The table below looks at the statistics for knowledge and experience of Google products and/or services in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Google over the 3 months to 28 January 2015 with a comparison to the same period in the previous 2 years.

The figures below represent the IT job market in general and are NOT representative of salaries within Google.

Location
3 months to
28 Jan 2015
Same period 2014 Same period 2013
Google
Rank 192 188 237
Rank change year-on-year
-4 +49
Permanent jobs citing Google 1636 1587 1294
As % of all permanent IT jobs located in the UK 1.57% 1.52% 1.17%
As % of the Vendors category 3.29% 3.20% 2.48%
Number of salaries quoted 1326 1282 1096
Average salary £42,500 £41,500 £38,000
Average salary % change year-on-year
+2.40% +9.21%
90% offered a salary of more than £25,000 £27,500 £26,000
10% offered a salary of more than £65,000 £62,500 £60,000
UK excluding London average salary £37,500 £37,500 £35,000
% change year-on-year
- +7.14%

The following table is for comparison with the above and provides statistics for the entire Vendors category in permanent jobs advertised across the UK.

Vendors Category
UK
Permanent IT job ads with a match in the
Vendors category
49752 49605 52244
As % of all permanent IT jobs located in the UK 47.78% 47.57% 47.30%
Number of salaries quoted 41004 39386 43651
Average salary £45,000 £45,000 £45,000
90% offered a salary of more than £27,500 £27,500 £28,000
10% offered a salary of more than £70,000 £67,500 £70,000
UK excluding London average salary £40,675 £40,000 £40,000
% change year-on-year
+1.68% -

Google
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Google within the UK as a proportion of the total demand within the Vendors category.

Google Jobs Demand Trend in the UK

Google
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google within the UK.

Google Salary Trend in the UK

Google
Salary Histogram

This chart provides a salary histogram for IT jobs citing Google over the 3 months to 28 January 2015 within the UK.

Google Salary Histogram in the UK

Google
Top 30 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Google within the UK over the 3 months to 28 January 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -3 1554 £42,500 - 256
London +7 867 £47,500 -5.00% 129
South East -40 231 £37,500 -6.25% 36
City of London -1 162 £42,500 -22.72% 30
North West +14 99 £30,000 -20.00% 25
East of England +34 97 £45,000 +38.46% 17
South West +6 93 £35,000 - 18
Yorkshire +10 73 £37,500 +22.95% 10
Manchester -4 69 £32,500 -18.75% 14
Bristol +5 45 £40,000 +14.28% 3
Berkshire -23 44 £35,000 -30.00% 11
West Midlands -3 43 £40,000 +33.33% 10
Cambridgeshire +27 42 £37,500 +50.00% 6
Hertfordshire +1 42 £52,500 +23.52% 7
Surrey -39 40 £45,750 +11.58% 7
Cambridge +31 38 £40,000 +100.00% 4
Hampshire -24 36 £37,500 - 3
East Midlands -26 35 £40,000 +5.26% 8
West Yorkshire -11 34 £31,250 -16.66% 4
Oxfordshire -3 29 £30,000 -14.28% 6
Scotland +11 27 £40,000 +14.28% 11
Leeds +16 26 £28,000 -11.11% 2
North Yorkshire +36 23 £40,000 +56.86% 2
Buckinghamshire +21 23 £35,000 -3.44%
Cheshire +17 23 £30,000 -20.00% 6
Warwickshire +6 22 £45,000 +12.50% 1
Kent +11 21 £50,000 -16.66% 2
West Sussex +2 20 £38,750 +13.97%
Northamptonshire -15 20 £49,000 +12.00% 6
Somerset +18 17 £35,000 -7.59% 3

Google
Top 30 Related IT Skills

For the 6 months to 28 January 2015, IT jobs within the UK citing Google also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google.

1 1375 (40.22%) Analytics
2 1226 (35.86%) Google Analytics
3 1101 (32.20%) Marketing
4 988 (28.90%) Agile Software Development
5 963 (28.17%) HTML
6 826 (24.16%) JavaScript
7 822 (24.04%) CSS
8 648 (18.95%) Java
9 623 (18.22%) E-Commerce
10 613 (17.93%) SEO
11 589 (17.23%) SQL
12 579 (16.93%) Degree
13 577 (16.88%) Social Media
14 574 (16.79%) .NET
15 543 (15.88%) Facebook
16 519 (15.18%) SQL Server
17 513 (15.00%) TDD
18 503 (14.71%) C#
19 487 (14.24%) Analytical Skills
20 481 (14.07%) Android
21 459 (13.42%) Pay per click
22 444 (12.99%) MVC
23 413 (12.08%) jQuery
24 408 (11.93%) HTML5
25 406 (11.87%) ASP.NET
26 403 (11.79%) Git (software)
27 387 (11.32%) Digital Marketing
28 386 (11.29%) Web Services
28 386 (11.29%) Microsoft
29 379 (11.09%) Windows

Google
Top Related IT Skills by Category

For the 6 months to 28 January 2015, IT jobs within the UK citing Google also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google. Up to 20 skills are shown per category.

Application Platforms
1 299 (8.75%) Node.js
2 173 (5.06%) CMS
3 136 (3.98%) Apache
4 119 (3.48%) IIS
5 105 (3.07%) WordPress
6 70 (2.05%) Tomcat
7 65 (1.90%) OpenStack
8 56 (1.64%) SAS
9 53 (1.55%) WebSphere
10 49 (1.43%) MS Exchange
10 49 (1.43%) Apache ServiceMix
11 48 (1.40%) SharePoint
12 44 (1.29%) JBoss
12 44 (1.29%) Drupal
13 33 (0.97%) WebLogic
14 31 (0.91%) nginx
14 31 (0.91%) Exchange Server 2010
15 30 (0.88%) Jetty
16 28 (0.82%) Lync
17 23 (0.67%) Joomla!
Applications
1 264 (7.72%) MS Excel
2 158 (4.62%) MS Office
3 147 (4.30%) Photoshop
4 94 (2.75%) MS PowerPoint
5 55 (1.61%) SPSS
6 46 (1.35%) Adobe Illustrator
7 36 (1.05%) Adobe Creative Suite
8 22 (0.64%) Acrobat
9 19 (0.56%) PowerPivot
10 18 (0.53%) Spreadsheet
11 8 (0.23%) MS Visio
12 7 (0.20%) MS Project
12 7 (0.20%) InDesign
13 5 (0.15%) AutoCAD
14 4 (0.12%) Adobe Premiere
14 4 (0.12%) Adobe After Effects
15 3 (0.088%) Fireworks
15 3 (0.088%) Stata
15 3 (0.088%) FastStats
16 2 (0.058%) GIMP
Business Applications
1 1226 (35.86%) Google Analytics
2 117 (3.42%) WebTrends
3 66 (1.93%) SiteCatalyst
4 31 (0.91%) Magento
5 20 (0.58%) Radian6
6 13 (0.38%) Dynamics CRM
7 5 (0.15%) Oracle CRM
7 5 (0.15%) Optimost
7 5 (0.15%) Fredhopper
7 5 (0.15%) SAP Business ByDesign
8 4 (0.12%) osCommerce
9 3 (0.088%) ResourceLink
9 3 (0.088%) Workday HCM
10 2 (0.058%) Tridion
10 2 (0.058%) Shopify
10 2 (0.058%) CubeCart
11 1 (0.029%) OpenX
11 1 (0.029%) Sage 200
11 1 (0.029%) Line 50
11 1 (0.029%) AWD
Cloud Services
1 198 (5.79%) Google Apps
2 185 (5.41%) Google Cloud Platform
3 164 (4.80%) Amazon AWS
4 118 (3.45%) Microsoft Azure
5 87 (2.54%) SaaS
6 83 (2.43%) Cloud Computing
7 63 (1.84%) Google App Engine
8 58 (1.70%) Amazon EC2
9 53 (1.55%) PaaS
10 41 (1.20%) IaaS
11 39 (1.14%) Office 365
12 38 (1.11%) GitHub
13 29 (0.85%) Heroku
14 27 (0.79%) Google Compute Engine
15 20 (0.58%) Terremark
16 15 (0.44%) Amazon S3
17 11 (0.32%) MailChimp
18 7 (0.20%) Force.com
19 5 (0.15%) OpenShift
20 4 (0.12%) Sumo Logic
Communications & Networking
1 150 (4.39%) Internet
2 80 (2.34%) DNS
3 72 (2.11%) HTTP
4 64 (1.87%) Firewall
5 60 (1.75%) LAN
5 60 (1.75%) TCP/IP
6 55 (1.61%) WAN
7 46 (1.35%) SAN
8 37 (1.08%) DHCP
9 26 (0.76%) Wireless
10 21 (0.61%) VPN
11 19 (0.56%) FTP
12 18 (0.53%) Unified Communications
13 16 (0.47%) iSCSI
14 15 (0.44%) VoIP
15 13 (0.38%) Wi-Fi
16 11 (0.32%) Intranet
17 10 (0.29%) IPsec
17 10 (0.29%) NFC
18 9 (0.26%) SSL
Database & Business Intelligence
1 519 (15.18%) SQL Server
2 326 (9.53%) MySQL
3 251 (7.34%) NoSQL
4 152 (4.45%) Relational Database
5 136 (3.98%) Big Data
6 94 (2.75%) SQL Server 2012
6 94 (2.75%) Data Warehouse
7 80 (2.34%) SQL Server Integration Services
8 79 (2.31%) SQL Server Reporting Services
9 78 (2.28%) MongoDB
10 71 (2.08%) SQL Server Analysis Services
11 68 (1.99%) RDBMS
12 66 (1.93%) Hadoop
13 49 (1.43%) PostgreSQL
14 42 (1.23%) Data Mining
15 40 (1.17%) Microsoft Analysis Services
16 38 (1.11%) Oracle Database
17 37 (1.08%) QlikView
18 36 (1.05%) Apache Cassandra
19 25 (0.73%) SQLite
Development Applications
1 403 (11.79%) Git (software)
2 152 (4.45%) Jenkins
3 137 (4.01%) Subversion
4 106 (3.10%) Maven
5 84 (2.46%) Eclipse
6 73 (2.14%) JUnit
7 69 (2.02%) JIRA
8 62 (1.81%) Dreamweaver
9 53 (1.55%) Mockito
10 48 (1.40%) Xcode
11 46 (1.35%) Bitbucket
12 45 (1.32%) TeamCity
13 36 (1.05%) Selenium
14 34 (0.99%) Jasmine
14 34 (0.99%) Cucumber
14 34 (0.99%) Hudson
15 33 (0.97%) DbUnit
15 33 (0.97%) TestNG
16 32 (0.94%) Visual Studio
17 31 (0.91%) Ant
General
1 1101 (32.20%) Marketing
2 342 (10.00%) Finance
2 342 (10.00%) Advertising
3 296 (8.66%) Retail
4 235 (6.87%) Games
5 121 (3.54%) Publishing
6 63 (1.84%) Banking
7 41 (1.20%) Back Office
8 40 (1.17%) Telecoms
9 35 (1.02%) German Language
10 32 (0.94%) Law
11 29 (0.85%) French Language
12 28 (0.82%) Italian Language
13 24 (0.70%) Legal
14 22 (0.64%) Billing
15 13 (0.38%) Electronics
16 12 (0.35%) Automotive
17 11 (0.32%) Front Office
18 9 (0.26%) Investment Banking
18 9 (0.26%) Turkish Language
Job Titles
1 1365 (39.92%) Developer
2 457 (13.37%) Analyst
3 281 (8.22%) .NET Developer
4 193 (5.64%) Web Developer
5 182 (5.32%) PPC Executive
6 181 (5.29%) PPC Manager
6 181 (5.29%) PPC Analyst
6 181 (5.29%) PPC Specialist
7 179 (5.24%) Android Developer
8 175 (5.12%) Senior Developer
9 155 (4.53%) Web Analyst
10 136 (3.98%) Front-End Developer
11 130 (3.80%) Java Developer
12 99 (2.90%) Architect
13 89 (2.60%) PHP Developer
14 84 (2.46%) Designer
15 78 (2.28%) Software Developer
16 77 (2.25%) Software Engineer
17 76 (2.22%) Data Analyst
18 74 (2.16%) Support Analyst
Libraries, Frameworks & Software Standards
1 963 (28.17%) HTML
2 822 (24.04%) CSS
3 574 (16.79%) .NET
4 413 (12.08%) jQuery
5 408 (11.93%) HTML5
6 406 (11.87%) ASP.NET
7 386 (11.29%) Web Services
8 324 (9.48%) XML
9 299 (8.75%) ASP.NET MVC
10 270 (7.90%) WCF
11 269 (7.87%) CSS3
12 233 (6.81%) RESTful
13 214 (6.26%) JSON
14 205 (6.00%) AngularJS
15 176 (5.15%) KnockoutJS
16 147 (4.30%) ASP.NET Web API
17 142 (4.15%) Spring
18 125 (3.66%) GWT
19 124 (3.63%) Ajax
20 115 (3.36%) Google Maps API
Miscellaneous
1 577 (16.88%) Social Media
2 487 (14.24%) Analytical Skills
3 365 (10.68%) Mobile App
4 361 (10.56%) User Experience
5 230 (6.73%) Computer Science
6 189 (5.53%) Open Source
7 171 (5.00%) BBC
8 156 (4.56%) iPhone
9 147 (4.30%) Mathematics
10 139 (4.07%) Blog
11 86 (2.52%) Digital Media
12 85 (2.49%) Statistics
13 75 (2.19%) Algorithms
14 67 (1.96%) Visualisation
15 53 (1.55%) Copywriting
16 52 (1.52%) iPad
16 52 (1.52%) Xbox
17 50 (1.46%) Smartphone
18 48 (1.40%) Enterprise Software
19 43 (1.26%) Replication
Operating Systems
1 481 (14.07%) Android
2 379 (11.09%) Windows
3 290 (8.48%) Linux
4 269 (7.87%) Apple iOS
5 122 (3.57%) UNIX
6 52 (1.52%) Windows Server 2008
7 41 (1.20%) Windows Server 2003
8 35 (1.02%) Mac OS X
9 34 (0.99%) Windows 7
10 33 (0.97%) Windows XP
11 30 (0.88%) Red Hat Enterprise Linux
11 30 (0.88%) Windows Phone
12 29 (0.85%) Windows Server 2012
13 26 (0.76%) Windows 8
14 18 (0.53%) CentOS
15 17 (0.50%) Mac OS
16 14 (0.41%) Ubuntu
16 14 (0.41%) Mac OS X Server
17 11 (0.32%) Windows Mobile
18 6 (0.18%) Windows Vista
Processes & Methodologies
1 1375 (40.22%) Analytics
2 988 (28.90%) Agile Software Development
3 623 (18.22%) E-Commerce
4 613 (17.93%) SEO
5 513 (15.00%) TDD
6 459 (13.42%) Pay per click
7 444 (12.99%) MVC
8 387 (11.32%) Digital Marketing
9 370 (10.82%) Web Analytics
10 320 (9.36%) OO
11 272 (7.96%) Scrum
12 260 (7.60%) Web Application Development
13 256 (7.49%) Android Development
14 240 (7.02%) BDD
15 222 (6.49%) Web Development
16 218 (6.38%) Continuous Integration
17 213 (6.23%) Online Marketing
18 195 (5.70%) Software Engineering
19 191 (5.59%) CRM
20 183 (5.35%) Project Management
Programming Languages
1 826 (24.16%) JavaScript
2 648 (18.95%) Java
3 589 (17.23%) SQL
4 503 (14.71%) C#
5 266 (7.78%) PHP
6 242 (7.08%) Python
7 217 (6.35%) Ruby
8 155 (4.53%) C++
9 105 (3.07%) T-SQL
10 95 (2.78%) Objective-C
11 66 (1.93%) PowerShell
12 55 (1.61%) Groovy
12 55 (1.61%) C
13 47 (1.37%) R
14 38 (1.11%) Bash Shell
14 38 (1.11%) Perl
14 38 (1.11%) PHP5
15 36 (1.05%) Scala
16 35 (1.02%) VBA
17 33 (0.97%) PL/SQL
Qualifications
1 579 (16.93%) Degree
2 19 (0.56%) HND
3 16 (0.47%) Microsoft Certification
4 15 (0.44%) AWS Certification
5 13 (0.38%) ITIL Certification
5 13 (0.38%) Security Cleared
6 12 (0.35%) MCP
6 12 (0.35%) Postgraduate
6 12 (0.35%) PhD
7 9 (0.26%) MCSE
7 9 (0.26%) CIMA
7 9 (0.26%) ACCA
8 7 (0.20%) VMware Certified Professional (VCP)
9 6 (0.18%) CCNA
9 6 (0.18%) Cisco Certification
10 4 (0.12%) AAT
11 3 (0.088%) SC Cleared
11 3 (0.088%) MCITP
12 2 (0.058%) DV Cleared
12 2 (0.058%) MCDST
Quality Assurance & Compliance
1 148 (4.33%) QA
2 31 (0.91%) ISO 9001
2 31 (0.91%) SLA
3 21 (0.61%) PCI DSS
4 16 (0.47%) ISO/IEC 27001
5 7 (0.20%) WAI
6 6 (0.18%) GCP
7 3 (0.088%) Data Quality
8 2 (0.058%) ISO/IEC 17799
8 2 (0.058%) BS7799
8 2 (0.058%) Sarbanes-Oxley
System Software
1 136 (3.98%) Active Directory
2 75 (2.19%) VMware Infrastructure
3 15 (0.44%) Xen
3 15 (0.44%) VMware ESXi
4 14 (0.41%) Docker
5 13 (0.38%) XenApp
6 11 (0.32%) KVM
7 10 (0.29%) Hyper-V
8 8 (0.23%) Varnish
9 7 (0.20%) XenServer
9 7 (0.20%) HDFS
10 5 (0.15%) XenDesktop
10 5 (0.15%) vSphere
11 4 (0.12%) Samba
12 3 (0.088%) VMware ESX
12 3 (0.088%) VMware Workstation
13 2 (0.058%) Terminal Services
13 2 (0.058%) Kerio MailServer
13 2 (0.058%) VirtualBox
13 2 (0.058%) LXC
Systems Management
1 97 (2.84%) Puppet
2 88 (2.57%) Opscode Chef
3 19 (0.56%) Ansible
4 18 (0.53%) ZABBIX
5 16 (0.47%) SCCM
5 16 (0.47%) Vagrant
6 15 (0.44%) Graphite
6 15 (0.44%) logstash
7 13 (0.38%) Kibana
7 13 (0.38%) CFEngine
8 10 (0.29%) Backup Exec
9 7 (0.20%) Data Guard
10 6 (0.18%) Nagios
10 6 (0.18%) SCOM
11 5 (0.15%) Symantec Enterprise Vault
12 4 (0.12%) XenMobile
12 4 (0.12%) EMC NetWorker
13 2 (0.058%) Norton AntiVirus
13 2 (0.058%) WMI
13 2 (0.058%) Systems Management Server (SMS)
Vendors
1 543 (15.88%) Facebook
2 386 (11.29%) Microsoft
3 269 (7.87%) Apple
4 242 (7.08%) Twitter
5 241 (7.05%) Oracle
6 201 (5.88%) Yahoo!
7 200 (5.85%) Sony
8 199 (5.82%) Adobe
9 165 (4.83%) Omniture
10 104 (3.04%) VMware
11 87 (2.54%) Cisco
12 80 (2.34%) Coremetrics
13 61 (1.78%) IBM
14 59 (1.73%) Salesforce.com
15 49 (1.43%) Tableau
16 47 (1.37%) HP
17 42 (1.23%) DoubleClick
18 40 (1.17%) Rackspace
19 36 (1.05%) Zend
20 35 (1.02%) Xamarin
Hampshire
Explore Recruitment Solutions
Salary: £30000 per annum
Posted: 2 hours ago
Cambridge, Cambridgeshire
Cooper Lomaz Recruitment Ltd
Salary: £42k - 50k per year
Posted: 2 hours ago
City, London
Mortimer Spinks
Salary: £50000 - £60000 per annum + + Benefits
Posted: 2 hours ago
Northampton, Northamptonshire
Emponics Ltd
Salary: £48000 - £50000 per annum + car + 15% bonus
Posted: 2 hours ago
Bristol, Avon
Emponics Ltd
Salary: £35000 - £45000 per annum + health,pen, etc
Posted: 2 hours ago
Leyland, Lancashire
I4 Recruitment
Salary: £23k - 28k per year + Excellent Benefits
Posted: 3 hours ago
City, London
Bluetownonline
Salary: Market related
Posted: 3 hours ago
Manchester, Lancashire
Adria Solutions Ltd
Salary: £25000 - £35000 per annum + Benefits
Posted: 3 hours ago
Manchester, Lancashire
Adria Solutions Ltd
Salary: £30000 - £45000 per annum + Benefits
Posted: 3 hours ago
City, London
Sanderson
Salary: £45000 - £70000 per annum
Posted: 3 hours ago
Central London / West End
Client Server
Salary: £55k to £60k + bonus + benefits
Posted: 3 hours ago
London
Explore Recruitment Solutions
Salary: £50000 - £60000 per annum + Share Options
Posted: 4 hours ago
City, London
Client Server
Salary: £40k to £45k + bonus + benefits
Posted: 4 hours ago
Cambridge, Cambridgeshire
Edgar Cowen
Salary: £35000 - £45000 per annum + Great Base + Full Benefits
Posted: 5 hours ago
Leeds, West Yorkshire
engage interactive
Salary: Up to £35,000 per annum plus benefits
Posted: 7 hours ago
Wokingham, Berkshire
Evolution Recruitment Solutions
Salary: 25000
Posted: 7 hours ago
London
Staffworx Ltd
Salary: excellent salary + training + bens
Posted: 8 hours ago
City, London
Intelletect
Salary: Up to £450 per day
Posted: 11 hours ago
Central London / West End
Vantage Recruitment Solutions Ltd
Salary: From £60,000 to £65,000 per annum
Posted: 12 hours ago
London
Explore Recruitment Solutions
Salary: £70000 - £80000 per annum
Posted: Yesterday