The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Worcestershire region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 1 September 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
1 Sep 2014
Same period 2013 Same period 2012
Marketing
Rank 40 31 33
Rank change year-on-year
-9 +2
Permanent jobs citing Marketing 5 15 10
As % of all permanent IT jobs located in Worcestershire 1.93% 6.58% 4.42%
As % of the General category 7.94% 15.63% 9.26%
Number of salaries quoted 4 13 4
Average salary £32,000 £29,500 £25,500
Average salary % change year-on-year
+8.47% +15.68%
90% offered a salary of more than £19,000 £28,300 £25,150
10% offered a salary of more than £46,750 £47,000 £29,350
UK excluding London average salary £38,000 £35,000 £35,000
% change year-on-year
+8.57% -
Marketing
West Midlands

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Worcestershire region.

General Category
Worcestershire
Permanent IT job ads with a match in the
General category
63 96 108
As % of all permanent IT jobs located in Worcestershire 24.32% 42.11% 47.79%
Number of salaries quoted 49 77 96
Average salary £32,500 £32,500 £35,000
Average salary % change year-on-year
- -7.14%
90% offered a salary of more than £19,000 £26,000 £27,500
10% offered a salary of more than £47,500 £45,000 £40,000
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -

Marketing
Jobs Demand Trend in Worcestershire

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Worcestershire region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Worcestershire

Marketing
Salary Trend in Worcestershire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Worcestershire region.

Marketing Salary Trend in Worcestershire

Marketing
Salary Histogram in Worcestershire

This chart provides a salary histogram for IT jobs citing Marketing across the Worcestershire region over the 3 months to 1 September 2014.

Marketing Salary Histogram in Worcestershire

Marketing
Job Locations in Worcestershire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Marketing within the Worcestershire region over the 3 months to 1 September 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Redditch -11 3 £19,000 -35.59%
Worcester -3 1 £47,500 +69.64%
Marketing
West Midlands

Marketing
Top 30 Related IT Skills in Worcestershire

For the 6 months to 1 September 2014, IT jobs across the Worcestershire region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 25 (73.53%) CSS
2 20 (58.82%) HTML
3 16 (47.06%) Adobe
3 16 (47.06%) Web Design
4 14 (41.18%) SEO
4 14 (41.18%) Social Media
5 9 (26.47%) E-Commerce
5 9 (26.47%) C#
6 8 (23.53%) jQuery
6 8 (23.53%) Content Management
7 7 (20.59%) Drupal
7 7 (20.59%) JavaScript
7 7 (20.59%) PHP
7 7 (20.59%) Digital Media
8 6 (17.65%) .NET
8 6 (17.65%) ASP.NET
8 6 (17.65%) MS PowerPoint
8 6 (17.65%) Direct Marketing
9 5 (14.71%) CMS
10 4 (11.76%) WordPress
10 4 (11.76%) Magento
10 4 (11.76%) MySQL
10 4 (11.76%) XHTML
10 4 (11.76%) CRM
10 4 (11.76%) Analytics
11 3 (8.82%) Responsive Web Design
11 3 (8.82%) CSS3
11 3 (8.82%) Motion Graphics
11 3 (8.82%) ActionScript 3.0
11 3 (8.82%) SaaS

Marketing
Top Related IT Skills in Worcestershire by Category

For the 6 months to 1 September 2014, IT jobs across the Worcestershire region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 7 (20.59%) Drupal
2 5 (14.71%) CMS
3 4 (11.76%) WordPress
Applications
1 6 (17.65%) MS PowerPoint
2 3 (8.82%) Photoshop
2 3 (8.82%) Fireworks
2 3 (8.82%) Adobe Illustrator
Business Applications
1 4 (11.76%) Magento
2 1 (2.94%) SAP Oil and Gas
Cloud Services
1 3 (8.82%) SaaS
Database & Business Intelligence
1 4 (11.76%) MySQL
Development Applications
1 1 (2.94%) Dreamweaver
General
1 3 (8.82%) Games
2 2 (5.88%) Retail
2 2 (5.88%) Finance
3 1 (2.94%) Manufacturing
3 1 (2.94%) Electronics
3 1 (2.94%) Telecoms
Job Titles
1 16 (47.06%) Designer
2 15 (44.12%) Web Designer
2 15 (44.12%) Graphic Designer
3 11 (32.35%) Developer
4 7 (20.59%) Graduate
5 4 (11.76%) Web Developer
6 3 (8.82%) Applications Support
6 3 (8.82%) .NET Developer
6 3 (8.82%) Project Manager
6 3 (8.82%) IT Support
7 2 (5.88%) Graduate Developer
7 2 (5.88%) Senior Developer
8 1 (2.94%) Coordinator
8 1 (2.94%) Project Coordinator
8 1 (2.94%) Services Delivery Manager
8 1 (2.94%) Service Manager
8 1 (2.94%) Senior PHP Developer
8 1 (2.94%) Marketing Assistant
8 1 (2.94%) PHP Developer
8 1 (2.94%) Product Manager
Libraries, Frameworks & Software Standards
1 25 (73.53%) CSS
2 20 (58.82%) HTML
3 8 (23.53%) jQuery
4 6 (17.65%) .NET
4 6 (17.65%) ASP.NET
5 4 (11.76%) XHTML
6 3 (8.82%) XML
6 3 (8.82%) Flash
6 3 (8.82%) HTML5
6 3 (8.82%) CSS3
7 1 (2.94%) ASP.NET Web Forms
7 1 (2.94%) ASP.NET MVC
Miscellaneous
1 14 (41.18%) Social Media
2 7 (20.59%) Digital Media
3 3 (8.82%) FMCG
3 3 (8.82%) Motion Graphics
4 2 (5.88%) Computer Science
5 1 (2.94%) DTV
Processes & Methodologies
1 16 (47.06%) Web Design
2 14 (41.18%) SEO
3 9 (26.47%) E-Commerce
4 8 (23.53%) Content Management
5 6 (17.65%) Direct Marketing
6 4 (11.76%) CRM
6 4 (11.76%) Analytics
7 3 (8.82%) Responsive Web Design
7 3 (8.82%) Scrum
8 2 (5.88%) B2C
8 2 (5.88%) Digital Marketing
8 2 (5.88%) Customer Engagement
8 2 (5.88%) Online Marketing
9 1 (2.94%) Pay per click
9 1 (2.94%) Service Delivery
9 1 (2.94%) MVC
9 1 (2.94%) Business Intelligence
9 1 (2.94%) Programme Management
9 1 (2.94%) Cyber Security
Programming Languages
1 9 (26.47%) C#
2 7 (20.59%) JavaScript
2 7 (20.59%) PHP
3 3 (8.82%) ActionScript
3 3 (8.82%) ActionScript 3.0
3 3 (8.82%) C++
Qualifications
1 2 (5.88%) Degree
Vendors
1 16 (47.06%) Adobe
2 3 (8.82%) Macromedia
3 1 (2.94%) SAP