The table below looks at the statistics for knowledge and experience of Coremetrics products and/or services in IT jobs advertised for the North West region. Included is a guide to the average salaries offered in IT jobs that have cited Coremetrics over the 3 months to 18 December 2014 with a comparison to the same period in the previous 2 years.

The figures below represent the IT job market in general and are NOT representative of salaries within IBM Coremetrics Web Analytics.

Location
3 months to
18 Dec 2014
Same period 2013 Same period 2012
Coremetrics
Rank - 231 268
Permanent jobs citing Coremetrics 0 6 8
As % of all permanent IT jobs located in the North West - 0.088% 0.10%
As % of the Vendors category - 0.19% 0.22%
Number of salaries quoted 0 4 7
Average salary - £41,000 £39,000
Average salary % change year-on-year
- +5.12%
UK excluding London average salary £26,000 £35,000 £37,500
% change year-on-year
-25.71% -6.66%
Coremetrics
England

The following table is for comparison with the above and provides statistics for the entire Vendors category in permanent jobs advertised in the North West region.

Vendors Category
North West
Permanent IT job ads with a match in the
Vendors category
3283 3089 3621
As % of all permanent IT jobs located in the North West 44.39% 45.43% 45.42%
Number of salaries quoted 2788 2597 3203
Average salary £39,000 £40,000 £37,500
Average salary % change year-on-year
-2.50% +6.66%
90% offered a salary of more than £24,500 £25,000 £25,000
10% offered a salary of more than £62,500 £57,500 £57,500
UK excluding London average salary £40,000 £40,000 £40,000

Coremetrics
Jobs Demand Trend in the North West

This chart provides a 3-month moving total of permanent IT jobs citing Coremetrics across the North West region as a proportion of the total demand within the Vendors category.

Coremetrics Jobs Demand Trend in the North West

Coremetrics
Salary Trend in the North West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Coremetrics across the North West region.

Coremetrics Salary Trend in the North West

Coremetrics
Top 20 Related IT Skills in the North West

For the 6 months to 18 December 2014, IT jobs across the North West region citing Coremetrics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Coremetrics.

1 11 (100.00%) SQL
1 11 (100.00%) DB2
1 11 (100.00%) MS Office
1 11 (100.00%) MS Excel
1 11 (100.00%) E-Commerce
1 11 (100.00%) Data Mining
1 11 (100.00%) SEO
1 11 (100.00%) Web Analytics
1 11 (100.00%) Google
1 11 (100.00%) Pay per click
1 11 (100.00%) Marketing
1 11 (100.00%) Degree
1 11 (100.00%) Direct Marketing
1 11 (100.00%) Google Analytics
1 11 (100.00%) Digital Marketing
1 11 (100.00%) Spreadsheet
1 11 (100.00%) Analytics
1 11 (100.00%) Data-Driven Marketing
1 11 (100.00%) Relational Database
1 11 (100.00%) Analytical Skills

Coremetrics
Top Related IT Skills in the North West by Category

For the 6 months to 18 December 2014, IT jobs across the North West region citing Coremetrics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Coremetrics. Up to 20 skills are shown per category.

Applications
1 11 (100.00%) MS Office
1 11 (100.00%) MS Excel
1 11 (100.00%) Spreadsheet
Business Applications
1 11 (100.00%) Google Analytics
Database & Business Intelligence
1 11 (100.00%) DB2
1 11 (100.00%) Data Mining
1 11 (100.00%) Relational Database
General
1 11 (100.00%) Marketing
Job Titles
1 11 (100.00%) Analyst
1 11 (100.00%) Marketing Analyst
Miscellaneous
1 11 (100.00%) Analytical Skills
Processes & Methodologies
1 11 (100.00%) E-Commerce
1 11 (100.00%) SEO
1 11 (100.00%) Web Analytics
1 11 (100.00%) Pay per click
1 11 (100.00%) Direct Marketing
1 11 (100.00%) Digital Marketing
1 11 (100.00%) Analytics
1 11 (100.00%) Data-Driven Marketing
Programming Languages
1 11 (100.00%) SQL
Qualifications
1 11 (100.00%) Degree
Vendors
1 11 (100.00%) Google