The table below looks at the statistics for knowledge and experience of Unica products and/or services in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Unica over the 3 months to 26 January 2015 with a comparison to the same period in the previous 2 years.

The figures below represent the IT job market in general and are NOT representative of salaries within the Unica Corporation.

Location
3 months to
26 Jan 2015
Same period 2014 Same period 2013
Unica
Rank 857 830 838
Rank change year-on-year
-27 +8
Permanent jobs citing Unica 23 59 47
As % of all permanent IT jobs located in the UK 0.022% 0.057% 0.042%
As % of the Vendors category 0.046% 0.12% 0.090%
Number of salaries quoted 20 42 32
Average salary £48,750 £43,750 £45,000
Average salary % change year-on-year
+11.42% -2.77%
90% offered a salary of more than £40,000 £28,500 £35,000
10% offered a salary of more than £60,500 £60,000 £80,000
UK excluding London average salary £51,250 £30,500 £43,750
% change year-on-year
+68.03% -30.28%

The following table is for comparison with the above and provides statistics for the entire Vendors category in permanent jobs advertised across the UK.

Vendors Category
UK
Permanent IT job ads with a match in the
Vendors category
50360 49558 52428
As % of all permanent IT jobs located in the UK 47.76% 47.69% 47.28%
Number of salaries quoted 41501 39357 43874
Average salary £45,000 £45,000 £45,000
90% offered a salary of more than £27,500 £27,500 £28,000
10% offered a salary of more than £70,000 £67,500 £70,000
UK excluding London average salary £41,000 £40,000 £40,000
% change year-on-year
+2.50% -

Unica
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Unica within the UK as a proportion of the total demand within the Vendors category.

Unica Jobs Demand Trend in the UK

Unica
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Unica within the UK.

Unica Salary Trend in the UK

Unica
Salary Histogram

This chart provides a salary histogram for IT jobs citing Unica over the 3 months to 26 January 2015 within the UK.

Unica Salary Histogram in the UK

Unica
Top 13 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Unica within the UK over the 3 months to 26 January 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -37 21 £48,750 +14.70% 6
London -14 15 £46,250 -2.63% 5
City of London -1 4 £52,000 -13.33%
South East -36 3 £47,500 +55.73% 1
Reading - 3 £47,500 - 1
Berkshire - 3 £47,500 - 1
South West -16 2 £63,250 +121.92%
Midlothian - 2 - -
Scotland - 2 - -
Bristol -13 1 £70,000 +145.61%
East of England - 1 £52,500 -
Wimbledon - 1 £40,000 -
Bedfordshire - 1 £52,500 -

Unica
Top 30 Related IT Skills

For the 6 months to 26 January 2015, IT jobs within the UK citing Unica also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Unica.

1 79 (91.86%) Marketing
2 44 (51.16%) CRM
3 34 (39.53%) IBM
4 28 (32.56%) Campaign Management
5 27 (31.40%) Analytics
5 27 (31.40%) SQL
6 25 (29.07%) Neolane
7 24 (27.91%) Salesforce.com
8 23 (26.74%) Adobe
8 23 (26.74%) SAS
9 20 (23.26%) Digital Marketing
9 20 (23.26%) Analytical Skills
10 18 (20.93%) HTML
11 17 (19.77%) Oracle
12 16 (18.60%) Chordiant
13 15 (17.44%) Customer Insight
13 15 (17.44%) Dynamics CRM
14 14 (16.28%) FastStats
15 13 (15.12%) Finance
15 13 (15.12%) CSS
16 12 (13.95%) CMS
17 11 (12.79%) Direct Marketing
18 10 (11.63%) Degree
18 10 (11.63%) Business Intelligence
18 10 (11.63%) Project Management
18 10 (11.63%) Eloqua
19 9 (10.47%) Campaign Analysis
19 9 (10.47%) Alterian
20 8 (9.30%) Coremetrics
20 8 (9.30%) Siebel

Unica
Top Related IT Skills by Category

For the 6 months to 26 January 2015, IT jobs within the UK citing Unica also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Unica. Up to 20 skills are shown per category.

Application Platforms
1 23 (26.74%) SAS
2 12 (13.95%) CMS
3 5 (5.81%) Oracle Workflow
4 1 (1.16%) Adobe CQ
Applications
1 14 (16.28%) FastStats
2 7 (8.14%) SPSS
3 5 (5.81%) Adobe Creative Suite
3 5 (5.81%) MS Excel
4 3 (3.49%) Photoshop
Business Applications
1 15 (17.44%) Dynamics CRM
2 7 (8.14%) Google Analytics
2 7 (8.14%) SiteCatalyst
3 5 (5.81%) SAP CRM
4 1 (1.16%) SAP Oil and Gas
4 1 (1.16%) Dynamics AX
4 1 (1.16%) Unica Affinium
4 1 (1.16%) Oracle BRM
Cloud Services
1 4 (4.65%) CheetahMail
2 1 (1.16%) SaaS
Communications & Networking
1 6 (6.98%) SMS
2 1 (1.16%) Intranet
2 1 (1.16%) Internet
2 1 (1.16%) Extranet
Database & Business Intelligence
1 5 (5.81%) SQL Server
2 4 (4.65%) Data Warehouse
2 4 (4.65%) SQL Server Integration Services
2 4 (4.65%) MySQL
3 3 (3.49%) Big Data
3 3 (3.49%) Data Mining
3 3 (3.49%) NoSQL
4 2 (2.33%) HBase
4 2 (2.33%) DataStage
4 2 (2.33%) SQL Server Reporting Services
4 2 (2.33%) QlikView
4 2 (2.33%) SQL Server Analysis Services
4 2 (2.33%) Base SAS
4 2 (2.33%) SAS Enterprise Guide
4 2 (2.33%) SAS Enterprise Miner
4 2 (2.33%) SQL Server 2008
4 2 (2.33%) Pentaho
4 2 (2.33%) Hadoop
4 2 (2.33%) MongoDB
4 2 (2.33%) Apache Cassandra
Development Applications
1 2 (2.33%) Talend Open Studio
1 2 (2.33%) Team Foundation Server
2 1 (1.16%) Subversion
General
1 79 (91.86%) Marketing
2 13 (15.12%) Finance
3 5 (5.81%) Retail
3 5 (5.81%) Telecoms
4 4 (4.65%) Manufacturing
5 2 (2.33%) Automotive
6 1 (1.16%) Front Office
6 1 (1.16%) Electronics
Job Titles
1 19 (22.09%) Campaign Manager
2 16 (18.60%) CRM Manager
3 15 (17.44%) Analyst
4 14 (16.28%) Consultant
5 13 (15.12%) Delivery Manager
6 10 (11.63%) Developer
7 7 (8.14%) Marketing Consultant
8 6 (6.98%) Data Manager
9 5 (5.81%) Data Analyst
9 5 (5.81%) Architect
9 5 (5.81%) Designer
9 5 (5.81%) Digital Designer
9 5 (5.81%) Insight Analyst
10 4 (4.65%) Pre Sales Consultant
10 4 (4.65%) Project Consultant
10 4 (4.65%) Sales Consultant
10 4 (4.65%) Senior Manager
11 3 (3.49%) Management Consultant
11 3 (3.49%) Campaign Management Consultant
11 3 (3.49%) Customer Analyst
Libraries, Frameworks & Software Standards
1 18 (20.93%) HTML
2 13 (15.12%) CSS
3 5 (5.81%) HTML5
4 3 (3.49%) .NET
4 3 (3.49%) XML
4 3 (3.49%) jQuery
4 3 (3.49%) WebCenter
Miscellaneous
1 20 (23.26%) Analytical Skills
2 7 (8.14%) Social Media
3 4 (4.65%) Computer Science
4 3 (3.49%) Statistics
4 3 (3.49%) Mathematics
4 3 (3.49%) Visualisation
5 2 (2.33%) GIS
6 1 (1.16%) Economics
6 1 (1.16%) Client/Server
6 1 (1.16%) DTV
6 1 (1.16%) Data Integration
6 1 (1.16%) Digital Media
Operating Systems
1 2 (2.33%) Linux
Processes & Methodologies
1 44 (51.16%) CRM
2 28 (32.56%) Campaign Management
3 27 (31.40%) Analytics
4 20 (23.26%) Digital Marketing
5 15 (17.44%) Customer Insight
6 11 (12.79%) Direct Marketing
7 10 (11.63%) Business Intelligence
7 10 (11.63%) Project Management
8 9 (10.47%) Campaign Analysis
9 8 (9.30%) Email Marketing
10 6 (6.98%) Workflow
10 6 (6.98%) Propensity Modelling
10 6 (6.98%) Data-Driven Marketing
11 5 (5.81%) Stakeholder Management
11 5 (5.81%) ETL
11 5 (5.81%) Database Marketing
11 5 (5.81%) Web Analytics
12 4 (4.65%) Technical Architecture
12 4 (4.65%) Marketing Management
12 4 (4.65%) Programme Management
Programming Languages
1 27 (31.40%) SQL
2 4 (4.65%) JavaScript
2 4 (4.65%) PHP
3 3 (3.49%) C#
3 3 (3.49%) Java
3 3 (3.49%) R
4 2 (2.33%) T-SQL
4 2 (2.33%) Shell Script
5 1 (1.16%) MATLAB
5 1 (1.16%) SAS Macro
5 1 (1.16%) VBA
5 1 (1.16%) C++
Qualifications
1 10 (11.63%) Degree
Quality Assurance & Compliance
1 3 (3.49%) QA
Systems Management
1 3 (3.49%) MOM
Vendors
1 34 (39.53%) IBM
2 25 (29.07%) Neolane
3 24 (27.91%) Salesforce.com
4 23 (26.74%) Adobe
5 17 (19.77%) Oracle
6 16 (18.60%) Chordiant
7 10 (11.63%) Eloqua
8 9 (10.47%) Alterian
9 8 (9.30%) Coremetrics
9 8 (9.30%) Pega
9 8 (9.30%) SmartFocus
9 8 (9.30%) Siebel
10 7 (8.14%) SAP
10 7 (8.14%) Microsoft
10 7 (8.14%) Aprimo
10 7 (8.14%) Omniture
10 7 (8.14%) ExactTarget
10 7 (8.14%) Google
11 6 (6.98%) Cadence
12 5 (5.81%) Teradata
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