The table below looks at the prevalence of the term Marketing in IT jobs advertised across the UK. Included is a guide to the salaries offered in IT jobs that have cited Marketing over the 3 months to 1 July 2016 with a comparison to the same period over the previous 2 years.

3 months to
1 Jul 2016
Same period 2015 Same period 2014
Marketing
Rank 50 46 36
Rank change year-on-year
-4 -10
Permanent jobs citing Marketing 5110 6195 7355
As % of all permanent IT jobs located in the UK 5.24% 5.59% 6.11%
As % of the General category 12.25% 12.54% 13.84%
Number of salaries quoted 4275 4623 5177
Median salary £45,000 £42,500 £42,500
Median salary % change year-on-year
+5.88% -
90% offered a salary of more than £27,500 £25,500 £26,000
10% offered a salary of more than £77,500 £70,000 £70,000
UK excluding London median salary £39,500 £40,000 £39,000
% change year-on-year
-1.25% +2.56%

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised across the UK.

General Category
UK
Permanent IT job ads with a match in the
General category
41700 49407 53143
As % of all permanent IT jobs located in the UK 42.74% 44.59% 44.17%
Number of salaries quoted 34189 39128 41495
Median salary £52,500 £50,000 £50,000
Median salary % change year-on-year
+5.00% -
90% offered a salary of more than £30,000 £31,000 £30,000
10% offered a salary of more than £80,000 £80,000 £80,000
UK excluding London median salary £45,000 £45,000 £44,000
% change year-on-year
- +2.27%

Marketing
Jobs Demand Trend

The demand trend of job ads citing Marketing as a proportion of all IT jobs with a match in the General category.

Marketing Jobs Demand Trend in the UK

Marketing
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing within the UK.

Marketing Salary Trend in the UK

Marketing
Salary Histogram

This chart provides a salary histogram for IT jobs citing Marketing over the 3 months to 1 July 2016 within the UK.

Marketing Salary Histogram in the UK

Marketing
Top 30 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the UK over the 3 months to 1 July 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -3 4895 £45,000 +5.88% 800
London +3 2613 £52,500 +10.52% 363
South East -4 939 £40,000 - 143
City of London -27 288 £50,000 - 57
West Midlands +1 265 £28,000 -20.00% 30
South West +14 249 £38,000 +1.33% 65
East of England -8 228 £42,500 +6.25% 52
North West -31 216 £37,500 +7.14% 76
Surrey +10 208 £40,000 - 29
Berkshire -21 196 £50,000 +11.11% 33
Yorkshire -15 187 £35,000 +7.69% 37
Manchester -26 145 £40,000 +23.07% 48
Hampshire +10 138 £37,500 -6.25% 22
West Yorkshire +4 135 £35,000 +8.52% 26
East Midlands -36 115 £34,500 -1.42% 16
Leeds -8 97 £35,000 +8.52% 20
Birmingham +27 92 £27,500 -15.38% 12
Scotland -10 85 £41,000 +2.50% 21
Buckinghamshire +13 81 £37,500 +7.14% 17
Oxfordshire -23 81 £42,500 +13.33% 10
Bristol +27 75 £45,000 +8.43% 25
Hertfordshire -3 72 £47,500 +18.75% 9
Reading -32 72 £55,000 +10.00% 12
West Sussex +20 69 £32,000 -24.70% 12
East Sussex +6 66 £42,500 +6.25% 4
Brighton +7 63 £42,500 +6.25% 4
Gloucestershire +13 58 £39,000 -35.00% 14
North East +48 56 £35,000 +2.18% 5
Cambridgeshire -29 56 £37,500 -11.76% 14
Warwickshire +10 54 £27,500 -15.38% 5

Marketing
Top 30 Related IT Skills

For the 6 months to 1 July 2016, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads with a requirement for Marketing.

1 2783 (25.14%) Finance
2 2658 (24.02%) Agile Software Development
3 2437 (22.02%) Digital Marketing
4 2199 (19.87%) HTML
5 1981 (17.90%) SQL
6 1975 (17.84%) Degree
7 1933 (17.46%) CSS
8 1877 (16.96%) JavaScript
9 1858 (16.79%) Analytics
10 1614 (14.58%) E-Commerce
11 1552 (14.02%) Telecoms
12 1531 (13.83%) CRM
13 1494 (13.50%) Analytical Skills
14 1469 (13.27%) Business Intelligence
15 1316 (11.89%) Microsoft
16 1313 (11.86%) .NET
17 1213 (10.96%) Retail
18 1208 (10.91%) SQL Server
19 1150 (10.39%) C#
20 1090 (9.85%) Project Management
21 1055 (9.53%) Programme Management
22 1038 (9.38%) User Experience
23 1019 (9.21%) jQuery
24 985 (8.90%) PHP
25 976 (8.82%) MVC
26 950 (8.58%) SAP
27 903 (8.16%) Manufacturing
28 887 (8.01%) Electronics
29 885 (8.00%) Web Development
30 876 (7.91%) MS Excel

Marketing
Top Related IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 714 (6.45%) CMS
2 403 (3.64%) SAS
3 301 (2.72%) WordPress
4 227 (2.05%) Apache
5 188 (1.70%) SharePoint
6 185 (1.67%) Drupal
7 148 (1.34%) Umbraco
8 135 (1.22%) Sitecore CMS
9 123 (1.11%) Apache Spark
10 119 (1.08%) Tomcat
11 117 (1.06%) IIS
12 94 (0.85%) Elasticsearch
13 62 (0.56%) nginx
14 57 (0.51%) JBoss
15 55 (0.50%) Confluence
15 55 (0.50%) Kentico
16 42 (0.38%) Adobe Experience Manager
17 40 (0.36%) WebSphere
18 35 (0.32%) Mule
19 34 (0.31%) MS Exchange
Applications
1 876 (7.91%) MS Excel
2 503 (4.54%) Photoshop
3 425 (3.84%) MS Office
4 327 (2.95%) MS PowerPoint
5 298 (2.69%) Adobe Illustrator
6 195 (1.76%) Adobe Creative Suite
7 161 (1.45%) SPSS
8 96 (0.87%) InDesign
9 88 (0.80%) MS Project
10 80 (0.72%) MS Visio
11 61 (0.55%) Fireworks
12 54 (0.49%) InVision
13 51 (0.46%) OmniGraffle
14 40 (0.36%) Adobe After Effects
15 39 (0.35%) Spreadsheet
16 31 (0.28%) Acrobat
17 18 (0.16%) PrintSoft PReS
18 17 (0.15%) ImageReady
19 16 (0.14%) UserZoom
20 8 (0.072%) Adobe Premiere
Business Applications
1 788 (7.12%) SAP Oil and Gas
2 182 (1.64%) Dynamics CRM
3 172 (1.55%) Magento
4 112 (1.01%) Adobe Campaign
5 103 (0.93%) Eloqua
6 95 (0.86%) Unica
7 67 (0.61%) FastStats
8 48 (0.43%) Salesforce.com CRM
9 45 (0.41%) WebTrends
10 27 (0.24%) SAP CRM
11 26 (0.23%) Dynamics AX
11 26 (0.23%) Oracle CRM
12 19 (0.17%) FastStats PeopleStage
13 15 (0.14%) Exstream
14 12 (0.11%) Oracle EBS
15 11 (0.099%) Summit
16 10 (0.090%) SAP HR
16 10 (0.090%) Shopify
17 9 (0.081%) Sage 200
17 9 (0.081%) SAP hybris
Cloud Services
1 597 (5.39%) SaaS
2 520 (4.70%) Google Analytics
3 331 (2.99%) Amazon AWS
4 234 (2.11%) Microsoft Azure
5 124 (1.12%) Cloud Computing
6 99 (0.89%) AdWords
7 92 (0.83%) Office 365
8 87 (0.79%) GitHub
9 85 (0.77%) Adobe Analytics
10 77 (0.70%) Amazon EC2
11 70 (0.63%) PaaS
12 61 (0.55%) Force.com
13 50 (0.45%) Google Tag Manager
14 48 (0.43%) Silverpop
15 46 (0.42%) Amazon S3
15 46 (0.42%) Heroku
15 46 (0.42%) IaaS
16 29 (0.26%) Adobe Creative Cloud
17 25 (0.23%) iPaaS
18 23 (0.21%) SuccessFactors
Communications & Networking
1 382 (3.45%) Internet
2 121 (1.09%) Intranet
3 117 (1.06%) HTTP
4 103 (0.93%) Firewall
5 92 (0.83%) WAN
6 90 (0.81%) LAN
7 86 (0.78%) DNS
8 80 (0.72%) VPN
9 71 (0.64%) TCP/IP
10 64 (0.58%) SAN
11 61 (0.55%) SMS
11 61 (0.55%) VoIP
11 61 (0.55%) Wireless
12 52 (0.47%) MPLS
13 45 (0.41%) Unified Communications
14 43 (0.39%) Broadband
15 36 (0.33%) SSH
16 35 (0.32%) Network Security
17 32 (0.29%) SMTP
18 31 (0.28%) Wi-Fi
Database & Business Intelligence
1 1208 (10.91%) SQL Server
2 771 (6.97%) MySQL
3 520 (4.70%) Big Data
4 342 (3.09%) SQL Server Integration Services
5 331 (2.99%) Data Warehouse
6 299 (2.70%) SQL Server Reporting Services
7 278 (2.51%) NoSQL
8 273 (2.47%) SQL Server 2014
9 262 (2.37%) Relational Database
10 253 (2.29%) Hadoop
11 207 (1.87%) Data Mining
12 206 (1.86%) PostgreSQL
13 198 (1.79%) MongoDB
14 172 (1.55%) SQL Server 2008
15 150 (1.36%) QlikView
16 131 (1.18%) SQL Server Analysis Services
17 116 (1.05%) SQL Server 2012
18 115 (1.04%) RDBMS
19 95 (0.86%) Redis
20 70 (0.63%) Oracle Database
Development Applications
1 636 (5.75%) Git (software)
2 289 (2.61%) JIRA
3 191 (1.73%) Subversion
4 186 (1.68%) Jenkins
5 158 (1.43%) Visual Studio
6 141 (1.27%) Team Foundation Server
7 138 (1.25%) Axure RP
8 124 (1.12%) Selenium
9 93 (0.84%) Maven
10 88 (0.80%) Dreamweaver
11 82 (0.74%) NUnit
12 81 (0.73%) gulp
13 71 (0.64%) JUnit
14 70 (0.63%) TeamCity
15 65 (0.59%) Grunt
16 55 (0.50%) Eclipse
17 54 (0.49%) Moq
18 47 (0.42%) Cucumber
19 45 (0.41%) IntelliJ
19 45 (0.41%) webpack
General
1 2783 (25.14%) Finance
2 1552 (14.02%) Telecoms
3 1213 (10.96%) Retail
4 903 (8.16%) Manufacturing
5 887 (8.01%) Electronics
6 844 (7.63%) Advertising
7 576 (5.20%) Banking
8 287 (2.59%) Games
9 272 (2.46%) Publishing
10 231 (2.09%) Legal
11 190 (1.72%) Law
12 138 (1.25%) German Language
13 114 (1.03%) French Language
14 87 (0.79%) Billing
15 81 (0.73%) Brand Awareness
16 80 (0.72%) Pharmaceutical
17 77 (0.70%) Retail Banking
18 73 (0.66%) Automotive
19 66 (0.60%) Multimedia
20 61 (0.55%) Back Office
Job Titles
1 2672 (24.14%) Developer
2 1441 (13.02%) Analyst
3 570 (5.15%) Consultant
4 560 (5.06%) .NET Developer
5 539 (4.87%) Architect
6 517 (4.67%) Designer
7 476 (4.30%) PHP Developer
8 474 (4.28%) Project Manager
9 454 (4.10%) Senior Developer
10 428 (3.87%) Web Developer
11 426 (3.85%) C# Developer
12 425 (3.84%) Product Manager
13 402 (3.63%) Business Analyst
14 401 (3.62%) Marketing Manager
15 354 (3.20%) Front End Developer (Client-Side Developer)
16 334 (3.02%) JavaScript Developer
17 314 (2.84%) C# .NET Developer
18 299 (2.70%) Data Analyst
19 285 (2.57%) Senior Manager
20 278 (2.51%) HTML Developer
Libraries, Frameworks & Software Standards
1 2199 (19.87%) HTML
2 1933 (17.46%) CSS
3 1313 (11.86%) .NET
4 1019 (9.21%) jQuery
5 696 (6.29%) HTML5
6 652 (5.89%) ASP.NET
7 512 (4.63%) Web Services
8 497 (4.49%) AngularJS
9 477 (4.31%) XML
10 458 (4.14%) CSS3
11 404 (3.65%) ASP.NET MVC
12 318 (2.87%) ASP.NET Web API
13 314 (2.84%) Node.js
14 301 (2.72%) JSON
15 283 (2.56%) RESTful
16 277 (2.50%) LAMP
17 273 (2.47%) .NET Framework
18 253 (2.29%) REST
19 240 (2.17%) Twitter Bootstrap
20 232 (2.10%) Ajax
Miscellaneous
1 1494 (13.50%) Analytical Skills
2 1038 (9.38%) User Experience
3 817 (7.38%) Social Media
4 614 (5.55%) Computer Science
5 379 (3.42%) Mobile App
6 314 (2.84%) Mathematics
7 294 (2.66%) Statistics
8 279 (2.52%) Visualisation
9 254 (2.29%) Management Information System
10 208 (1.88%) Enterprise Software
11 194 (1.75%) Algorithms
12 191 (1.73%) Blog
13 177 (1.60%) Digital Media
14 161 (1.45%) Data Centre
15 159 (1.44%) Fintech
16 142 (1.28%) Graphic Design
17 135 (1.22%) FMCG
18 115 (1.04%) Economics
18 115 (1.04%) PMI
19 93 (0.84%) Data Structures
Operating Systems
1 760 (6.87%) Linux
2 576 (5.20%) Windows
3 242 (2.19%) Unix
4 204 (1.84%) Android
5 202 (1.83%) Apple iOS
6 148 (1.34%) Windows Server
7 70 (0.63%) CentOS
8 57 (0.51%) Mac OS X
9 53 (0.48%) Windows 7
10 52 (0.47%) Windows Server 2012
11 50 (0.45%) Windows Server 2008
12 49 (0.44%) Red Hat Enterprise Linux
13 37 (0.33%) Windows 10
14 30 (0.27%) Windows 8
15 27 (0.24%) Debian
16 26 (0.23%) Ubuntu
17 14 (0.13%) Mac OS
18 12 (0.11%) AIX
18 12 (0.11%) Windows Phone
18 12 (0.11%) Windows Server 2003
Processes & Methodologies
1 2658 (24.02%) Agile Software Development
2 2437 (22.02%) Digital Marketing
3 1858 (16.79%) Analytics
4 1614 (14.58%) E-Commerce
5 1531 (13.83%) CRM
6 1469 (13.27%) Business Intelligence
7 1090 (9.85%) Project Management
8 1055 (9.53%) Programme Management
9 976 (8.82%) MVC
10 885 (8.00%) Web Development
11 788 (7.12%) Business Development
12 773 (6.98%) Scrum
13 752 (6.79%) SEO
14 732 (6.61%) TDD
15 652 (5.89%) Presales
16 596 (5.38%) Product Management
17 571 (5.16%) Stakeholder Management
18 523 (4.73%) OO
19 519 (4.69%) B2B
20 504 (4.55%) Front End Development
Programming Languages
1 1981 (17.90%) SQL
2 1877 (16.96%) JavaScript
3 1150 (10.39%) C#
4 985 (8.90%) PHP
5 828 (7.48%) Java
6 547 (4.94%) Python
7 304 (2.75%) T-SQL
8 290 (2.62%) Ruby
9 247 (2.23%) R
10 229 (2.07%) C
11 211 (1.91%) C++
12 119 (1.08%) Perl
13 102 (0.92%) VBA
14 89 (0.80%) Scala
15 88 (0.80%) PL/SQL
16 79 (0.71%) PowerShell
17 76 (0.69%) Apex Code
18 74 (0.67%) Bash Shell
18 74 (0.67%) VB.NET
19 70 (0.63%) VB
Qualifications
1 1975 (17.84%) Degree
2 173 (1.56%) Security Cleared
3 157 (1.42%) PMI Certification
4 134 (1.21%) SC Cleared
5 123 (1.11%) Microsoft Certification
6 103 (0.93%) ISEB
7 78 (0.70%) Cisco Certification
8 75 (0.68%) PMP
9 71 (0.64%) MBA
10 62 (0.56%) CISSP
11 61 (0.55%) ITIL Certification
12 59 (0.53%) PhD
13 54 (0.49%) PRINCE2 Practitioner
14 47 (0.42%) MCSE
15 46 (0.42%) ISTQB
16 37 (0.33%) CCIE
16 37 (0.33%) PRINCE2 Certification
17 24 (0.22%) CCNP
18 22 (0.20%) CCNA
18 22 (0.20%) CISM
Quality Assurance & Compliance
1 461 (4.17%) QA
2 198 (1.79%) Data Quality
3 110 (0.99%) SLA
4 83 (0.75%) ISO/IEC 27001
5 78 (0.70%) PCI DSS
6 57 (0.51%) Disclosure Scotland
7 33 (0.30%) COBIT
8 16 (0.14%) WAI
9 14 (0.13%) HL7
10 12 (0.11%) ISO 9001
11 8 (0.072%) ISO27002
11 8 (0.072%) Solvency II
12 6 (0.054%) ISO22301
13 5 (0.045%) ISO 8583
13 5 (0.045%) ISO 9000
13 5 (0.045%) PA-DSS
13 5 (0.045%) Sarbanes-Oxley
13 5 (0.045%) WCAG
14 4 (0.036%) HIPAA
14 4 (0.036%) ISO/IEC 14443
System Software
1 149 (1.35%) VMware Infrastructure
2 127 (1.15%) Active Directory
3 79 (0.71%) Docker
4 40 (0.36%) Varnish
5 36 (0.33%) Hyper-V
6 31 (0.28%) vCloud
7 24 (0.22%) HDFS
7 24 (0.22%) KVM
8 17 (0.15%) Virtual Machines
9 13 (0.12%) NFS
9 13 (0.12%) vSphere
10 12 (0.11%) VMware ESXi
11 11 (0.099%) Xen
12 10 (0.090%) XenApp
13 9 (0.081%) Apache ZooKeeper
13 9 (0.081%) oVirt
14 8 (0.072%) Postfix
14 8 (0.072%) XenDesktop
15 7 (0.063%) VMware Workstation
15 7 (0.063%) XenServer
Systems Management
1 153 (1.38%) Puppet
2 145 (1.31%) Opscode Chef
3 79 (0.71%) Ansible
4 53 (0.48%) Nagios
5 23 (0.21%) SCCM
6 20 (0.18%) EMC NetWorker
7 17 (0.15%) Cacti
8 16 (0.14%) Jitterbit
9 15 (0.14%) SCOM
9 15 (0.14%) Systems Management Server (SMS)
10 14 (0.13%) logstash
11 13 (0.12%) Grafana
11 13 (0.12%) Hadoop YARN
12 12 (0.11%) HP Quality Center
12 12 (0.11%) StatsD
13 10 (0.090%) Failover Clustering
13 10 (0.090%) HAProxy
13 10 (0.090%) Kibana
14 9 (0.081%) WebSphere Cast Iron
15 8 (0.072%) Microsoft Clustering
Vendors
1 1316 (11.89%) Microsoft
2 950 (8.58%) SAP
3 757 (6.84%) Google
4 677 (6.12%) Adobe
5 592 (5.35%) Oracle
6 501 (4.53%) Salesforce.com
7 267 (2.41%) Facebook
8 240 (2.17%) Tableau
9 223 (2.01%) VMware
10 198 (1.79%) IBM
11 197 (1.78%) Twitter
12 171 (1.54%) Sitecore
13 159 (1.44%) Cognizant
14 153 (1.38%) Cisco
15 148 (1.34%) HP
16 143 (1.29%) Apple
17 131 (1.18%) EPiServer
18 96 (0.87%) Salesforce Marketing Cloud
19 94 (0.85%) Dell
20 86 (0.78%) Zend
Teddington, Middlesex
Aim Hire Recruitment Ltd
Salary: From £25,000 to £35,000 per annum
Posted: 9 hours ago
Peterborough, Cambridgeshire
IT Executive Ltd
Salary: £25000 - £35000 per annum + Benefits
Posted: 10 hours ago
City, London
Vantage Recruitment Solutions Ltd
Salary: From £45,000 to £50,000 per annum + Benefits
Posted: 6 hours ago
Brighton, East Sussex
ARC IT Recruitment Ltd
Salary: £competitive
Posted: 9 hours ago
Stafford, Staffordshire
Uniting Ambition
Salary: £35k - 45k per year + Bonus, Holidays, Discounts, Pension, Life Assura
Posted: 13 hours ago
London
Salt
Salary: £50000 - £70000 per annum
Posted: 5 hours ago
Leeds, West Yorkshire
Colston Consulting
Salary: £25000 - £33000 per annum
Posted: 10 hours ago
Farnham, Surrey
I4 Recruitment
Salary: £45k - 50k per year + Benefits
Posted: 9 hours ago
Horsham, West Sussex
CV Screen Ltd
Salary: £24k - 27k per year + benefits
Posted: 8 hours ago
South West London
IT Executive Ltd
Salary: £35000 - £45000 per annum + Benefits
Posted: 5 hours ago
London
Preferred Choice
Salary: £40000 - £50000 per annum
Posted: 8 hours ago
London
First Point
Salary: £60000 - £75000 per annum + Bonus+benefits
Posted: 8 hours ago
Chichester, West Sussex
Spectrum IT Recruitment (South) Ltd
Salary: £30000 - £35000 per annum
Posted: 7 hours ago
London
Aquent
Salary: £35000 - £45000 per annum + FANTASTIC BENEFITS
Posted: 13 hours ago
Manchester, Lancashire
Energize Recruitment Solutions Ltd
Salary: £25000 - £40000 per annum + Benefits
Posted: 8 hours ago
Leeds, West Yorkshire
Type Agency
Salary: Up to £30,000 per annum Great benefits!
Posted: 6 hours ago
London
Aim Hire Recruitment Ltd
Salary: From £24,000 to £30,000 per annum
Posted: 9 hours ago
Chester, Cheshire
Jagger Talent
Salary: From £35,000 to £40,000 per annum Unrivalled Benefits
Posted: 10 hours ago
Harrow, Middlesex
IT Executive Ltd
Salary: £28000 - £30000 per annum
Posted: 17 hours ago
Birmingham, West Midlands (County)
Oscar
Salary: £25000 per annum
Posted: 7 hours ago
Swindon, Wiltshire
D4 Digital Recruitment
Salary: £25000 - £35000 Per Annum Plus benefits
Posted: 7 hours ago
London
C4 Commerce
Salary: From £35,000 to £45,000 per annum 10% bonus, pension, healthcare and g
Posted: 11 hours ago
London
Aquent
Salary: £45000 - £55000 per annum + FANTASTIC BENEFITS
Posted: 6 hours ago
Central London / West End
Gamesys
Posted: 11 hours ago
Bury, Lancashire
Applause IT Innovation
Salary: £35000 - £40000 per annum + + Bonus + Bens
Posted: 13 hours ago
London
Opilio Recruitment
Salary: £50k - 60k per year
Posted: 7 hours ago
Harrow, Middlesex
IT Executive Ltd
Salary: £25000 - £30000 per annum + DOE
Posted: 10 hours ago
Birmingham, West Midlands (County)
Applause IT Innovation
Salary: £26000 - £32000 per annum
Posted: 6 hours ago
Oxfordshire
Haybrook IT Resourcing Ltd
Salary: £60,000 per annum plus excellent benefits
Posted: 5 hours ago
Manchester, Lancashire
Search Consultancy
Salary: Excellent Benefits
Posted: 14 hours ago