The first table below looks at the demand for Digital Marketing skills in IT jobs advertised for the Manchester region. Included is a guide to the average salaries offered in IT jobs that have cited Digital Marketing over the 3 months to 22 May 2013 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the Manchester region.

Location
3 months to
22 May 2013
Same period 2012 Same period 2011
Digital Marketing
Rank 141 161 113
Rank change year-on-year
+20 -48
Permanent jobs citing Digital Marketing 40 16 56
As % of all permanent IT jobs located in Manchester 0.974% 0.434% 1.441%
As % of the Processes & Methodologies category 1.264% 0.595% 2.097%
Number of salaries quoted 33 15 24
Average salary £34,500 £27,000 £24,250
Average salary % change year-on-year
+27.77% +11.34%
90% offered a salary of more than £22,700 £23,400 £21,800
10% offered a salary of more than £37,500 £45,400 £33,500
UK excluding London average salary £35,000 £35,000 £30,000
% change year-on-year
- +16.66%
All Processes & Methodologies
Manchester
Permanent IT job ads with a match in the
Processes & Methodologies category
3164 2688 2671
As % of all permanent IT jobs located in Manchester 77.06% 72.92% 68.73%
Number of salaries quoted 2729 2367 2414
Average salary £37,500 £35,000 £37,500
Average salary % change year-on-year
+7.14% -6.66%
90% offered a salary of more than £27,000 £25,000 £25,000
10% offered a salary of more than £51,000 £60,000 £52,500
UK excluding London average salary £40,000 £41,000 £40,000
% change year-on-year
-2.43% +2.50%
Digital Marketing
North West

Digital Marketing
Jobs Demand Trend

This chart provides a 3-month moving total of permanent IT jobs citing Digital Marketing across the Manchester region as a proportion of the total demand within the Processes & Methodologies category.

Manchester Digital Marketing Jobs Demand Trend

Digital Marketing
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing across the Manchester region.

Manchester Digital Marketing Salary Trend

Digital Marketing
Salary Histogram

This chart provides a salary histogram for IT jobs citing Digital Marketing across the Manchester region over the 3 months to 22 May 2013.

Manchester Digital Marketing Salary Histogram

Digital Marketing
Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Digital Marketing within the Manchester region over the 3 months to 22 May 2013. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Bury - 3 £33,750 -
Rochdale +11 1 £35,000 +45.83%
Oldham - 1 £35,000 -
Digital Marketing
North West

Digital Marketing
Top 30 Related IT Skills

For the 6 months to 22 May 2013, IT jobs across the Manchester region citing Digital Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing.

1 103 (100.00%) Marketing
2 62 (60.19%) HTML
3 58 (56.31%) CSS
4 44 (42.72%) Git (software)
5 43 (41.75%) JavaScript
5 43 (41.75%) MVC
6 35 (33.98%) TDD
6 35 (33.98%) Continuous Integration
6 35 (33.98%) New Media
7 32 (31.07%) T-SQL
8 31 (30.10%) .NET
8 31 (30.10%) C#
8 31 (30.10%) SQL
9 25 (24.27%) SEO
10 24 (23.30%) SQL Server
11 22 (21.36%) Online Marketing
11 22 (21.36%) Pay per click
12 20 (19.42%) Linux
12 20 (19.42%) PHP
12 20 (19.42%) ASP.NET
13 19 (18.45%) PostgreSQL
13 19 (18.45%) Ruby
13 19 (18.45%) Ruby on Rails
13 19 (18.45%) nginx
13 19 (18.45%) Kanban
13 19 (18.45%) Riak
13 19 (18.45%) Social Media
14 15 (14.56%) Analytics
14 15 (14.56%) Agile Software Development
15 14 (13.59%) Zend

Digital Marketing
Top Related IT Skills by Category

For the 6 months to 22 May 2013, IT jobs across the Manchester region citing Digital Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing. Up to 20 skills are shown per category.

Application Development
1 62 (60.19%) HTML
2 58 (56.31%) CSS
3 31 (30.10%) .NET
4 20 (19.42%) ASP.NET
5 19 (18.45%) Ruby on Rails
6 4 (3.883%) jQuery
7 2 (1.942%) LAMP
Application Platforms
1 19 (18.45%) nginx
2 4 (3.883%) Drupal
3 2 (1.942%) Magento
3 2 (1.942%) WordPress
Applications
1 2 (1.942%) Photoshop
1 2 (1.942%) MS Office
1 2 (1.942%) Adobe Illustrator
Business Applications
1 4 (3.883%) Google Analytics
2 2 (1.942%) SAP Oil and Gas
2 2 (1.942%) SAP BPC
Communications & Networking
1 12 (11.65%) SSL
2 3 (2.913%) Internet
3 1 (0.971%) Intranet
Database & Business Intelligence
1 24 (23.30%) SQL Server
2 19 (18.45%) PostgreSQL
2 19 (18.45%) Riak
3 7 (6.796%) MongoDB
4 2 (1.942%) MySQL
5 1 (0.971%) BODI
5 1 (0.971%) SQL Server Integration Services
5 1 (0.971%) QlikView
5 1 (0.971%) SQL Server Reporting Services
5 1 (0.971%) Data Warehouse
5 1 (0.971%) BusinessObjects
Development Applications
1 44 (42.72%) Git (software)
2 7 (6.796%) Cucumber
General
1 103 (100.00%) Marketing
2 9 (8.738%) Publishing
3 5 (4.854%) Retail
4 4 (3.883%) Finance
5 2 (1.942%) Electronics
5 2 (1.942%) Telecoms
5 2 (1.942%) Manufacturing
6 1 (0.971%) Local Government
6 1 (0.971%) Advertising
6 1 (0.971%) Legal
Job Titles
1 60 (58.25%) Developer
2 31 (30.10%) Software Engineer
3 23 (22.33%) Programmer
4 14 (13.59%) Software Developer
5 13 (12.62%) PHP Developer
6 12 (11.65%) Ruby on Rails Developer
7 11 (10.68%) Software Programmer
8 10 (9.709%) SEO Manager
9 9 (8.738%) PPC Executive
9 9 (8.738%) PPC Manager
9 9 (8.738%) PPC Analyst
9 9 (8.738%) PPC Specialist
10 8 (7.767%) Lead Developer
11 7 (6.796%) .NET Developer
11 7 (6.796%) C# Developer
11 7 (6.796%) C# .NET Developer
12 6 (5.825%) Lead PHP Developer
13 5 (4.854%) C# ASP.NET Developer
13 5 (4.854%) ASP.NET Developer
13 5 (4.854%) Project Manager
Miscellaneous
1 35 (33.98%) New Media
2 19 (18.45%) Social Media
3 10 (9.709%) Copywriting
4 2 (1.942%) DTV
4 2 (1.942%) Open Source
4 2 (1.942%) Digital Media
5 1 (0.971%) FMCG
5 1 (0.971%) Data Protection Act
5 1 (0.971%) Blog
5 1 (0.971%) NHS
Operating Systems
1 20 (19.42%) Linux
Processes & Methodologies
1 43 (41.75%) MVC
2 35 (33.98%) TDD
2 35 (33.98%) Continuous Integration
3 25 (24.27%) SEO
4 22 (21.36%) Online Marketing
4 22 (21.36%) Pay per click
5 19 (18.45%) Kanban
6 15 (14.56%) Analytics
6 15 (14.56%) Agile Software Development
7 12 (11.65%) Web Analytics
8 9 (8.738%) Competitor Analysis
9 8 (7.767%) OO
10 7 (6.796%) E-Commerce
11 5 (4.854%) Web Development
12 3 (2.913%) Internet Marketing
12 3 (2.913%) Business Intelligence
13 2 (1.942%) Project Management
13 2 (1.942%) CRM
13 2 (1.942%) Programme Management
13 2 (1.942%) Web Design
Programming Languages
1 43 (41.75%) JavaScript
2 32 (31.07%) T-SQL
3 31 (30.10%) C#
3 31 (30.10%) SQL
4 20 (19.42%) PHP
5 19 (18.45%) Ruby
6 5 (4.854%) Java
Qualifications
1 11 (10.68%) Degree
2 1 (0.971%) CIPFA
2 1 (0.971%) CIMA
2 1 (0.971%) ACCA
Quality Assurance & Compliance
1 2 (1.942%) QA
Vendors
1 14 (13.59%) Zend
2 6 (5.825%) Google
3 2 (1.942%) Microsoft
3 2 (1.942%) Adobe
3 2 (1.942%) SAP
4 1 (0.971%) Facebook
4 1 (0.971%) Twitter
4 1 (0.971%) Business Objects
Manchester, North West
Our client is seeking a SEO Analyst / Copywriter to Maintain and develop client SEO campaigns. You will provide regular site structure reports with strategic insights and recommendations.
Hudson
Posted: 1 May 2013
Manchester, Lancashire
Head of development required for a Digital Marketing Agency based in Manchester, skills needed are PHP, SSL, Linux, HTML, CSS, JavaScript, Zend and MVC Frameworks. Essential: *PHP *JavaScript *...
Circle Recruitment
Salary: £25000 - £30000 per annum + Benefits
Posted: 17 May 2013
Manchester, Lancashire
Web Designer (Ecommerce) - Manchester - Up to £35k - Photoshop, Illustrator, HTML, CSS, Ecommerce My client is a leading international online ecommerce company... Essential Skills Expert Adobe CS Experience (Mainly...
Explore Recruitment Solutions
Salary: £30000 - £35000 per annum + Benefits
Posted: 16 May 2013
Manchester, Lancashire
Working in a fast-paced environment on an ecommerce website, the Digital Marketing Specialist (SEO / PPC / Social Media / Google / AdWords / Umbraco) will be responsible for creating and implementing...
Oscar Associates (UK) Ltd
Salary: £16000 - £25000 per annum + discretionary company bonus
Posted: 21 May 2013
Manchester, Lancashire
They are now looking to recruit a Digital Marketing Manager (Email / SEO / PPC / Social Media) who will play an incremental role in managing and maximising existing client accounts.....
Oscar Associates (UK) Ltd
Salary: £20000 - £25000 per annum
Posted: 20 May 2013
Manchester, Lancashire
C# ASP.NET Developer required with skills in Database design, C#, ASP.NET, T-SQL, HTML / CSS, OO, MVC and Linux for an Online marketing Agency in Manchester.....
Circle Recruitment
Salary: £32000 - £40000 per annum + Benefits
Posted: 17 May 2013