The table below looks at the prevalence of the term Marketing in IT jobs advertised across the UK. Included is a guide to the salaries offered in IT jobs that have cited Marketing over the 3 months to 26 September 2016 with a comparison to the same period over the previous 2 years.

3 months to
26 Sep 2016
Same period 2015 Same period 2014
Marketing
Rank 50 43 39
Rank change year-on-year
-7 -4
Permanent jobs citing Marketing 4987 6072 6732
As % of all permanent IT jobs located in the UK 5.21% 5.61% 5.89%
As % of the General category 12.21% 12.64% 13.52%
Number of salaries quoted 4071 4705 4245
Median salary £45,000 £42,500 £42,500
Median salary % change year-on-year
+5.88% -
90% offered a salary of more than £27,500 £25,100 £26,500
10% offered a salary of more than £80,000 £75,000 £70,000
UK excluding London median salary £40,000 £37,500 £39,000
% change year-on-year
+6.66% -3.84%

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised across the UK.

General Category
UK
Permanent IT job ads with a match in the
General category
40834 48027 49807
As % of all permanent IT jobs located in the UK 42.67% 44.37% 43.59%
Number of salaries quoted 33393 38339 38541
Median salary £52,500 £52,000 £50,000
Median salary % change year-on-year
+0.96% +4.00%
90% offered a salary of more than £31,500 £30,000 £30,000
10% offered a salary of more than £82,500 £80,000 £80,000
UK excluding London median salary £45,000 £45,000 £45,000

Marketing
Jobs Demand Trend

The demand trend of job ads citing Marketing as a proportion of all IT jobs with a match in the General category.

Marketing Jobs Demand Trend in the UK

Marketing
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing within the UK.

Marketing Salary Trend in the UK

Marketing
Salary Histogram

This chart provides a salary histogram for IT jobs citing Marketing over the 3 months to 26 September 2016 within the UK.

Marketing Salary Histogram in the UK

Marketing
Top 30 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the UK over the 3 months to 26 September 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -10 4731 £47,500 +11.76% 1151
London -5 2416 £52,500 +5.00% 383
South East -6 927 £45,000 +5.88% 231
South West -2 301 £40,000 -3.03% 120
North West +3 289 £35,000 +2.18% 89
City of London -20 285 £55,000 +22.22% 68
Berkshire -8 241 £55,000 +15.78% 42
East of England +8 218 £45,000 +28.57% 93
Manchester +15 205 £37,500 +7.14% 41
West Midlands +6 199 £37,500 +15.38% 75
Yorkshire -39 183 £32,500 -7.14% 76
Surrey +8 172 £45,000 +5.88% 40
Reading +12 128 £52,000 +4.00% 14
West Yorkshire -40 124 £32,500 -7.14% 41
East Midlands -24 122 £40,000 +14.28% 53
Buckinghamshire +8 107 £37,500 +5.63% 22
Bristol +18 101 £48,500 +3.19% 35
Leeds -35 98 £32,500 -7.14% 24
Oxfordshire -6 96 £46,250 +2.77% 27
Hampshire -53 94 £42,500 +41.66% 37
East Sussex +10 90 £37,500 - 15
Scotland +18 88 £40,000 -13.04% 48
Brighton +16 86 £37,500 - 6
Gloucestershire -15 76 £42,500 -26.08% 19
Birmingham -3 75 £42,500 +30.76% 13
Cambridgeshire -16 60 £45,500 +30.00% 20
Hertfordshire -11 58 £51,250 +46.42% 20
West Sussex +17 56 £45,000 - 14
Edinburgh +20 52 £45,000 +25.00% 9
Cheshire -11 50 £32,500 -7.14% 21

Marketing
Top 30 Related IT Skills

For the 6 months to 26 September 2016, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads with a requirement for Marketing.

1 2405 (23.84%) Finance
2 2328 (23.08%) Agile Software Development
3 2244 (22.25%) Digital Marketing
4 2046 (20.28%) HTML
5 1818 (18.02%) JavaScript
6 1804 (17.88%) SQL
7 1766 (17.51%) Analytics
8 1758 (17.43%) CSS
9 1739 (17.24%) Degree
10 1360 (13.48%) Analytical Skills
11 1352 (13.40%) CRM
12 1350 (13.38%) E-Commerce
13 1265 (12.54%) Telecoms
14 1247 (12.36%) Business Intelligence
15 1192 (11.82%) .NET
16 1090 (10.81%) C#
17 1073 (10.64%) Microsoft
18 1066 (10.57%) SQL Server
19 1035 (10.26%) Retail
20 938 (9.30%) jQuery
21 918 (9.10%) Project Management
22 895 (8.87%) MVC
23 858 (8.51%) User Experience
24 856 (8.49%) Programme Management
25 852 (8.45%) PHP
26 846 (8.39%) Advertising
27 812 (8.05%) Web Development
28 810 (8.03%) SAP
29 787 (7.80%) Java
30 770 (7.63%) MS Excel

Marketing
Top Related IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 626 (6.21%) CMS
2 332 (3.29%) SAS
3 293 (2.90%) WordPress
4 194 (1.92%) SharePoint
5 150 (1.49%) Apache
6 149 (1.48%) Drupal
7 131 (1.30%) Umbraco
8 120 (1.19%) Sitecore CMS
9 93 (0.92%) Elasticsearch
10 84 (0.83%) Apache Spark
11 81 (0.80%) IIS
12 74 (0.73%) Confluence
13 72 (0.71%) Tomcat
14 52 (0.52%) MS Exchange
15 50 (0.50%) JBoss
16 45 (0.45%) nginx
17 44 (0.44%) Joomla!
18 42 (0.42%) WebSphere
19 39 (0.39%) Adobe Experience Manager
19 39 (0.39%) Mule
Applications
1 770 (7.63%) MS Excel
2 455 (4.51%) MS Office
3 405 (4.02%) Photoshop
4 343 (3.40%) MS PowerPoint
5 224 (2.22%) Adobe Illustrator
6 174 (1.72%) Adobe Creative Suite
7 131 (1.30%) SPSS
8 102 (1.01%) InDesign
9 72 (0.71%) MS Project
10 54 (0.54%) MS Visio
11 45 (0.45%) Fireworks
12 35 (0.35%) InVision
13 32 (0.32%) Adobe After Effects
14 30 (0.30%) Spreadsheet
15 25 (0.25%) OmniGraffle
16 24 (0.24%) Acrobat
17 13 (0.13%) PrintSoft PReS
17 13 (0.13%) UserZoom
18 11 (0.11%) UXPin
19 9 (0.089%) Adobe Premiere
Business Applications
1 637 (6.32%) SAP Oil and Gas
2 161 (1.60%) Magento
3 131 (1.30%) Dynamics CRM
4 123 (1.22%) Eloqua
5 94 (0.93%) Adobe Campaign
6 91 (0.90%) FastStats
7 54 (0.54%) Unica
8 36 (0.36%) SAP CRM
9 33 (0.33%) WebTrends
10 25 (0.25%) Salesforce.com CRM
11 19 (0.19%) Oracle CRM
12 18 (0.18%) OpenCart
13 15 (0.15%) Dynamics AX
13 15 (0.15%) FastStats PeopleStage
13 15 (0.15%) SAP hybris
14 14 (0.14%) Exstream
15 11 (0.11%) Oracle EBS
16 10 (0.099%) Summit
17 8 (0.079%) SAP SD
17 8 (0.079%) Unit4 Business World
Cloud Services
1 507 (5.03%) Google Analytics
2 499 (4.95%) SaaS
3 369 (3.66%) Amazon AWS
4 237 (2.35%) Microsoft Azure
5 122 (1.21%) Cloud Computing
6 111 (1.10%) AdWords
7 95 (0.94%) Office 365
8 86 (0.85%) GitHub
9 80 (0.79%) Amazon EC2
10 73 (0.72%) Adobe Analytics
11 63 (0.62%) PaaS
12 55 (0.55%) Force.com
13 44 (0.44%) Silverpop
14 42 (0.42%) Amazon S3
15 40 (0.40%) IaaS
16 38 (0.38%) Heroku
17 30 (0.30%) Google Cloud Platform
17 30 (0.30%) Oracle CX
18 27 (0.27%) Adobe Creative Cloud
19 24 (0.24%) Google Tag Manager
Communications & Networking
1 389 (3.86%) Internet
2 138 (1.37%) HTTP
3 120 (1.19%) Firewall
4 96 (0.95%) Intranet
5 92 (0.91%) DNS
6 88 (0.87%) TCP/IP
7 87 (0.86%) VPN
8 80 (0.79%) VoIP
9 73 (0.72%) WAN
10 70 (0.69%) LAN
11 63 (0.62%) Wireless
12 55 (0.55%) MPLS
13 53 (0.53%) SAN
14 46 (0.46%) SMS
15 41 (0.41%) DHCP
16 37 (0.37%) Network Security
17 35 (0.35%) SSH
18 34 (0.34%) IP Telephony
19 32 (0.32%) VoLTE
20 30 (0.30%) FTP
Database & Business Intelligence
1 1066 (10.57%) SQL Server
2 636 (6.31%) MySQL
3 457 (4.53%) Big Data
4 298 (2.95%) NoSQL
5 261 (2.59%) SQL Server 2014
6 252 (2.50%) MongoDB
7 238 (2.36%) Data Warehouse
8 220 (2.18%) SQL Server Integration Services
9 214 (2.12%) Relational Database
10 183 (1.81%) Hadoop
11 182 (1.80%) SQL Server Reporting Services
12 173 (1.72%) Data Mining
13 135 (1.34%) PostgreSQL
14 123 (1.22%) QlikView
15 115 (1.14%) SQL Server 2008
16 95 (0.94%) SQL Server Analysis Services
17 85 (0.84%) RDBMS
18 80 (0.79%) SQL Server 2012
19 73 (0.72%) Redis
20 59 (0.58%) Amazon DynamoDB
Development Applications
1 609 (6.04%) Git (software)
2 288 (2.86%) JIRA
3 194 (1.92%) Jenkins
4 165 (1.64%) Subversion
5 151 (1.50%) Visual Studio
6 123 (1.22%) Team Foundation Server
7 92 (0.91%) Selenium
8 84 (0.83%) Axure RP
9 80 (0.79%) Dreamweaver
9 80 (0.79%) Maven
10 77 (0.76%) NUnit
11 75 (0.74%) JUnit
12 65 (0.64%) gulp
13 64 (0.63%) Moq
14 59 (0.58%) MSTest
15 58 (0.57%) Rhino Mocks
16 53 (0.53%) TeamCity
17 50 (0.50%) Grunt
18 40 (0.40%) Cucumber
19 37 (0.37%) Atlassian Bamboo
General
1 2405 (23.84%) Finance
2 1265 (12.54%) Telecoms
3 1035 (10.26%) Retail
4 846 (8.39%) Advertising
5 752 (7.46%) Manufacturing
6 708 (7.02%) Electronics
7 522 (5.17%) Banking
8 341 (3.38%) Games
9 218 (2.16%) Publishing
10 211 (2.09%) Legal
11 184 (1.82%) Law
12 116 (1.15%) French Language
13 109 (1.08%) German Language
14 79 (0.78%) Pharmaceutical
15 76 (0.75%) Brand Awareness
16 56 (0.56%) Automotive
16 56 (0.56%) Investment Banking
17 55 (0.55%) Spanish Language
18 52 (0.52%) Multimedia
18 52 (0.52%) Retail Banking
Job Titles
1 2485 (24.64%) Developer
2 1332 (13.21%) Analyst
3 541 (5.36%) Consultant
4 523 (5.18%) .NET Developer
5 481 (4.77%) Architect
6 442 (4.38%) Senior Developer
7 419 (4.15%) PHP Developer
8 412 (4.08%) JavaScript Developer
9 411 (4.07%) C# Developer
10 408 (4.04%) Project Manager
11 392 (3.89%) Designer
12 385 (3.82%) Product Manager
13 382 (3.79%) Marketing Manager
14 375 (3.72%) Front End Developer (Client-Side Developer)
15 369 (3.66%) Web Developer
16 358 (3.55%) Business Analyst
17 348 (3.45%) HTML Developer
18 306 (3.03%) C# .NET Developer
19 300 (2.97%) HTML CSS Developer
20 261 (2.59%) Data Analyst
Libraries, Frameworks & Software Standards
1 2046 (20.28%) HTML
2 1758 (17.43%) CSS
3 1192 (11.82%) .NET
4 938 (9.30%) jQuery
5 717 (7.11%) HTML5
6 611 (6.06%) ASP.NET
7 535 (5.30%) AngularJS
8 483 (4.79%) CSS3
9 476 (4.72%) Web Services
10 432 (4.28%) XML
11 397 (3.94%) ASP.NET MVC
12 329 (3.26%) ASP.NET Web API
13 327 (3.24%) Node.js
14 303 (3.00%) REST
15 299 (2.96%) JSON
16 293 (2.90%) RESTful
17 262 (2.60%) .NET Framework
18 246 (2.44%) Twitter Bootstrap
19 216 (2.14%) Entity Framework
20 214 (2.12%) SOAP
Miscellaneous
1 1360 (13.48%) Analytical Skills
2 858 (8.51%) User Experience
3 731 (7.25%) Social Media
4 548 (5.43%) Computer Science
5 313 (3.10%) Mathematics
6 307 (3.04%) Mobile App
7 300 (2.97%) Statistics
8 253 (2.51%) Visualisation
9 198 (1.96%) Management Information System
10 181 (1.79%) Enterprise Software
11 172 (1.71%) Algorithms
12 167 (1.66%) Data Centre
13 166 (1.65%) Blog
14 153 (1.52%) Digital Media
15 128 (1.27%) Graphic Design
16 120 (1.19%) Fintech
17 108 (1.07%) Credit Risk
18 102 (1.01%) PMI
19 98 (0.97%) Virtual Team
20 95 (0.94%) FMCG
Operating Systems
1 653 (6.47%) Linux
2 549 (5.44%) Windows
3 165 (1.64%) Apple iOS
3 165 (1.64%) Unix
4 160 (1.59%) Android
5 155 (1.54%) Windows Server
6 73 (0.72%) Windows Server 2012
7 66 (0.65%) Mac OS X
8 65 (0.64%) Windows 7
9 60 (0.59%) Windows Server 2008
10 57 (0.57%) CentOS
11 45 (0.45%) Windows 10
12 41 (0.41%) Red Hat Enterprise Linux
13 38 (0.38%) Ubuntu
14 36 (0.36%) Windows 8
15 17 (0.17%) Debian
16 15 (0.15%) Mac OS
17 13 (0.13%) Windows Phone
18 10 (0.099%) VMS
19 8 (0.079%) Windows Server 2003
Processes & Methodologies
1 2328 (23.08%) Agile Software Development
2 2244 (22.25%) Digital Marketing
3 1766 (17.51%) Analytics
4 1352 (13.40%) CRM
5 1350 (13.38%) E-Commerce
6 1247 (12.36%) Business Intelligence
7 918 (9.10%) Project Management
8 895 (8.87%) MVC
9 856 (8.49%) Programme Management
10 812 (8.05%) Web Development
11 761 (7.54%) Scrum
12 715 (7.09%) Business Development
13 711 (7.05%) SEO
14 709 (7.03%) TDD
15 622 (6.17%) Presales
16 526 (5.21%) OO
17 520 (5.16%) Stakeholder Management
18 488 (4.84%) Front End Development
19 459 (4.55%) B2B
20 452 (4.48%) Product Management
Programming Languages
1 1818 (18.02%) JavaScript
2 1804 (17.88%) SQL
3 1090 (10.81%) C#
4 852 (8.45%) PHP
5 787 (7.80%) Java
6 521 (5.17%) Python
7 290 (2.87%) Ruby
8 281 (2.79%) T-SQL
9 215 (2.13%) R
10 178 (1.76%) C++
11 130 (1.29%) C
12 113 (1.12%) Scala
13 85 (0.84%) Perl
14 84 (0.83%) VBA
15 75 (0.74%) VB
16 72 (0.71%) VB.NET
17 71 (0.70%) PowerShell
18 67 (0.66%) Bash Shell
18 67 (0.66%) PL/SQL
19 66 (0.65%) Apex Code
Qualifications
1 1739 (17.24%) Degree
2 130 (1.29%) Microsoft Certification
3 128 (1.27%) PMI Certification
4 122 (1.21%) Security Cleared
5 89 (0.88%) ISEB
6 82 (0.81%) PhD
7 77 (0.76%) ITIL Certification
8 76 (0.75%) Cisco Certification
9 74 (0.73%) SC Cleared
10 61 (0.60%) MBA
11 55 (0.55%) PMP
12 47 (0.47%) ISTQB
13 45 (0.45%) CISSP
14 42 (0.42%) PRINCE2 Certification
15 38 (0.38%) PRINCE2 Practitioner
16 32 (0.32%) CCNP
16 32 (0.32%) MCSE
17 25 (0.25%) EMC Certification
18 23 (0.23%) CCNA
18 23 (0.23%) CISM
Quality Assurance & Compliance
1 344 (3.41%) QA
2 157 (1.56%) Data Quality
3 105 (1.04%) SLA
4 87 (0.86%) PCI DSS
5 86 (0.85%) ISO/IEC 27001
6 36 (0.36%) COBIT
7 20 (0.20%) WAI
8 16 (0.16%) ISO 9001
9 11 (0.11%) Actionable Recommendations
10 10 (0.099%) ISO 9000
10 10 (0.099%) ISO27002
11 9 (0.089%) WCAG
12 8 (0.079%) HL7
12 8 (0.079%) Sarbanes-Oxley
13 7 (0.069%) GxP
13 7 (0.069%) ISO22301
14 4 (0.040%) GAMP
14 4 (0.040%) PA-DSS
14 4 (0.040%) Solvency II
15 3 (0.030%) ISO 14001
System Software
1 157 (1.56%) VMware Infrastructure
2 144 (1.43%) Active Directory
3 107 (1.06%) Docker
4 60 (0.59%) Hyper-V
5 18 (0.18%) Varnish
6 17 (0.17%) Virtual Machines
6 17 (0.17%) vSphere
7 16 (0.16%) vCloud
7 16 (0.16%) VMware ESXi
8 13 (0.13%) KVM
9 12 (0.12%) NFS
9 12 (0.12%) XenServer
10 9 (0.089%) XenDesktop
11 8 (0.079%) VMware Workstation
12 7 (0.069%) Apache Flume
12 7 (0.069%) HDFS
13 6 (0.059%) Snort
13 6 (0.059%) Xen
13 6 (0.059%) XenApp
14 5 (0.050%) Squid
Systems Management
1 154 (1.53%) Puppet
2 129 (1.28%) Opscode Chef
3 88 (0.87%) Ansible
4 50 (0.50%) Nagios
5 28 (0.28%) EMC NetWorker
6 21 (0.21%) SCCM
7 15 (0.15%) SCOM
8 14 (0.14%) Kubernetes
9 12 (0.12%) Cacti
9 12 (0.12%) HP Quality Center
9 12 (0.12%) Terraform
10 11 (0.11%) Mesos
10 11 (0.11%) Rancher
10 11 (0.11%) rkt
11 9 (0.089%) WSUS
12 8 (0.079%) Failover Clustering
12 8 (0.079%) HAProxy
12 8 (0.079%) Systems Management Server (SMS)
13 7 (0.069%) Casper Suite
13 7 (0.069%) logstash
Vendors
1 1073 (10.64%) Microsoft
2 810 (8.03%) SAP
3 682 (6.76%) Google
4 597 (5.92%) Adobe
5 459 (4.55%) Salesforce.com
6 451 (4.47%) Oracle
7 267 (2.65%) Facebook
8 219 (2.17%) VMware
9 194 (1.92%) Twitter
10 191 (1.89%) Tableau
11 172 (1.71%) Apple
12 167 (1.66%) Cisco
13 150 (1.49%) Sitecore
14 136 (1.35%) IBM
15 114 (1.13%) EPiServer
16 103 (1.02%) Cognizant
17 101 (1.00%) HP
18 86 (0.85%) Salesforce Marketing Cloud
19 70 (0.69%) Informatica
20 67 (0.66%) Citrix
London
Digitech Resourcing Ltd
Salary: From £40,000 to £80,000 per annum + Package
Posted: 2 hours ago
London
People Source Consulting
Salary: £50000 - £70000 per annum + amazing benefits + shares
Posted: 1 hour ago
Essex
Dawson & Walsh
Salary: £50000 - £65000 per annum + Bonus + Pension + Benefits
Posted: 5 hours ago
Maidstone, Kent
Dawson & Walsh
Salary: £40000 - £50000 per annum + Bonus + Pension + Benefits
Posted: 3 hours ago
London
ISL
Salary: £60000 - £70000 per annum + Benefits + Tech conference allowance
Posted: 1 hour ago
City, London
Evolution Recruitment Solutions
Salary: 50,000 to 60,000
Posted: 2 hours ago
London
Parallel Consulting
Salary: £45000 - £55000 per annum + bonus, benefits, pension
Posted: 1 hour ago
London
Dawson & Walsh
Salary: £45000 - £55000 per annum + Bonus + Pension + Benefits
Posted: 3 hours ago
London
Dawson & Walsh
Salary: £30000 - £40000 per annum + Bonus + Pension + Benefits
Posted: 5 hours ago
Sunderland, Tyne and Wear
Dawson & Walsh
Salary: £30000 - £50000 per annum + Bonus + Pension + Benefits
Posted: 5 hours ago
Witney, Oxfordshire
Dawson & Walsh
Salary: £40000 - £45000 per annum + Bonus + Pension + Benefits
Posted: 5 hours ago
Buckinghamshire
Parallel Consulting
Salary: £30000 - £45000 per annum + 5% bonus
Posted: 1 hour ago
Slough, Berkshire
Spring Technology
Posted: 1 hour ago
London
Dawson & Walsh
Salary: £70000 - £110000 per annum + Bonus + Pension + Benefits
Posted: 5 hours ago
City, London
Understanding Recruitment
Salary: £38000.00 - £48000.00 per annum + benefits
Posted: 5 hours ago
London
Dawson & Walsh
Salary: £65000 - £95000 per annum + Bonus + Pension + Benefits
Posted: 5 hours ago
Brighton, East Sussex
Dawson & Walsh
Salary: £40000 - £45000 per annum + Bonus + Pension + Benefits
Posted: 5 hours ago
Manchester, Lancashire
Dawson & Walsh
Salary: £30000 - £50000 per annum + Bonus + Pension + Benefits
Posted: 5 hours ago
London
Dawson & Walsh
Salary: £35000 - £60000 per annum + Bonus + Pension + Benefits
Posted: 5 hours ago
East Anglia
Experis Ltd
Salary: £60000.00 per annum + 15% bonus, car, full benefits
Posted: 1 hour ago
North London
Understanding Recruitment
Salary: £27000.00 - £30000.00 per annum + Execllent Benefits
Posted: 23 hours ago
London
Salt
Salary: £160000 - £180000 per annum + OTE
Posted: 3 days ago
Hastings, East Sussex
IT Executive Ltd
Salary: £20000 - £25000 per annum
Posted: 2 days ago
London
Exposed Solutions
Salary: £40000 - £45000 per annum
Posted: 17 hours ago
London
Harrington Starr
Salary: £55000 - £65000 per annum + bonus + benefits
Posted: Yesterday
Birmingham, West Midlands (County)
Opus Recruitment Solutions Ltd
Salary: £25000 - £30000 per annum
Posted: 2 days ago
Peterborough, Cambridgeshire
IT Executive Ltd
Salary: £25000 - £35000 per annum + Benefits
Posted: 2 days ago
London
Preferred Choice
Salary: £20000 - £22000 per annum
Posted: 2 days ago
Coventry, West Midlands (County)
Opus Recruitment Solutions Ltd
Salary: £30000 - £35000 per annum
Posted: 2 days ago
Leeds, West Yorkshire
Experis Ltd
Posted: 2 days ago