The table below looks at the prevalence of the term Advertising in contract job vacancies advertised in Birmingham. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Advertising over the 3 months to 23 March 2017 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

3 months to
23 Mar 2017
Same period 2016 Same period 2015
Advertising
West Midlands / Birmingham
Rank 42 53 47
Rank change year-on-year +11 -6  
Contract jobs citing Advertising 16 7 10
As % of all contract IT jobs advertised in Birmingham 2.50% 1.09% 1.42%
As % of the General category 8.51% 3.29% 4.37%
Number of daily rates quoted 14 6 9
Median daily rate £350 £463 £400
Median daily rate % change year-on-year -24.27% +15.62%  
90% offered a daily rate of more than £225 £275 £295
10% offered a daily rate of more than £510 £544 £515
UK excluding London median daily rate £400 £365 £368
% change year-on-year +9.58% -0.68%  
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate £15.25 £16.00 £11.00
% change year-on-year -4.68% +45.45%  

Advertising is in the common skills category. The next table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in Birmingham with a requirement for common skills.

General Skills
Birmingham
Contract job vacancies with a requirement for common skills 188 213 229
As % of all contract IT job vacancies advertised in Birmingham 29.42% 33.18% 32.62%
Number of daily rates quoted 133 129 122
Median daily rate £400 £400 £389
Median daily rate % change year-on-year - +2.89%  
90% offered a daily rate of more than £275 £250 £260
10% offered a daily rate of more than £500 £500 £500
UK excluding London median daily rate £410 £400 £400
% change year-on-year +2.50% -  
Number of hourly rates quoted 5 8 6
Median hourly rate £26.25 £30.00 £13.84
Median hourly rate % change year-on-year -12.50% +116.76%  
90% offered a hourly rate of more than £13.00 £12.05 £6.84
10% offered a hourly rate of more than £40.00 £40.00 £26.00
UK excluding London median hourly rate £27.00 £32.50 £25.00
% change year-on-year -16.92% +30.00%  

Advertising
Job Vacancy Trend in Birmingham

The job posting trend of jobs advertised in Birmingham citing Advertising as a proportion of all contract or permanent IT jobs with a match in the General category.

Job vacancy trend for Advertising in Birmingham

Advertising
Contractor Daily Rate Trend in Birmingham

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Advertising in Birmingham.

Contractor daily rate trend for Advertising in Birmingham

Advertising
Contractor Daily Rate Histogram in Birmingham

The daily rate distribution of IT jobs citing Advertising in Birmingham over the 3 months to 23 March 2017.

Contractor daily rate histogram for Advertising in Birmingham

Advertising
Contractor Hourly Rate Trend in Birmingham

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Advertising in Birmingham.

Contractor hourly rate trend for Advertising in Birmingham

Advertising
Top 30 Related IT Skills in Birmingham

For the 6 months to 23 March 2017, IT contractor jobs citing Advertising also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Birmingham region with a requirement for Advertising.

1 20 (86.96%) Microsoft
2 8 (34.78%) SharePoint
3 7 (30.43%) Agile Software Development
4 5 (21.74%) SQL
4 5 (21.74%) Analytical Skills
5 4 (17.39%) MS PowerPoint
5 4 (17.39%) SQL Server
5 4 (17.39%) MS Office
5 4 (17.39%) CRM
5 4 (17.39%) Business Intelligence
5 4 (17.39%) Migration
6 3 (13.04%) Scrum
6 3 (13.04%) SQL Server Reporting Services
6 3 (13.04%) Data Warehouse
6 3 (13.04%) COM
6 3 (13.04%) Dynamics CRM
6 3 (13.04%) SQL Server Integration Services
6 3 (13.04%) Degree
6 3 (13.04%) Microsoft Azure
6 3 (13.04%) Waterfall
6 3 (13.04%) Office 365
7 2 (8.70%) Adobe Analytics
7 2 (8.70%) JIRA
7 2 (8.70%) SQL Server Analysis Services
7 2 (8.70%) Marketing
7 2 (8.70%) Omniture
7 2 (8.70%) Stakeholder Analysis
7 2 (8.70%) Analytics
7 2 (8.70%) SQL Server 2014
7 2 (8.70%) Digital Analytics

Advertising
Top Related IT Skills in Birmingham by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 8 (34.78%) SharePoint
2 1 (4.35%) SharePoint 2010
2 1 (4.35%) SharePoint 2013
Applications
1 4 (17.39%) MS Office
1 4 (17.39%) MS PowerPoint
2 2 (8.70%) MS Excel
2 2 (8.70%) MS Visio
Business Applications
1 3 (13.04%) Dynamics CRM
2 1 (4.35%) Dynamics NAV
2 1 (4.35%) Sage X3
Cloud Services
1 3 (13.04%) Microsoft Azure
1 3 (13.04%) Office 365
2 2 (8.70%) Adobe Analytics
Communications & Networking
1 1 (4.35%) Intranet
1 1 (4.35%) LAN
1 1 (4.35%) VPN
1 1 (4.35%) WAN
1 1 (4.35%) Wireless
Database & Business Intelligence
1 4 (17.39%) SQL Server
2 3 (13.04%) Data Warehouse
2 3 (13.04%) SQL Server Integration Services
2 3 (13.04%) SQL Server Reporting Services
3 2 (8.70%) SQL Server 2014
3 2 (8.70%) SQL Server Analysis Services
4 1 (4.35%) Crystal Reports
4 1 (4.35%) SQL Server 2000
4 1 (4.35%) SQL Server 2008
4 1 (4.35%) SQL Server 2016
Development Applications
1 2 (8.70%) JIRA
General
1 2 (8.70%) Finance
1 2 (8.70%) Manufacturing
1 2 (8.70%) Marketing
1 2 (8.70%) Telecoms
2 1 (4.35%) Dutch Language
Job Titles
1 8 (34.78%) Developer
2 5 (21.74%) Consultant
3 3 (13.04%) Analyst
3 3 (13.04%) Architect
4 2 (8.70%) Agile Scrum Master
4 2 (8.70%) Business Analyst
4 2 (8.70%) Business Intelligence Developer
4 2 (8.70%) Digital Analyst
4 2 (8.70%) Digital Insight Analyst
4 2 (8.70%) Dynamics CRM Developer
4 2 (8.70%) Junior
4 2 (8.70%) Junior Business Analyst
4 2 (8.70%) Microsoft BI Developer
4 2 (8.70%) Microsoft Developer
4 2 (8.70%) Scrum Master
4 2 (8.70%) SharePoint Architect
4 2 (8.70%) SharePoint Consultant
4 2 (8.70%) SQL BI Developer
4 2 (8.70%) SQL Developer
4 2 (8.70%) SSIS Developer
Libraries, Frameworks & Software Standards
1 3 (13.04%) COM
2 2 (8.70%) .NET
3 1 (4.35%) ASP.NET
3 1 (4.35%) ASP.NET MVC 5
3 1 (4.35%) CSS
3 1 (4.35%) HTML
3 1 (4.35%) Visualforce
Miscellaneous
1 5 (21.74%) Analytical Skills
2 1 (4.35%) Computer Science
2 1 (4.35%) Data Centre
2 1 (4.35%) Hybrid Cloud
2 1 (4.35%) iSeries
Operating Systems
1 1 (4.35%) Windows
1 1 (4.35%) Windows Server
Processes & Methodologies
1 7 (30.43%) Agile Software Development
2 4 (17.39%) Business Intelligence
2 4 (17.39%) CRM
2 4 (17.39%) Migration
3 3 (13.04%) Scrum
3 3 (13.04%) Waterfall
4 2 (8.70%) Analytics
4 2 (8.70%) Digital Analytics
4 2 (8.70%) ERP
4 2 (8.70%) ETL
4 2 (8.70%) Stakeholder Analysis
4 2 (8.70%) Stakeholder Management
5 1 (4.35%) Data Modelling
5 1 (4.35%) EAI
5 1 (4.35%) E-Commerce
5 1 (4.35%) Front End Development
5 1 (4.35%) GAP Analysis
5 1 (4.35%) Logical Data Model
5 1 (4.35%) MVC
5 1 (4.35%) Workflow
Programming Languages
1 5 (21.74%) SQL
2 2 (8.70%) C#
2 2 (8.70%) T-SQL
3 1 (4.35%) Apex Code
3 1 (4.35%) Java
3 1 (4.35%) PowerShell
Qualifications
1 3 (13.04%) Degree
System Software
1 1 (4.35%) Active Directory
Vendors
1 20 (86.96%) Microsoft
2 2 (8.70%) Adobe
2 2 (8.70%) Omniture
3 1 (4.35%) Cisco
3 1 (4.35%) Fortinet
3 1 (4.35%) Infor
3 1 (4.35%) MAPICS
3 1 (4.35%) Sage
3 1 (4.35%) Salesforce.com
3 1 (4.35%) VMware