Period
to 22 November 2017

The table below looks at the prevalence of the term Marketing in contract job vacancies advertised in the North West. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Marketing over the 6 months to 22 November 2017 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Marketing
England > North West
6 months to
22 Nov 2017
Same period 2016 Same period 2015
Rank 115 92 107
Rank change year-on-year -23 +15 -17
Contract jobs citing Marketing 91 144 144
As % of all contract IT jobs advertised in the North West 1.59% 2.10% 1.70%
As % of the General category 4.75% 6.87% 4.62%
Number of daily rates quoted 63 99 90
North West median daily rate £400 £400 £380
Median daily rate % change year-on-year - +5.26% -2.56%
10th Percentile £191 £211 £190
90th Percentile £621 £551 £650
England median daily rate £430 £400 £375
% change year-on-year +7.50% +6.67% +7.14%
Number of hourly rates quoted 0 3 13
North West median hourly rate - £29.00 £59.50
Median hourly rate % change year-on-year - -51.26% -27.44%
England median hourly rate £27.16 £20.34 £22.50
% change year-on-year +33.56% -9.62% +2.27%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in the North West with a requirement for common skills.

All General Skills
North West
Contract vacancies with a requirement for common skills 1914 2097 3114
As % of all contract IT jobs advertised in the North West 33.53% 30.57% 36.67%
Number of daily rates quoted 1215 1356 1841
North West median daily rate £413 £400 £420
Median daily rate % change year-on-year +3.13% -4.76% +12.00%
10th Percentile £263 £257 £263
90th Percentile £610 £550 £575
England median daily rate £475 £450 £433
% change year-on-year +5.56% +4.05% +1.76%
Number of hourly rates quoted 93 77 122
North West median hourly rate £23.00 £25.00 £30.52
Median hourly rate % change year-on-year -8.00% -18.09% +60.63%
10th Percentile £12.07 £12.33 £12.35
90th Percentile £54.60 £54.39 £54.00
England median hourly rate £25.50 £25.00 £25.00
% change year-on-year +2.00% - +13.64%

Marketing
Job Vacancy Trend in the North West

Job postings citing Marketing as a percentage of all IT jobs advertised in the North West.

Job vacancy trend for Marketing in the North West

Marketing
Contractor Daily Rate Trend in the North West

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Marketing in the North West.

Contractor daily rate trend for Marketing in the North West

Marketing
Contractor Daily Rate Histogram in the North West

The daily rate distribution of IT jobs citing Marketing in the North West over the 6 months to 22 November 2017.

Contractor daily rate histogram for Marketing in the North West

Marketing
Contractor Hourly Rate Trend in the North West

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Marketing in the North West.

Contractor hourly rate trend for Marketing in the North West

Marketing
Contract Job Locations in the North West

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the North West region over the 6 months to 22 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Manchester -2 57 £418 +7.74% 47
Merseyside +5 12 £375 -6.25% 4
Cheshire +11 10 £213 -46.88% 17
Lancashire +5 5 £375 +15.38% 2
Marketing
England

For the 6 months to 22 November 2017, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the North West region with a requirement for Marketing.

1 43 (47.25%) Finance
2 34 (37.36%) Digital Marketing
3 30 (32.97%) SAP
4 29 (31.87%) Java
5 27 (29.67%) Business Intelligence
5 27 (29.67%) Telecoms
6 26 (28.57%) Programme Management
7 25 (27.47%) Manufacturing
7 25 (27.47%) Electronics
7 25 (27.47%) Agile Software Development
8 23 (25.27%) Scrum
8 23 (25.27%) Python
9 22 (24.18%) TDD
10 21 (23.08%) JIRA
10 21 (23.08%) Big Data
10 21 (23.08%) Analytical Skills
11 18 (19.78%) Hadoop
11 18 (19.78%) Shell Script
11 18 (19.78%) SQL
12 17 (18.68%) Open Source
13 16 (17.58%) Cucumber
13 16 (17.58%) BDD
13 16 (17.58%) Git (software)
13 16 (17.58%) Linux
13 16 (17.58%) Apache Spark
13 16 (17.58%) Continuous Delivery
13 16 (17.58%) Docker
14 15 (16.48%) TeamCity
15 13 (14.29%) Akka
16 12 (13.19%) Analytics

Marketing
Co-occurring IT Skills in the North West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 16 (17.58%) Apache Spark
2 9 (9.89%) CMS
3 5 (5.49%) SAS
4 2 (2.20%) IIS
4 2 (2.20%) WordPress
5 1 (1.10%) Confluence
5 1 (1.10%) Drupal
5 1 (1.10%) Joomla!
5 1 (1.10%) MS Exchange
5 1 (1.10%) Umbraco
5 1 (1.10%) WebSphere
Applications
1 8 (8.79%) Microsoft Excel
2 4 (4.40%) Adobe Illustrator
3 3 (3.30%) Fireworks
3 3 (3.30%) Microsoft Office
4 2 (2.20%) Photoshop
5 1 (1.10%) Adobe Creative Suite
5 1 (1.10%) InDesign
Business Applications
1 3 (3.30%) SAP Hybris
2 2 (2.20%) Dynamics CRM
3 1 (1.10%) Magento
3 1 (1.10%) Unit4 Business World
3 1 (1.10%) WebTrends
Cloud Services
1 6 (6.59%) Microsoft Azure
2 5 (5.49%) Google Cloud Platform
3 4 (4.40%) Amazon AWS
4 2 (2.20%) Force.com
4 2 (2.20%) Google Analytics
4 2 (2.20%) PaaS
4 2 (2.20%) Veeva
5 1 (1.10%) Google Tag Manager
Communications & Networking
1 3 (3.30%) PuTTY
1 3 (3.30%) SMS
1 3 (3.30%) WinSCP
2 1 (1.10%) 2G
2 1 (1.10%) 3G
2 1 (1.10%) 4G
Database & Business Intelligence
1 21 (23.08%) Big Data
2 18 (19.78%) Hadoop
3 8 (8.79%) Relational Database
4 7 (7.69%) MySQL
4 7 (7.69%) SQL Server
5 3 (3.30%) MongoDB
5 3 (3.30%) OLAP
6 2 (2.20%) BusinessObjects
6 2 (2.20%) Data Warehouse
6 2 (2.20%) NoSQL
7 1 (1.10%) Base SAS
7 1 (1.10%) BigQuery
7 1 (1.10%) BusinessObjects XI
7 1 (1.10%) DB2
7 1 (1.10%) Power BI
7 1 (1.10%) QlikView
7 1 (1.10%) SAP BW
7 1 (1.10%) SAS Data Integration Studio
7 1 (1.10%) SAS Enterprise Guide
7 1 (1.10%) SAS Visual Analytics
Development Applications
1 21 (23.08%) JIRA
2 16 (17.58%) Cucumber
2 16 (17.58%) Git (software)
3 15 (16.48%) TeamCity
4 3 (3.30%) Ant
4 3 (3.30%) JMeter
4 3 (3.30%) Selenium
4 3 (3.30%) TortoiseSVN
4 3 (3.30%) WATIR
4 3 (3.30%) WebDriver
5 2 (2.20%) Subversion
6 1 (1.10%) Grunt
6 1 (1.10%) gulp
6 1 (1.10%) ProC
6 1 (1.10%) Team Foundation Server
General
1 43 (47.25%) Finance
2 27 (29.67%) Telecoms
3 25 (27.47%) Electronics
3 25 (27.47%) Manufacturing
4 9 (9.89%) Retail
5 4 (4.40%) Banking
6 2 (2.20%) Legal
6 2 (2.20%) Pharmaceutical
6 2 (2.20%) Retail Banking
7 1 (1.10%) Back Office
7 1 (1.10%) Games
7 1 (1.10%) Local Government
Job Titles
1 31 (34.07%) Developer
2 18 (19.78%) Analyst
3 15 (16.48%) Scala Developer
4 13 (14.29%) Architect
5 11 (12.09%) Software Developer
6 8 (8.79%) Apache Spark Developer
6 8 (8.79%) Hadoop Developer
6 8 (8.79%) Java Developer
7 7 (7.69%) Data Analyst
7 7 (7.69%) Java Hadoop Developer
7 7 (7.69%) Java Scala Developer
7 7 (7.69%) Java Software Developer
8 6 (6.59%) Project Manager
9 5 (5.49%) Front End Developer (Client-Side Developer)
9 5 (5.49%) Junior
9 5 (5.49%) Linux Developer
10 4 (4.40%) .NET Developer
10 4 (4.40%) C# .NET Developer
10 4 (4.40%) C# Developer
10 4 (4.40%) Designer
Libraries, Frameworks & Software Standards
1 13 (14.29%) Akka
2 10 (10.99%) CSS
2 10 (10.99%) HTML
3 9 (9.89%) .NET
4 5 (5.49%) Web Services
5 4 (4.40%) CSS3
5 4 (4.40%) JSON
5 4 (4.40%) MSMQ
5 4 (4.40%) RabbitMQ
5 4 (4.40%) React
5 4 (4.40%) REST
5 4 (4.40%) Sass
5 4 (4.40%) SOAP
5 4 (4.40%) XML
6 3 (3.30%) .NET Framework
6 3 (3.30%) ASP.NET
6 3 (3.30%) HTML5
6 3 (3.30%) jQuery
6 3 (3.30%) Redux
6 3 (3.30%) Vue (Vue.js)
Miscellaneous
1 21 (23.08%) Analytical Skills
2 9 (9.89%) Social Media
3 7 (7.69%) User Experience
4 6 (6.59%) Credit Risk
5 4 (4.40%) Computer Science
6 3 (3.30%) Data Protection Act
6 3 (3.30%) Greenfield Project
6 3 (3.30%) Management Information System
7 2 (2.20%) Digital Media
7 2 (2.20%) Graphic Design
7 2 (2.20%) Mobile App
7 2 (2.20%) Public Cloud
8 1 (1.10%) Data Centre
8 1 (1.10%) Fintech
8 1 (1.10%) Minimum Viable Product
8 1 (1.10%) N-Tier
8 1 (1.10%) Online Games
8 1 (1.10%) PMI
8 1 (1.10%) Pricing Data
Operating Systems
1 16 (17.58%) Linux
2 7 (7.69%) Unix
2 7 (7.69%) Windows
3 3 (3.30%) Windows Server
4 2 (2.20%) Android
4 2 (2.20%) Apple iOS
Processes & Methodologies
1 34 (37.36%) Digital Marketing
2 27 (29.67%) Business Intelligence
3 26 (28.57%) Programme Management
4 25 (27.47%) Agile Software Development
5 23 (25.27%) Scrum
6 22 (24.18%) TDD
7 17 (18.68%) Open Source
8 16 (17.58%) BDD
8 16 (17.58%) Continuous Delivery
9 12 (13.19%) Analytics
10 10 (10.99%) Test Automation
11 9 (9.89%) E-Commerce
11 9 (9.89%) Project Management
12 8 (8.79%) CRM
13 7 (7.69%) Content Management
14 6 (6.59%) Data Protection
14 6 (6.59%) ETL
14 6 (6.59%) Stakeholder Management
14 6 (6.59%) Web Design
15 5 (5.49%) Migration
Programming Languages
1 29 (31.87%) Java
2 23 (25.27%) Python
3 18 (19.78%) Shell Script
3 18 (19.78%) SQL
4 10 (10.99%) Clojure
5 9 (9.89%) JavaScript
6 7 (7.69%) PHP
7 6 (6.59%) C#
8 4 (4.40%) C++
8 4 (4.40%) Go
9 3 (3.30%) C
9 3 (3.30%) PowerShell
9 3 (3.30%) Ruby
10 2 (2.20%) Scala
10 2 (2.20%) VB
11 1 (1.10%) ABAP
11 1 (1.10%) PROC SQL
11 1 (1.10%) R
11 1 (1.10%) SAS Macro
11 1 (1.10%) VBA
Qualifications
1 11 (12.09%) Degree
2 4 (4.40%) Computer Science Degree
3 2 (2.20%) PMI Certification
3 2 (2.20%) PRINCE2 Practitioner
4 1 (1.10%) ISEB
4 1 (1.10%) PhD
4 1 (1.10%) PMP
4 1 (1.10%) SAS Certification
Quality Assurance & Compliance
1 4 (4.40%) QA
2 2 (2.20%) GDPR
2 2 (2.20%) ISO/IEC 27001
2 2 (2.20%) PCI DSS
3 1 (1.10%) GCP
3 1 (1.10%) GxP
3 1 (1.10%) SLA
System Software
1 16 (17.58%) Docker
2 1 (1.10%) VMware Workstation
Systems Management
1 5 (5.49%) Ansible
2 4 (4.40%) Mesos
3 2 (2.20%) Opscode Chef
3 2 (2.20%) Puppet
4 1 (1.10%) HP Quality Center
Vendors
1 30 (32.97%) SAP
2 9 (9.89%) Microsoft
3 6 (6.59%) Google
3 6 (6.59%) Oracle
4 5 (5.49%) Adobe
5 4 (4.40%) Salesforce.com
5 4 (4.40%) Sitecore
6 3 (3.30%) hybris
6 3 (3.30%) Remedy
7 2 (2.20%) Tableau
8 1 (1.10%) Acronis
8 1 (1.10%) Alteryx
8 1 (1.10%) Curam
8 1 (1.10%) Facebook
8 1 (1.10%) HP
8 1 (1.10%) Mapinfo
8 1 (1.10%) Salesforce Marketing Cloud
8 1 (1.10%) Twitter
8 1 (1.10%) VMware
8 1 (1.10%) Xamarin