The table below looks at the statistics for SEO skills in IT jobs advertised for the Staffordshire region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 3 July 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
3 Jul 2015
Same period 2014 Same period 2013
Search Engine Optimisation (SEO)
Rank 53 41 60
Rank change year-on-year
-12 +19
Permanent jobs citing SEO 22 42 12
As % of all permanent IT jobs located in Staffordshire 3.57% 5.52% 1.83%
As % of the Processes & Methodologies category 4.19% 7.20% 2.24%
Number of salaries quoted 21 22 5
Average salary £35,000 £35,000 £40,000
Average salary % change year-on-year
- -12.50%
UK excluding London average salary £32,500 £31,000 £30,000
% change year-on-year
+4.83% +3.33%
SEO
West Midlands

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Staffordshire region.

Processes & Methodologies Category
Staffordshire
Permanent IT job ads with a match in the
Processes & Methodologies category
525 583 536
As % of all permanent IT jobs located in Staffordshire 85.23% 76.61% 81.83%
Number of salaries quoted 452 466 459
Average salary £40,000 £37,500 £40,000
Average salary % change year-on-year
+6.66% -6.25%
90% offered a salary of more than £28,500 £24,000 £27,500
10% offered a salary of more than £55,000 £57,500 £57,500
UK excluding London average salary £44,500 £42,500 £40,000
% change year-on-year
+4.70% +6.25%

SEO
Jobs Demand Trend in Staffordshire

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Staffordshire region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Staffordshire

SEO
Salary Trend in Staffordshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Staffordshire region.

SEO Salary Trend in Staffordshire

SEO
Job Locations in Staffordshire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing SEO within the Staffordshire region over the 3 months to 3 July 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Stoke-on-Trent +6 14 £34,500 +9.52%
Tamworth - 7 £39,000 -
SEO
West Midlands

SEO
Top 30 Related IT Skills in Staffordshire

For the 6 months to 3 July 2015, IT jobs across the Staffordshire region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 19 (79.17%) Google
1 19 (79.17%) Analytics
2 17 (70.83%) Degree
2 17 (70.83%) Marketing
3 14 (58.33%) Web Analytics
4 11 (45.83%) User Experience
5 10 (41.67%) Agile Software Development
6 9 (37.50%) XML
7 8 (33.33%) Internet
7 8 (33.33%) Pay per click
8 7 (29.17%) Data Analysis
8 7 (29.17%) Retail
8 7 (29.17%) Finance
8 7 (29.17%) Internet Marketing
8 7 (29.17%) Time Management
8 7 (29.17%) CSS
8 7 (29.17%) HTML
8 7 (29.17%) JavaScript
8 7 (29.17%) Social Media
9 6 (25.00%) Agile Testing
9 6 (25.00%) Digital Marketing
10 5 (20.83%) W3C
10 5 (20.83%) E-Commerce
11 4 (16.67%) Intranet
11 4 (16.67%) SQL
11 4 (16.67%) jQuery
11 4 (16.67%) Web Development
12 3 (12.50%) Google Analytics
12 3 (12.50%) User Acceptance Testing
12 3 (12.50%) Compatibility Testing

SEO
Top Related IT Skills in Staffordshire by Category

For the 6 months to 3 July 2015, IT jobs across the Staffordshire region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 2 (8.33%) SharePoint
1 2 (8.33%) CMS
1 2 (8.33%) WordPress
1 2 (8.33%) Kentico
Applications
1 2 (8.33%) Photoshop
2 1 (4.17%) MS Excel
Cloud Services
1 3 (12.50%) Google Analytics
Communications & Networking
1 8 (33.33%) Internet
2 4 (16.67%) Intranet
Database & Business Intelligence
1 2 (8.33%) MySQL
2 1 (4.17%) SQL Server
2 1 (4.17%) RDBMS
2 1 (4.17%) NoSQL
2 1 (4.17%) Relational Database
Development Applications
1 2 (8.33%) Axure RP
2 1 (4.17%) Jenkins
2 1 (4.17%) AccuRev
General
1 17 (70.83%) Marketing
2 7 (29.17%) Finance
2 7 (29.17%) Retail
Job Titles
1 7 (29.17%) SEO Executive
1 7 (29.17%) PPC Specialist
1 7 (29.17%) PPC Manager
1 7 (29.17%) PPC Analyst
1 7 (29.17%) PPC Executive
2 6 (25.00%) Developer
3 5 (20.83%) Front-End Developer
4 3 (12.50%) Analyst
5 2 (8.33%) Web Analyst
6 1 (4.17%) Architect
6 1 (4.17%) Technical Architect
6 1 (4.17%) Web Developer
6 1 (4.17%) Software Architect
6 1 (4.17%) Applications Architect
6 1 (4.17%) .NET Architect
6 1 (4.17%) .NET Technical Architect
Libraries, Frameworks & Software Standards
1 9 (37.50%) XML
2 7 (29.17%) HTML
2 7 (29.17%) CSS
3 4 (16.67%) jQuery
4 2 (8.33%) HTML5
4 2 (8.33%) .NET
4 2 (8.33%) ASP.NET
4 2 (8.33%) XHTML
5 1 (4.17%) Ajax
5 1 (4.17%) .NET Framework
5 1 (4.17%) XSL
5 1 (4.17%) XSLT
5 1 (4.17%) SOAP
5 1 (4.17%) Web Services
5 1 (4.17%) ASP.NET Web Forms
5 1 (4.17%) RESTful
5 1 (4.17%) ASP.NET MVC
Miscellaneous
1 11 (45.83%) User Experience
2 7 (29.17%) Social Media
3 5 (20.83%) W3C
4 3 (12.50%) Analytical Skills
5 1 (4.17%) N-Tier
5 1 (4.17%) Enterprise Software
Processes & Methodologies
1 19 (79.17%) Analytics
2 14 (58.33%) Web Analytics
3 10 (41.67%) Agile Software Development
4 8 (33.33%) Pay per click
5 7 (29.17%) Internet Marketing
5 7 (29.17%) Data Analysis
5 7 (29.17%) Time Management
6 6 (25.00%) Agile Testing
6 6 (25.00%) Digital Marketing
7 5 (20.83%) E-Commerce
8 4 (16.67%) Web Development
9 3 (12.50%) User Acceptance Testing
9 3 (12.50%) Compatibility Testing
9 3 (12.50%) Content Management
9 3 (12.50%) Product Management
9 3 (12.50%) Continuous Improvement
10 2 (8.33%) MVC
10 2 (8.33%) Email Marketing
11 1 (4.17%) Unit Testing
11 1 (4.17%) Continuous Integration
Programming Languages
1 7 (29.17%) JavaScript
2 4 (16.67%) SQL
3 2 (8.33%) C#
4 1 (4.17%) VB
Qualifications
1 17 (70.83%) Degree
Quality Assurance & Compliance
1 1 (4.17%) QA
Vendors
1 19 (79.17%) Google
2 2 (8.33%) hybris
2 2 (8.33%) Oracle
3 1 (4.17%) Microsoft
Stafford, Staffordshire
Deanslist Limited
Salary: From £30,000 to £45,000 per annum £30-40k + benefits
Posted: 3 days ago
Stafford, Staffordshire
Deanslist Limited
Salary: From £30,000 to £35,000 per annum to £35k + benefits
Posted: 3 days ago
Stafford, Staffordshire
Zonal Retail Data Systems Ltd
Salary: From £38,000 to £45,000 per annum plus standard company benefits
Posted: 21 days ago
Stafford, Staffordshire
Zonal Retail Data Systems Ltd
Salary: From £28,000 to £35,000 per annum plus company benefits
Posted: 21 days ago