Google Analytics Contract Job Trends in the South East

Google Analytics (GA)
England > South East

The table below provides summary statistics and contractor rates for jobs advertised in the South East requiring Google Analytics skills. It covers contract job vacancies from the 6 months leading up to 9 July 2026, with comparisons to the same periods in the previous two years.

6 months to
9 Jul 2026
Same period 2025 Same period 2024
Rank 218 162 204
Rank change year-on-year -56 +42 -9
Contract jobs citing Google Analytics 2 3 1
As % of all contract jobs in the South East 0.031% 0.089% 0.018%
As % of the Cloud Services category 0.12% 0.29% 0.074%
Number of daily rates quoted 0 0 1
Median daily rate (50th Percentile) - - £225
Median % change year-on-year - - -33.82%
England median daily rate £438 £425 £450
% change year-on-year +2.94% -5.56% +5.88%
Number of hourly rates quoted 0 3 0
Median hourly rate - £13.50 -
England median hourly rate £22.83 £15.50 £11.44
% change year-on-year +47.29% +35.49% -48.00%

All Cloud Computing Skills
South East

Google Analytics falls under the Cloud Services category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring cloud computing skills in the South East.

Contract vacancies with a requirement for cloud computing skills 1,718 1,036 1,348
As % of all contract IT jobs advertised in the South East 26.52% 30.90% 23.72%
Number of daily rates quoted 1,163 662 916
10th Percentile £280 £250 £275
25th Percentile £413 £375 £408
Median daily rate (50th Percentile) £505 £500 £500
Median % change year-on-year +1.00% - -4.76%
75th Percentile £600 £588 £608
90th Percentile £688 £656 £675
England median daily rate £520 £515 £525
% change year-on-year +0.97% -1.90% -4.55%
Number of hourly rates quoted 115 54 55
10th Percentile £20.39 £14.75 £17.69
25th Percentile £29.07 £15.50 £18.75
Median hourly rate £65.00 £18.82 £30.00
Median % change year-on-year +245.38% -37.27% +11.11%
75th Percentile £85.00 £32.77 £59.95
90th Percentile £106.40 £67.13 £61.60
England median hourly rate £40.53 £25.15 £22.00
% change year-on-year +61.15% +14.32% -33.33%

Google Analytics
Job Vacancy Trend in the South East

Historical trend showing the proportion of contract IT job postings citing Google Analytics relative to all contract IT jobs advertised in the South East.

Google Analytics job vacancy trend in the South East

Google Analytics
Daily Rate Trend in the South East

Contractor daily rate distribution trend for jobs in the South East citing Google Analytics.

Contractor daily rate distribution trend for jobs in the South East citing Google Analytics

Google Analytics
Hourly Rate Trend in the South East

Contractor hourly rate distribution trend for jobs in the South East citing Google Analytics.

Contractor hourly rate distribution trend for jobs in the South East citing Google Analytics

Google Analytics
Contract Job Locations in the South East

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Google Analytics within the South East region over the 6 months to 9 July 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
Buckinghamshire -34 1 - - 1
Thames Valley -54 1 - - 2
Kent - 1 - - 1
Google Analytics
England

Google Analytics
Co-Occurring Skills & Capabilities in the South East by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 2 (100.00%) CMS
Applications
1 2 (100.00%) Microsoft Excel
1 2 (100.00%) Microsoft PowerPoint
2 1 (50.00%) Microsoft Office
2 1 (50.00%) Photoshop
General
1 2 (100.00%) Marketing
2 1 (50.00%) Analytical Skills
2 1 (50.00%) Automotive
2 1 (50.00%) Law
2 1 (50.00%) Organisational Skills
2 1 (50.00%) Social Skills
Job Titles
1 1 (50.00%) Coordinator
1 1 (50.00%) Digital Marketing Coordinator
1 1 (50.00%) E-Commerce Executive
Libraries, Frameworks & Software Standards
1 1 (50.00%) HTML
Processes & Methodologies
1 2 (100.00%) Analytics
1 2 (100.00%) SEO
2 1 (50.00%) Actionable Insight
2 1 (50.00%) Copywriting
2 1 (50.00%) Customer-Centricity
2 1 (50.00%) Digital Marketing
2 1 (50.00%) E-Commerce
2 1 (50.00%) Lead Generation
2 1 (50.00%) Migration
2 1 (50.00%) Personalization
Qualifications
1 1 (50.00%) Degree
Quality Assurance & Compliance
1 1 (50.00%) QA
Vendors
1 2 (100.00%) Google
2 1 (50.00%) Adobe