The table below looks at the statistics for SEO skills in IT jobs advertised for the Stoke-on-Trent region. Included is a guide to the salaries offered in IT jobs that have cited SEO over the 3 months to 7 December 2016 with a comparison to the same period over the previous 2 years.

3 months to
7 Dec 2016
Same period 2015 Same period 2014
Search Engine Optimisation (SEO)
Rank 48 37 36
Rank change year-on-year
-11 -1
Permanent jobs citing SEO 2 2 5
As % of all permanent IT jobs located in Stoke-on-Trent 0.87% 0.96% 1.96%
As % of the Processes & Methodologies category 0.91% 1.21% 2.22%
Number of salaries quoted 2 2 5
Median salary £30,000 £47,500 £24,000
Median salary % change year-on-year
-36.84% +97.91%
UK excluding London median salary £35,000 £35,000 £32,000
% change year-on-year
- +9.37%
SEO
Staffordshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Stoke-on-Trent region.

Processes & Methodologies Category
Stoke-on-Trent
Permanent IT job ads with a match in the
Processes & Methodologies category
219 165 225
As % of all permanent IT jobs located in Stoke-on-Trent 95.22% 79.33% 88.24%
Number of salaries quoted 196 141 185
Median salary £43,500 £38,500 £35,000
Median salary % change year-on-year
+12.98% +10.00%
90% offered a salary of more than £28,500 £25,000 £19,150
10% offered a salary of more than £55,250 £57,500 £50,000
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

SEO
Jobs Demand Trend in Stoke-on-Trent

The demand trend of job ads across the Stoke-on-Trent region citing SEO as a proportion of all IT jobs with a match in the Processes & Methodologies category.

SEO Jobs Demand Trend in Stoke-on-Trent

SEO
Salary Trend in Stoke-on-Trent

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Stoke-on-Trent region.

SEO Salary Trend in Stoke-on-Trent

SEO
Top 7 Related IT Skills in Stoke-on-Trent

For the 6 months to 7 December 2016, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Stoke-on-Trent region with a requirement for SEO.

1 6 (100.00%) Pay per click
2 3 (50.00%) Google Analytics
2 3 (50.00%) Social Media
2 3 (50.00%) Analytics
2 3 (50.00%) Google
3 2 (33.33%) Digital Marketing
3 2 (33.33%) Marketing

SEO
Top Related IT Skills in Stoke-on-Trent by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Cloud Services
1 3 (50.00%) Google Analytics
General
1 2 (33.33%) Marketing
Miscellaneous
1 3 (50.00%) Social Media
Processes & Methodologies
1 6 (100.00%) Pay per click
2 3 (50.00%) Analytics
3 2 (33.33%) Digital Marketing
Vendors
1 3 (50.00%) Google
Stoke-On-Trent, Staffordshire
Connected IT
Salary: £35000.00 per annum + Benefits
Posted: 18 days ago