The table below looks at the statistics for knowledge and experience of Google products and/or services in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Google over the 3 months to 24 December 2014 with a comparison to the same period in the previous 2 years.

The figures below represent the IT job market in general and are NOT representative of salaries within Google.

Location
3 months to
24 Dec 2014
Same period 2013 Same period 2012
Google
Rank 192 195 242
Rank change year-on-year
+3 +47
Permanent jobs citing Google 1736 1589 1354
As % of all permanent IT jobs located in the UK 1.57% 1.47% 1.19%
As % of the Vendors category 3.28% 3.09% 2.53%
Number of salaries quoted 1387 1287 1153
Average salary £42,500 £42,500 £39,000
Average salary % change year-on-year
- +8.97%
90% offered a salary of more than £26,350 £27,500 £26,500
10% offered a salary of more than £65,000 £64,800 £62,500
UK excluding London average salary £37,500 £36,500 £35,000
% change year-on-year
+2.73% +4.28%

The following table is for comparison with the above and provides statistics for the entire Vendors category in permanent jobs advertised across the UK.

Vendors Category
UK
Permanent IT job ads with a match in the
Vendors category
52922 51507 53578
As % of all permanent IT jobs located in the UK 47.90% 47.79% 47.03%
Number of salaries quoted 43371 41141 45089
Average salary £45,000 £45,000 £45,000
90% offered a salary of more than £27,500 £27,500 £27,500
10% offered a salary of more than £70,000 £67,500 £70,000
UK excluding London average salary £40,000 £40,000 £40,000

Google
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Google within the UK as a proportion of the total demand within the Vendors category.

Google Jobs Demand Trend in the UK

Google
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google within the UK.

Google Salary Trend in the UK

Google
Salary Histogram

This chart provides a salary histogram for IT jobs citing Google over the 3 months to 24 December 2014 within the UK.

Google Salary Histogram in the UK

Google
Top 30 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Google within the UK over the 3 months to 24 December 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England 0 1659 £42,500 - 163
London +20 917 £47,500 -5.00% 82
South East -23 241 £37,500 -6.25% 21
City of London -15 170 £43,180 -17.75% 26
North West +6 121 £30,750 -16.32% 16
East of England +39 116 £42,500 +30.76% 8
South West -7 85 £35,000 - 11
Manchester -8 84 £34,500 -13.75% 12
Yorkshire +3 82 £40,000 +33.33% 15
Surrey -16 57 £45,000 +12.50% 2
Hertfordshire +11 55 £52,500 +23.52% 2
Hampshire +8 46 £37,500 -11.76% 3
Cambridgeshire +33 43 £37,500 +68.53% 4
East Midlands -12 42 £40,000 +5.26% 8
West Yorkshire -5 40 £40,000 +33.33% 6
West Midlands -10 39 £37,500 +25.00% 1
Bristol -13 39 £45,000 +28.57% 4
Cambridge +32 38 £40,000 +79.77% 4
Berkshire -25 37 £35,000 -17.64% 7
Cheshire +28 29 £30,000 -47.82% 3
Buckinghamshire +23 26 £35,000 +14.75%
Scotland +10 26 £40,000 +3.89% 7
North Yorkshire +30 24 £40,000 +56.86% 6
Leeds -6 24 £29,000 +12.62% 4
Warwickshire +14 22 £45,000 +12.50%
Kent +3 22 £50,000 - 1
Northamptonshire -17 22 £49,000 +15.29%
West Sussex +12 21 £30,000 -9.77% 1
Oxfordshire -11 20 £30,000 -33.33% 5
Wales +23 19 £36,250 +64.77% 1

Google
Top 30 Related IT Skills

For the 6 months to 24 December 2014, IT jobs within the UK citing Google also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google.

1 1470 (40.16%) Analytics
2 1301 (35.55%) Google Analytics
3 1130 (30.87%) Marketing
4 1087 (29.70%) Agile Software Development
5 1016 (27.76%) HTML
6 900 (24.59%) JavaScript
7 873 (23.85%) CSS
8 758 (20.71%) Java
9 650 (17.76%) SQL
9 650 (17.76%) SEO
10 644 (17.60%) Degree
11 637 (17.40%) E-Commerce
12 629 (17.19%) .NET
13 622 (16.99%) Social Media
14 592 (16.17%) Facebook
15 582 (15.90%) SQL Server
16 575 (15.71%) TDD
17 571 (15.60%) C#
18 553 (15.11%) Android
19 543 (14.84%) Analytical Skills
20 515 (14.07%) MVC
21 478 (13.06%) ASP.NET
22 476 (13.01%) Git (software)
23 462 (12.62%) jQuery
24 453 (12.38%) Pay per click
25 427 (11.67%) Web Analytics
26 426 (11.64%) Microsoft
27 423 (11.56%) HTML5
28 410 (11.20%) Digital Marketing
29 408 (11.15%) Web Services

Google
Top Related IT Skills by Category

For the 6 months to 24 December 2014, IT jobs within the UK citing Google also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google. Up to 20 skills are shown per category.

Application Platforms
1 324 (8.85%) Node.js
2 191 (5.22%) CMS
3 150 (4.10%) Apache
4 119 (3.25%) IIS
5 112 (3.06%) WordPress
6 80 (2.19%) Tomcat
7 58 (1.58%) WebSphere
8 57 (1.56%) Apache ServiceMix
8 57 (1.56%) OpenStack
9 56 (1.53%) SharePoint
10 55 (1.50%) Drupal
11 51 (1.39%) JBoss
12 48 (1.31%) SAS
13 43 (1.17%) MS Exchange
14 42 (1.15%) nginx
15 37 (1.01%) WebLogic
16 32 (0.87%) Jetty
17 31 (0.85%) Joomla!
18 30 (0.82%) Exchange Server 2010
19 28 (0.77%) Lync
Applications
1 283 (7.73%) MS Excel
2 156 (4.26%) MS Office
3 143 (3.91%) Photoshop
4 97 (2.65%) MS PowerPoint
5 49 (1.34%) SPSS
6 37 (1.01%) Adobe Illustrator
7 32 (0.87%) Adobe Creative Suite
8 21 (0.57%) Spreadsheet
9 15 (0.41%) PowerPivot
10 14 (0.38%) MS Visio
11 10 (0.27%) InDesign
12 9 (0.25%) MS Project
13 7 (0.19%) Acrobat
14 6 (0.16%) Adobe Premiere
15 5 (0.14%) AutoCAD
16 4 (0.11%) FastStats
17 3 (0.082%) Fireworks
18 2 (0.055%) GIMP
18 2 (0.055%) Revit
18 2 (0.055%) 3ds Max
Business Applications
1 1301 (35.55%) Google Analytics
2 136 (3.72%) WebTrends
3 77 (2.10%) SiteCatalyst
4 34 (0.93%) Magento
5 21 (0.57%) Radian6
6 17 (0.46%) Dynamics CRM
7 8 (0.22%) Oracle CRM
7 8 (0.22%) SAP Business ByDesign
8 6 (0.16%) osCommerce
9 5 (0.14%) Fredhopper
9 5 (0.14%) Sage 200
10 4 (0.11%) Optimost
11 3 (0.082%) ResourceLink
11 3 (0.082%) Workday HCM
12 2 (0.055%) Tridion
12 2 (0.055%) Dynamics AX
13 1 (0.027%) Line 50
13 1 (0.027%) AWD
13 1 (0.027%) SAP Oil and Gas
13 1 (0.027%) Dynamics NAV
Cloud Services
1 223 (6.09%) Google Apps
2 180 (4.92%) Google Cloud Platform
3 165 (4.51%) Amazon AWS
4 100 (2.73%) Microsoft Azure
5 89 (2.43%) Cloud Computing
6 88 (2.40%) SaaS
7 69 (1.89%) Google App Engine
8 62 (1.69%) Amazon EC2
9 52 (1.42%) PaaS
10 41 (1.12%) GitHub
11 36 (0.98%) Office 365
12 35 (0.96%) Heroku
13 34 (0.93%) IaaS
14 30 (0.82%) Google Compute Engine
15 15 (0.41%) Amazon S3
16 13 (0.36%) MailChimp
17 8 (0.22%) Terremark
18 7 (0.19%) Amazon EMR
18 7 (0.19%) Force.com
19 6 (0.16%) OpenShift
Communications & Networking
1 157 (4.29%) Internet
2 75 (2.05%) DNS
3 68 (1.86%) HTTP
4 67 (1.83%) Firewall
5 61 (1.67%) TCP/IP
6 58 (1.58%) LAN
7 55 (1.50%) WAN
8 41 (1.12%) DHCP
9 40 (1.09%) SAN
10 26 (0.71%) VPN
11 24 (0.66%) Wireless
12 18 (0.49%) Unified Communications
13 17 (0.46%) FTP
13 17 (0.46%) LDAP
14 16 (0.44%) VoIP
14 16 (0.44%) NFC
15 14 (0.38%) Intranet
15 14 (0.38%) SSL
16 13 (0.36%) iSCSI
16 13 (0.36%) Wi-Fi
Database & Business Intelligence
1 582 (15.90%) SQL Server
2 359 (9.81%) MySQL
3 287 (7.84%) NoSQL
4 178 (4.86%) Relational Database
5 153 (4.18%) Big Data
6 147 (4.02%) SQL Server 2012
7 114 (3.11%) Data Warehouse
8 104 (2.84%) SQL Server Reporting Services
9 102 (2.79%) SQL Server Integration Services
10 100 (2.73%) MongoDB
11 90 (2.46%) SQL Server Analysis Services
12 88 (2.40%) Hadoop
13 77 (2.10%) RDBMS
14 62 (1.69%) Microsoft Analysis Services
15 51 (1.39%) Data Mining
16 40 (1.09%) PostgreSQL
16 40 (1.09%) QlikView
17 37 (1.01%) Apache Cassandra
17 37 (1.01%) Apache Hive
18 35 (0.96%) Redis
Development Applications
1 476 (13.01%) Git (software)
2 172 (4.70%) Jenkins
3 168 (4.59%) Subversion
4 128 (3.50%) Maven
5 107 (2.92%) Eclipse
6 82 (2.24%) JUnit
7 72 (1.97%) JIRA
8 59 (1.61%) Mockito
9 58 (1.58%) Dreamweaver
10 56 (1.53%) Xcode
11 48 (1.31%) Bitbucket
12 45 (1.23%) Cucumber
13 42 (1.15%) Ant
14 40 (1.09%) Hudson
15 37 (1.01%) DbUnit
15 37 (1.01%) TestNG
15 37 (1.01%) TeamCity
16 35 (0.96%) Jasmine
17 33 (0.90%) Visual Studio
18 29 (0.79%) Selenium
General
1 1130 (30.87%) Marketing
2 397 (10.85%) Finance
3 368 (10.05%) Advertising
4 308 (8.42%) Retail
5 287 (7.84%) Games
6 137 (3.74%) Publishing
7 74 (2.02%) Banking
8 36 (0.98%) French Language
9 34 (0.93%) Telecoms
10 33 (0.90%) Back Office
11 32 (0.87%) German Language
12 29 (0.79%) Law
13 28 (0.77%) Italian Language
14 25 (0.68%) Billing
15 24 (0.66%) Legal
16 15 (0.41%) Automotive
17 13 (0.36%) Electronics
18 12 (0.33%) Front Office
19 11 (0.30%) Investment Banking
20 10 (0.27%) Multimedia
Job Titles
1 1535 (41.94%) Developer
2 489 (13.36%) Analyst
3 335 (9.15%) .NET Developer
4 211 (5.77%) Senior Developer
5 198 (5.41%) Web Developer
6 192 (5.25%) Android Developer
7 179 (4.89%) Java Developer
8 177 (4.84%) PPC Specialist
8 177 (4.84%) PPC Manager
8 177 (4.84%) PPC Analyst
8 177 (4.84%) PPC Executive
9 168 (4.59%) Web Analyst
10 137 (3.74%) Front-End Developer
11 103 (2.81%) PHP Developer
12 99 (2.70%) Architect
13 90 (2.46%) Software Engineer
13 90 (2.46%) Designer
14 87 (2.38%) Data Analyst
15 77 (2.10%) iOS Developer
16 75 (2.05%) Software Developer
Libraries, Frameworks & Software Standards
1 1016 (27.76%) HTML
2 873 (23.85%) CSS
3 629 (17.19%) .NET
4 478 (13.06%) ASP.NET
5 462 (12.62%) jQuery
6 423 (11.56%) HTML5
7 408 (11.15%) Web Services
8 372 (10.16%) XML
9 346 (9.45%) ASP.NET MVC
10 315 (8.61%) WCF
11 282 (7.70%) CSS3
12 275 (7.51%) JSON
13 251 (6.86%) RESTful
14 196 (5.36%) KnockoutJS
15 193 (5.27%) AngularJS
16 168 (4.59%) Spring
17 167 (4.56%) ASP.NET Web API
18 156 (4.26%) Ajax
19 143 (3.91%) REST
20 138 (3.77%) GWT
Miscellaneous
1 622 (16.99%) Social Media
2 543 (14.84%) Analytical Skills
3 408 (11.15%) Mobile App
4 402 (10.98%) User Experience
5 265 (7.24%) Computer Science
6 194 (5.30%) iPhone
6 194 (5.30%) BBC
7 185 (5.05%) Mathematics
8 180 (4.92%) Open Source
9 139 (3.80%) Blog
10 98 (2.68%) Statistics
11 94 (2.57%) Digital Media
12 92 (2.51%) Algorithms
13 70 (1.91%) Visualisation
13 70 (1.91%) Copywriting
14 53 (1.45%) iPad
15 52 (1.42%) Client/Server
16 47 (1.28%) Replication
17 45 (1.23%) Smartphone
18 44 (1.20%) Enterprise Software
Operating Systems
1 553 (15.11%) Android
2 404 (11.04%) Windows
3 304 (8.31%) Linux
4 290 (7.92%) Apple iOS
5 129 (3.52%) UNIX
6 50 (1.37%) Windows Server 2008
7 45 (1.23%) Windows 7
8 41 (1.12%) Mac OS X
8 41 (1.12%) Windows Server 2003
9 38 (1.04%) Windows Phone
10 27 (0.74%) Windows 8
10 27 (0.74%) Windows Server 2012
11 26 (0.71%) Red Hat Enterprise Linux
12 21 (0.57%) Mac OS
12 21 (0.57%) Windows XP
13 18 (0.49%) Solaris
14 17 (0.46%) Ubuntu
15 16 (0.44%) CentOS
16 14 (0.38%) Mac OS X Server
17 10 (0.27%) Windows Phone 7
Processes & Methodologies
1 1470 (40.16%) Analytics
2 1087 (29.70%) Agile Software Development
3 650 (17.76%) SEO
4 637 (17.40%) E-Commerce
5 575 (15.71%) TDD
6 515 (14.07%) MVC
7 453 (12.38%) Pay per click
8 427 (11.67%) Web Analytics
9 410 (11.20%) Digital Marketing
10 373 (10.19%) OO
11 307 (8.39%) Web Application Development
12 289 (7.90%) Scrum
13 281 (7.68%) Android Development
14 245 (6.69%) BDD
15 238 (6.50%) Online Marketing
16 236 (6.45%) Continuous Integration
17 232 (6.34%) Web Development
18 221 (6.04%) Software Engineering
19 200 (5.46%) CRM
20 199 (5.44%) Business Intelligence
Programming Languages
1 900 (24.59%) JavaScript
2 758 (20.71%) Java
3 650 (17.76%) SQL
4 571 (15.60%) C#
5 308 (8.42%) PHP
6 254 (6.94%) Python
7 238 (6.50%) Ruby
8 174 (4.75%) C++
9 129 (3.52%) T-SQL
10 102 (2.79%) Objective-C
11 62 (1.69%) C
12 59 (1.61%) Groovy
13 57 (1.56%) R
14 55 (1.50%) PowerShell
15 43 (1.17%) Scala
16 42 (1.15%) PHP5
16 42 (1.15%) Perl
17 41 (1.12%) Bash Shell
18 38 (1.04%) PL/SQL
19 35 (0.96%) VB.NET
Qualifications
1 644 (17.60%) Degree
2 23 (0.63%) HND
3 20 (0.55%) Security Cleared
4 19 (0.52%) Microsoft Certification
5 18 (0.49%) Postgraduate
6 14 (0.38%) AWS Certification
7 12 (0.33%) MCSE
8 11 (0.30%) CIMA
8 11 (0.30%) ACCA
9 10 (0.27%) MCP
10 9 (0.25%) PhD
11 6 (0.16%) CCNA
11 6 (0.16%) Cisco Certification
11 6 (0.16%) SC Cleared
12 5 (0.14%) ITIL Certification
13 4 (0.11%) VMware Certified Professional (VCP)
13 4 (0.11%) AAT
14 3 (0.082%) MCDST
14 3 (0.082%) MBA
14 3 (0.082%) MCSA
Quality Assurance & Compliance
1 144 (3.93%) QA
2 36 (0.98%) ISO 9001
3 23 (0.63%) SLA
4 15 (0.41%) PCI DSS
4 15 (0.41%) ISO/IEC 27001
5 7 (0.19%) WAI
6 6 (0.16%) GCP
7 4 (0.11%) Data Quality
7 4 (0.11%) Sarbanes-Oxley
8 2 (0.055%) ISO/IEC 17799
8 2 (0.055%) BS7799
System Software
1 130 (3.55%) Active Directory
2 82 (2.24%) VMware Infrastructure
3 15 (0.41%) Xen
4 12 (0.33%) VMware ESXi
5 11 (0.30%) XenApp
5 11 (0.30%) HDFS
6 10 (0.27%) Docker
7 9 (0.25%) KVM
7 9 (0.25%) vSphere
7 9 (0.25%) Hyper-V
8 6 (0.16%) XenServer
9 5 (0.14%) XenDesktop
10 3 (0.082%) Varnish
10 3 (0.082%) VMware ESX
10 3 (0.082%) VMware Workstation
10 3 (0.082%) Terminal Services
11 2 (0.055%) Kerio MailServer
12 1 (0.027%) Samba
12 1 (0.027%) Firmware
12 1 (0.027%) Terminal Server
Systems Management
1 91 (2.49%) Puppet
2 82 (2.24%) Opscode Chef
3 18 (0.49%) ZABBIX
4 17 (0.46%) Ansible
5 16 (0.44%) SCCM
6 15 (0.41%) CFEngine
7 14 (0.38%) Nagios
8 10 (0.27%) Vagrant
8 10 (0.27%) logstash
8 10 (0.27%) Kibana
8 10 (0.27%) Graphite
9 9 (0.25%) Backup Exec
10 7 (0.19%) SCOM
10 7 (0.19%) Data Guard
11 6 (0.16%) Symantec Enterprise Vault
12 4 (0.11%) EMC NetWorker
12 4 (0.11%) XenMobile
13 2 (0.055%) Norton AntiVirus
13 2 (0.055%) WMI
13 2 (0.055%) Systems Management Server (SMS)
Vendors
1 592 (16.17%) Facebook
2 426 (11.64%) Microsoft
3 290 (7.92%) Apple
4 266 (7.27%) Twitter
5 258 (7.05%) Oracle
6 228 (6.23%) Yahoo!
7 226 (6.17%) Adobe
8 225 (6.15%) Sony
9 179 (4.89%) Omniture
10 104 (2.84%) VMware
11 96 (2.62%) Coremetrics
12 82 (2.24%) Cisco
13 65 (1.78%) Salesforce.com
14 60 (1.64%) IBM
15 48 (1.31%) Tableau
16 46 (1.26%) HP
17 38 (1.04%) Business Objects
17 38 (1.04%) Sitecore
18 36 (0.98%) DoubleClick
18 36 (0.98%) ClickTale
London
Periscopix
Salary: £30,000 - £45,000 per year
Posted: 8 hours ago
Central London / West End
Client Server
Salary: £40k to £55k + bonus + benefits
Posted: 19 hours ago
London
Lawrence Harvey Enterprise
Salary: £50000 - £85000 per annum + Bonus + Benefits
Posted: 19 hours ago
Central London / West End
Client Server
Salary: £40k to £50k + bonus + benefits
Posted: 22 hours ago
Harrogate, North Yorkshire
Oscar Associates (UK) Ltd
Salary: £25000 - £30000 per annum + Alternate Fridays off
Posted: 22 hours ago
Twickenham, Middlesex
Centric Resource
Salary: From £35,000 to £45,000 per annum + Benefits
Posted: 2 days ago
London
Media Math Ltd
Salary: Competitive
Posted: 2 days ago
Reading, Berkshire
Zetman
Salary: From £45,000 to £60,000 per annum
Posted: 2 days ago
London
Zetman
Salary: From £25,000 to £35,000 per annum Plus benefits
Posted: 2 days ago
London
Spencer Rose
Salary: Up to £50,000 per annum
Posted: 2 days ago
Bristol, Avon
Emponics Ltd
Salary: £35000 - £45000 per annum + health,pen, etc
Posted: 2 days ago
Poole, Dorset
HAYS INFORMATION TECHNOLOGY
Salary: £25000.00 - £35000 per annum + Generous Benefits
Posted: 2 days ago
Leeds, West Yorkshire
Premier Media
Salary: £25000 - £30000 per annum + Benefits.
Posted: 2 days ago
Cambridge, Cambridgeshire
Opus Recruitment Solutions Ltd
Salary: £0 - £40000 per annum, Benefits Pension, Bonuses
Posted: 2 days ago
Reading, Berkshire
IT Talent Solutions
Salary: From £25,000 to £40,000 per annum
Posted: 2 days ago
Bracknell, Berkshire
Avis Budget
Posted: 3 days ago
Norfolk
Cooper Lomaz Recruitment Ltd
Salary: Negotiable
Posted: 3 days ago
London
Dawson & Walsh
Salary: £40000 - £60000 per annum + Bonus + Pension + Benefits
Posted: 3 days ago
London
Dawson & Walsh
Salary: £40000 - £60000 per annum + Bonus + Pension + Benefits
Posted: 3 days ago