Period
to 20 November 2017

The table below looks at the prevalence of the term Advertising in contract job vacancies advertised in the West Midlands. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Advertising over the 6 months to 20 November 2017 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Advertising
England > West Midlands
6 months to
20 Nov 2017
Same period 2016 Same period 2015
Rank 157 121 123
Rank change year-on-year -36 +2 +13
Contract jobs citing Advertising 30 92 53
As % of all contract IT jobs advertised in the West Midlands 0.62% 1.50% 1.07%
As % of the General category 2.20% 5.10% 3.23%
Number of daily rates quoted 25 74 40
West Midlands median daily rate £438 £400 £355
Median daily rate % change year-on-year +9.38% +12.68% -5.33%
10th Percentile £313 £277 £263
90th Percentile £558 £525 £438
England median daily rate £425 £400 £388
% change year-on-year +6.25% +3.23% -3.13%
Number of hourly rates quoted 1 6 9
West Midlands median hourly rate £13.50 £15.00 £16.00
Median hourly rate % change year-on-year -10.00% -6.25% -
10th Percentile £12.75 £14.50 £14.50
90th Percentile £14.25 £15.50 £17.00
England median hourly rate £18.50 £18.75 £18.77
% change year-on-year -1.33% -0.08% -16.60%

Advertising is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in the West Midlands with a requirement for common skills.

All General Skills
West Midlands
Contract vacancies with a requirement for common skills 1365 1803 1643
As % of all contract IT jobs advertised in the West Midlands 28.43% 29.44% 33.10%
Number of daily rates quoted 833 1115 967
West Midlands median daily rate £400 £405 £400
Median daily rate % change year-on-year -1.23% +1.25% +11.11%
10th Percentile £218 £250 £243
90th Percentile £563 £575 £575
England median daily rate £475 £450 £433
% change year-on-year +5.56% +4.05% +1.76%
Number of hourly rates quoted 68 64 111
West Midlands median hourly rate £30.50 £17.63 £28.50
Median hourly rate % change year-on-year +73.05% -38.16% -9.52%
10th Percentile £14.58 £10.68 £12.35
90th Percentile £45.93 £42.43 £43.75
England median hourly rate £25.50 £25.00 £25.00
% change year-on-year +2.00% - +13.64%

Advertising
Job Vacancy Trend in the West Midlands

Job postings citing Advertising as a percentage of all IT jobs advertised in the West Midlands.

Job vacancy trend for Advertising in the West Midlands

Advertising
Contractor Daily Rate Trend in the West Midlands

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Advertising in the West Midlands.

Contractor daily rate trend for Advertising in the West Midlands

Advertising
Contractor Daily Rate Histogram in the West Midlands

The daily rate distribution of IT jobs citing Advertising in the West Midlands over the 6 months to 20 November 2017.

Contractor daily rate histogram for Advertising in the West Midlands

Advertising
Contractor Hourly Rate Trend in the West Midlands

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Advertising in the West Midlands.

Contractor hourly rate trend for Advertising in the West Midlands

Advertising
Contract Job Locations in the West Midlands

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Advertising within the West Midlands region over the 6 months to 20 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Birmingham +2 12 £425 - 8
Coventry +8 6 £350 -12.50%
Staffordshire +9 2 - - 2
Warwickshire -2 2 £463 +37.04% 1
Worcestershire +4 1 - - 3
Advertising
England

For the 6 months to 20 November 2017, IT contractor jobs citing Advertising also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the West Midlands region with a requirement for Advertising.

1 22 (73.33%) Microsoft
2 10 (33.33%) C#
2 10 (33.33%) .NET
2 10 (33.33%) Agile Software Development
3 7 (23.33%) CRM
3 7 (23.33%) SharePoint
3 7 (23.33%) Dynamics CRM
4 6 (20.00%) SQL Server
4 6 (20.00%) ASP.NET
4 6 (20.00%) MVC
5 4 (13.33%) TDD
5 4 (13.33%) Ruby
5 4 (13.33%) WCF
5 4 (13.33%) .NET Framework
5 4 (13.33%) Git (software)
5 4 (13.33%) RESTful
5 4 (13.33%) ASP.NET MVC
5 4 (13.33%) Waterfall
5 4 (13.33%) BDD
5 4 (13.33%) NoSQL
5 4 (13.33%) Entity Framework
5 4 (13.33%) Node.js
5 4 (13.33%) Manufacturing
5 4 (13.33%) JavaScript
5 4 (13.33%) Web Application Development
5 4 (13.33%) AngularJS
5 4 (13.33%) ASP.NET Web API
5 4 (13.33%) SQL Server 2014
5 4 (13.33%) ASP.NET MVC 5
6 3 (10.00%) JIRA

Advertising
Co-occurring IT Skills in the West Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 7 (23.33%) SharePoint
2 2 (6.67%) Confluence
2 2 (6.67%) SharePoint 2010
2 2 (6.67%) SharePoint 2013
2 2 (6.67%) WordPress
3 1 (3.33%) BizTalk Server
Applications
1 1 (3.33%) Microsoft Excel
1 1 (3.33%) Microsoft Office
Business Applications
1 7 (23.33%) Dynamics CRM
2 2 (6.67%) Dynamics AX
3 1 (3.33%) Dynamics NAV
3 1 (3.33%) Sage X3
3 1 (3.33%) Unit4 Business World
Cloud Services
1 3 (10.00%) Microsoft Azure
2 2 (6.67%) Dynamics 365
3 1 (3.33%) Azure Active Directory
3 1 (3.33%) Office 365
3 1 (3.33%) OneDrive
Communications & Networking
1 1 (3.33%) Cisco ASA
1 1 (3.33%) DNS
1 1 (3.33%) Firewall
1 1 (3.33%) HTTP
1 1 (3.33%) Internet
1 1 (3.33%) Intranet
1 1 (3.33%) Intrusion Detection
1 1 (3.33%) MPLS
1 1 (3.33%) VPN
Database & Business Intelligence
1 6 (20.00%) SQL Server
2 4 (13.33%) NoSQL
2 4 (13.33%) SQL Server 2014
3 2 (6.67%) MySQL
4 1 (3.33%) Crystal Reports
4 1 (3.33%) Data Warehouse
4 1 (3.33%) SQL Server 2008
4 1 (3.33%) SQL Server 2012
4 1 (3.33%) SQL Server Reporting Services
Development Applications
1 4 (13.33%) Git (software)
2 3 (10.00%) JIRA
2 3 (10.00%) Team Foundation Server
3 1 (3.33%) Octopus Deploy
General
1 4 (13.33%) Manufacturing
2 2 (6.67%) Automotive
2 2 (6.67%) Finance
3 1 (3.33%) Marketing
3 1 (3.33%) Publishing
3 1 (3.33%) Retail
Job Titles
1 11 (36.67%) Developer
2 8 (26.67%) Consultant
3 5 (16.67%) C# Developer
4 4 (13.33%) .NET Developer
4 4 (13.33%) C# .NET Developer
4 4 (13.33%) Full Stack Developer
5 3 (10.00%) Agile Scrum Master
5 3 (10.00%) Angular Developer
5 3 (10.00%) Architect
5 3 (10.00%) CRM Developer
5 3 (10.00%) Dynamics CRM Developer
5 3 (10.00%) Microsoft Developer
5 3 (10.00%) Scrum Master
6 2 (6.67%) CRM Manager
6 2 (6.67%) Dynamics AX Architect
6 2 (6.67%) PHP Developer
6 2 (6.67%) SharePoint Consultant
6 2 (6.67%) SharePoint Developer
6 2 (6.67%) Solutions Architect
7 1 (3.33%) Azure Architect
Libraries, Frameworks & Software Standards
1 10 (33.33%) .NET
2 6 (20.00%) ASP.NET
3 4 (13.33%) .NET Framework
3 4 (13.33%) AngularJS
3 4 (13.33%) ASP.NET MVC
3 4 (13.33%) ASP.NET MVC 5
3 4 (13.33%) ASP.NET Web API
3 4 (13.33%) Entity Framework
3 4 (13.33%) Node.js
3 4 (13.33%) RESTful
3 4 (13.33%) WCF
4 3 (10.00%) CSS
4 3 (10.00%) HTML
5 2 (6.67%) COM
5 2 (6.67%) Laravel
6 1 (3.33%) Ajax
6 1 (3.33%) jQuery
6 1 (3.33%) LINQ
6 1 (3.33%) Web Services
6 1 (3.33%) WPF
Miscellaneous
1 2 (6.67%) Greenfield Project
Operating Systems
1 2 (6.67%) Windows
2 1 (3.33%) Windows 10
2 1 (3.33%) Windows 7
2 1 (3.33%) Windows 8
2 1 (3.33%) Windows Server
Processes & Methodologies
1 10 (33.33%) Agile Software Development
2 7 (23.33%) CRM
3 6 (20.00%) MVC
4 4 (13.33%) BDD
4 4 (13.33%) TDD
4 4 (13.33%) Waterfall
4 4 (13.33%) Web Application Development
5 3 (10.00%) Scrum
6 2 (6.67%) Business Analysis
6 2 (6.67%) Project Management
6 2 (6.67%) Stakeholder Management
6 2 (6.67%) Web Development
7 1 (3.33%) Business Continuity
7 1 (3.33%) Disaster Recovery
7 1 (3.33%) ERP
7 1 (3.33%) ITIL
7 1 (3.33%) ITSM
7 1 (3.33%) PRINCE2
7 1 (3.33%) SEO
7 1 (3.33%) Workflow
Programming Languages
1 10 (33.33%) C#
2 4 (13.33%) JavaScript
2 4 (13.33%) Ruby
3 3 (10.00%) SQL
4 2 (6.67%) C
4 2 (6.67%) Java
4 2 (6.67%) PHP
4 2 (6.67%) VB.NET
5 1 (3.33%) C++
5 1 (3.33%) PowerShell
5 1 (3.33%) T-SQL
Qualifications
1 2 (6.67%) Degree
2 1 (3.33%) CCNA
2 1 (3.33%) Cisco Certification
2 1 (3.33%) SC Cleared
2 1 (3.33%) Security Cleared
Quality Assurance & Compliance
1 1 (3.33%) SLA
System Software
1 3 (10.00%) Active Directory
Systems Management
1 1 (3.33%) FortiGate
Vendors
1 22 (73.33%) Microsoft
2 1 (3.33%) Cisco
2 1 (3.33%) Citrix
2 1 (3.33%) Epicor
2 1 (3.33%) Sage
2 1 (3.33%) Sitecore
2 1 (3.33%) VMware