Period
to 23 February 2018

The table below looks at the prevalence of the term Marketing in contract job vacancies advertised in the North West. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Marketing over the 6 months to 23 February 2018 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Marketing
England > North West
6 months to
23 Feb 2018
Same period 2017 Same period 2016
Rank 103 101 107
Rank change year-on-year -2 +6 +24
Contract jobs citing Marketing 103 120 141
As % of all contract IT jobs advertised in the North West 1.92% 2.02% 1.71%
As % of the General category 6.46% 6.70% 4.89%
Number of daily rates quoted 79 87 90
North West median daily rate £410 £400 £413
Median daily rate % change year-on-year +2.50% -3.03% +20.00%
10th Percentile £210 £204 £223
90th Percentile £625 £600 £650
England median daily rate £425 £413 £380
% change year-on-year +3.03% +8.55% +1.33%
Number of hourly rates quoted 0 6 5
North West median hourly rate - £29.00 £25.00
Median hourly rate % change year-on-year - +16.00% -69.51%
England median hourly rate £30.50 £22.45 £23.50
% change year-on-year +35.86% -4.47% +6.82%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in the North West with a requirement for common skills.

All General Skills
North West
Contract vacancies with a requirement for common skills 1,595 1,792 2,886
As % of all contract IT jobs advertised in the North West 29.66% 30.19% 34.99%
Number of daily rates quoted 992 1,116 1,806
North West median daily rate £401 £400 £413
Median daily rate % change year-on-year +0.19% -3.03% +9.27%
10th Percentile £256 £239 £255
90th Percentile £613 £575 £575
England median daily rate £475 £450 £438
% change year-on-year +5.56% +2.86% +2.94%
Number of hourly rates quoted 91 92 134
North West median hourly rate £21.70 £22.87 £28.83
Median hourly rate % change year-on-year -5.13% -20.65% +47.82%
10th Percentile £12.33 £11.33 £12.35
90th Percentile £55.00 £50.00 £48.96
England median hourly rate £26.00 £25.00 £26.25
% change year-on-year +4.00% -4.76% +15.79%

Marketing
Job Vacancy Trend in the North West

Job postings citing Marketing as a percentage of all IT jobs advertised in the North West.

Job vacancy trend for Marketing in the North West

Marketing
Contractor Daily Rate Trend in the North West

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Marketing in the North West.

Contractor daily rate trend for Marketing in the North West

Marketing
Contractor Daily Rate Histogram in the North West

The daily rate distribution of IT jobs citing Marketing in the North West over the 6 months to 23 February 2018.

Contractor daily rate histogram for Marketing in the North West

Marketing
Contractor Hourly Rate Trend in the North West

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Marketing in the North West.

Contractor hourly rate trend for Marketing in the North West

Marketing
Contract Job Locations in the North West

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the North West region over the 6 months to 23 February 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Manchester +17 69 £500 +26.98% 110
Cheshire +2 20 £265 -29.33% 37
Merseyside +11 9 £500 +23.46% 11
Lancashire -7 3 £320 -14.67% 22
Marketing
England

For the 6 months to 23 February 2018, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads across the North West region with a requirement for Marketing.

1 43 (41.75%) Finance
1 43 (41.75%) Digital Marketing
2 34 (33.01%) SAP
2 34 (33.01%) Business Intelligence
3 31 (30.10%) JavaScript
3 31 (30.10%) Telecoms
4 30 (29.13%) Programme Management
5 29 (28.16%) Electronics
5 29 (28.16%) Manufacturing
5 29 (28.16%) Python
6 28 (27.18%) CSS
7 27 (26.21%) HTML
8 24 (23.30%) Big Data
9 23 (22.33%) Agile Software Development
10 21 (20.39%) Test Automation
11 20 (19.42%) Git (software)
12 19 (18.45%) Analytical Skills
13 18 (17.48%) .NET
13 18 (17.48%) Linux
14 17 (16.50%) C#
15 16 (15.53%) Java
16 15 (14.56%) SQL Server
16 15 (14.56%) Machine Learning
16 15 (14.56%) Apache Spark
17 14 (13.59%) Ansible
17 14 (13.59%) Continuous Delivery
18 13 (12.62%) Front End Development
18 13 (12.62%) DevOps
18 13 (12.62%) AngularJS
18 13 (12.62%) SQL

Marketing
Co-occurring IT Skills in the North West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 15 (14.56%) Apache Spark
2 12 (11.65%) CMS
3 9 (8.74%) Drupal
4 8 (7.77%) Joomla!
4 8 (7.77%) WordPress
5 4 (3.88%) SAS
6 2 (1.94%) Tornado
7 1 (0.97%) Umbraco
7 1 (0.97%) WebSphere
Applications
1 4 (3.88%) Microsoft Office
2 3 (2.91%) Microsoft Excel
3 2 (1.94%) MS Visio
Business Applications
1 3 (2.91%) Magento
1 3 (2.91%) SAP Hybris
2 1 (0.97%) Adobe Campaign
2 1 (0.97%) Dynamics CRM
2 1 (0.97%) SAP ERP
2 1 (0.97%) Unit4 Business World
Cloud Services
1 10 (9.71%) Google Cloud Platform
2 7 (6.80%) Microsoft Azure
3 5 (4.85%) Amazon AWS
4 1 (0.97%) Google Analytics
4 1 (0.97%) Google Tag Manager
4 1 (0.97%) PaaS
Communications & Networking
1 4 (3.88%) SMS
2 2 (1.94%) 2G
2 2 (1.94%) 3G
2 2 (1.94%) 4G
Database & Business Intelligence
1 24 (23.30%) Big Data
2 15 (14.56%) SQL Server
3 12 (11.65%) MySQL
4 10 (9.71%) Hadoop
5 6 (5.83%) Relational Database
6 4 (3.88%) MongoDB
6 4 (3.88%) OLAP
7 3 (2.91%) Couchbase
7 3 (2.91%) NoSQL
8 2 (1.94%) Data Warehouse
9 1 (0.97%) BigQuery
9 1 (0.97%) BusinessObjects
9 1 (0.97%) DB2
9 1 (0.97%) Electronic Patient Records
9 1 (0.97%) HDInsight
Development Applications
1 20 (19.42%) Git (software)
2 11 (10.68%) JIRA
2 11 (10.68%) TeamCity
3 9 (8.74%) Grunt
4 8 (7.77%) gulp
5 6 (5.83%) GitLab
5 6 (5.83%) PyCharm
6 4 (3.88%) Cucumber
7 2 (1.94%) Axure RP
7 2 (1.94%) Balsamiq Mockups
7 2 (1.94%) Jenkins
7 2 (1.94%) Selenium
8 1 (0.97%) MSTest
8 1 (0.97%) NUnit
8 1 (0.97%) SpecFlow
8 1 (0.97%) Team Foundation Server
General
1 43 (41.75%) Finance
2 31 (30.10%) Telecoms
3 29 (28.16%) Electronics
3 29 (28.16%) Manufacturing
4 6 (5.83%) Retail
5 4 (3.88%) Retail Banking
6 3 (2.91%) Banking
7 2 (1.94%) Legal
7 2 (1.94%) Publishing
8 1 (0.97%) Advertising
8 1 (0.97%) Back Office
8 1 (0.97%) Local Government
Job Titles
1 44 (42.72%) Developer
2 12 (11.65%) .NET Developer
2 12 (11.65%) Front End Developer (Client-Side Developer)
3 10 (9.71%) DevOps Engineer
3 10 (9.71%) Full Stack Developer
4 8 (7.77%) ASP.NET Developer
4 8 (7.77%) Project Manager
5 7 (6.80%) Analyst
5 7 (6.80%) Architect
6 5 (4.85%) Cloud Engineer
6 5 (4.85%) Java Developer
6 5 (4.85%) Scala Developer
6 5 (4.85%) Senior Software Engineer
6 5 (4.85%) Software Engineer
7 4 (3.88%) Cloud Software Engineer
7 4 (3.88%) Content Editor
7 4 (3.88%) Data Engineer
7 4 (3.88%) Junior
7 4 (3.88%) Kubernetes Engineer
7 4 (3.88%) Senior Cloud Engineer
Libraries, Frameworks & Software Standards
1 28 (27.18%) CSS
2 27 (26.21%) HTML
3 18 (17.48%) .NET
4 13 (12.62%) AngularJS
5 12 (11.65%) ASP.NET
5 12 (11.65%) React
5 12 (11.65%) Sass
6 11 (10.68%) HTML5
7 10 (9.71%) CSS3
7 10 (9.71%) Vue (Vue.js)
8 6 (5.83%) Web Services
9 5 (4.85%) REST
9 5 (4.85%) Twitter Bootstrap
10 4 (3.88%) Ajax
10 4 (3.88%) ASP.NET MVC
11 3 (2.91%) ASP.NET Web API
11 3 (2.91%) Node.js
11 3 (2.91%) SAX
11 3 (2.91%) SOAP
11 3 (2.91%) XML Schema
Miscellaneous
1 19 (18.45%) Analytical Skills
2 12 (11.65%) User Experience
3 6 (5.83%) Linux Command Line
4 4 (3.88%) Social Media
5 3 (2.91%) Algorithms
6 2 (1.94%) Data Protection Act
6 2 (1.94%) Greenfield Project
6 2 (1.94%) Public Cloud
7 1 (0.97%) Fintech
7 1 (0.97%) Management Information System
7 1 (0.97%) Marketing Technology
7 1 (0.97%) Minimum Viable Product
7 1 (0.97%) N-Tier
7 1 (0.97%) Pricing Data
7 1 (0.97%) Virtual Team
Operating Systems
1 18 (17.48%) Linux
2 7 (6.80%) Unix
3 3 (2.91%) Windows
4 2 (1.94%) Android
4 2 (1.94%) Apple iOS
Processes & Methodologies
1 43 (41.75%) Digital Marketing
2 34 (33.01%) Business Intelligence
3 30 (29.13%) Programme Management
4 23 (22.33%) Agile Software Development
5 21 (20.39%) Test Automation
6 15 (14.56%) Machine Learning
7 14 (13.59%) Continuous Delivery
8 13 (12.62%) DevOps
8 13 (12.62%) Front End Development
8 13 (12.62%) MVC
8 13 (12.62%) TDD
9 10 (9.71%) Data Science
9 10 (9.71%) E-Commerce
10 9 (8.74%) Analytics
10 9 (8.74%) Software Engineering
11 8 (7.77%) Open Source
11 8 (7.77%) Scrum
11 8 (7.77%) Time Management
12 7 (6.80%) BDD
12 7 (6.80%) Project Management
Programming Languages
1 31 (30.10%) JavaScript
2 29 (28.16%) Python
3 17 (16.50%) C#
4 16 (15.53%) Java
5 13 (12.62%) SQL
6 11 (10.68%) PHP
7 6 (5.83%) Scala
8 5 (4.85%) Shell Script
9 4 (3.88%) C
9 4 (3.88%) PowerShell
10 3 (2.91%) Go
10 3 (2.91%) Groovy
10 3 (2.91%) Ruby
11 2 (1.94%) Bash Shell
11 2 (1.94%) C++
12 1 (0.97%) CoffeeScript
12 1 (0.97%) R
12 1 (0.97%) TypeScript
12 1 (0.97%) VB
Qualifications
1 4 (3.88%) Degree
2 2 (1.94%) MBA
2 2 (1.94%) PRINCE2 Practitioner
3 1 (0.97%) ACCA
3 1 (0.97%) CIMA
3 1 (0.97%) ITIL Certification
3 1 (0.97%) PhD
3 1 (0.97%) PMI Certification
3 1 (0.97%) PMP
Quality Assurance & Compliance
1 6 (5.83%) QA
2 4 (3.88%) GCP
3 1 (0.97%) SLA
System Software
1 12 (11.65%) Docker
Systems Management
1 14 (13.59%) Ansible
2 11 (10.68%) Kubernetes
3 8 (7.77%) Opscode Chef
3 8 (7.77%) Puppet
4 1 (0.97%) Mesos
Vendors
1 34 (33.01%) SAP
2 10 (9.71%) Google
3 7 (6.80%) Microsoft
4 6 (5.83%) Atlassian
5 5 (4.85%) Adobe
5 5 (4.85%) Sitecore
6 3 (2.91%) hybris
6 3 (2.91%) Oracle
7 2 (1.94%) Cisco
7 2 (1.94%) Remedy
8 1 (0.97%) Alteryx
8 1 (0.97%) IBM
8 1 (0.97%) Mapinfo
8 1 (0.97%) Tableau
8 1 (0.97%) Xamarin