %0.005 %
As % of the category below0.441 %0.318 %
Salaries quoted1110
Average minimum salary£25,364£33,000
Average salary£29,591£34,000
% change on same period last year-12.96 %
Average maximum salary£33,818£35,000
UK excluding London average salary£33,539£32,366
% change on same period last year+3.62 %
Manchester IT Job Market, Processes & MethodologiesProcesses & Methodologies
Manchester
Matching permanent IT job ads31764088
As % of all UK permanent IT job ads sampled1.677 %1.674 %
Salaries quoted26613469
Average minimum salary£36,076£42,157
Average salary£40,525£46,906
% change on same period last year-13.60 %
Average maximum salary£44,974£51,656
UK excluding London average salary£42,567£44,524
% change on same period last year-4.39 %
Digital Marketing North WestDigital Marketing
North West

Digital Marketing
Demand Trend

The chart provides a 3-month moving total beginning in 2004 of permanent IT jobs citing Digital Marketing across the Manchester region as a proportion of the total demand within the Processes & Methodologies category.

Manchester Digital Marketing Demand Trend

Digital Marketing
Salary Trend

The chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing across the Manchester region.

Manchester Digital Marketing Salary Trend

Digital Marketing
Salary Histogram

The chart provides a salary histogram for IT jobs citing Digital Marketing across the Manchester region over the 3 months to 25 July 2008.

Manchester Digital Marketing Salary Histogram

Digital Marketing
Top 30 Related IT Skills

For the 6 months to 25 July 2008, IT jobs across the Manchester region citing Digital Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing.

136 (100.00 %)Marketing
217 (47.22 %)Pay per click
217 (47.22 %)SEO
315 (41.67 %)Internet Marketing
412 (33.33 %)Google
511 (30.56 %)HTML
610 (27.78 %)Google Analytics
610 (27.78 %)Email Marketing
75 (13.89 %)Advertising
75 (13.89 %)MySQL
84 (11.11 %)PHP
84 (11.11 %).NET
84 (11.11 %)Linux
84 (11.11 %)Apache
93 (8.333 %)LAMP
93 (8.333 %)ASP.NET
93 (8.333 %)Project Management
93 (8.333 %)Adobe Flex
93 (8.333 %)Silverlight
102 (5.556 %)Degree
102 (5.556 %)Microsoft
102 (5.556 %)CSS
102 (5.556 %)XHTML
102 (5.556 %)Java RMI
111 (2.778 %)TCP/IP
111 (2.778 %)DNS
111 (2.778 %)B2B
111 (2.778 %)B2C
111 (2.778 %)Windows NT
111 (2.778 %)E-Commerce

Digital Marketing
Top Related IT Skills by Category

For the 6 months to 25 July 2008, IT jobs across the Manchester region citing Digital Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing. Up to 20 skills are shown per category.

Manchester IT Job Market, Application DevelopmentApplication Development
111 (30.56 %)HTML
24 (11.11 %).NET
33 (8.333 %)ASP.NET
33 (8.333 %)LAMP
33 (8.333 %)Adobe Flex
33 (8.333 %)Silverlight
42 (5.556 %)XHTML
42 (5.556 %)Java RMI
42 (5.556 %)CSS
51 (2.778 %)XML
51 (2.778 %)AJAX
Manchester IT Job Market, Application PlatformsApplication Platforms
14 (11.11 %)Apache
21 (2.778 %)IIS
Manchester IT Job Market, Business ApplicationsBusiness Applications
110 (27.78 %)Google Analytics
Manchester IT Job Market, Communications & NetworkingCommunications & Networking
11 (2.778 %)TCP/IP
11 (2.778 %)DNS
Manchester IT Job Market, Database & Business IntelligenceDatabase & Business Intelligence
15 (13.89 %)MySQL
21 (2.778 %)SQL Server
Manchester IT Job Market, Development ApplicationsDevelopment Applications
11 (2.778 %)Flash
Manchester IT Job Market, GeneralGeneral
136 (100.00 %)Marketing
25 (13.89 %)Advertising
31 (2.778 %)3D Graphics
31 (2.778 %)Games
31 (2.778 %)Health
31 (2.778 %)Law
31 (2.778 %)Animation
Manchester IT Job Market, Job TitlesJob Titles
111 (30.56 %)Marketing Manager
210 (27.78 %)Online Marketing Manager
34 (11.11 %)Project Manager
34 (11.11 %)Developer
34 (11.11 %)Web Developer
43 (8.333 %)Account Manager
43 (8.333 %)Account Director
52 (5.556 %)Marketing Executive
61 (2.778 %)Digital Producer
61 (2.778 %)Search Manager
61 (2.778 %)Marketing Web Developer
61 (2.778 %)Flash Designer
61 (2.778 %)Business Manager
61 (2.778 %)PHP Web Developer
61 (2.778 %)Development Manager
61 (2.778 %)1st Line Support
61 (2.778 %)Support Engineer
61 (2.778 %)Administrator
61 (2.778 %)Service Manager
61 (2.778 %)Business Development Manager
Manchester IT Job Market, MiscellaneousMiscellaneous
11 (2.778 %)BBC
Manchester IT Job Market, Operating SystemsOperating Systems
14 (11.11 %)Linux
21 (2.778 %)Windows NT
21 (2.778 %)Windows
Manchester IT Job Market, Processes & MethodologiesProcesses & Methodologies
117 (47.22 %)SEO
117 (47.22 %)Pay per click
215 (41.67 %)Internet Marketing
310 (27.78 %)Email Marketing
43 (8.333 %)Project Management
51 (2.778 %)Web Development
51 (2.778 %)Business Development
51 (2.778 %)Web Design
51 (2.778 %)Web Analytics
51 (2.778 %)E-Commerce
51 (2.778 %)B2B
51 (2.778 %)B2C
51 (2.778 %)Time Management
Manchester IT Job Market, Programming LanguagesProgramming Languages
14 (11.11 %)PHP
Manchester IT Job Market, QualificationsQualifications
12 (5.556 %)Degree
Manchester IT Job Market, VendorsVendors
112 (33.33 %)Google
22 (5.556 %)Microsoft
31 (2.778 %)Adobe
31 (2.778 %)Sun
31 (2.778 %)Yahoo!
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