Digital Analytics Contract Job Trends in the South East
Digital Analytics
England > South East
The table below provides summary statistics and contractor rates for jobs advertised in the South East citing Digital Analytics skills. It covers contract job vacancies from the 6 months leading up to 13 November 2026, with comparisons to the same periods in the previous two years.
| 6 months to 13 Nov 2026 |
Same period 2025 | Same period 2024 | |
|---|---|---|---|
| Rank | 233 | - | 177 |
| Rank change year-on-year | - | - | +30 |
| Contract jobs citing Digital Analytics | 5 | 0 | 2 |
| As % of all contract jobs in the South East | 0.071% | - | 0.049% |
| As % of the Processes & Methodologies category | 0.086% | - | 0.057% |
| Number of daily rates quoted | 1 | 0 | 1 |
| 10th Percentile | - | - | - |
| 25th Percentile | - | - | £258 |
| Median daily rate (50th Percentile) | £500 | - | £265 |
| Median % change year-on-year | - | - | -34.97% |
| 75th Percentile | - | - | £273 |
| 90th Percentile | - | - | - |
| England median daily rate | £451 | £513 | £400 |
| % change year-on-year | -12.10% | +28.13% | -25.23% |
All Process & Methodology Skills
South East
Digital Analytics falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies citing process or methodology skills in the South East.
| 6 months to 13 Nov 2026 |
Same period 2025 | Same period 2024 | |
|---|---|---|---|
| Contract vacancies citing process or methodology skills | 5,815 | 3,479 | 3,488 |
| As % of all contract jobs advertised in the South East | 82.33% | 87.90% | 84.95% |
| Number of daily rates quoted | 3,230 | 2,212 | 2,134 |
| 10th Percentile | £295 | £219 | £260 |
| 25th Percentile | £425 | £385 | £403 |
| Median daily rate (50th Percentile) | £525 | £500 | £513 |
| Median % change year-on-year | +5.00% | -2.44% | -1.44% |
| 75th Percentile | £625 | £588 | £625 |
| 90th Percentile | £725 | £662 | £688 |
| England median daily rate | £525 | £508 | £525 |
| % change year-on-year | +3.45% | -3.33% | -3.67% |
| Number of hourly rates quoted | 854 | 378 | 168 |
| 10th Percentile | £13.50 | £14.00 | £17.97 |
| 25th Percentile | £17.05 | £16.17 | £27.69 |
| Median hourly rate | £42.50 | £20.71 | £57.52 |
| Median % change year-on-year | +105.21% | -64.00% | +9.56% |
| 75th Percentile | £73.25 | £34.83 | £70.00 |
| 90th Percentile | £88.00 | £69.02 | £75.00 |
| England median hourly rate | £35.45 | £25.15 | £36.08 |
| % change year-on-year | +40.95% | -30.30% | -18.92% |
Digital Analytics Job Vacancy Trend in the South East
Historical trend showing the proportion of contract IT job postings citing Digital Analytics relative to all contract IT jobs advertised in the South East.
Digital Analytics Daily Rate Trend in the South East
Contractor daily rate distribution trend for jobs in the South East citing Digital Analytics.
Digital Analytics Hourly Rate Trend in the South East
Contractor hourly rate distribution trend for jobs in the South East citing Digital Analytics.
Digital Analytics Contract Job Locations in the South East
The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Digital Analytics within the South East region over the 6 months to 13 November 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.
| Location | Rank Change on Same Period Last Year |
Job Ads Past 6 Months |
Median Daily Rate Past 6 Months |
Median Daily Rate % Change on Same Period Last Year |
Live Jobs |
|---|---|---|---|---|---|
| Oxfordshire | - | 3 | - | - | |
| Thames Valley | - | 3 | - | - | 1 |
| Hampshire | - | 1 | £500 | - | |
| Middlesex | - | 1 | - | - | |
| Digital Analytics England |
|||||
Digital Analytics Co-Occurring Skills & Capabilities in the South East by Category
The table below expands on the one above by listing co-occurrences one category at a time. It covers the same employment type, locality and period, with up to 20 co-occurrences in each category.
Processes & Methodologies
| Rank | Skill | Share | Job Ads |
|---|---|---|---|
| 1 | Analytics | 100.0% | 5 |
| 2 | A/B Testing | 80.0% | 4 |
| 3 | Actionable Insight | 60.0% | 3 |
| 3 | Benchmarking | 60.0% | 3 |
| 3 | Business Intelligence | 60.0% | 3 |
| 3 | Campaign Analysis | 60.0% | 3 |
| 3 | Conversion Rate Optimisation | 60.0% | 3 |
| 3 | Customer Analytics | 60.0% | 3 |
| 3 | Customer Engagement | 60.0% | 3 |
| 3 | Dashboard Development | 60.0% | 3 |
| 3 | Data Integration | 60.0% | 3 |
| 3 | Data Interpretation | 60.0% | 3 |
| 3 | Data-Driven Decision Making | 60.0% | 3 |
| 3 | Global Marketing | 60.0% | 3 |
| 3 | Marketing Analytics | 60.0% | 3 |
| 3 | Performance Metrics | 60.0% | 3 |
| 3 | Stakeholder Management | 60.0% | 3 |
| 3 | Statistical Modelling | 60.0% | 3 |
| 19 | Personalization | 40.0% | 2 |
| 20 | Agile | 20.0% | 1 |