Marketing Contract Job Trends in the North West

Marketing
England > North West

The table below looks at the prevalence of the term Marketing in contract job vacancies in the North West. Included is a benchmarking guide to the contractor rates offered in vacancies that cited Marketing over the 6 months leading up to 5 October 2026, comparing them to the same period in the previous two years.

6 months to
5 Oct 2026
Same period 2025 Same period 2024
Rank 128 108 81
Rank change year-on-year -20 -27 +15
Contract jobs citing Marketing 48 24 40
As % of all contract jobs in the North West 1.22% 1.10% 1.65%
As % of the General category 2.39% 1.78% 2.90%
Number of daily rates quoted 19 18 17
10th Percentile £428 £170 £282
25th Percentile £451 £408 £300
Median daily rate (50th Percentile) £492 £475 £373
Median % change year-on-year +3.58% +27.52% -32.27%
75th Percentile £625 £540 £550
90th Percentile £830 £664 £590
England median daily rate £500 £450 £500
% change year-on-year +11.11% -10.00% -4.31%
Number of hourly rates quoted 6 3 5
10th Percentile - £15.08 £24.11
25th Percentile £8.00 £15.94 -
Median hourly rate £31.25 £17.75 £35.00
Median % change year-on-year +76.06% -49.29% -
75th Percentile £64.25 £55.31 -
90th Percentile £69.63 £77.63 -
England median hourly rate £29.50 £28.55 £33.00
% change year-on-year +3.33% -13.48% +4.76%

All General Skills
North West

Marketing falls under the General Skills category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring general skills in the North West.

Contract vacancies with a requirement for general skills 2,009 1,350 1,379
As % of all contract IT jobs advertised in the North West 51.03% 61.67% 56.96%
Number of daily rates quoted 1,117 879 750
10th Percentile £236 £266 £292
25th Percentile £400 £375 £391
Median daily rate (50th Percentile) £500 £455 £490
Median % change year-on-year +10.01% -7.24% -2.00%
75th Percentile £595 £561 £575
90th Percentile £675 £680 £675
England median daily rate £525 £500 £530
% change year-on-year +5.00% -5.66% -3.64%
Number of hourly rates quoted 267 112 83
10th Percentile £14.06 £12.84 £16.00
25th Percentile £21.00 £15.50 £18.03
Median hourly rate £35.00 £23.57 £35.00
Median % change year-on-year +48.53% -32.67% +57.30%
75th Percentile £59.38 £47.84 £46.18
90th Percentile £78.00 £65.23 £62.50
England median hourly rate £29.07 £25.08 £36.00
% change year-on-year +15.93% -30.35% +23.08%

Marketing
Job Vacancy Trend in the North West

Historical trend showing the proportion of contract IT job postings citing Marketing relative to all contract IT jobs advertised in the North West.

Marketing job vacancy trend in the North West

Marketing
Daily Rate Trend in the North West

Contractor daily rate distribution trend for jobs in the North West citing Marketing.

Contractor daily rate distribution trend for jobs in the North West citing Marketing

Marketing
Daily Rate Histogram in the North West

Daily rate distribution for jobs citing Marketing in the North West over the 6 months to 5 October 2026.

Daily rate histogram for Marketing in the North West

Marketing
Hourly Rate Trend in the North West

Contractor hourly rate distribution trend for jobs in the North West citing Marketing.

Contractor hourly rate distribution trend for jobs in the North West citing Marketing

Marketing
Hourly Rate Histogram in the North West

Hourly rate distribution of jobs citing Marketing in the North West over the 6 months to 5 October 2026.

Hourly rate histogram for Marketing in the North West

Marketing
Contract Job Locations in the North West

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the North West region over the 6 months to 5 October 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
Manchester -31 28 £492 +0.92% 327
Cheshire +6 9 £701 +155.00% 58
Lancashire -19 8 £463 - 58
Merseyside -8 2 £680 - 29
Marketing
England

Marketing
Co-Occurring Skills & Capabilities in the North West by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 3 (6.25%) SAS
2 2 (4.17%) Confluence
2 2 (4.17%) SharePoint
3 1 (2.08%) Adobe Experience Manager
3 1 (2.08%) Apache
3 1 (2.08%) CMS
3 1 (2.08%) Mendix
3 1 (2.08%) SharePoint Server
Applications
1 3 (6.25%) Microsoft Excel
2 2 (4.17%) Microsoft Office
2 2 (4.17%) Microsoft PowerPoint
2 2 (4.17%) MS Visio
Business Applications
1 3 (6.25%) Adobe Campaign
2 2 (4.17%) Dynamics CRM
2 2 (4.17%) Salesforce CRM
3 1 (2.08%) NetSuite
3 1 (2.08%) Workday HCM
Cloud Services
1 5 (10.42%) AWS
1 5 (10.42%) Azure
2 3 (6.25%) Power Platform
3 2 (4.17%) SaaS
3 2 (4.17%) Viva Engage
4 1 (2.08%) Adobe Analytics
4 1 (2.08%) Amazon EMR
4 1 (2.08%) Amazon S3
4 1 (2.08%) Azure Logic Apps
4 1 (2.08%) Azure Sentinel
4 1 (2.08%) Azure Service Bus
4 1 (2.08%) Entra ID
4 1 (2.08%) GitHub
4 1 (2.08%) Google Ads
4 1 (2.08%) Google Sheets
4 1 (2.08%) Intacct
4 1 (2.08%) Microsoft 365
4 1 (2.08%) Salesforce Sales Cloud
4 1 (2.08%) Salesforce Service Cloud
4 1 (2.08%) SAP Commerce Cloud
Database & Business Intelligence
1 5 (10.42%) Data Lake
1 5 (10.42%) Data Warehouse
2 3 (6.25%) Metadata
2 3 (6.25%) NoSQL
2 3 (6.25%) Power BI
2 3 (6.25%) Tableau
3 1 (2.08%) Amazon RDS
3 1 (2.08%) Apache Iceberg
3 1 (2.08%) BigQuery
3 1 (2.08%) Delta Lake
3 1 (2.08%) Enterprise Data Warehouse
3 1 (2.08%) Looker
Development Applications
1 3 (6.25%) JIRA
General
1 17 (35.42%) Social Skills
2 15 (31.25%) Finance
3 8 (16.67%) Analytical Skills
4 6 (12.50%) Retail
5 4 (8.33%) Banking
6 3 (6.25%) Advertising
6 3 (6.25%) Law
6 3 (6.25%) Presentation Skills
6 3 (6.25%) Public Sector
7 2 (4.17%) Agriculture
7 2 (4.17%) Documentation Skills
7 2 (4.17%) Legal
7 2 (4.17%) Pharmaceutical
8 1 (2.08%) Billing
8 1 (2.08%) Influencing Skills
8 1 (2.08%) Manufacturing
8 1 (2.08%) Organisational Skills
Job Titles
1 9 (18.75%) Analyst
2 7 (14.58%) Architect
3 6 (12.50%) Solutions Architect
4 5 (10.42%) Lead
5 3 (6.25%) Consultant
5 3 (6.25%) Data Analyst
5 3 (6.25%) Data Insight Analyst
5 3 (6.25%) Insight Analyst
5 3 (6.25%) Insight Data Analyst
5 3 (6.25%) IT Sales Executive
5 3 (6.25%) Lead Data Analyst
5 3 (6.25%) Product Manager
5 3 (6.25%) Sales Executive
5 3 (6.25%) Senior
5 3 (6.25%) Trainee
5 3 (6.25%) Trainee Sales Executive
6 2 (4.17%) Business Analyst
6 2 (4.17%) Project Manager
6 2 (4.17%) Salesforce Business Analyst
6 2 (4.17%) Senior Analyst
Libraries, Frameworks & Software Standards
1 2 (4.17%) CSS
1 2 (4.17%) HTML
2 1 (2.08%) AngularJS
2 1 (2.08%) EDI
2 1 (2.08%) Kafka
2 1 (2.08%) Middleware
2 1 (2.08%) Node.js
Miscellaneous
1 8 (16.67%) Marketing Technology
2 5 (10.42%) Life Science
2 5 (10.42%) Social Media
3 4 (8.33%) Onboarding
4 3 (6.25%) Credit Risk
4 3 (6.25%) Photography
4 3 (6.25%) Product Ownership
4 3 (6.25%) Self-Motivation
5 2 (4.17%) Data Protection Act
5 2 (4.17%) Digital Media
5 2 (4.17%) Taxonomies
5 2 (4.17%) Web Conferencing
6 1 (2.08%) Cloud Native
6 1 (2.08%) Distributed Systems
6 1 (2.08%) Legacy Applications
6 1 (2.08%) Low-Code
6 1 (2.08%) PMI
6 1 (2.08%) Renewable Energy
Processes & Methodologies
1 18 (37.50%) CRM
2 13 (27.08%) Stakeholder Management
3 10 (20.83%) Analytics
3 10 (20.83%) Digital Marketing
4 8 (16.67%) Agile
4 8 (16.67%) Validation
5 7 (14.58%) B2B
5 7 (14.58%) Data Modelling
5 7 (14.58%) Decision-Making
6 6 (12.50%) AI
6 6 (12.50%) Customer Engagement
6 6 (12.50%) Integration Patterns
6 6 (12.50%) Roadmaps
6 6 (12.50%) Technical Leadership
6 6 (12.50%) Translating Business Requirements
7 5 (10.42%) Collaborative Working
7 5 (10.42%) Data Governance
7 5 (10.42%) Requirements Gathering
8 4 (8.33%) Business Development
8 4 (8.33%) Data Architecture
Programming Languages
1 10 (20.83%) SQL
2 5 (10.42%) Python
3 1 (2.08%) Java
3 1 (2.08%) JavaScript
Qualifications
1 5 (10.42%) Degree
2 2 (4.17%) DBS Check
2 2 (4.17%) Security Cleared
3 1 (2.08%) BPSS Clearance
3 1 (2.08%) PMI Certification
3 1 (2.08%) SC Cleared
Quality Assurance & Compliance
1 3 (6.25%) GDPR
2 2 (4.17%) Data Quality
2 2 (4.17%) QA
Vendors
1 10 (20.83%) Salesforce
2 6 (12.50%) Adobe
2 6 (12.50%) Microsoft
3 4 (8.33%) Teradata
4 2 (4.17%) Google
4 2 (4.17%) Optimizely
4 2 (4.17%) Salesforce Marketing Cloud
4 2 (4.17%) ServiceNow
5 1 (2.08%) Cisco
5 1 (2.08%) Databricks
5 1 (2.08%) HubSpot
5 1 (2.08%) Marketo
5 1 (2.08%) Meraki
5 1 (2.08%) Okta
5 1 (2.08%) Sage
5 1 (2.08%) SAP
5 1 (2.08%) Splunk
5 1 (2.08%) Workday