Period
to 21 September 2018

The table below looks at the prevalence of the term Advertising in permanent job vacancies advertised in Birmingham. Included is a benchmarking guide to the salaries offered in vacancies that have cited Advertising over the 6 months to 21 September 2018 with a comparison to the same period over the previous 2 years.

Advertising
West Midlands > Birmingham
6 months to
21 Sep 2018
Same period 2017 Same period 2016
Rank 94 116 147
Rank change year-on-year +22 +31 +5
Permanent jobs citing Advertising 104 86 74
As % of all permanent IT jobs advertised in Birmingham 2.75% 2.22% 1.53%
As % of the General category 7.46% 5.15% 3.96%
Number of salaries quoted 94 83 73
Birmingham median annual salary £53,250 £41,500 £27,500
Median salary % change year-on-year +28.31% +50.91% -8.33%
10th Percentile £32,500 £29,875 £21,250
90th Percentile £75,000 £65,000 £54,500
West Midlands median annual salary £50,000 £39,000 £35,000
% change year-on-year +28.21% +11.43% +6.06%

Advertising is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Birmingham with a requirement for common skills.

All General Skills
Birmingham
Permanent vacancies with a requirement for common skills 1,394 1,671 1,867
As % of all permanent IT jobs advertised in Birmingham 36.92% 43.21% 38.49%
Number of salaries quoted 994 1,289 1,355
Birmingham median annual salary £43,875 £42,500 £42,500
Median salary % change year-on-year +3.24% - -5.56%
10th Percentile £26,075 £27,500 £23,500
90th Percentile £70,250 £67,500 £67,500
West Midlands median annual salary £42,500 £40,000 £40,000
% change year-on-year +6.25% - -5.88%

Advertising
Job Vacancy Trend in Birmingham

Job postings citing Advertising as a percentage of all IT jobs advertised in Birmingham.

Job vacancy trend for Advertising in Birmingham

Advertising
Salary Trend in Birmingham

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Advertising in Birmingham.

Salary trend for Advertising in Birmingham

Advertising
Salary Histogram in Birmingham

The salary distribution of IT jobs citing Advertising in Birmingham over the 6 months to 21 September 2018.

Salary histogram for Advertising in Birmingham

For the 6 months to 21 September 2018, IT jobs citing Advertising also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Birmingham region with a requirement for Advertising.

1 69 (66.35%) Microsoft
2 42 (40.38%) CRM
3 40 (38.46%) SQL
4 37 (35.58%) Dynamics CRM
5 27 (25.96%) JavaScript
5 27 (25.96%) Dynamics 365
6 21 (20.19%) Finance
7 20 (19.23%) .NET
8 18 (17.31%) C#
8 18 (17.31%) ERP
9 17 (16.35%) Agile Software Development
9 17 (16.35%) Microsoft Azure
10 16 (15.38%) Java
11 15 (14.42%) Business Intelligence
11 15 (14.42%) Power BI
12 14 (13.46%) SQL Server
13 13 (12.50%) SQL Server Reporting Services
14 12 (11.54%) Data Warehouse
15 11 (10.58%) SQL Server Integration Services
15 11 (10.58%) Web Development
15 11 (10.58%) Analytics
16 10 (9.62%) Azure SQL Database
16 10 (9.62%) Data Lake
16 10 (9.62%) Azure Data Factory
16 10 (9.62%) SQL Server Analysis Services
16 10 (9.62%) Linux
16 10 (9.62%) PHP
17 9 (8.65%) Sage
17 9 (8.65%) Python
17 9 (8.65%) Dynamics AX

Advertising
Co-occurring IT Skills in Birmingham by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 3 (2.88%) WordPress
2 1 (0.96%) Apache
2 1 (0.96%) SharePoint
Applications
1 1 (0.96%) Microsoft Excel
Business Applications
1 37 (35.58%) Dynamics CRM
2 9 (8.65%) Dynamics AX
3 8 (7.69%) Dynamics NAV
4 5 (4.81%) NetSuite
5 4 (3.85%) Sage 200
6 2 (1.92%) Sage 500
6 2 (1.92%) Sage X3
7 1 (0.96%) Sage 1000
7 1 (0.96%) Sage CRM
7 1 (0.96%) Salesforce.com CRM
7 1 (0.96%) SAP Business One
Cloud Services
1 27 (25.96%) Dynamics 365
2 17 (16.35%) Microsoft Azure
3 10 (9.62%) Azure Data Factory
4 5 (4.81%) Amazon AWS
5 1 (0.96%) AWS CloudFormation
5 1 (0.96%) SaaS
Communications & Networking
1 1 (0.96%) Wi-Fi
Database & Business Intelligence
1 15 (14.42%) Power BI
2 14 (13.46%) SQL Server
3 13 (12.50%) SQL Server Reporting Services
4 12 (11.54%) Data Warehouse
5 11 (10.58%) SQL Server Integration Services
6 10 (9.62%) Azure SQL Database
6 10 (9.62%) Data Lake
6 10 (9.62%) SQL Server Analysis Services
7 7 (6.73%) Azure SQL Data Warehouse
7 7 (6.73%) Hadoop
7 7 (6.73%) HDInsight
7 7 (6.73%) SQL Server 2012
7 7 (6.73%) SQL Server 2014
8 5 (4.81%) MongoDB
9 4 (3.85%) MySQL
10 3 (2.88%) NoSQL
11 2 (1.92%) Big Data
11 2 (1.92%) PostgreSQL
12 1 (0.96%) QlikView
Development Applications
1 3 (2.88%) Cucumber
1 3 (2.88%) Jenkins
1 3 (2.88%) Visual Studio
2 2 (1.92%) Git (software)
2 2 (1.92%) Team Foundation Server
3 1 (0.96%) JMeter
3 1 (0.96%) LoadRunner
3 1 (0.96%) LoadUI
3 1 (0.96%) Mercurial
3 1 (0.96%) MorphX
3 1 (0.96%) Subversion
General
1 21 (20.19%) Finance
2 9 (8.65%) Marketing
3 8 (7.69%) Retail
4 2 (1.92%) Manufacturing
Job Titles
1 46 (44.23%) Consultant
2 34 (32.69%) Developer
3 22 (21.15%) CRM Consultant
4 21 (20.19%) Microsoft CRM Consultant
5 20 (19.23%) Microsoft Consultant
6 19 (18.27%) Dynamics CRM Consultant
7 11 (10.58%) Data Consultant
7 11 (10.58%) Data Warehouse Consultant
8 10 (9.62%) CRM Developer
8 10 (9.62%) Dynamics CRM Developer
9 9 (8.65%) Functional Consultant
9 9 (8.65%) Microsoft Developer
10 7 (6.73%) Java Developer
10 7 (6.73%) Junior
11 6 (5.77%) Architect
11 6 (5.77%) Azure Consultant
11 6 (5.77%) Dynamics NAV Consultant
12 5 (4.81%) DevOps Engineer
12 5 (4.81%) Junior Consultant
12 5 (4.81%) Solutions Architect
Libraries, Frameworks & Software Standards
1 20 (19.23%) .NET
2 8 (7.69%) WCF
3 7 (6.73%) HTML
4 6 (5.77%) CSS
4 6 (5.77%) Spring
5 4 (3.85%) Hibernate
6 3 (2.88%) Django
6 3 (2.88%) Spring MVC
7 2 (1.92%) AngularJS
7 2 (1.92%) Flask
7 2 (1.92%) Laravel
7 2 (1.92%) Web Services
7 2 (1.92%) XML
8 1 (0.96%) .NET Framework
8 1 (0.96%) Angular 2
8 1 (0.96%) ASP.NET MVC
8 1 (0.96%) jQuery
8 1 (0.96%) LESS
8 1 (0.96%) React
8 1 (0.96%) Sass
Miscellaneous
1 8 (7.69%) Driving Licence
2 3 (2.88%) Analytical Skills
2 3 (2.88%) Social Media
3 2 (1.92%) Computer Science
3 2 (1.92%) Greenfield Project
3 2 (1.92%) User Experience
4 1 (0.96%) Management Information System
4 1 (0.96%) Replication
Operating Systems
1 10 (9.62%) Linux
Processes & Methodologies
1 42 (40.38%) CRM
2 18 (17.31%) ERP
3 17 (16.35%) Agile Software Development
4 15 (14.42%) Business Intelligence
5 11 (10.58%) Analytics
5 11 (10.58%) Web Development
6 9 (8.65%) DevOps
7 8 (7.69%) Data Analytics
8 7 (6.73%) Business Analysis
9 6 (5.77%) MVC
9 6 (5.77%) Project Management
10 5 (4.81%) Continuous Integration
10 5 (4.81%) Microservices
10 5 (4.81%) Presales
10 5 (4.81%) Problem-Solving
11 4 (3.85%) Data Visualisation
11 4 (3.85%) Digital Marketing
11 4 (3.85%) E-Commerce
11 4 (3.85%) Open Source
11 4 (3.85%) Visualisation
Programming Languages
1 40 (38.46%) SQL
2 27 (25.96%) JavaScript
3 18 (17.31%) C#
4 16 (15.38%) Java
5 10 (9.62%) PHP
6 9 (8.65%) Python
7 6 (5.77%) X++
8 3 (2.88%) Data Analysis Expressions (DAX)
8 3 (2.88%) Java 8
8 3 (2.88%) Ruby
9 2 (1.92%) C
9 2 (1.92%) R
9 2 (1.92%) T-SQL
10 1 (0.96%) Bash Shell
10 1 (0.96%) Objective-C
10 1 (0.96%) Perl
10 1 (0.96%) TypeScript
Qualifications
1 7 (6.73%) Degree
2 2 (1.92%) AAT
2 2 (1.92%) ACCA
2 2 (1.92%) CIMA
3 1 (0.96%) ISTQB
3 1 (0.96%) SC Cleared
3 1 (0.96%) Security Cleared
System Software
1 7 (6.73%) HDFS
2 6 (5.77%) Docker
Systems Management
1 4 (3.85%) Kubernetes
2 2 (1.92%) Ansible
2 2 (1.92%) Terraform
3 1 (0.96%) Opscode Chef
3 1 (0.96%) Puppet
Vendors
1 69 (66.35%) Microsoft
2 9 (8.65%) Sage
3 5 (4.81%) SAP
4 4 (3.85%) Infor
4 4 (3.85%) Oracle
5 3 (2.88%) HubSpot
6 2 (1.92%) Epicor
6 2 (1.92%) JD Edwards
7 1 (0.96%) Salesforce.com
7 1 (0.96%) Tableau