The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Worcestershire region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 1 October 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
1 Oct 2014
Same period 2013 Same period 2012
Marketing
Rank 47 29 39
Rank change year-on-year
-18 +10
Permanent jobs citing Marketing 2 19 8
As % of all permanent IT jobs located in Worcestershire 0.82% 7.60% 3.77%
As % of the General category 3.23% 20.88% 9.64%
Number of salaries quoted 2 15 2
Average salary £46,250 £30,000 £25,500
Average salary % change year-on-year
+54.16% +17.64%
UK excluding London average salary £39,000 £35,000 £35,000
% change year-on-year
+11.42% -
Marketing
West Midlands

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Worcestershire region.

General Category
Worcestershire
Permanent IT job ads with a match in the
General category
62 91 83
As % of all permanent IT jobs located in Worcestershire 25.51% 36.40% 39.15%
Number of salaries quoted 51 78 72
Average salary £33,000 £35,500 £35,000
Average salary % change year-on-year
-7.04% +1.42%
90% offered a salary of more than £18,000 £26,000 £28,500
10% offered a salary of more than £47,500 £45,000 £40,000
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -

Marketing
Jobs Demand Trend in Worcestershire

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Worcestershire region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Worcestershire

Marketing
Salary Trend in Worcestershire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Worcestershire region.

Marketing Salary Trend in Worcestershire

Marketing
Job Locations in Worcestershire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Marketing within the Worcestershire region over the 3 months to 1 October 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Worcester -1 1 £47,500 -13.63%
Marketing
West Midlands

Marketing
Top 30 Related IT Skills in Worcestershire

For the 6 months to 1 October 2014, IT jobs across the Worcestershire region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 20 (68.97%) CSS
2 15 (51.72%) HTML
3 12 (41.38%) Adobe
3 12 (41.38%) Web Design
4 10 (34.48%) SEO
5 9 (31.03%) E-Commerce
5 9 (31.03%) C#
5 9 (31.03%) Social Media
6 8 (27.59%) jQuery
7 7 (24.14%) Content Management
8 6 (20.69%) JavaScript
8 6 (20.69%) PHP
8 6 (20.69%) .NET
8 6 (20.69%) ASP.NET
8 6 (20.69%) Direct Marketing
8 6 (20.69%) Drupal
9 4 (13.79%) Agile Software Development
9 4 (13.79%) CMS
10 3 (10.34%) Games
10 3 (10.34%) Scrum
10 3 (10.34%) Adobe Illustrator
10 3 (10.34%) WordPress
10 3 (10.34%) FMCG
10 3 (10.34%) Magento
10 3 (10.34%) Macromedia
10 3 (10.34%) Fireworks
10 3 (10.34%) MySQL
10 3 (10.34%) Photoshop
10 3 (10.34%) ActionScript
10 3 (10.34%) Flash

Marketing
Top Related IT Skills in Worcestershire by Category

For the 6 months to 1 October 2014, IT jobs across the Worcestershire region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 6 (20.69%) Drupal
2 4 (13.79%) CMS
3 3 (10.34%) WordPress
Applications
1 3 (10.34%) Adobe Illustrator
1 3 (10.34%) Fireworks
1 3 (10.34%) Photoshop
2 2 (6.90%) MS PowerPoint
Business Applications
1 3 (10.34%) Magento
2 1 (3.45%) SAP Oil and Gas
Cloud Services
1 3 (10.34%) SaaS
Database & Business Intelligence
1 3 (10.34%) MySQL
Development Applications
1 1 (3.45%) Dreamweaver
General
1 3 (10.34%) Games
2 2 (6.90%) Finance
3 1 (3.45%) Manufacturing
3 1 (3.45%) Retail
3 1 (3.45%) Electronics
3 1 (3.45%) Telecoms
Job Titles
1 12 (41.38%) Designer
2 11 (37.93%) Web Designer
2 11 (37.93%) Graphic Designer
3 10 (34.48%) Developer
4 7 (24.14%) Graduate
5 3 (10.34%) .NET Developer
5 3 (10.34%) IT Support
5 3 (10.34%) Project Manager
5 3 (10.34%) Web Developer
5 3 (10.34%) Applications Support
6 2 (6.90%) Senior Developer
6 2 (6.90%) Graduate Developer
7 1 (3.45%) Service Manager
7 1 (3.45%) Services Delivery Manager
7 1 (3.45%) Project Coordinator
7 1 (3.45%) PHP Developer
7 1 (3.45%) Product Manager
7 1 (3.45%) Delivery Manager
7 1 (3.45%) Senior PHP Developer
7 1 (3.45%) Marketing Assistant
Libraries, Frameworks & Software Standards
1 20 (68.97%) CSS
2 15 (51.72%) HTML
3 8 (27.59%) jQuery
4 6 (20.69%) .NET
4 6 (20.69%) ASP.NET
5 3 (10.34%) Flash
5 3 (10.34%) XHTML
5 3 (10.34%) XML
5 3 (10.34%) CSS3
5 3 (10.34%) HTML5
6 1 (3.45%) ASP.NET MVC
6 1 (3.45%) ASP.NET Web Forms
Miscellaneous
1 9 (31.03%) Social Media
2 3 (10.34%) FMCG
2 3 (10.34%) Motion Graphics
2 3 (10.34%) Digital Media
2 3 (10.34%) User Experience
3 1 (3.45%) Computer Science
3 1 (3.45%) DTV
Processes & Methodologies
1 12 (41.38%) Web Design
2 10 (34.48%) SEO
3 9 (31.03%) E-Commerce
4 7 (24.14%) Content Management
5 6 (20.69%) Direct Marketing
6 4 (13.79%) Agile Software Development
7 3 (10.34%) Scrum
7 3 (10.34%) CRM
7 3 (10.34%) Responsive Web Design
7 3 (10.34%) Analytics
8 2 (6.90%) Online Marketing
8 2 (6.90%) Digital Marketing
9 1 (3.45%) Programme Management
9 1 (3.45%) Pay per click
9 1 (3.45%) Customer Engagement
9 1 (3.45%) Service Delivery
9 1 (3.45%) MVC
9 1 (3.45%) Business Intelligence
9 1 (3.45%) B2C
9 1 (3.45%) Cyber Security
Programming Languages
1 9 (31.03%) C#
2 6 (20.69%) JavaScript
2 6 (20.69%) PHP
3 3 (10.34%) ActionScript
3 3 (10.34%) C++
3 3 (10.34%) ActionScript 3.0
Qualifications
1 2 (6.90%) Degree
Vendors
1 12 (41.38%) Adobe
2 3 (10.34%) Macromedia
3 1 (3.45%) SAP