Marketing Contract Job Trends in the North West

Marketing
England > North West

The table below looks at the prevalence of the term Marketing in contract job vacancies in the North West. Included is a benchmarking guide to the contractor rates offered in vacancies that cited Marketing over the 6 months leading up to 9 March 2026, comparing them to the same period in the previous two years.

6 months to
9 Mar 2026
Same period 2025 Same period 2024
Rank 120 71 93
Rank change year-on-year -49 +22 +39
Contract jobs citing Marketing 32 55 48
As % of all contract jobs in the North West 1.12% 2.69% 1.68%
As % of the General category 1.90% 4.60% 3.07%
Number of daily rates quoted 25 38 42
10th Percentile £170 £251 £351
25th Percentile £200 £375 £413
Median daily rate (50th Percentile) £413 £493 £500
Median % change year-on-year -16.14% -1.50% -
75th Percentile £613 £629 £575
90th Percentile £780 £700 £736
England median daily rate £443 £475 £475
% change year-on-year -6.68% - -9.52%
Number of hourly rates quoted 0 0 1
Median hourly rate - - £13.31
England median hourly rate £23.83 £47.50 £32.25
% change year-on-year -49.84% +47.29% -15.13%

All General Skills
North West

Marketing falls under the General Skills category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring general skills in the North West.

Contract vacancies with a requirement for general skills 1,681 1,195 1,564
As % of all contract IT jobs advertised in the North West 58.80% 58.52% 54.72%
Number of daily rates quoted 1,053 704 965
10th Percentile £198 £269 £267
25th Percentile £356 £375 £394
Median daily rate (50th Percentile) £450 £475 £500
Median % change year-on-year -5.26% -5.00% +2.56%
75th Percentile £560 £580 £582
90th Percentile £638 £675 £675
England median daily rate £500 £525 £535
% change year-on-year -4.76% -1.87% -2.73%
Number of hourly rates quoted 140 107 204
10th Percentile £15.62 £15.96 £12.50
25th Percentile £20.31 £22.61 £14.66
Median hourly rate £32.00 £30.00 £17.72
Median % change year-on-year +6.67% +69.30% -31.34%
75th Percentile £47.85 £49.38 £37.18
90th Percentile £74.26 £72.93 £48.00
England median hourly rate £25.00 £30.41 £26.00
% change year-on-year -17.78% +16.94% -19.38%

Marketing
Job Vacancy Trend in the North West

Historical trend showing the proportion of contract IT job postings citing Marketing relative to all contract IT jobs advertised in the North West.

Marketing job vacancy trend in the North West

Marketing
Daily Rate Trend in the North West

Contractor daily rate distribution trend for jobs in the North West citing Marketing.

Contractor daily rate distribution trend for jobs in the North West citing Marketing

Marketing
Daily Rate Histogram in the North West

Daily rate distribution for jobs citing Marketing in the North West over the 6 months to 9 March 2026.

Daily rate histogram for Marketing in the North West

Marketing
Hourly Rate Trend in the North West

Contractor hourly rate distribution trend for jobs in the North West citing Marketing.

Contractor hourly rate distribution trend for jobs in the North West citing Marketing

Marketing
Contract Job Locations in the North West

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the North West region over the 6 months to 9 March 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
Manchester -25 22 £256 -46.89% 92
Cheshire -26 7 £680 +51.11% 34
Merseyside -25 2 £700 +12.00% 8
Marketing
England

Marketing
Co-Occurring Skills & Capabilities in the North West by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 3 (9.38%) SAS
2 2 (6.25%) CMS
3 1 (3.13%) Confluence
Applications
1 6 (18.75%) Microsoft Office
2 1 (3.13%) Microsoft PowerPoint
2 1 (3.13%) MS Visio
Business Applications
1 1 (3.13%) Dynamics CRM
Cloud Services
1 5 (15.63%) Microsoft 365
2 3 (9.38%) Power Platform
3 2 (6.25%) SaaS
4 1 (3.13%) AWS
4 1 (3.13%) Azure
4 1 (3.13%) Figma
4 1 (3.13%) GCP
4 1 (3.13%) Google Analytics
Communications & Networking
1 5 (15.63%) Wireless
Database & Business Intelligence
1 3 (9.38%) Metadata
1 3 (9.38%) NoSQL
1 3 (9.38%) Power BI
2 2 (6.25%) Data Warehouse
2 2 (6.25%) Looker
Development Applications
1 3 (9.38%) JIRA
General
1 11 (34.38%) Finance
2 7 (21.88%) Public Sector
3 6 (18.75%) Analytical Skills
3 6 (18.75%) Electronics
3 6 (18.75%) Manufacturing
3 6 (18.75%) Telecoms
4 4 (12.50%) Social Skills
5 3 (9.38%) Banking
6 1 (3.13%) Advertising
6 1 (3.13%) Retail
Job Titles
1 7 (21.88%) Analyst
2 6 (18.75%) Designer
2 6 (18.75%) Senior
3 5 (15.63%) 2nd Line Desktop Support
3 5 (15.63%) 2nd Line Support
3 5 (15.63%) Desktop Support
3 5 (15.63%) IT Support
3 5 (15.63%) SC Cleared Desktop Support
3 5 (15.63%) Web Designer
3 5 (15.63%) Website Designer
4 4 (12.50%) Digital Marketing Manager
4 4 (12.50%) Marketing Manager
4 4 (12.50%) Senior Digital Marketing Manager
4 4 (12.50%) Senior Manager
4 4 (12.50%) Senior Marketing Manager
5 3 (9.38%) Business Analyst
5 3 (9.38%) CRM Manager
5 3 (9.38%) Insight Analyst
5 3 (9.38%) Lead
6 2 (6.25%) IT Manager
Libraries, Frameworks & Software Standards
1 3 (9.38%) HTML
2 2 (6.25%) HTML5 Canvas
2 2 (6.25%) REST
3 1 (3.13%) CSS
3 1 (3.13%) Unreal Engine
Miscellaneous
1 5 (15.63%) Data Centre
2 3 (9.38%) Credit Risk
2 3 (9.38%) Marketing Technology
2 3 (9.38%) Self-Motivation
3 2 (6.25%) Analytical Mindset
4 1 (3.13%) Life Science
4 1 (3.13%) Social Media
Operating Systems
1 5 (15.63%) Android
1 5 (15.63%) Mac OS
Processes & Methodologies
1 13 (40.63%) Digital Marketing
2 9 (28.13%) Analytics
2 9 (28.13%) Business Intelligence
3 7 (21.88%) Programme Management
4 5 (15.63%) CRM
5 4 (12.50%) Actionable Insight
5 4 (12.50%) Marketing Analytics
6 3 (9.38%) Customer Engagement
6 3 (9.38%) Customer Experience
6 3 (9.38%) Data Mapping
6 3 (9.38%) Machine Learning
6 3 (9.38%) Marketing Automation
6 3 (9.38%) Marketing Strategy
6 3 (9.38%) Migration
6 3 (9.38%) Personalization
6 3 (9.38%) Pricing Analytics
6 3 (9.38%) Requirements Gathering
6 3 (9.38%) Risk Analytics
6 3 (9.38%) Stress Testing
6 3 (9.38%) Validation
Programming Languages
1 5 (15.63%) SQL
2 3 (9.38%) Python
3 1 (3.13%) VBA
Qualifications
1 7 (21.88%) SC Cleared
1 7 (21.88%) Security Cleared
2 1 (3.13%) AWS Certification
2 1 (3.13%) AWS Certified Solutions Architect
2 1 (3.13%) Azure Certification
2 1 (3.13%) Degree
Quality Assurance & Compliance
1 1 (3.13%) Actionable Recommendations
1 1 (3.13%) GDPR
1 1 (3.13%) PERC
Vendors
1 6 (18.75%) SAP
2 5 (15.63%) Apple
2 5 (15.63%) Cisco
2 5 (15.63%) Dell
2 5 (15.63%) HP
3 4 (12.50%) Salesforce
4 3 (9.38%) Teradata
5 2 (6.25%) Google
5 2 (6.25%) Microsoft
5 2 (6.25%) Salesforce Marketing Cloud
6 1 (3.13%) Pega
6 1 (3.13%) Tealium
6 1 (3.13%) TikTok
6 1 (3.13%) Zoho