Period
to 20 November 2017

The table below looks at the prevalence of the term Marketing in contract job vacancies advertised in Lancashire. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Marketing over the 6 months to 20 November 2017 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Marketing
North West > Lancashire
6 months to
20 Nov 2017
Same period 2016 Same period 2015
Rank 47 48 68
Rank change year-on-year +1 +20 -8
Contract jobs citing Marketing 5 17 12
As % of all contract IT jobs advertised in Lancashire 1.11% 2.58% 1.30%
As % of the General category 4.31% 11.18% 7.10%
Number of daily rates quoted 2 13 10
Lancashire median daily rate £375 £325 £600
Median daily rate % change year-on-year +15.38% -45.83% +41.18%
10th Percentile £364 £223 £506
90th Percentile £386 £553 £654
North West median daily rate £400 £400 £385
% change year-on-year - +3.90% -1.28%
Number of hourly rates quoted 0 1 2
Lancashire median hourly rate - £11.00 £59.50
Median hourly rate % change year-on-year - -81.51% -27.44%
North West median hourly rate - £29.00 £59.50
% change year-on-year - -51.26% -27.44%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in Lancashire with a requirement for common skills.

All General Skills
Lancashire
Contract vacancies with a requirement for common skills 116 152 169
As % of all contract IT jobs advertised in Lancashire 25.84% 23.10% 18.33%
Number of daily rates quoted 71 98 104
Lancashire median daily rate £400 £375 £489
Median daily rate % change year-on-year +6.67% -23.36% +30.48%
10th Percentile £305 £139 £308
90th Percentile £615 £552 £640
North West median daily rate £413 £400 £418
% change year-on-year +3.13% -4.19% +11.33%
Number of hourly rates quoted 18 24 31
Lancashire median hourly rate £42.50 £40.00 £40.00
Median hourly rate % change year-on-year +6.25% - -26.49%
10th Percentile £18.57 £15.43 £21.50
90th Percentile £51.52 £66.14 £56.97
North West median hourly rate £22.67 £25.00 £30.52
% change year-on-year -9.31% -18.09% +52.60%

Marketing
Job Vacancy Trend in Lancashire

Job postings citing Marketing as a percentage of all IT jobs advertised in Lancashire.

Job vacancy trend for Marketing in Lancashire

Marketing
Contractor Daily Rate Trend in Lancashire

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Marketing in Lancashire.

Contractor daily rate trend for Marketing in Lancashire

Marketing
Contractor Hourly Rate Trend in Lancashire

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Marketing in Lancashire.

Contractor hourly rate trend for Marketing in Lancashire

Marketing
Contract Job Locations in Lancashire

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the Lancashire region over the 6 months to 20 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Blackpool +11 1 - -
Blackburn -2 1 £375 -
Preston - 1 £375 -
Marketing
North West

For the 6 months to 20 November 2017, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Lancashire region with a requirement for Marketing.

1 4 (80.00%) Finance
2 3 (60.00%) SQL
3 2 (40.00%) CRM
3 2 (40.00%) Microsoft
3 2 (40.00%) Dynamics CRM
3 2 (40.00%) ISO/IEC 27001
3 2 (40.00%) Telesales
4 1 (20.00%) Requirements Analysis
4 1 (20.00%) Java
4 1 (20.00%) WebSphere
4 1 (20.00%) Operations Management
4 1 (20.00%) Digital Marketing
4 1 (20.00%) Product Marketing
4 1 (20.00%) Test Automation
4 1 (20.00%) Relational Database
4 1 (20.00%) Line Management
4 1 (20.00%) Mentoring
4 1 (20.00%) Greenfield Project
4 1 (20.00%) IT Governance
4 1 (20.00%) Change Management
4 1 (20.00%) Electronics
4 1 (20.00%) Telecoms
4 1 (20.00%) Business Intelligence
4 1 (20.00%) SLA
4 1 (20.00%) IBM
4 1 (20.00%) J2EE
4 1 (20.00%) SQL Server
4 1 (20.00%) DB2
4 1 (20.00%) SAP
4 1 (20.00%) Web Services

Marketing
Co-occurring IT Skills in Lancashire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (20.00%) WebSphere
Business Applications
1 2 (40.00%) Dynamics CRM
Database & Business Intelligence
1 1 (20.00%) DB2
1 1 (20.00%) Relational Database
1 1 (20.00%) SQL Server
General
1 4 (80.00%) Finance
2 1 (20.00%) Electronics
2 1 (20.00%) Manufacturing
2 1 (20.00%) Retail
2 1 (20.00%) Telecoms
Job Titles
1 2 (40.00%) Analyst
1 2 (40.00%) Systems Analyst
2 1 (20.00%) Architect
2 1 (20.00%) Delivery Manager
2 1 (20.00%) Developer
2 1 (20.00%) Java Developer
2 1 (20.00%) SQL Developer
2 1 (20.00%) Technical Architect
Libraries, Frameworks & Software Standards
1 1 (20.00%) J2EE
1 1 (20.00%) Web Services
Miscellaneous
1 1 (20.00%) Greenfield Project
Processes & Methodologies
1 2 (40.00%) CRM
1 2 (40.00%) Telesales
2 1 (20.00%) Agile Software Development
2 1 (20.00%) Business Intelligence
2 1 (20.00%) Change Management
2 1 (20.00%) Digital Marketing
2 1 (20.00%) IT Governance
2 1 (20.00%) Line Management
2 1 (20.00%) Mentoring
2 1 (20.00%) OO
2 1 (20.00%) Operations Management
2 1 (20.00%) Product Marketing
2 1 (20.00%) Programme Management
2 1 (20.00%) Requirements Analysis
2 1 (20.00%) Test Automation
Programming Languages
1 3 (60.00%) SQL
2 1 (20.00%) Java
Quality Assurance & Compliance
1 2 (40.00%) ISO/IEC 27001
2 1 (20.00%) SLA
Vendors
1 2 (40.00%) Microsoft
2 1 (20.00%) Curam
2 1 (20.00%) IBM
2 1 (20.00%) SAP