The table below looks at the statistics for SEO skills in IT jobs advertised for the Stoke-on-Trent region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 15 September 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
15 Sep 2014
Same period 2013 Same period 2012
Search Engine Optimisation (SEO)
Rank 39 35 23
Rank change year-on-year
-4 -12
Permanent jobs citing SEO 1 9 25
As % of all permanent IT jobs located in Stoke-on-Trent 0.36% 3.38% 13.16%
As % of the Processes & Methodologies category 0.44% 4.39% 16.34%
Number of salaries quoted 1 8 24
Average salary £35,000 £29,000 £41,250
Average salary % change year-on-year
+20.68% -29.69%
UK excluding London average salary £30,000 £31,500 £31,000
% change year-on-year
-4.76% +1.61%
SEO
Staffordshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Stoke-on-Trent region.

Processes & Methodologies Category
Stoke-on-Trent
Permanent IT job ads with a match in the
Processes & Methodologies category
225 205 153
As % of all permanent IT jobs located in Stoke-on-Trent 80.36% 77.07% 80.53%
Number of salaries quoted 157 168 132
Average salary £35,000 £40,000 £40,000
Average salary % change year-on-year
-12.50% -
90% offered a salary of more than £21,500 £23,500 £32,200
10% offered a salary of more than £57,500 £65,000 £62,500
UK excluding London average salary £42,500 £41,500 £40,000
% change year-on-year
+2.40% +3.75%

SEO
Jobs Demand Trend in Stoke-on-Trent

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Stoke-on-Trent region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Stoke-on-Trent

SEO
Salary Trend in Stoke-on-Trent

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Stoke-on-Trent region.

SEO Salary Trend in Stoke-on-Trent

SEO
Top 30 Related IT Skills in Stoke-on-Trent

For the 6 months to 15 September 2014, IT jobs across the Stoke-on-Trent region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 13 (86.67%) HTML
1 13 (86.67%) JavaScript
1 13 (86.67%) jQuery
2 10 (66.67%) CSS
3 8 (53.33%) XHTML
3 8 (53.33%) .NET
3 8 (53.33%) SQL Server
3 8 (53.33%) ASP.NET
3 8 (53.33%) HTML5
4 7 (46.67%) MVC
5 5 (33.33%) C#
5 5 (33.33%) Microsoft
5 5 (33.33%) Microsoft Certification
5 5 (33.33%) Web Development
5 5 (33.33%) .NET Framework
5 5 (33.33%) Degree
5 5 (33.33%) JIRA
5 5 (33.33%) VB
5 5 (33.33%) VB.NET
5 5 (33.33%) E-Commerce
5 5 (33.33%) N-Tier
5 5 (33.33%) SOA
5 5 (33.33%) XML
5 5 (33.33%) XSLT
5 5 (33.33%) CSS3
5 5 (33.33%) AccuRev
5 5 (33.33%) ASP.NET MVC
5 5 (33.33%) Unit Testing
5 5 (33.33%) Continuous Integration
5 5 (33.33%) Ajax

SEO
Top Related IT Skills in Stoke-on-Trent by Category

For the 6 months to 15 September 2014, IT jobs across the Stoke-on-Trent region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 2 (13.33%) CMS
1 2 (13.33%) Joomla!
1 2 (13.33%) WordPress
Applications
1 3 (20.00%) Photoshop
Database & Business Intelligence
1 8 (53.33%) SQL Server
2 2 (13.33%) MySQL
Development Applications
1 5 (33.33%) JIRA
2 3 (20.00%) Dreamweaver
General
1 2 (13.33%) Games
1 2 (13.33%) Retail
1 2 (13.33%) Marketing
Job Titles
1 8 (53.33%) Developer
2 6 (40.00%) Web Developer
3 2 (13.33%) PHP Developer
3 2 (13.33%) Marketing Manager
3 2 (13.33%) Digital Marketing Manager
3 2 (13.33%) E-Commerce Web Developer
Libraries, Frameworks & Software Standards
1 13 (86.67%) HTML
1 13 (86.67%) jQuery
2 10 (66.67%) CSS
3 8 (53.33%) .NET
3 8 (53.33%) ASP.NET
3 8 (53.33%) XHTML
3 8 (53.33%) HTML5
4 5 (33.33%) CSS3
4 5 (33.33%) ASP.NET Web Forms
4 5 (33.33%) Ajax
4 5 (33.33%) .NET Framework
4 5 (33.33%) ASP.NET MVC
4 5 (33.33%) XML
4 5 (33.33%) XSLT
5 2 (13.33%) Laravel
Miscellaneous
1 5 (33.33%) N-Tier
1 5 (33.33%) Computer Science
2 2 (13.33%) Open Source
Processes & Methodologies
1 7 (46.67%) MVC
2 5 (33.33%) E-Commerce
2 5 (33.33%) SOA
2 5 (33.33%) Web Development
2 5 (33.33%) Unit Testing
2 5 (33.33%) Continuous Integration
3 3 (20.00%) Web Design
3 3 (20.00%) TDD
4 2 (13.33%) Pay per click
4 2 (13.33%) Digital Marketing
4 2 (13.33%) Campaign Analysis
4 2 (13.33%) OOP
Programming Languages
1 13 (86.67%) JavaScript
2 5 (33.33%) VB
2 5 (33.33%) VB.NET
2 5 (33.33%) C#
3 2 (13.33%) PHP
Qualifications
1 5 (33.33%) Microsoft Certification
1 5 (33.33%) Degree
2 4 (26.67%) Security Cleared
Vendors
1 5 (33.33%) Microsoft
1 5 (33.33%) AccuRev
Stoke on Trent
Applause IT Innovation
Salary: £40000 - £50000 per annum + + Bonus +Bens
Posted: 14 days ago