The table below looks at the statistics for knowledge and experience of Google products and/or services in IT jobs advertised for the North West region. Included is a guide to the average salaries offered in IT jobs that have cited Google over the 3 months to 26 January 2015 with a comparison to the same period in the previous 2 years.

The figures below represent the IT job market in general and are NOT representative of salaries within Google.

Location
3 months to
26 Jan 2015
Same period 2014 Same period 2013
Google
Rank 145 158 148
Rank change year-on-year
+13 -10
Permanent jobs citing Google 106 87 131
As % of all permanent IT jobs located in the North West 1.54% 1.32% 1.65%
As % of the Vendors category 3.50% 2.84% 3.57%
Number of salaries quoted 84 67 117
Average salary £30,000 £35,000 £32,500
Average salary % change year-on-year
-14.28% +7.69%
90% offered a salary of more than £21,500 £22,500 £22,500
10% offered a salary of more than £40,000 £46,100 £45,000
UK excluding London average salary £37,500 £37,500 £35,000
% change year-on-year
- +7.14%
Google
England

The following table is for comparison with the above and provides statistics for the entire Vendors category in permanent jobs advertised in the North West region.

Vendors Category
North West
Permanent IT job ads with a match in the
Vendors category
3028 3058 3667
As % of all permanent IT jobs located in the North West 43.93% 46.33% 46.29%
Number of salaries quoted 2603 2546 3136
Average salary £39,000 £39,000 £37,500
Average salary % change year-on-year
- +4.00%
90% offered a salary of more than £25,000 £24,500 £25,000
10% offered a salary of more than £60,000 £60,000 £55,000
UK excluding London average salary £41,000 £40,000 £40,000
% change year-on-year
+2.50% -

Google
Jobs Demand Trend in the North West

This chart provides a 3-month moving total of permanent IT jobs citing Google across the North West region as a proportion of the total demand within the Vendors category.

Google Jobs Demand Trend in the North West

Google
Salary Trend in the North West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google across the North West region.

Google Salary Trend in the North West

Google
Salary Histogram in the North West

This chart provides a salary histogram for IT jobs citing Google across the North West region over the 3 months to 26 January 2015.

Google Salary Histogram in the North West

Google
Job Locations in the North West

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Google within the North West region over the 3 months to 26 January 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Manchester -9 73 £32,500 -18.75% 12
Cheshire +17 26 £30,000 -20.00% 6
Lancashire -6 4 £42,500 +66.66% 4
Merseyside +8 3 £26,500 -18.46% 1
Google
England

Google
Top 30 Related IT Skills in the North West

For the 6 months to 26 January 2015, IT jobs across the North West region citing Google also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google.

1 124 (43.51%) Analytics
2 114 (40.00%) Google Analytics
3 100 (35.09%) Marketing
4 87 (30.53%) Pay per click
5 80 (28.07%) SEO
6 79 (27.72%) E-Commerce
7 75 (26.32%) .NET
8 74 (25.96%) HTML
9 68 (23.86%) C#
10 64 (22.46%) ASP.NET
11 62 (21.75%) Agile Software Development
12 61 (21.40%) CSS
12 61 (21.40%) MVC
13 56 (19.65%) Web Analytics
14 55 (19.30%) JavaScript
15 52 (18.25%) SQL Server
16 47 (16.49%) Analytical Skills
17 44 (15.44%) Digital Marketing
17 44 (15.44%) ASP.NET MVC
18 42 (14.74%) Mobile App
18 42 (14.74%) TDD
19 40 (14.04%) WCF
19 40 (14.04%) Android
20 39 (13.68%) Social Media
20 39 (13.68%) Node.js
21 38 (13.33%) Web Application Development
21 38 (13.33%) Games
22 37 (12.98%) SQL
22 37 (12.98%) Degree
23 32 (11.23%) KnockoutJS

Google
Top Related IT Skills in the North West by Category

For the 6 months to 26 January 2015, IT jobs across the North West region citing Google also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google. Up to 20 skills are shown per category.

Application Platforms
1 39 (13.68%) Node.js
2 15 (5.26%) CMS
3 10 (3.51%) GroupWise
4 9 (3.16%) IIS
5 8 (2.81%) Umbraco
6 7 (2.46%) WordPress
6 7 (2.46%) Sitecore CMS
7 5 (1.75%) nginx
7 5 (1.75%) WebSphere
7 5 (1.75%) Jetty
7 5 (1.75%) Apache
7 5 (1.75%) Tomcat
8 4 (1.40%) IBM Notes
8 4 (1.40%) MS Exchange
8 4 (1.40%) Zimbra
9 3 (1.05%) SAS
9 3 (1.05%) Lotus Domino
9 3 (1.05%) SharePoint
10 2 (0.70%) OpenStack
11 1 (0.35%) CloudStack
Applications
1 31 (10.88%) MS Excel
2 15 (5.26%) MS Office
3 13 (4.56%) Photoshop
4 11 (3.86%) Spreadsheet
5 10 (3.51%) Adobe Illustrator
6 9 (3.16%) MS PowerPoint
7 4 (1.40%) Adobe Creative Suite
8 3 (1.05%) AutoCAD
8 3 (1.05%) InDesign
9 1 (0.35%) SPSS
9 1 (0.35%) Fireworks
Business Applications
1 114 (40.00%) Google Analytics
2 6 (2.11%) WebTrends
3 5 (1.75%) Magento
4 2 (0.70%) SiteCatalyst
5 1 (0.35%) Sage 200
Cloud Services
1 20 (7.02%) Google Apps
2 14 (4.91%) Google Cloud Platform
3 13 (4.56%) Google App Engine
4 6 (2.11%) Cloud Computing
4 6 (2.11%) Amazon EC2
5 2 (0.70%) Amazon AWS
6 1 (0.35%) SaaS
6 1 (0.35%) PaaS
6 1 (0.35%) Rackspace Cloud
6 1 (0.35%) Office 365
6 1 (0.35%) IaaS
6 1 (0.35%) Google Compute Engine
6 1 (0.35%) Terremark
6 1 (0.35%) Microsoft Azure
Communications & Networking
1 12 (4.21%) DNS
2 6 (2.11%) FTP
2 6 (2.11%) TCP/IP
3 5 (1.75%) HTTP
3 5 (1.75%) DHCP
3 5 (1.75%) Internet
3 5 (1.75%) IPsec
4 3 (1.05%) GSM
5 1 (0.35%) Intranet
Database & Business Intelligence
1 52 (18.25%) SQL Server
2 16 (5.61%) Relational Database
3 12 (4.21%) Data Mining
4 11 (3.86%) DB2
4 11 (3.86%) NoSQL
5 7 (2.46%) MySQL
6 5 (1.75%) Oracle BI Publisher
7 4 (1.40%) SQL Server Reporting Services
8 3 (1.05%) SQL Server 2012
9 2 (0.70%) Data Warehouse
10 1 (0.35%) Riak
10 1 (0.35%) Big Data
10 1 (0.35%) Hadoop
10 1 (0.35%) MongoDB
10 1 (0.35%) Apache Cassandra
Development Applications
1 19 (6.67%) Git (software)
2 6 (2.11%) Xcode
2 6 (2.11%) Jenkins
3 4 (1.40%) Bower
3 4 (1.40%) Dreamweaver
4 3 (1.05%) Subversion
4 3 (1.05%) Grunt
5 2 (0.70%) MSBuild
5 2 (0.70%) Team Foundation Server
5 2 (0.70%) RequisitePro
5 2 (0.70%) Visual Studio
6 1 (0.35%) Eclipse
6 1 (0.35%) Hudson
6 1 (0.35%) Jasmine
General
1 100 (35.09%) Marketing
2 38 (13.33%) Games
3 24 (8.42%) Retail
4 21 (7.37%) Finance
5 17 (5.96%) Advertising
6 13 (4.56%) German Language
7 11 (3.86%) Italian Language
8 5 (1.75%) Turkish Language
9 3 (1.05%) Pharmaceutical
9 3 (1.05%) Law
10 2 (0.70%) Legal
10 2 (0.70%) French Language
11 1 (0.35%) Dutch Language
11 1 (0.35%) Automotive
11 1 (0.35%) Multimedia
Job Titles
1 95 (33.33%) Developer
2 49 (17.19%) .NET Developer
3 45 (15.79%) PPC Specialist
3 45 (15.79%) PPC Manager
3 45 (15.79%) PPC Analyst
3 45 (15.79%) PPC Executive
4 44 (15.44%) Analyst
5 23 (8.07%) Web Analyst
6 17 (5.96%) SEO Executive
7 16 (5.61%) Front-End Developer
8 14 (4.91%) Web Developer
9 12 (4.21%) Senior Developer
9 12 (4.21%) Data Analyst
9 12 (4.21%) Marketing Analyst
10 11 (3.86%) Team Leader
11 10 (3.51%) Senior Manager
12 9 (3.16%) Junior
12 9 (3.16%) E-Commerce Manager
12 9 (3.16%) .NET Web Developer
12 9 (3.16%) Designer
Libraries, Frameworks & Software Standards
1 75 (26.32%) .NET
2 74 (25.96%) HTML
3 64 (22.46%) ASP.NET
4 61 (21.40%) CSS
5 44 (15.44%) ASP.NET MVC
6 40 (14.04%) WCF
7 32 (11.23%) KnockoutJS
8 31 (10.88%) jQuery
9 28 (9.82%) Ninject
10 25 (8.77%) HTML5
11 19 (6.67%) CSS3
12 18 (6.32%) Web Services
13 15 (5.26%) Ajax
14 12 (4.21%) ASP.NET Web API
15 11 (3.86%) XML
15 11 (3.86%) Google Maps API
15 11 (3.86%) RESTful
16 10 (3.51%) LINQ
17 9 (3.16%) ASP.NET Web Forms
17 9 (3.16%) Sass
Miscellaneous
1 47 (16.49%) Analytical Skills
2 42 (14.74%) Mobile App
3 39 (13.68%) Social Media
4 32 (11.23%) User Experience
5 31 (10.88%) iPhone
6 15 (5.26%) Mathematics
7 12 (4.21%) Economics
8 11 (3.86%) Algorithms
9 10 (3.51%) BBC
9 10 (3.51%) Computer Science
10 8 (2.81%) Blog
11 6 (2.11%) Copywriting
11 6 (2.11%) Statistics
12 5 (1.75%) Digital Media
13 4 (1.40%) GIS
14 3 (1.05%) Management Information System
14 3 (1.05%) Physics
14 3 (1.05%) Visualisation
14 3 (1.05%) Open Source
15 1 (0.35%) iPad
Operating Systems
1 40 (14.04%) Android
2 15 (5.26%) Windows
3 9 (3.16%) Apple iOS
4 7 (2.46%) Linux
5 6 (2.11%) Windows Phone
6 1 (0.35%) UNIX
6 1 (0.35%) Windows Mobile
6 1 (0.35%) Mac OS
Processes & Methodologies
1 124 (43.51%) Analytics
2 87 (30.53%) Pay per click
3 80 (28.07%) SEO
4 79 (27.72%) E-Commerce
5 62 (21.75%) Agile Software Development
6 61 (21.40%) MVC
7 56 (19.65%) Web Analytics
8 44 (15.44%) Digital Marketing
9 42 (14.74%) TDD
10 38 (13.33%) Web Application Development
11 30 (10.53%) Dependency Injection
12 28 (9.82%) Domain-Driven Design
13 21 (7.37%) OO
14 20 (7.02%) Online Marketing
15 17 (5.96%) B2B
16 16 (5.61%) B2C
17 15 (5.26%) Competitor Analysis
18 14 (4.91%) Search Engine Marketing
18 14 (4.91%) Coaching
19 11 (3.86%) Data-Driven Marketing
Programming Languages
1 68 (23.86%) C#
2 55 (19.30%) JavaScript
3 37 (12.98%) SQL
4 26 (9.12%) Java
5 23 (8.07%) PHP
6 14 (4.91%) Ruby
7 7 (2.46%) Objective-C
7 7 (2.46%) VB.NET
7 7 (2.46%) VBA
8 6 (2.11%) XAML
9 5 (1.75%) PL/SQL
9 5 (1.75%) Python
10 1 (0.35%) C
10 1 (0.35%) C++
10 1 (0.35%) PHP5
10 1 (0.35%) PHP4
Qualifications
1 37 (12.98%) Degree
2 1 (0.35%) Microsoft Certification
Quality Assurance & Compliance
1 5 (1.75%) QA
2 2 (0.70%) Data Quality
System Software
1 6 (2.11%) VMware Infrastructure
2 5 (1.75%) Xen
3 1 (0.35%) Active Directory
3 1 (0.35%) XenServer
3 1 (0.35%) KVM
Systems Management
1 8 (2.81%) Puppet
1 8 (2.81%) Opscode Chef
2 6 (2.11%) Ansible
3 1 (0.35%) Salt
3 1 (0.35%) EMC NetWorker
Vendors
1 28 (9.82%) Microsoft
1 28 (9.82%) Facebook
2 21 (7.37%) Apple
2 21 (7.37%) Yahoo!
3 14 (4.91%) Twitter
4 13 (4.56%) ClickTale
5 11 (3.86%) Coremetrics
6 10 (3.51%) Sony
7 9 (3.16%) Sitecore
8 7 (2.46%) Scalix
9 6 (2.11%) VMware
9 6 (2.11%) Adobe
10 5 (1.75%) Oracle
10 5 (1.75%) Tealeaf
11 4 (1.40%) Novell
11 4 (1.40%) Lotus
11 4 (1.40%) DoubleClick
11 4 (1.40%) Omniture
12 3 (1.05%) Endeca
12 3 (1.05%) Salesforce.com
Manchester, Lancashire
Oscar Associates (UK) Ltd
Salary: £28000 - £32000 per annum + 25 days hol and other
Posted: 1 hour ago
Manchester, Lancashire
Dawson & Walsh
Salary: £30000 - £50000 per annum + Bonus + Pension + Benefits
Posted: 3 hours ago
Manchester, Lancashire
The MRJ Group
Salary: £30000 - £40000 per annum
Posted: 10 hours ago
Warrington, Cheshire, Manchester
D4 Digital
Salary: £40,000 - £60,000 per year
Posted: 23 hours ago
Middlewich, Cheshire
AWD Recruitment
Salary: up to £21,000 + Benefits
Posted: 2 days ago
Manchester, Lancashire
Uniting Ambition
Salary: £20k - 25k per year
Posted: 2 days ago
Manchester
Blue Town Online
Salary: £39k per year
Posted: 2 days ago
Macclesfield, Cheshire
Net Talent
Posted: 2 days ago
Leyland, Lancashire
I4 Recruitment
Salary: £30k per year + Excellent Benefits
Posted: 3 days ago
Birkenhead, Merseyside
Net Recruit.co.uk Ltd
Salary: up to £30,000
Posted: 3 days ago
Manchester, Lancashire
Harvey Nash plc
Posted: 3 days ago
Wigan, Lancashire
Oscar Associates (UK) Ltd
Salary: £18000 - £25000 per annum
Posted: 4 days ago
Greater Manchester
Oscar Associates (UK) Ltd
Salary: £20 - £28000 per annum
Posted: 4 days ago
Knutsford, Cheshire
Brookfield Rose
Salary: Up-to £35,000 + Benefits + Pension
Posted: 5 days ago
Manchester, Lancashire
Staffline Group PLC
Salary: £25000 - £45000 per annum + Plus benefits
Posted: 6 days ago
Preston, Lancashire
Spring Technology
Salary: £20000.00 - £30000.00 per annum + IT
Posted: 6 days ago
Wilmslow
Noir Consulting
Salary: £25000 - £35000 per annum + Bonus + Pension + Benefits
Posted: 7 days ago
Altrincham
Hays IT - Uk Posting account
Salary: £23000.00 - £25000.00 per annum + Benefits Package
Posted: 12 days ago
Ormskirk
Applause IT Innovation
Salary: £40000 - £45000 per annum + +Bens
Posted: 14 days ago
Manchester
Blue Town Online
Salary: £25k per year
Posted: 16 days ago