The first table below looks at the demand for Google Analytics skills in IT jobs advertised for the Oxfordshire region. Included is a guide to the average salaries offered in IT jobs that have cited Google Analytics over the 3 months to 17 May 2013 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Business Applications category for the Oxfordshire region.

Location
3 months to
17 May 2013
Same period 2012 Same period 2011
Google Analytics
Rank 118 95 99
Rank change year-on-year
-23 +4
Permanent jobs citing Google Analytics 4 13 7
As % of all permanent IT jobs located in Oxfordshire 0.218% 0.883% 0.432%
As % of the Business Applications category 2.597% 10.00% 7.609%
Number of salaries quoted 4 13 7
Average salary £33,000 £25,000 £30,000
Average salary % change year-on-year
+32.00% -16.66%
UK excluding London average salary £30,000 £30,000 £30,000
All Business Applications
Oxfordshire
Permanent IT job ads with a match in the
Business Applications category
154 130 92
As % of all permanent IT jobs located in Oxfordshire 8.402% 8.832% 5.679%
Number of salaries quoted 146 118 79
Average salary £57,500 £53,500 £52,500
Average salary % change year-on-year
+7.47% +1.90%
90% offered a salary of more than £40,000 £35,000 £33,000
10% offered a salary of more than £80,000 £75,000 £60,000
UK excluding London average salary £47,500 £50,000 £50,000
% change year-on-year
-5.00% -
Google Analytics
South East

Google Analytics
Jobs Demand Trend

This chart provides a 3-month moving total of permanent IT jobs citing Google Analytics across the Oxfordshire region as a proportion of the total demand within the Business Applications category.

Oxfordshire Google Analytics Jobs Demand Trend

Google Analytics
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics across the Oxfordshire region.

Oxfordshire Google Analytics Salary Trend

Google Analytics
Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Google Analytics within the Oxfordshire region over the 3 months to 17 May 2013. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Oxford -19 4 £33,000 +1.53%
Google Analytics
South East

Google Analytics
Top 18 Related IT Skills

For the 6 months to 17 May 2013, IT jobs across the Oxfordshire region citing Google Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics.

1 10 (100.00%) Google
1 10 (100.00%) Analytics
2 7 (70.00%) Pay per click
2 7 (70.00%) Marketing
2 7 (70.00%) Advertising
3 6 (60.00%) Data Analysis
3 6 (60.00%) Strategic Planning
4 3 (30.00%) Web Analytics
4 3 (30.00%) Omniture
5 2 (20.00%) E-Commerce
5 2 (20.00%) WebTrends
5 2 (20.00%) SiteCatalyst
6 1 (10.00%) Facebook
6 1 (10.00%) Twitter
6 1 (10.00%) Social Media
6 1 (10.00%) JavaScript
6 1 (10.00%) SEO
6 1 (10.00%) Online Marketing

Google Analytics
Top Related IT Skills by Category

For the 6 months to 17 May 2013, IT jobs across the Oxfordshire region citing Google Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics. Up to 20 skills are shown per category.

Business Applications
1 2 (20.00%) WebTrends
1 2 (20.00%) SiteCatalyst
General
1 7 (70.00%) Advertising
1 7 (70.00%) Marketing
Job Titles
1 10 (100.00%) Analyst
2 7 (70.00%) PPC Analyst
3 6 (60.00%) PPC Executive
3 6 (60.00%) PPC Specialist
3 6 (60.00%) PPC Manager
4 3 (30.00%) Web Analytics Analyst
4 3 (30.00%) Web Analyst
5 1 (10.00%) Marketing Analyst
5 1 (10.00%) SEO Analyst
5 1 (10.00%) SEO Executive
5 1 (10.00%) Campaign Analyst
5 1 (10.00%) Marketing Executive
Miscellaneous
1 1 (10.00%) Social Media
Processes & Methodologies
1 10 (100.00%) Analytics
2 7 (70.00%) Pay per click
3 6 (60.00%) Data Analysis
3 6 (60.00%) Strategic Planning
4 3 (30.00%) Web Analytics
5 2 (20.00%) E-Commerce
6 1 (10.00%) SEO
6 1 (10.00%) Online Marketing
Programming Languages
1 1 (10.00%) JavaScript
Vendors
1 10 (100.00%) Google
2 3 (30.00%) Omniture
3 1 (10.00%) Facebook
3 1 (10.00%) Twitter