The table below looks at the prevalence of the term Marketing in IT jobs advertised across the UK. Included is a guide to the salaries offered in IT jobs that have cited Marketing over the 3 months to 25 August 2016 with a comparison to the same period over the previous 2 years.

3 months to
25 Aug 2016
Same period 2015 Same period 2014
Marketing
Rank 51 42 38
Rank change year-on-year
-9 -4
Permanent jobs citing Marketing 4999 6125 6893
As % of all permanent IT jobs located in the UK 5.12% 5.58% 5.88%
As % of the General category 11.92% 12.48% 13.43%
Number of salaries quoted 4156 4723 4394
Median salary £45,000 £42,500 £42,500
Median salary % change year-on-year
+5.88% -
90% offered a salary of more than £27,500 £26,000 £26,500
10% offered a salary of more than £77,500 £71,300 £70,000
UK excluding London median salary £40,000 £37,500 £38,000
% change year-on-year
+6.66% -1.31%

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised across the UK.

General Category
UK
Permanent IT job ads with a match in the
General category
41928 49088 51321
As % of all permanent IT jobs located in the UK 42.91% 44.73% 43.78%
Number of salaries quoted 34491 39086 39509
Median salary £52,500 £50,500 £50,000
Median salary % change year-on-year
+3.96% +1.00%
90% offered a salary of more than £31,250 £30,500 £30,000
10% offered a salary of more than £82,500 £80,000 £80,000
UK excluding London median salary £45,000 £45,000 £45,000

Marketing
Jobs Demand Trend

The demand trend of job ads citing Marketing as a proportion of all IT jobs with a match in the General category.

Marketing Jobs Demand Trend in the UK

Marketing
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing within the UK.

Marketing Salary Trend in the UK

Marketing
Salary Histogram

This chart provides a salary histogram for IT jobs citing Marketing over the 3 months to 25 August 2016 within the UK.

Marketing Salary Histogram in the UK

Marketing
Top 30 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the UK over the 3 months to 25 August 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -6 4746 £45,000 +5.88% 917
London 0 2494 £52,500 +5.00% 406
South East -6 913 £42,500 +6.25% 166
South West +3 274 £40,000 - 73
North West -10 262 £35,000 +2.94% 76
City of London -32 262 £50,000 +3.89% 56
West Midlands -1 222 £30,000 -14.28% 46
Berkshire -12 210 £55,000 +15.78% 40
East of England -5 206 £42,500 +6.25% 62
Surrey +9 191 £44,000 +7.31% 34
Manchester 0 188 £37,500 +15.38% 43
Yorkshire -20 183 £36,500 +4.28% 30
West Yorkshire -18 133 £35,000 - 13
East Midlands -42 114 £39,000 +11.42% 34
Hampshire -32 110 £40,750 +63.00% 24
Reading -9 109 £53,500 +1.90% 13
Leeds -15 103 £35,000 - 9
Oxfordshire -15 89 £50,000 +12.35% 12
Bristol +35 88 £47,500 +0.52% 32
Birmingham +17 86 £28,750 -11.53% 12
Buckinghamshire +7 85 £35,000 - 22
Scotland +14 84 £40,000 +6.66% 29
East Sussex +2 80 £37,500 - 8
West Sussex +19 76 £36,000 -20.00% 5
Brighton +2 76 £45,000 +20.00% 7
Hertfordshire -3 59 £47,500 +18.75% 20
Gloucestershire -9 58 £47,500 -19.14% 14
Cambridgeshire -27 58 £42,500 +6.25% 20
Edinburgh +17 51 £47,500 +35.71% 13
Wales -8 47 £35,000 -6.66% 7

Marketing
Top 30 Related IT Skills

For the 6 months to 25 August 2016, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads with a requirement for Marketing.

1 2494 (24.05%) Finance
2 2454 (23.67%) Agile Software Development
3 2312 (22.30%) Digital Marketing
4 2072 (19.98%) HTML
5 1844 (17.78%) SQL
6 1831 (17.66%) JavaScript
7 1816 (17.51%) Degree
8 1798 (17.34%) CSS
9 1760 (16.97%) Analytics
10 1424 (13.73%) CRM
11 1410 (13.60%) E-Commerce
12 1385 (13.36%) Analytical Skills
13 1384 (13.35%) Telecoms
14 1324 (12.77%) Business Intelligence
15 1201 (11.58%) .NET
16 1134 (10.94%) Microsoft
17 1094 (10.55%) C#
18 1093 (10.54%) SQL Server
19 1042 (10.05%) Retail
20 989 (9.54%) jQuery
21 948 (9.14%) Project Management
22 939 (9.06%) Programme Management
23 909 (8.77%) MVC
24 900 (8.68%) PHP
25 870 (8.39%) User Experience
26 858 (8.27%) SAP
27 851 (8.21%) Advertising
28 814 (7.85%) Manufacturing
29 809 (7.80%) Web Development
30 794 (7.66%) Java

Marketing
Top Related IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 664 (6.40%) CMS
2 350 (3.38%) SAS
3 308 (2.97%) WordPress
4 198 (1.91%) SharePoint
5 183 (1.76%) Apache
6 166 (1.60%) Drupal
7 135 (1.30%) Umbraco
8 126 (1.22%) Sitecore CMS
9 95 (0.92%) Elasticsearch
10 93 (0.90%) Tomcat
11 91 (0.88%) Apache Spark
11 91 (0.88%) IIS
12 70 (0.68%) Confluence
13 57 (0.55%) nginx
14 53 (0.51%) JBoss
15 48 (0.46%) MS Exchange
16 44 (0.42%) Kentico
17 42 (0.41%) Adobe Experience Manager
17 42 (0.41%) Mule
17 42 (0.41%) WebSphere
Applications
1 787 (7.59%) MS Excel
2 438 (4.22%) MS Office
3 420 (4.05%) Photoshop
4 331 (3.19%) MS PowerPoint
5 237 (2.29%) Adobe Illustrator
6 166 (1.60%) Adobe Creative Suite
7 126 (1.22%) SPSS
8 99 (0.95%) InDesign
9 76 (0.73%) MS Project
10 63 (0.61%) MS Visio
11 49 (0.47%) Fireworks
12 43 (0.41%) OmniGraffle
13 41 (0.40%) InVision
14 32 (0.31%) Adobe After Effects
14 32 (0.31%) Spreadsheet
15 27 (0.26%) Acrobat
16 15 (0.14%) PrintSoft PReS
17 13 (0.13%) UserZoom
18 12 (0.12%) UXPin
19 9 (0.087%) ImageReady
Business Applications
1 700 (6.75%) SAP Oil and Gas
2 168 (1.62%) Magento
3 159 (1.53%) Dynamics CRM
4 122 (1.18%) Eloqua
5 99 (0.95%) Adobe Campaign
6 75 (0.72%) FastStats
7 72 (0.69%) Unica
8 40 (0.39%) WebTrends
9 33 (0.32%) Salesforce.com CRM
9 33 (0.32%) SAP CRM
10 21 (0.20%) Oracle CRM
11 19 (0.18%) Dynamics AX
12 15 (0.14%) Exstream
13 14 (0.14%) FastStats PeopleStage
13 14 (0.14%) SAP hybris
14 13 (0.13%) OpenCart
15 12 (0.12%) Oracle EBS
16 11 (0.11%) Shopify
17 10 (0.096%) Summit
18 7 (0.068%) SAP IS-U
Cloud Services
1 525 (5.06%) SaaS
2 488 (4.71%) Google Analytics
3 356 (3.43%) Amazon AWS
4 237 (2.29%) Microsoft Azure
5 118 (1.14%) Cloud Computing
6 112 (1.08%) AdWords
7 90 (0.87%) GitHub
7 90 (0.87%) Office 365
8 81 (0.78%) Amazon EC2
9 78 (0.75%) Adobe Analytics
10 64 (0.62%) Force.com
11 56 (0.54%) PaaS
12 54 (0.52%) Amazon S3
13 44 (0.42%) IaaS
14 42 (0.41%) Heroku
15 38 (0.37%) Silverpop
16 32 (0.31%) Adobe Creative Cloud
17 29 (0.28%) Oracle CX
18 26 (0.25%) Google Tag Manager
19 25 (0.24%) Google Cloud Platform
Communications & Networking
1 395 (3.81%) Internet
2 134 (1.29%) HTTP
3 122 (1.18%) Firewall
4 98 (0.95%) Intranet
5 95 (0.92%) DNS
6 92 (0.89%) VPN
7 86 (0.83%) TCP/IP
8 73 (0.70%) VoIP
9 71 (0.68%) WAN
10 69 (0.67%) Wireless
11 67 (0.65%) LAN
12 59 (0.57%) MPLS
13 54 (0.52%) SAN
14 46 (0.44%) SMS
15 39 (0.38%) DHCP
16 37 (0.36%) SSH
17 30 (0.29%) BGP
17 30 (0.29%) HTTPS
17 30 (0.29%) Network Security
18 29 (0.28%) Broadband
Database & Business Intelligence
1 1093 (10.54%) SQL Server
2 702 (6.77%) MySQL
3 460 (4.44%) Big Data
4 274 (2.64%) NoSQL
5 263 (2.54%) Data Warehouse
5 263 (2.54%) SQL Server Integration Services
6 254 (2.45%) SQL Server 2014
7 230 (2.22%) Relational Database
8 228 (2.20%) MongoDB
9 211 (2.03%) SQL Server Reporting Services
10 201 (1.94%) Hadoop
11 183 (1.76%) Data Mining
12 156 (1.50%) PostgreSQL
13 140 (1.35%) SQL Server 2008
14 115 (1.11%) QlikView
15 95 (0.92%) RDBMS
16 89 (0.86%) SQL Server Analysis Services
17 86 (0.83%) SQL Server 2012
18 77 (0.74%) Redis
19 56 (0.54%) Oracle Database
Development Applications
1 639 (6.16%) Git (software)
2 306 (2.95%) JIRA
3 200 (1.93%) Jenkins
4 177 (1.71%) Subversion
5 155 (1.49%) Visual Studio
6 125 (1.21%) Team Foundation Server
7 116 (1.12%) Selenium
8 101 (0.97%) Axure RP
9 86 (0.83%) Maven
10 79 (0.76%) Dreamweaver
11 77 (0.74%) NUnit
12 72 (0.69%) JUnit
13 68 (0.66%) gulp
14 59 (0.57%) Moq
15 58 (0.56%) TeamCity
16 54 (0.52%) MSTest
17 52 (0.50%) Rhino Mocks
18 51 (0.49%) Grunt
19 46 (0.44%) Cucumber
20 39 (0.38%) WebDriver
General
1 2494 (24.05%) Finance
2 1384 (13.35%) Telecoms
3 1042 (10.05%) Retail
4 851 (8.21%) Advertising
5 814 (7.85%) Manufacturing
6 784 (7.56%) Electronics
7 541 (5.22%) Banking
8 348 (3.36%) Games
9 250 (2.41%) Publishing
10 207 (2.00%) Legal
11 189 (1.82%) Law
12 124 (1.20%) German Language
13 120 (1.16%) French Language
14 80 (0.77%) Pharmaceutical
15 78 (0.75%) Brand Awareness
16 60 (0.58%) Automotive
17 55 (0.53%) Retail Banking
18 54 (0.52%) Billing
19 52 (0.50%) Investment Banking
20 51 (0.49%) Multimedia
Job Titles
1 2507 (24.18%) Developer
2 1376 (13.27%) Analyst
3 562 (5.42%) Consultant
4 503 (4.85%) Architect
5 500 (4.82%) .NET Developer
6 447 (4.31%) PHP Developer
7 434 (4.19%) Senior Developer
8 428 (4.13%) Project Manager
9 418 (4.03%) Designer
10 405 (3.91%) Product Manager
11 392 (3.78%) C# Developer
12 390 (3.76%) JavaScript Developer
13 386 (3.72%) Business Analyst
14 380 (3.66%) Web Developer
15 373 (3.60%) Front End Developer (Client-Side Developer)
16 366 (3.53%) Marketing Manager
17 302 (2.91%) HTML Developer
18 290 (2.80%) C# .NET Developer
19 269 (2.59%) Data Analyst
20 264 (2.55%) Junior
Libraries, Frameworks & Software Standards
1 2072 (19.98%) HTML
2 1798 (17.34%) CSS
3 1201 (11.58%) .NET
4 989 (9.54%) jQuery
5 698 (6.73%) HTML5
6 601 (5.80%) ASP.NET
7 532 (5.13%) AngularJS
8 471 (4.54%) CSS3
9 459 (4.43%) Web Services
10 437 (4.21%) XML
11 376 (3.63%) ASP.NET MVC
12 324 (3.12%) Node.js
13 315 (3.04%) ASP.NET Web API
14 304 (2.93%) REST
15 303 (2.92%) JSON
16 271 (2.61%) .NET Framework
17 265 (2.56%) RESTful
18 243 (2.34%) Twitter Bootstrap
19 222 (2.14%) Entity Framework
20 219 (2.11%) LAMP
Miscellaneous
1 1385 (13.36%) Analytical Skills
2 870 (8.39%) User Experience
3 746 (7.19%) Social Media
4 547 (5.28%) Computer Science
5 345 (3.33%) Mobile App
6 297 (2.86%) Mathematics
7 289 (2.79%) Statistics
8 263 (2.54%) Visualisation
9 218 (2.10%) Management Information System
10 190 (1.83%) Enterprise Software
11 177 (1.71%) Blog
12 166 (1.60%) Data Centre
13 165 (1.59%) Algorithms
14 162 (1.56%) Digital Media
15 135 (1.30%) Fintech
16 127 (1.22%) Graphic Design
17 117 (1.13%) PMI
18 110 (1.06%) FMCG
19 98 (0.95%) Economics
20 87 (0.84%) Credit Risk
Operating Systems
1 699 (6.74%) Linux
2 565 (5.45%) Windows
3 206 (1.99%) Unix
4 176 (1.70%) Apple iOS
5 169 (1.63%) Android
6 160 (1.54%) Windows Server
7 76 (0.73%) Windows Server 2012
8 67 (0.65%) Mac OS X
9 62 (0.60%) Windows 7
10 59 (0.57%) Windows Server 2008
11 54 (0.52%) CentOS
12 46 (0.44%) Red Hat Enterprise Linux
13 45 (0.43%) Windows 10
14 37 (0.36%) Ubuntu
14 37 (0.36%) Windows 8
15 22 (0.21%) Debian
16 14 (0.14%) Mac OS
17 13 (0.13%) Windows Phone
18 12 (0.12%) Windows Server 2003
19 11 (0.11%) VMS
Processes & Methodologies
1 2454 (23.67%) Agile Software Development
2 2312 (22.30%) Digital Marketing
3 1760 (16.97%) Analytics
4 1424 (13.73%) CRM
5 1410 (13.60%) E-Commerce
6 1324 (12.77%) Business Intelligence
7 948 (9.14%) Project Management
8 939 (9.06%) Programme Management
9 909 (8.77%) MVC
10 809 (7.80%) Web Development
11 781 (7.53%) Scrum
12 748 (7.21%) Business Development
13 719 (6.93%) SEO
14 691 (6.66%) TDD
15 615 (5.93%) Presales
16 520 (5.01%) OO
17 519 (5.01%) Stakeholder Management
18 509 (4.91%) Product Management
19 493 (4.75%) Front End Development
20 489 (4.72%) B2B
Programming Languages
1 1844 (17.78%) SQL
2 1831 (17.66%) JavaScript
3 1094 (10.55%) C#
4 900 (8.68%) PHP
5 794 (7.66%) Java
6 531 (5.12%) Python
7 287 (2.77%) Ruby
8 286 (2.76%) T-SQL
9 213 (2.05%) R
10 185 (1.78%) C++
11 155 (1.49%) C
12 103 (0.99%) Scala
13 98 (0.95%) Perl
14 85 (0.82%) VBA
15 75 (0.72%) Apex Code
16 74 (0.71%) PowerShell
17 69 (0.67%) PL/SQL
17 69 (0.67%) VB.NET
18 68 (0.66%) VB
19 65 (0.63%) PHP 5
Qualifications
1 1816 (17.51%) Degree
2 146 (1.41%) PMI Certification
3 137 (1.32%) Security Cleared
4 136 (1.31%) Microsoft Certification
5 94 (0.91%) ISEB
6 88 (0.85%) SC Cleared
7 78 (0.75%) Cisco Certification
8 77 (0.74%) PhD
9 72 (0.69%) PMP
10 71 (0.68%) ITIL Certification
11 63 (0.61%) MBA
12 49 (0.47%) ISTQB
13 44 (0.42%) CISSP
14 38 (0.37%) PRINCE2 Certification
15 36 (0.35%) PRINCE2 Practitioner
16 32 (0.31%) MCSE
17 29 (0.28%) CCNP
18 24 (0.23%) CCIE
19 23 (0.22%) CISM
20 22 (0.21%) EMC Certification
Quality Assurance & Compliance
1 392 (3.78%) QA
2 176 (1.70%) Data Quality
3 110 (1.06%) SLA
4 97 (0.94%) PCI DSS
5 89 (0.86%) ISO/IEC 27001
6 39 (0.38%) COBIT
7 17 (0.16%) Disclosure Scotland
8 16 (0.15%) ISO 9001
9 15 (0.14%) WAI
10 12 (0.12%) Actionable Recommendations
10 12 (0.12%) HL7
11 10 (0.096%) ISO 9000
12 9 (0.087%) ISO27002
12 9 (0.087%) Sarbanes-Oxley
13 8 (0.077%) WCAG
14 6 (0.058%) ISO22301
15 5 (0.048%) Solvency II
16 4 (0.039%) GxP
16 4 (0.039%) PA-DSS
17 3 (0.029%) ISO 14001
System Software
1 154 (1.49%) VMware Infrastructure
2 145 (1.40%) Active Directory
3 94 (0.91%) Docker
4 51 (0.49%) Hyper-V
5 25 (0.24%) Varnish
5 25 (0.24%) vCloud
6 18 (0.17%) KVM
6 18 (0.17%) Virtual Machines
7 17 (0.16%) HDFS
8 14 (0.14%) VMware ESXi
8 14 (0.14%) vSphere
9 12 (0.12%) XenServer
10 11 (0.11%) NFS
11 9 (0.087%) Apache ZooKeeper
11 9 (0.087%) Xen
12 8 (0.077%) oVirt
12 8 (0.077%) Postfix
12 8 (0.077%) VMware Workstation
12 8 (0.077%) XenApp
12 8 (0.077%) XenDesktop
Systems Management
1 161 (1.55%) Puppet
2 142 (1.37%) Opscode Chef
3 85 (0.82%) Ansible
4 52 (0.50%) Nagios
5 28 (0.27%) EMC NetWorker
6 20 (0.19%) SCCM
7 15 (0.14%) SCOM
8 13 (0.13%) Cacti
8 13 (0.13%) HAProxy
9 10 (0.096%) HP Quality Center
10 9 (0.087%) Hadoop YARN
11 8 (0.077%) Failover Clustering
11 8 (0.077%) logstash
12 7 (0.068%) MOM
12 7 (0.068%) StatsD
12 7 (0.068%) TeamSite
12 7 (0.068%) WSUS
13 6 (0.058%) Capistrano
13 6 (0.058%) Casper Suite
13 6 (0.058%) Kubernetes
Vendors
1 1134 (10.94%) Microsoft
2 858 (8.27%) SAP
3 674 (6.50%) Google
4 602 (5.81%) Adobe
5 515 (4.97%) Salesforce.com
6 485 (4.68%) Oracle
7 251 (2.42%) Facebook
8 224 (2.16%) VMware
9 199 (1.92%) Tableau
10 191 (1.84%) Twitter
11 156 (1.50%) Sitecore
12 155 (1.49%) Apple
13 150 (1.45%) Cisco
14 142 (1.37%) IBM
15 123 (1.19%) Cognizant
16 117 (1.13%) HP
17 103 (0.99%) EPiServer
18 92 (0.89%) Salesforce Marketing Cloud
19 79 (0.76%) Zend
20 75 (0.72%) Marketo
Peterborough, Cambridgeshire
IT Executive Ltd
Salary: £25000 - £35000 per annum + Benefits
Posted: 3 hours ago
Stafford, Staffordshire
Uniting Ambition
Salary: £35k - 45k per year + Bonus, Holidays, Discounts, Pension, Life Assura
Posted: 6 hours ago
London
Salt
Salary: £32000.00 - £38000.00 per annum
Posted: 5 hours ago
West London
Client Server
Salary: £60k to £65k + bonus + benefits
Posted: 2 hours ago
Wales
Exposed Solutions
Salary: £30000 - £35000 per annum
Posted: 5 hours ago
Farnborough, Hampshire
Talent International
Salary: £35000 - £60000 per annum + bonus + benefits
Posted: 1 hour ago
London
Verticality Ltd
Salary: £28000 - £30000 per annum, Benefits Full benefits
Posted: 3 hours ago
Central London / West End
JWResource
Salary: From £45,000 to £55,000 per annum plus excellent benefits
Posted: 1 hour ago
London
24 Seven
Salary: £40k - 60k per year
Posted: 4 hours ago
Preston, Lancashire
Adalta Recruitment Solutions
Salary: £30000 - £35000 per annum
Posted: 23 hours ago
London
Exposed Solutions
Salary: £60000 - £70000 per annum
Posted: 5 hours ago
Wokingham, Berkshire
Randstad Technologies
Salary: £20000.00 - £35000.00 per annum
Posted: Yesterday
Slough, Berkshire
Uniting Ambition
Salary: £35k - 50k per year + bonus, car, holidays, pension and healthcare.
Posted: 6 hours ago
London
Exposed Solutions
Salary: £45000 - £90000 per annum
Posted: 4 hours ago
London
Dawson & Walsh
Salary: £60000 - £75000 per annum + Bonus + Pension + Benefits
Posted: 9 hours ago
Wokingham, Berkshire
Randstad Technologies
Salary: £50000.00 per annum
Posted: Yesterday
Hampshire
IntaPeople
Salary: £20000 - £40000 per annum
Posted: Yesterday
Bolton, Lancashire
Oscar
Salary: £30000 - £40000 per annum
Posted: Yesterday
Fareham, Hampshire
Spectrum IT Recruitment (South) Ltd
Salary: £35000 - £40000 per annum
Posted: 23 hours ago
Atherstone, Warwickshire
TNT Global IT
Salary: Unspecified
Posted: 5 hours ago
Chester, Cheshire
Applause IT Innovation
Salary: £35000 - £55000 per annum + + Great Benefits
Posted: 3 hours ago
Plymouth, Devon
Applause IT Innovation
Salary: £30000 - £40000 per annum + benefits
Posted: Yesterday
Bracknell, Berkshire
Pro-Quest Resourcing Ltd
Salary: £50000 - £55000 Per Annum + benefits
Posted: 4 hours ago
Nottingham, Nottinghamshire
Searchability
Salary: £20000 - £35000 per annum
Posted: 19 hours ago
Emsworth, Hampshire
Premier IT
Posted: Yesterday
Edinburgh, Midlothian
Candidate Source
Salary: Up to £30,000 per annum + Benefits
Posted: Yesterday
Huddersfield, West Yorkshire
Oscar
Salary: £35000 - £45000 per annum
Posted: 2 hours ago
Derbyshire
Harvey Nash plc
Salary: £50000 - £60000 per annum + Plus Benefits
Posted: Yesterday
Cambridge, Cambridgeshire
Edgar Cowen
Salary: £30000 - £42500 per annum + Great Base + Benefits
Posted: Yesterday
Reading, Berkshire
Talent Crew
Salary: £71000 - £150000 per annum + Benefits
Posted: 6 hours ago