The table below looks at the statistics for knowledge and experience of Google products and/or services in IT jobs advertised for the North West region. Included is a guide to the average salaries offered in IT jobs that have cited Google over the 3 months to 1 May 2015 with a comparison to the same period in the previous 2 years.

The figures below represent the IT job market in general and are NOT representative of salaries within Google.

Location
3 months to
1 May 2015
Same period 2014 Same period 2013
Google
Rank 139 130 121
Rank change year-on-year
-9 -9
Permanent jobs citing Google 112 134 150
As % of all permanent IT jobs located in the North West 1.75% 1.91% 2.02%
As % of the Vendors category 3.89% 4.28% 4.30%
Number of salaries quoted 71 99 138
Average salary £35,000 £30,000 £30,750
Average salary % change year-on-year
+16.66% -2.43%
90% offered a salary of more than £22,500 £20,000 £22,000
10% offered a salary of more than £42,500 £40,000 £45,000
UK excluding London average salary £37,500 £35,000 £35,000
% change year-on-year
+7.14% -
Google
England

The following table is for comparison with the above and provides statistics for the entire Vendors category in permanent jobs advertised in the North West region.

Vendors Category
North West
Permanent IT job ads with a match in the
Vendors category
2879 3134 3488
As % of all permanent IT jobs located in the North West 44.98% 44.63% 46.98%
Number of salaries quoted 2250 2481 2855
Average salary £39,000 £37,500 £37,500
Average salary % change year-on-year
+4.00% -
90% offered a salary of more than £24,500 £23,500 £24,000
10% offered a salary of more than £60,000 £57,500 £55,000
UK excluding London average salary £42,500 £40,000 £40,000
% change year-on-year
+6.25% -

Google
Jobs Demand Trend in the North West

This chart provides a 3-month moving total of permanent IT jobs citing Google across the North West region as a proportion of the total demand within the Vendors category.

Google Jobs Demand Trend in the North West

Google
Salary Trend in the North West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google across the North West region.

Google Salary Trend in the North West

Google
Salary Histogram in the North West

This chart provides a salary histogram for IT jobs citing Google across the North West region over the 3 months to 1 May 2015.

Google Salary Histogram in the North West

Google
Job Locations in the North West

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Google within the North West region over the 3 months to 1 May 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Manchester -15 58 £40,000 +48.14% 28
Cheshire +2 33 £30,000 - 11
Lancashire +8 14 £24,375 +31.75% 7
Merseyside +1 4 £42,500 +17.24% 5
Google
England

Google
Top 30 Related IT Skills in the North West

For the 6 months to 1 May 2015, IT jobs across the North West region citing Google also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google.

1 91 (43.54%) HTML
2 89 (42.58%) Analytics
3 83 (39.71%) Marketing
4 81 (38.76%) Google Analytics
5 71 (33.97%) CSS
6 69 (33.01%) JavaScript
7 66 (31.58%) SEO
8 62 (29.67%) Pay per click
9 54 (25.84%) MVC
10 50 (23.92%) Agile Software Development
10 50 (23.92%) SQL Server
11 49 (23.44%) .NET
12 48 (22.97%) C#
12 48 (22.97%) ASP.NET
13 44 (21.05%) Digital Marketing
13 44 (21.05%) jQuery
14 39 (18.66%) ASP.NET MVC
14 39 (18.66%) HTML5
15 38 (18.18%) Web Application Development
16 36 (17.22%) Social Media
17 35 (16.75%) TDD
18 34 (16.27%) WCF
19 33 (15.79%) Android
20 32 (15.31%) KnockoutJS
20 32 (15.31%) Mobile App
21 30 (14.35%) Node.js
21 30 (14.35%) E-Commerce
22 29 (13.88%) Games
22 29 (13.88%) Facebook
22 29 (13.88%) iPhone

Google
Top Related IT Skills in the North West by Category

For the 6 months to 1 May 2015, IT jobs across the North West region citing Google also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google. Up to 20 skills are shown per category.

Application Platforms
1 30 (14.35%) Node.js
2 22 (10.53%) CMS
3 13 (6.22%) WordPress
4 4 (1.91%) Drupal
4 4 (1.91%) Joomla!
4 4 (1.91%) SharePoint
5 3 (1.44%) WebSphere
6 2 (0.96%) MS Exchange
7 1 (0.48%) SAS
7 1 (0.48%) Sitecore CMS
7 1 (0.48%) Umbraco
7 1 (0.48%) Kentico
7 1 (0.48%) MODX
Applications
1 19 (9.09%) Photoshop
2 15 (7.18%) MS Excel
3 14 (6.70%) MS Office
4 13 (6.22%) Adobe Illustrator
5 11 (5.26%) MS PowerPoint
6 9 (4.31%) Adobe Creative Suite
7 3 (1.44%) AutoCAD
8 1 (0.48%) SPSS
8 1 (0.48%) InDesign
8 1 (0.48%) OmniGraffle
Business Applications
1 7 (3.35%) Magento
2 3 (1.44%) Shopify
3 2 (0.96%) WebTrends
Cloud Services
1 81 (38.76%) Google Analytics
2 2 (0.96%) Amazon AWS
2 2 (0.96%) Google Cloud Platform
3 1 (0.48%) AWS CloudFormation
3 1 (0.48%) Google Compute Engine
3 1 (0.48%) Cloud Computing
3 1 (0.48%) Microsoft Azure
3 1 (0.48%) Adobe Analytics
Communications & Networking
1 4 (1.91%) Intranet
2 3 (1.44%) SSL
3 2 (0.96%) Internet
4 1 (0.48%) TCP/IP
Database & Business Intelligence
1 50 (23.92%) SQL Server
2 11 (5.26%) MySQL
3 9 (4.31%) SQL Server Reporting Services
4 8 (3.83%) Relational Database
5 7 (3.35%) Data Warehouse
6 5 (2.39%) SQL Server Integration Services
6 5 (2.39%) NoSQL
7 4 (1.91%) SQL Server Analysis Services
7 4 (1.91%) Microsoft Analysis Services
7 4 (1.91%) Oracle BI Publisher
7 4 (1.91%) SQL Server 2012
Development Applications
1 16 (7.66%) Git (software)
2 8 (3.83%) Team Foundation Server
3 3 (1.44%) Grunt
3 3 (1.44%) Bower
3 3 (1.44%) Visual Studio
3 3 (1.44%) Subversion
3 3 (1.44%) Jasmine
4 1 (0.48%) SpecFlow
4 1 (0.48%) Eclipse
4 1 (0.48%) Dreamweaver
4 1 (0.48%) Xcode
4 1 (0.48%) Axure RP
General
1 83 (39.71%) Marketing
2 29 (13.88%) Games
3 20 (9.57%) Finance
4 16 (7.66%) Retail
5 15 (7.18%) Advertising
6 5 (2.39%) Legal
7 4 (1.91%) Automotive
7 4 (1.91%) Manufacturing
7 4 (1.91%) Multimedia
8 3 (1.44%) Law
9 2 (0.96%) German Language
10 1 (0.48%) Publishing
10 1 (0.48%) Italian Language
10 1 (0.48%) Dutch Language
10 1 (0.48%) French Language
Job Titles
1 98 (46.89%) Developer
2 37 (17.70%) .NET Developer
3 34 (16.27%) PPC Manager
3 34 (16.27%) PPC Analyst
3 34 (16.27%) PPC Specialist
3 34 (16.27%) PPC Executive
4 22 (10.53%) Front-End Developer
5 21 (10.05%) Web Developer
6 12 (5.74%) Analyst
7 11 (5.26%) Designer
8 10 (4.78%) Junior
8 10 (4.78%) PHP Developer
9 8 (3.83%) SEO Executive
10 7 (3.35%) Data Analyst
11 6 (2.87%) Marketing Executive
11 6 (2.87%) Junior Developer
11 6 (2.87%) Software Developer
11 6 (2.87%) Social Media Specialist
12 5 (2.39%) Junior Web Developer
12 5 (2.39%) .NET Web Developer
Libraries, Frameworks & Software Standards
1 91 (43.54%) HTML
2 71 (33.97%) CSS
3 49 (23.44%) .NET
4 48 (22.97%) ASP.NET
5 44 (21.05%) jQuery
6 39 (18.66%) ASP.NET MVC
6 39 (18.66%) HTML5
7 34 (16.27%) WCF
8 32 (15.31%) KnockoutJS
9 28 (13.40%) CSS3
10 25 (11.96%) Ninject
11 19 (9.09%) Ajax
12 13 (6.22%) Google Maps API
12 13 (6.22%) JSON
12 13 (6.22%) Sass
13 10 (4.78%) Twitter Bootstrap
14 9 (4.31%) Web Services
14 9 (4.31%) .NET Framework
14 9 (4.31%) Entity Framework
15 8 (3.83%) CodeIgniter
Miscellaneous
1 36 (17.22%) Social Media
2 32 (15.31%) Mobile App
3 29 (13.88%) iPhone
4 19 (9.09%) Analytical Skills
5 15 (7.18%) User Experience
6 14 (6.70%) Copywriting
7 11 (5.26%) Blog
8 8 (3.83%) Algorithms
9 6 (2.87%) Computer Science
10 5 (2.39%) BBC
11 4 (1.91%) Statistics
11 4 (1.91%) Video Editing
11 4 (1.91%) Animation
12 3 (1.44%) GIS
12 3 (1.44%) Management Information System
12 3 (1.44%) Digital Media
13 2 (0.96%) Graphic Design
13 2 (0.96%) Mathematics
14 1 (0.48%) iDTV
14 1 (0.48%) W3C
Operating Systems
1 33 (15.79%) Android
2 3 (1.44%) Windows
2 3 (1.44%) Apple iOS
3 2 (0.96%) Linux
4 1 (0.48%) Windows Phone
4 1 (0.48%) CentOS
Processes & Methodologies
1 89 (42.58%) Analytics
2 66 (31.58%) SEO
3 62 (29.67%) Pay per click
4 54 (25.84%) MVC
5 50 (23.92%) Agile Software Development
6 44 (21.05%) Digital Marketing
7 38 (18.18%) Web Application Development
8 35 (16.75%) TDD
9 30 (14.35%) E-Commerce
10 27 (12.92%) B2B
11 25 (11.96%) Dependency Injection
11 25 (11.96%) Domain-Driven Design
12 23 (11.00%) Web Development
13 20 (9.57%) Competitor Analysis
13 20 (9.57%) B2C
14 17 (8.13%) Content Management
15 16 (7.66%) Logistics
15 16 (7.66%) Responsive Web Design
16 15 (7.18%) Search Engine Marketing
17 14 (6.70%) Web Design
Programming Languages
1 69 (33.01%) JavaScript
2 48 (22.97%) C#
3 27 (12.92%) PHP
4 17 (8.13%) SQL
5 5 (2.39%) VBA
5 5 (2.39%) Java
5 5 (2.39%) Ruby
6 4 (1.91%) PL/SQL
6 4 (1.91%) T-SQL
7 1 (0.48%) VB.NET
7 1 (0.48%) Objective-C
7 1 (0.48%) XAML
Qualifications
1 18 (8.61%) Degree
2 2 (0.96%) Microsoft Certification
System Software
1 2 (0.96%) Active Directory
Systems Management
1 2 (0.96%) Puppet
1 2 (0.96%) Opscode Chef
2 1 (0.48%) Systems Management Server (SMS)
2 1 (0.48%) EMC NetWorker
Vendors
1 29 (13.88%) Facebook
2 22 (10.53%) Microsoft
3 21 (10.05%) Twitter
4 15 (7.18%) Yahoo!
5 10 (4.78%) Adobe
6 7 (3.35%) Apple
7 6 (2.87%) Oracle
8 5 (2.39%) Sony
9 3 (1.44%) Zend
9 3 (1.44%) ClickTale
10 2 (0.96%) Salesforce.com
10 2 (0.96%) PayPal
11 1 (0.48%) RedDot
11 1 (0.48%) Coremetrics
11 1 (0.48%) Sitecore
11 1 (0.48%) EPiServer
11 1 (0.48%) hybris
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