The table below looks at the statistics for SEO skills in IT jobs advertised for the Staffordshire region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 2 September 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
2 Sep 2015
Same period 2014 Same period 2013
Search Engine Optimisation (SEO)
Rank 50 74 57
Rank change year-on-year
+24 -17
Permanent jobs citing SEO 25 6 14
As % of all permanent IT jobs located in Staffordshire 3.86% 0.85% 2.06%
As % of the Processes & Methodologies category 4.42% 1.09% 2.56%
Number of salaries quoted 19 4 10
Average salary £42,500 £38,000 £29,500
Average salary % change year-on-year
+11.84% +28.81%
90% offered a salary of more than £27,500 £35,750 £23,500
10% offered a salary of more than £46,300 £39,550 £58,000
UK excluding London average salary £32,500 £30,000 £31,500
% change year-on-year
+8.33% -4.76%
SEO
West Midlands

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Staffordshire region.

Processes & Methodologies Category
Staffordshire
Permanent IT job ads with a match in the
Processes & Methodologies category
566 548 547
As % of all permanent IT jobs located in Staffordshire 87.35% 77.29% 80.44%
Number of salaries quoted 484 423 459
Average salary £40,000 £37,500 £40,000
Average salary % change year-on-year
+6.66% -6.25%
90% offered a salary of more than £27,500 £28,500 £25,000
10% offered a salary of more than £55,000 £57,500 £57,500
UK excluding London average salary £45,000 £42,500 £41,500
% change year-on-year
+5.88% +2.40%

SEO
Jobs Demand Trend in Staffordshire

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Staffordshire region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Staffordshire

SEO
Salary Trend in Staffordshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Staffordshire region.

SEO Salary Trend in Staffordshire

SEO
Salary Histogram in Staffordshire

This chart provides a salary histogram for IT jobs citing SEO across the Staffordshire region over the 3 months to 2 September 2015.

SEO Salary Histogram in Staffordshire

SEO
Job Locations in Staffordshire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing SEO within the Staffordshire region over the 3 months to 2 September 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Stoke-on-Trent +11 12 £42,500 +21.42%
Stafford - 8 £35,000 - 2
Tamworth - 4 £39,000 -
Lichfield -4 1 £21,500 -44.51%
SEO
West Midlands

SEO
Top 30 Related IT Skills in Staffordshire

For the 6 months to 2 September 2015, IT jobs across the Staffordshire region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 34 (89.47%) Google
2 33 (86.84%) Analytics
3 23 (60.53%) Marketing
4 19 (50.00%) Web Analytics
5 17 (44.74%) Degree
5 17 (44.74%) Agile Software Development
6 15 (39.47%) Google Analytics
7 14 (36.84%) Retail
7 14 (36.84%) HTML
7 14 (36.84%) CSS
8 13 (34.21%) Pay per click
9 12 (31.58%) Finance
10 11 (28.95%) User Experience
10 11 (28.95%) Digital Marketing
11 10 (26.32%) Web Development
11 10 (26.32%) Internet
12 9 (23.68%) SQL
13 8 (21.05%) .NET
13 8 (21.05%) Web Services
13 8 (21.05%) C#
13 8 (21.05%) ASP.NET
13 8 (21.05%) RESTful
13 8 (21.05%) Social Media
14 7 (18.42%) Internet Marketing
14 7 (18.42%) Time Management
14 7 (18.42%) Data Analysis
14 7 (18.42%) XML
14 7 (18.42%) JavaScript
14 7 (18.42%) W3C
14 7 (18.42%) MVC

SEO
Top Related IT Skills in Staffordshire by Category

For the 6 months to 2 September 2015, IT jobs across the Staffordshire region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 5 (13.16%) CMS
2 4 (10.53%) WordPress
2 4 (10.53%) Kentico
2 4 (10.53%) SharePoint
3 1 (2.63%) Joomla!
Applications
1 4 (10.53%) Photoshop
Cloud Services
1 15 (39.47%) Google Analytics
Communications & Networking
1 10 (26.32%) Internet
2 6 (15.79%) Intranet
Database & Business Intelligence
1 5 (13.16%) SQL Server
2 4 (10.53%) NoSQL
2 4 (10.53%) MySQL
Development Applications
1 4 (10.53%) Axure RP
General
1 23 (60.53%) Marketing
2 14 (36.84%) Retail
3 12 (31.58%) Finance
4 5 (13.16%) Telecoms
Job Titles
1 12 (31.58%) Developer
1 12 (31.58%) PPC Specialist
1 12 (31.58%) PPC Manager
1 12 (31.58%) PPC Analyst
1 12 (31.58%) PPC Executive
2 7 (18.42%) Front-End Developer
2 7 (18.42%) SEO Executive
3 3 (7.89%) C# .NET Developer
3 3 (7.89%) Analyst
3 3 (7.89%) .NET Developer
3 3 (7.89%) C# Developer
3 3 (7.89%) Team Leader
3 3 (7.89%) Development Team Leader
4 2 (5.26%) Software Developer
4 2 (5.26%) Web Analyst
5 1 (2.63%) .NET Team Leader
5 1 (2.63%) Web Designer
5 1 (2.63%) Designer
Libraries, Frameworks & Software Standards
1 14 (36.84%) CSS
1 14 (36.84%) HTML
2 8 (21.05%) .NET
2 8 (21.05%) ASP.NET
2 8 (21.05%) RESTful
2 8 (21.05%) Web Services
3 7 (18.42%) XML
3 7 (18.42%) ASP.NET MVC
3 7 (18.42%) HTML5
4 6 (15.79%) jQuery
5 3 (7.89%) Ajax
Miscellaneous
1 11 (28.95%) User Experience
2 8 (21.05%) Social Media
3 7 (18.42%) W3C
4 3 (7.89%) Analytical Skills
5 2 (5.26%) EPoS
Processes & Methodologies
1 33 (86.84%) Analytics
2 19 (50.00%) Web Analytics
3 17 (44.74%) Agile Software Development
4 13 (34.21%) Pay per click
5 11 (28.95%) Digital Marketing
6 10 (26.32%) Web Development
7 7 (18.42%) MVC
7 7 (18.42%) Data Analysis
7 7 (18.42%) Internet Marketing
7 7 (18.42%) Time Management
8 6 (15.79%) Agile Testing
9 5 (13.16%) E-Commerce
10 4 (10.53%) OO
11 3 (7.89%) Content Management
11 3 (7.89%) User Acceptance Testing
11 3 (7.89%) Compatibility Testing
11 3 (7.89%) Unit Testing
11 3 (7.89%) Continuous Improvement
11 3 (7.89%) Product Management
11 3 (7.89%) Mentoring
Programming Languages
1 9 (23.68%) SQL
2 8 (21.05%) C#
3 7 (18.42%) JavaScript
4 3 (7.89%) VB
Qualifications
1 17 (44.74%) Degree
Vendors
1 34 (89.47%) Google
2 5 (13.16%) Omniture
3 4 (10.53%) Oracle
3 4 (10.53%) hybris
Stafford, Staffordshire
Evolution Recruitment Solutions
Salary: 50,000 + benefits
Posted: 6 days ago
Stafford, Staffordshire
Evolution Recruitment Solutions
Salary: 30,000 - 40,000 + benefits
Posted: 6 days ago