Period
to 21 November 2018

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in Lancashire. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 21 November 2018 with a comparison to the same period over the previous 2 years.

Marketing
North West > Lancashire
6 months to
21 Nov 2018
Same period 2017 Same period 2016
Rank 57 26 70
Rank change year-on-year -31 +44 -25
Permanent jobs citing Marketing 17 59 20
As % of all permanent IT jobs advertised in Lancashire 2.18% 6.56% 2.22%
As % of the General category 8.06% 17.05% 7.84%
Number of salaries quoted 14 32 20
Lancashire median annual salary £36,250 £32,500 £32,500
Median salary % change year-on-year +11.54% - +12.07%
10th Percentile £23,125 £23,425 £20,775
90th Percentile £53,625 £51,750 £48,700
North West median annual salary £44,000 £37,500 £37,500
% change year-on-year +17.33% - +7.14%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Lancashire with a requirement for common skills.

All General Skills
Lancashire
Permanent vacancies with a requirement for common skills 211 346 255
As % of all permanent IT jobs advertised in Lancashire 27.02% 38.49% 28.27%
Number of salaries quoted 160 246 223
Lancashire median annual salary £37,500 £35,000 £40,000
Median salary % change year-on-year +7.14% -12.50% +6.67%
10th Percentile £19,000 £21,375 £21,250
90th Percentile £63,548 £57,500 £53,380
North West median annual salary £45,000 £45,000 £40,000
% change year-on-year +0.00% +12.50% -1.23%

Marketing
Job Vacancy Trend in Lancashire

Job postings citing Marketing as a percentage of all IT jobs advertised in Lancashire.

Job vacancy trend for Marketing in Lancashire

Marketing
Salary Trend in Lancashire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing in Lancashire.

Salary trend for Marketing in Lancashire

Marketing
Salary Histogram in Lancashire

The salary distribution of IT jobs citing Marketing in Lancashire over the 6 months to 21 November 2018.

Salary histogram for Marketing in Lancashire

Marketing
Job Locations in Lancashire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the Lancashire region over the 6 months to 21 November 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Preston -12 7 £33,000 +1.54% 2
Blackburn -3 6 £37,500 +50.00% 2
Blackpool -11 1 £25,000 -8.26%
Marketing
North West

For the 6 months to 21 November 2018, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Lancashire region with a requirement for Marketing.

1 6 (35.29%) SQL Server
2 5 (29.41%) Agile Software Development
2 5 (29.41%) Translating Business Requirements
3 4 (23.53%) SOLID
3 4 (23.53%) .NET Framework
3 4 (23.53%) Entity Framework
3 4 (23.53%) TDD
3 4 (23.53%) MVC
3 4 (23.53%) .NET
3 4 (23.53%) C#
4 3 (17.65%) HTML
4 3 (17.65%) JavaScript
4 3 (17.65%) PHP
4 3 (17.65%) SQL
4 3 (17.65%) CSS
4 3 (17.65%) Linux
4 3 (17.65%) Microsoft Excel
4 3 (17.65%) CRM
4 3 (17.65%) Data Modelling
4 3 (17.65%) DNS
4 3 (17.65%) Retail
4 3 (17.65%) SSH
4 3 (17.65%) HTML5
4 3 (17.65%) CSS3
4 3 (17.65%) WordPress
4 3 (17.65%) Git (software)
4 3 (17.65%) jQuery
4 3 (17.65%) Product Marketing
4 3 (17.65%) React
4 3 (17.65%) AngularJS

Marketing
Co-occurring IT Skills in Lancashire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 3 (17.65%) WordPress
2 1 (5.88%) SharePoint
Applications
1 3 (17.65%) Microsoft Excel
2 2 (11.76%) Spreadsheet
3 1 (5.88%) Microsoft PowerPoint
3 1 (5.88%) Photoshop
Business Applications
1 2 (11.76%) Magento
2 1 (5.88%) Dynamics CRM
Cloud Services
1 2 (11.76%) Google Analytics
2 1 (5.88%) Dynamics 365
2 1 (5.88%) IaaS
2 1 (5.88%) PaaS
2 1 (5.88%) SaaS
Communications & Networking
1 3 (17.65%) DNS
1 3 (17.65%) SSH
2 1 (5.88%) BGP
2 1 (5.88%) DHCP
2 1 (5.88%) Firewall
2 1 (5.88%) IPsec
2 1 (5.88%) LAN
2 1 (5.88%) MPLS
2 1 (5.88%) Network Security
2 1 (5.88%) OSPF
2 1 (5.88%) SSL
2 1 (5.88%) TCP/IP
2 1 (5.88%) VLAN
2 1 (5.88%) VPN
2 1 (5.88%) WAN
2 1 (5.88%) WLAN
Database & Business Intelligence
1 6 (35.29%) SQL Server
2 2 (11.76%) Data Warehouse
2 2 (11.76%) MySQL
3 1 (5.88%) Big Data
3 1 (5.88%) BusinessObjects
Development Applications
1 3 (17.65%) Git (software)
2 1 (5.88%) Grunt
2 1 (5.88%) gulp
General
1 3 (17.65%) Retail
2 2 (11.76%) Advertising
3 1 (5.88%) Back Office
3 1 (5.88%) Finance
3 1 (5.88%) Telecoms
Job Titles
1 7 (41.18%) Developer
2 4 (23.53%) .NET Developer
2 4 (23.53%) Senior .NET Developer
2 4 (23.53%) Senior Developer
3 3 (17.65%) Product Manager
4 2 (11.76%) Insight Manager
4 2 (11.76%) Web Developer
5 1 (5.88%) Applications Engineer
5 1 (5.88%) Applications Support Engineer
5 1 (5.88%) Backend Developer
5 1 (5.88%) CRM Manager
5 1 (5.88%) Data Manager
5 1 (5.88%) Marketing Manager
5 1 (5.88%) Network Engineer
5 1 (5.88%) PHP Developer
5 1 (5.88%) Product Marketing Manager
5 1 (5.88%) Senior Data Analyst
5 1 (5.88%) Senior Manager
5 1 (5.88%) Senior Network Engineer
5 1 (5.88%) Support Engineer
Libraries, Frameworks & Software Standards
1 4 (23.53%) .NET
1 4 (23.53%) .NET Framework
1 4 (23.53%) Entity Framework
2 3 (17.65%) AngularJS
2 3 (17.65%) CSS
2 3 (17.65%) CSS3
2 3 (17.65%) HTML
2 3 (17.65%) HTML5
2 3 (17.65%) jQuery
2 3 (17.65%) React
3 2 (11.76%) RESTful
4 1 (5.88%) Backbone.js
4 1 (5.88%) Ember.js
4 1 (5.88%) Twitter Bootstrap
Miscellaneous
1 2 (11.76%) Analytical Skills
2 1 (5.88%) EPoS
Operating Systems
1 3 (17.65%) Linux
2 1 (5.88%) Windows
Processes & Methodologies
1 5 (29.41%) Agile Software Development
1 5 (29.41%) Translating Business Requirements
2 4 (23.53%) MVC
2 4 (23.53%) SOLID
2 4 (23.53%) TDD
3 3 (17.65%) Analytics
3 3 (17.65%) CRM
3 3 (17.65%) Data Modelling
3 3 (17.65%) Product Marketing
4 2 (11.76%) Customer Insight
4 2 (11.76%) Decision-Making
4 2 (11.76%) Direct Marketing
4 2 (11.76%) ETL
4 2 (11.76%) Logistics
4 2 (11.76%) Web Analytics
4 2 (11.76%) Web Development
5 1 (5.88%) SEO
5 1 (5.88%) Stakeholder Management
5 1 (5.88%) Statistical Modelling
5 1 (5.88%) Statistics
Programming Languages
1 4 (23.53%) C#
2 3 (17.65%) JavaScript
2 3 (17.65%) PHP
2 3 (17.65%) SQL
3 1 (5.88%) VBA
Qualifications
1 2 (11.76%) Degree
2 1 (5.88%) CCNP
2 1 (5.88%) Cisco Certification
2 1 (5.88%) MCP
Quality Assurance & Compliance
1 1 (5.88%) GDPR
Systems Management
1 1 (5.88%) cPanel
1 1 (5.88%) Nagios
Vendors
1 2 (11.76%) Google
1 2 (11.76%) Microsoft
1 2 (11.76%) Tealeaf
2 1 (5.88%) Brocade
2 1 (5.88%) CheckPoint
2 1 (5.88%) Cisco
2 1 (5.88%) Juniper
2 1 (5.88%) SolarWinds
2 1 (5.88%) Twitter