The table below looks at the statistics for knowledge and experience of Google products and/or services in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Google over the 3 months to 22 August 2014 with a comparison to the same period in the previous 2 years.

The figures below represent the IT job market in general and are NOT representative of salaries within Google.

Location
3 months to
22 Aug 2014
Same period 2013 Same period 2012
Google
Rank 158 184 235
Rank change year-on-year
+26 +51
Permanent jobs citing Google 2078 1597 1386
As % of all permanent IT jobs located in the UK 1.77% 1.47% 1.18%
As % of the Vendors category 3.75% 3.07% 2.43%
Number of salaries quoted 1552 1286 1232
Average salary £42,500 £40,000 £40,000
Average salary % change year-on-year
+6.25% -
90% offered a salary of more than £27,500 £24,000 £25,000
10% offered a salary of more than £65,000 £62,500 £62,500
UK excluding London average salary £40,000 £32,500 £32,500
% change year-on-year
+23.07% -

The following table is for comparison with the above and provides statistics for the entire Vendors category in permanent jobs advertised across the UK.

Vendors Category
UK
Permanent IT job ads with a match in the
Vendors category
55360 52098 57012
As % of all permanent IT jobs located in the UK 47.26% 47.93% 48.65%
Number of salaries quoted 43890 42680 47913
Average salary £45,000 £45,000 £45,000
90% offered a salary of more than £27,500 £28,000 £28,000
10% offered a salary of more than £70,000 £70,000 £70,000
UK excluding London average salary £40,000 £40,000 £40,000

Google
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Google within the UK as a proportion of the total demand within the Vendors category.

Google Jobs Demand Trend in the UK

Google
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google within the UK.

Google Salary Trend in the UK

Google
Salary Histogram

This chart provides a salary histogram for IT jobs citing Google over the 3 months to 22 August 2014 within the UK.

Google Salary Histogram in the UK

Google
Top 30 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Google within the UK over the 3 months to 22 August 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +22 1987 £42,750 +4.26% 255
London +29 1101 £50,000 - 127
South East +13 252 £42,500 +21.42% 38
North West +50 219 £32,500 -1.51% 29
City of London -6 197 £50,000 +0.50% 39
Manchester +43 175 £33,000 - 17
South West +12 126 £40,000 +23.07% 12
Bristol +31 90 £40,000 +14.28% 7
Surrey +43 82 £45,000 - 8
East of England +13 82 £40,500 +21.80% 19
Yorkshire -40 78 £30,000 +9.09% 9
West Midlands +17 72 £40,000 +33.33% 11
Hampshire -21 50 £40,000 +14.28% 4
Scotland +12 49 £40,000 +23.07% 11
West Yorkshire -39 44 £31,000 +29.16% 4
Leeds -29 43 £31,000 +29.16% 4
East Midlands -20 41 £45,000 +38.46% 7
Birmingham +10 40 £40,000 +14.28% 1
Berkshire -28 40 £42,500 +6.25% 11
Hertfordshire +3 38 £50,000 +81.81% 11
West Sussex +14 27 £35,000 +1.44% 4
Edinburgh +12 27 £40,000 +23.07% 4
Cheshire -3 26 £32,500 -31.57% 5
Kent +15 25 £40,000 +77.77% 4
Essex +24 22 £35,000 +52.17% 5
Glasgow -9 21 £40,000 +33.33% 5
Northamptonshire -6 20 £49,000 +11.36% 2
Kingston Upon Thames -1 19 £45,000 +42.85% 1
Northampton -10 19 £49,000 -3.44% 2
Wiltshire +6 18 £45,000 +38.46% 1

Google
Top 30 Related IT Skills

For the 6 months to 22 August 2014, IT jobs within the UK citing Google also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google.

1 1596 (39.86%) Analytics
2 1366 (34.12%) Google Analytics
3 1352 (33.77%) HTML
4 1179 (29.45%) Marketing
5 1064 (26.57%) Java
6 1035 (25.85%) JavaScript
7 995 (24.85%) CSS
8 818 (20.43%) SEO
9 740 (18.48%) Facebook
10 721 (18.01%) SQL
11 704 (17.58%) .NET
12 703 (17.56%) C#
13 684 (17.08%) Degree
14 678 (16.93%) SQL Server
15 673 (16.81%) Social Media
16 670 (16.73%) TDD
17 657 (16.41%) E-Commerce
18 650 (16.23%) Android
19 582 (14.54%) Finance
20 580 (14.49%) MVC
21 577 (14.41%) HTML5
22 567 (14.16%) OO
23 558 (13.94%) ASP.NET
24 536 (13.39%) jQuery
25 528 (13.19%) Pay per click
26 503 (12.56%) Digital Marketing
27 494 (12.34%) Mobile App
28 490 (12.24%) Git (software)
29 488 (12.19%) Web Services
30 487 (12.16%) Microsoft

Google
Top Related IT Skills by Category

For the 6 months to 22 August 2014, IT jobs within the UK citing Google also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google. Up to 20 skills are shown per category.

Application Platforms
1 336 (8.39%) Node.js
2 324 (8.09%) CMS
3 228 (5.69%) Apache
4 181 (4.52%) WordPress
5 137 (3.42%) Tomcat
6 128 (3.20%) IIS
7 86 (2.15%) Drupal
8 68 (1.70%) WebSphere
9 64 (1.60%) SharePoint
10 55 (1.37%) nginx
11 53 (1.32%) WebLogic
12 45 (1.12%) Apache ServiceMix
13 41 (1.02%) SAS
14 39 (0.97%) Umbraco
15 35 (0.87%) OpenStack
16 33 (0.82%) MS Exchange
17 29 (0.72%) NServiceBus
18 28 (0.70%) Joomla!
19 26 (0.65%) Facebook Platform
19 26 (0.65%) Sitecore CMS
Applications
1 338 (8.44%) MS Excel
2 193 (4.82%) Photoshop
3 179 (4.47%) MS Office
4 105 (2.62%) Adobe Illustrator
5 101 (2.52%) MS PowerPoint
6 46 (1.15%) MS Visio
7 33 (0.82%) SPSS
8 29 (0.72%) Fireworks
9 20 (0.50%) MS Project
10 19 (0.47%) Spreadsheet
11 12 (0.30%) FastStats
12 10 (0.25%) OmniGraffle
13 9 (0.22%) InDesign
14 7 (0.17%) Adobe Premiere
15 5 (0.12%) S-PLUS
16 4 (0.100%) Stata
17 2 (0.050%) PowerPivot
18 1 (0.025%) AutoCAD
18 1 (0.025%) Acrobat
18 1 (0.025%) Revit
Business Applications
1 1366 (34.12%) Google Analytics
2 182 (4.55%) WebTrends
3 116 (2.90%) SiteCatalyst
4 63 (1.57%) Magento
5 25 (0.62%) Dynamics CRM
6 12 (0.30%) Oracle CRM
7 10 (0.25%) Sage 200
8 7 (0.17%) Dynamics AX
8 7 (0.17%) Fredhopper
9 5 (0.12%) RMDS
9 5 (0.12%) SAP Business ByDesign
10 4 (0.100%) Compiere
10 4 (0.100%) Dynamics NAV
10 4 (0.100%) SAP Oil and Gas
10 4 (0.100%) Oracle EBS R12
10 4 (0.100%) Oracle EBS
11 3 (0.075%) SAP InfiniteInsight
12 2 (0.050%) osCommerce
13 1 (0.025%) Tridion
13 1 (0.025%) Agresso
Cloud Services
1 204 (5.09%) Google Apps
2 159 (3.97%) Amazon AWS
3 110 (2.75%) SaaS
4 96 (2.40%) Microsoft Azure
5 93 (2.32%) Google App Engine
6 84 (2.10%) Cloud Computing
7 81 (2.02%) Amazon EC2
8 46 (1.15%) GitHub
9 33 (0.82%) PaaS
10 29 (0.72%) IaaS
10 29 (0.72%) Google Compute Engine
11 27 (0.67%) Office 365
12 22 (0.55%) Amazon S3
13 21 (0.52%) Heroku
13 21 (0.52%) MailChimp
14 16 (0.40%) Amazon EMR
15 11 (0.27%) Amazon SQS
16 9 (0.22%) Force.com
16 9 (0.22%) Basecamp
17 8 (0.20%) Responsys
Communications & Networking
1 227 (5.67%) Internet
2 98 (2.45%) Firewall
2 98 (2.45%) HTTP
3 90 (2.25%) TCP/IP
4 76 (1.90%) DNS
5 42 (1.05%) WAN
6 37 (0.92%) LAN
7 35 (0.87%) DHCP
8 27 (0.67%) VoIP
8 27 (0.67%) VPN
9 26 (0.65%) SSL
9 26 (0.65%) SAN
10 24 (0.60%) LDAP
11 19 (0.47%) SMTP
11 19 (0.47%) Intranet
12 17 (0.42%) FTP
13 16 (0.40%) NFC
14 15 (0.37%) Wireless
14 15 (0.37%) IPv4
15 14 (0.35%) AMQP
Database & Business Intelligence
1 678 (16.93%) SQL Server
2 445 (11.11%) MySQL
3 304 (7.59%) SQL Server 2012
4 282 (7.04%) NoSQL
5 258 (6.44%) Big Data
6 232 (5.79%) Relational Database
7 199 (4.97%) Hadoop
8 132 (3.30%) Apache Cassandra
9 117 (2.92%) MongoDB
10 113 (2.82%) Data Warehouse
11 104 (2.60%) SQL Server Reporting Services
12 102 (2.55%) SQL Server Integration Services
13 89 (2.22%) SQL Server Analysis Services
14 83 (2.07%) RDBMS
15 73 (1.82%) Microsoft Analysis Services
16 58 (1.45%) SQL Server 2008
17 55 (1.37%) Apache Hive
18 54 (1.35%) SQLite
19 52 (1.30%) Oracle Database
19 52 (1.30%) QlikView
Development Applications
1 490 (12.24%) Git (software)
2 272 (6.79%) Subversion
3 202 (5.04%) Eclipse
4 178 (4.45%) Jenkins
5 131 (3.27%) JUnit
6 128 (3.20%) Maven
7 119 (2.97%) Ant
8 81 (2.02%) JIRA
9 54 (1.35%) Xcode
10 51 (1.27%) Jasmine
11 50 (1.25%) Mercurial
12 47 (1.17%) Hudson
13 46 (1.15%) Dreamweaver
14 41 (1.02%) Cucumber
15 39 (0.97%) Visual Studio
16 36 (0.90%) TeamCity
17 34 (0.85%) ReSharper
18 33 (0.82%) Eclipse RCP
19 32 (0.80%) Robotium
20 31 (0.77%) Bitbucket
General
1 1179 (29.45%) Marketing
2 582 (14.54%) Finance
3 400 (9.99%) Advertising
4 362 (9.04%) Games
5 283 (7.07%) Retail
6 175 (4.37%) Publishing
7 79 (1.97%) Banking
8 57 (1.42%) Law
9 56 (1.40%) Telecoms
10 51 (1.27%) French Language
11 41 (1.02%) Back Office
12 30 (0.75%) Billing
13 28 (0.70%) Electronics
14 22 (0.55%) Legal
15 19 (0.47%) Automotive
16 18 (0.45%) German Language
17 16 (0.40%) Manufacturing
18 14 (0.35%) Financial Institution
19 12 (0.30%) Music Industry
19 12 (0.30%) Multimedia
Job Titles
1 1810 (45.20%) Developer
2 537 (13.41%) Analyst
3 411 (10.26%) .NET Developer
4 301 (7.52%) Senior Developer
5 267 (6.67%) Java Developer
6 231 (5.77%) PPC Executive
6 231 (5.77%) PPC Manager
6 231 (5.77%) PPC Analyst
6 231 (5.77%) PPC Specialist
7 211 (5.27%) Web Developer
8 200 (5.00%) Android Developer
9 194 (4.85%) Web Analyst
10 162 (4.05%) Software Engineer
11 152 (3.80%) Front-End Developer
12 144 (3.60%) Software Developer
13 138 (3.45%) PHP Developer
14 121 (3.02%) Architect
15 98 (2.45%) Designer
16 96 (2.40%) Consultant
17 92 (2.30%) Junior
Libraries, Frameworks & Software Standards
1 1352 (33.77%) HTML
2 995 (24.85%) CSS
3 704 (17.58%) .NET
4 577 (14.41%) HTML5
5 558 (13.94%) ASP.NET
6 536 (13.39%) jQuery
7 488 (12.19%) Web Services
8 429 (10.71%) XML
9 386 (9.64%) ASP.NET MVC
10 349 (8.72%) WCF
11 326 (8.14%) JSON
12 313 (7.82%) CSS3
13 266 (6.64%) Ajax
14 249 (6.22%) RESTful
15 225 (5.62%) KnockoutJS
16 221 (5.52%) ASP.NET MVC 4
17 206 (5.14%) Spring
18 171 (4.27%) REST
19 165 (4.12%) Google Maps API
20 160 (4.00%) Ninject
Miscellaneous
1 673 (16.81%) Social Media
2 494 (12.34%) Mobile App
3 295 (7.37%) Computer Science
4 257 (6.42%) iPhone
5 253 (6.32%) Mathematics
6 194 (4.85%) BBC
7 166 (4.15%) Open Source
8 137 (3.42%) Digital Media
9 134 (3.35%) Statistics
10 120 (3.00%) Blog
11 106 (2.65%) Client/Server
12 93 (2.32%) Visualisation
13 81 (2.02%) Copywriting
14 79 (1.97%) Blackberry
15 71 (1.77%) iPad
16 65 (1.62%) Physics
17 62 (1.55%) Management Information System
18 59 (1.47%) Enterprise Software
19 57 (1.42%) Economics
20 42 (1.05%) Smartphone
Operating Systems
1 650 (16.23%) Android
2 427 (10.66%) Windows
3 371 (9.27%) Linux
4 347 (8.67%) Apple iOS
5 197 (4.92%) UNIX
6 74 (1.85%) Windows Phone
7 46 (1.15%) Windows 7
8 45 (1.12%) Mac OS X
9 41 (1.02%) Solaris
10 37 (0.92%) Ubuntu
11 27 (0.67%) Mac OS
11 27 (0.67%) Windows Server 2008
12 23 (0.57%) Windows XP
13 22 (0.55%) Windows Server 2003
14 19 (0.47%) Windows Phone 7
15 16 (0.40%) Red Hat Enterprise Linux
16 13 (0.32%) Windows Mobile
17 12 (0.30%) CentOS
18 10 (0.25%) Windows 8
18 10 (0.25%) Windows Server 2012
Processes & Methodologies
1 1596 (39.86%) Analytics
2 818 (20.43%) SEO
3 670 (16.73%) TDD
4 657 (16.41%) E-Commerce
5 580 (14.49%) MVC
6 567 (14.16%) OO
7 528 (13.19%) Pay per click
8 503 (12.56%) Digital Marketing
9 450 (11.24%) Agile Software Development
10 432 (10.79%) Web Analytics
11 324 (8.09%) Software Engineering
12 318 (7.94%) Web Application Development
13 313 (7.82%) Web Development
14 308 (7.69%) Android Development
15 279 (6.97%) Scrum
16 251 (6.27%) Continuous Integration
17 250 (6.24%) Project Management
18 247 (6.17%) BDD
19 239 (5.97%) Online Marketing
20 224 (5.59%) Business Intelligence
Programming Languages
1 1064 (26.57%) Java
2 1035 (25.85%) JavaScript
3 721 (18.01%) SQL
4 703 (17.56%) C#
5 421 (10.51%) PHP
6 247 (6.17%) C++
7 237 (5.92%) Python
8 230 (5.74%) Ruby
9 131 (3.27%) T-SQL
10 114 (2.85%) Objective-C
11 81 (2.02%) Perl
12 73 (1.82%) C
13 69 (1.72%) R
14 66 (1.65%) Groovy
15 58 (1.45%) Scala
16 56 (1.40%) PHP5
17 54 (1.35%) Shell Script
18 53 (1.32%) Bash Shell
19 49 (1.22%) VB.NET
20 45 (1.12%) VBA
Qualifications
1 684 (17.08%) Degree
2 48 (1.20%) Microsoft Certification
3 26 (0.65%) Security Cleared
4 21 (0.52%) MCSE
5 20 (0.50%) MCP
6 16 (0.40%) MCTS
6 16 (0.40%) MCAD
6 16 (0.40%) MCSD
7 15 (0.37%) HND
8 14 (0.35%) ISEB Practitioner
8 14 (0.35%) ISEB
9 12 (0.30%) SC Cleared
10 11 (0.27%) Postgraduate
10 11 (0.27%) Cisco Certification
10 11 (0.27%) CCNA
11 9 (0.22%) PMI Certification
12 8 (0.20%) MCITP
13 7 (0.17%) CIMA
13 7 (0.17%) ACCA
13 7 (0.17%) PhD
Quality Assurance & Compliance
1 131 (3.27%) QA
2 17 (0.42%) SLA
3 13 (0.32%) ISO 9001
4 12 (0.30%) WAI
5 11 (0.27%) ISO/IEC 27001
6 4 (0.100%) WCAG
7 3 (0.075%) Data Quality
8 2 (0.050%) Sarbanes-Oxley
System Software
1 109 (2.72%) VMware Infrastructure
2 89 (2.22%) Active Directory
3 25 (0.62%) vSphere
4 11 (0.27%) Hyper-V
4 11 (0.27%) Docker
5 9 (0.22%) XenApp
5 9 (0.22%) Xen
5 9 (0.22%) HDFS
6 5 (0.12%) RHEV
6 5 (0.12%) KVM
7 4 (0.100%) vCloud
7 4 (0.100%) PowerHA
7 4 (0.100%) Oracle RAC
7 4 (0.100%) VMware ESX
7 4 (0.100%) Microsoft App-V
8 3 (0.075%) XenServer
8 3 (0.075%) XenDesktop
9 2 (0.050%) Terminal Server
9 2 (0.050%) ISA Server
9 2 (0.050%) NFS
Systems Management
1 81 (2.02%) Puppet
2 50 (1.25%) Opscode Chef
3 46 (1.15%) Nagios
4 16 (0.40%) Ansible
5 13 (0.32%) Vagrant
6 12 (0.30%) Capistrano
7 10 (0.25%) CFEngine
8 9 (0.22%) SCCM
9 6 (0.15%) Data Guard
9 6 (0.15%) Ganglia
10 5 (0.12%) ZABBIX
10 5 (0.12%) Opsview
11 4 (0.100%) Salt
11 4 (0.100%) SCOM
11 4 (0.100%) Oracle Enterprise Manager
12 3 (0.075%) Backup Exec
12 3 (0.075%) Symantec Enterprise Vault
12 3 (0.075%) collectd
13 2 (0.050%) AppDNA
13 2 (0.050%) HP Quality Center
Vendors
1 740 (18.48%) Facebook
2 487 (12.16%) Microsoft
3 297 (7.42%) Twitter
4 270 (6.74%) Yahoo!
5 263 (6.57%) Adobe
6 261 (6.52%) Apple
7 258 (6.44%) Oracle
8 228 (5.69%) Sony
9 201 (5.02%) Omniture
10 132 (3.30%) Coremetrics
11 115 (2.87%) VMware
12 86 (2.15%) Salesforce.com
13 83 (2.07%) JBoss
14 55 (1.37%) Cisco
15 48 (1.20%) IBM
15 48 (1.20%) Sitecore
16 47 (1.17%) Tableau
17 44 (1.10%) Zend
18 40 (1.00%) hybris
19 37 (0.92%) Citrix
City, London
Intelligent Recruitment
Salary: From £50,000 to £75,000 per annum Superb base with excellent bonus an
Posted: 3 hours ago
Manchester, Lancashire
TEKsystems
Salary: £38000 - £50000 per annum
Posted: 7 hours ago
London
Zetman
Salary: From £40,000 to £65,000 per annum
Posted: 22 hours ago
Northampton, Northamptonshire
Emponics Ltd
Salary: £48000 - £50000 per annum + car + 15% bonus
Posted: 23 hours ago
Bristol, Avon
Emponics Ltd
Salary: £32000 - £35000 per annum + health,pen, etc
Posted: 23 hours ago
Newton-Le-Willows, Merseyside
Searchability.co.uk
Salary: £30000 - £35000 per annum
Posted: 23 hours ago
Stevenage, Hertfordshire
TribePost.co.uk
Salary: £32,500 per annum
Posted: 23 hours ago
Hampshire
Deerfoot IT Resources Ltd
Salary: £20000 - £40000 per annum + 37.5 hour week, 25 days holiday
Posted: Yesterday
City, London
Bridge Noble
Salary: £50000 - £70000 per annum + Excellent Benefits
Posted: Yesterday
Chester, Cheshire
Searchability.co.uk
Salary: £25000 - £30000 per annum
Posted: Yesterday
City, London
Bridge Noble
Salary: £50000 - £70000 per annum + excellent benefits
Posted: Yesterday
Manchester, Lancashire
ThoughtWorks
Posted: Yesterday
Glasgow, Lanarkshire
ThoughtWorks
Posted: Yesterday
Leyland, Lancashire
I4 Recruitment
Salary: £30k per year + Excellent Benefits
Posted: Yesterday
Bury, Lancashire
Applause IT Innovation
Salary: £27000 - £31000 per annum + bens
Posted: Yesterday
City, London
Uniting Ambition
Posted: Yesterday
Warwickshire
Spring Technology
Salary: £25000.00 - £50000.00 per annum
Posted: Yesterday
Sutton, Surrey
Reed Business Information Ltd
Salary: From £50,000 to £60,000 per annum + 29 days + Share Ops + Pension + mo
Posted: Yesterday
Solihull, West Midlands (County)
Xpertise Recruitment Ltd
Salary: From £40,000 to £45,000 per annum plus benefits
Posted: Yesterday
Bath, Avon
EasyWebRecruitment.com
Posted: Yesterday