The table below looks at the statistics for knowledge and experience of Google products and/or services in IT jobs advertised for the North West region. Included is a guide to the average salaries offered in IT jobs that have cited Google over the 3 months to 22 May 2015 with a comparison to the same period in the previous 2 years.

The figures below represent the IT job market in general and are NOT representative of salaries within Google.

Location
3 months to
22 May 2015
Same period 2014 Same period 2013
Google
Rank 138 108 123
Rank change year-on-year
-30 +15
Permanent jobs citing Google 104 153 143
As % of all permanent IT jobs located in the North West 1.71% 2.26% 1.98%
As % of the Vendors category 3.79% 5.12% 4.29%
Number of salaries quoted 63 115 133
Average salary £38,500 £27,500 £32,500
Average salary % change year-on-year
+40.00% -15.38%
90% offered a salary of more than £23,100 £20,000 £22,000
10% offered a salary of more than £59,000 £40,000 £45,000
UK excluding London average salary £40,000 £35,000 £35,000
% change year-on-year
+14.28% -
Google
England

The following table is for comparison with the above and provides statistics for the entire Vendors category in permanent jobs advertised in the North West region.

Vendors Category
North West
Permanent IT job ads with a match in the
Vendors category
2746 2986 3336
As % of all permanent IT jobs located in the North West 45.07% 44.20% 46.19%
Number of salaries quoted 2158 2385 2755
Average salary £40,000 £36,500 £37,500
Average salary % change year-on-year
+9.58% -2.66%
90% offered a salary of more than £25,000 £24,000 £24,000
10% offered a salary of more than £60,000 £57,500 £56,500
UK excluding London average salary £42,500 £40,000 £40,000
% change year-on-year
+6.25% -

Google
Jobs Demand Trend in the North West

This chart provides a 3-month moving total of permanent IT jobs citing Google across the North West region as a proportion of the total demand within the Vendors category.

Google Jobs Demand Trend in the North West

Google
Salary Trend in the North West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google across the North West region.

Google Salary Trend in the North West

Google
Salary Histogram in the North West

This chart provides a salary histogram for IT jobs citing Google across the North West region over the 3 months to 22 May 2015.

Google Salary Histogram in the North West

Google
Job Locations in the North West

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Google within the North West region over the 3 months to 22 May 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Manchester -5 64 £40,000 +53.84% 28
Cheshire -14 23 £35,000 +16.66% 14
Lancashire -8 11 £24,375 +21.87% 4
Merseyside -5 3 - - 2
Google
England

Google
Top 30 Related IT Skills in the North West

For the 6 months to 22 May 2015, IT jobs across the North West region citing Google also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google.

1 95 (45.67%) Analytics
2 87 (41.83%) Google Analytics
3 86 (41.35%) HTML
4 84 (40.38%) Marketing
5 70 (33.65%) Pay per click
6 69 (33.17%) SEO
7 66 (31.73%) JavaScript
8 62 (29.81%) CSS
9 50 (24.04%) SQL Server
10 49 (23.56%) MVC
11 46 (22.12%) Digital Marketing
12 45 (21.63%) Agile Software Development
13 44 (21.15%) .NET
14 43 (20.67%) C#
15 42 (20.19%) ASP.NET
16 37 (17.79%) jQuery
17 35 (16.83%) Android
17 35 (16.83%) Web Application Development
17 35 (16.83%) Mobile App
18 34 (16.35%) ASP.NET MVC
19 33 (15.87%) HTML5
19 33 (15.87%) KnockoutJS
19 33 (15.87%) iPhone
19 33 (15.87%) Games
20 32 (15.38%) TDD
21 31 (14.90%) E-Commerce
21 31 (14.90%) WCF
21 31 (14.90%) Social Media
22 28 (13.46%) Node.js
23 26 (12.50%) B2B

Google
Top Related IT Skills in the North West by Category

For the 6 months to 22 May 2015, IT jobs across the North West region citing Google also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google. Up to 20 skills are shown per category.

Application Platforms
1 28 (13.46%) Node.js
2 22 (10.58%) CMS
3 13 (6.25%) WordPress
4 4 (1.92%) SharePoint
4 4 (1.92%) Joomla!
4 4 (1.92%) Drupal
5 3 (1.44%) WebSphere
6 2 (0.96%) MS Exchange
7 1 (0.48%) Sitecore CMS
7 1 (0.48%) Umbraco
7 1 (0.48%) Kentico
7 1 (0.48%) MODX
7 1 (0.48%) SAS
7 1 (0.48%) IIS
Applications
1 19 (9.13%) Photoshop
2 14 (6.73%) MS Office
2 14 (6.73%) MS Excel
3 13 (6.25%) Adobe Illustrator
4 12 (5.77%) MS PowerPoint
5 9 (4.33%) Adobe Creative Suite
6 5 (2.40%) AutoCAD
7 1 (0.48%) OmniGraffle
7 1 (0.48%) SPSS
7 1 (0.48%) InDesign
Business Applications
1 6 (2.88%) Magento
2 3 (1.44%) Shopify
3 2 (0.96%) WebTrends
Cloud Services
1 87 (41.83%) Google Analytics
2 2 (0.96%) Google Cloud Platform
2 2 (0.96%) Amazon AWS
3 1 (0.48%) Cloud Computing
3 1 (0.48%) Microsoft Azure
3 1 (0.48%) Adobe Analytics
3 1 (0.48%) AWS CloudFormation
3 1 (0.48%) Google Compute Engine
Communications & Networking
1 4 (1.92%) Intranet
2 3 (1.44%) SSL
3 2 (0.96%) Internet
4 1 (0.48%) TCP/IP
Database & Business Intelligence
1 50 (24.04%) SQL Server
2 11 (5.29%) SQL Server Reporting Services
2 11 (5.29%) Data Warehouse
2 11 (5.29%) MySQL
3 9 (4.33%) SQL Server Integration Services
4 8 (3.85%) SQL Server Analysis Services
4 8 (3.85%) Microsoft Analysis Services
4 8 (3.85%) SQL Server 2012
5 7 (3.37%) Relational Database
6 3 (1.44%) Oracle BI Publisher
7 2 (0.96%) NoSQL
Development Applications
1 13 (6.25%) Git (software)
2 8 (3.85%) Team Foundation Server
3 3 (1.44%) Jasmine
3 3 (1.44%) Visual Studio
3 3 (1.44%) Subversion
3 3 (1.44%) Grunt
3 3 (1.44%) Bower
4 1 (0.48%) Axure RP
4 1 (0.48%) SpecFlow
4 1 (0.48%) Eclipse
4 1 (0.48%) Dreamweaver
General
1 84 (40.38%) Marketing
2 33 (15.87%) Games
3 23 (11.06%) Finance
4 15 (7.21%) Retail
5 13 (6.25%) Advertising
6 5 (2.40%) Legal
7 4 (1.92%) Multimedia
7 4 (1.92%) Automotive
7 4 (1.92%) Manufacturing
8 3 (1.44%) Law
9 1 (0.48%) Dutch Language
9 1 (0.48%) French Language
9 1 (0.48%) German Language
9 1 (0.48%) Publishing
Job Titles
1 91 (43.75%) Developer
2 39 (18.75%) PPC Specialist
2 39 (18.75%) PPC Manager
2 39 (18.75%) PPC Analyst
2 39 (18.75%) PPC Executive
3 33 (15.87%) .NET Developer
4 20 (9.62%) Web Developer
5 18 (8.65%) Front-End Developer
6 11 (5.29%) Designer
6 11 (5.29%) Analyst
7 10 (4.81%) Junior
8 9 (4.33%) PHP Developer
9 8 (3.85%) Marketing Manager
9 8 (3.85%) Marketing Executive
10 7 (3.37%) Online Marketing Manager
10 7 (3.37%) Data Warehouse Developer
10 7 (3.37%) Business Intelligence Developer
11 6 (2.88%) Data Analyst
11 6 (2.88%) Digital Marketing Executive
11 6 (2.88%) Social Media Specialist
Libraries, Frameworks & Software Standards
1 86 (41.35%) HTML
2 62 (29.81%) CSS
3 44 (21.15%) .NET
4 42 (20.19%) ASP.NET
5 37 (17.79%) jQuery
6 34 (16.35%) ASP.NET MVC
7 33 (15.87%) HTML5
7 33 (15.87%) KnockoutJS
8 31 (14.90%) WCF
9 25 (12.02%) Ninject
10 22 (10.58%) CSS3
11 14 (6.73%) Ajax
12 9 (4.33%) JSON
12 9 (4.33%) Sass
13 8 (3.85%) Google Maps API
13 8 (3.85%) Twitter Bootstrap
14 7 (3.37%) .NET Framework
14 7 (3.37%) CodeIgniter
14 7 (3.37%) Entity Framework
14 7 (3.37%) Web Services
Miscellaneous
1 35 (16.83%) Mobile App
2 33 (15.87%) iPhone
3 31 (14.90%) Social Media
4 20 (9.62%) Analytical Skills
5 17 (8.17%) User Experience
6 13 (6.25%) Copywriting
7 10 (4.81%) Blog
8 7 (3.37%) Algorithms
9 5 (2.40%) Computer Science
9 5 (2.40%) GIS
9 5 (2.40%) Management Information System
10 4 (1.92%) Video Editing
10 4 (1.92%) Graphic Design
10 4 (1.92%) Animation
10 4 (1.92%) Statistics
11 3 (1.44%) Digital Media
11 3 (1.44%) BBC
12 2 (0.96%) Mathematics
13 1 (0.48%) RIA
13 1 (0.48%) Photography
Operating Systems
1 35 (16.83%) Android
2 3 (1.44%) Windows
3 2 (0.96%) Linux
3 2 (0.96%) Apple iOS
4 1 (0.48%) CentOS
Processes & Methodologies
1 95 (45.67%) Analytics
2 70 (33.65%) Pay per click
3 69 (33.17%) SEO
4 49 (23.56%) MVC
5 46 (22.12%) Digital Marketing
6 45 (21.63%) Agile Software Development
7 35 (16.83%) Web Application Development
8 32 (15.38%) TDD
9 31 (14.90%) E-Commerce
10 26 (12.50%) B2B
11 25 (12.02%) Dependency Injection
11 25 (12.02%) Domain-Driven Design
12 20 (9.62%) B2C
13 18 (8.65%) Web Development
14 17 (8.17%) Competitor Analysis
14 17 (8.17%) Content Management
15 16 (7.69%) Logistics
15 16 (7.69%) Responsive Web Design
16 14 (6.73%) Web Design
16 14 (6.73%) Business Intelligence
Programming Languages
1 66 (31.73%) JavaScript
2 43 (20.67%) C#
3 26 (12.50%) PHP
4 19 (9.13%) SQL
5 8 (3.85%) T-SQL
6 3 (1.44%) VBA
6 3 (1.44%) PL/SQL
6 3 (1.44%) Java
7 2 (0.96%) Ruby
Qualifications
1 16 (7.69%) Degree
2 1 (0.48%) Microsoft Certification
System Software
1 3 (1.44%) Active Directory
Systems Management
1 2 (0.96%) Opscode Chef
1 2 (0.96%) Puppet
2 1 (0.48%) Systems Management Server (SMS)
Vendors
1 22 (10.58%) Microsoft
1 22 (10.58%) Facebook
2 15 (7.21%) Twitter
3 11 (5.29%) Yahoo!
3 11 (5.29%) Adobe
4 6 (2.88%) Oracle
5 3 (1.44%) Zend
5 3 (1.44%) Apple
5 3 (1.44%) Sony
6 2 (0.96%) PayPal
6 2 (0.96%) Salesforce.com
6 2 (0.96%) ClickTale
7 1 (0.48%) EPiServer
7 1 (0.48%) Sitecore
7 1 (0.48%) Coremetrics
7 1 (0.48%) Omniture
7 1 (0.48%) hybris
7 1 (0.48%) Orchard
7 1 (0.48%) RedDot
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