A/B Testing Contracts in the UK excluding London

A/B Testing
UK > UK excluding London

The table below provides summary statistics for contract job vacancies advertised in the UK excluding London requiring A/B Testing skills. It includes a benchmarking guide to the contractor rates offered in vacancies that cited A/B Testing over the 6 months leading up to 23 May 2025, comparing them to the same period in the previous two years.

6 months to
23 May 2025
Same period 2024 Same period 2023
Rank 319 384 428
Rank change year-on-year +65 +44 +41
Contract jobs citing A/B Testing 23 7 16
As % of all contract jobs advertised in the UK excluding London 0.18% 0.035% 0.070%
As % of the Processes & Methodologies category 0.20% 0.041% 0.078%
Number of daily rates quoted 15 7 12
10th Percentile £200 £363 £321
25th Percentile £216 £406 £409
Median daily rate (50th Percentile) £322 £550 £490
Median % change year-on-year -41.45% +12.24% -6.67%
75th Percentile £494 £575 £550
90th Percentile £605 £615 £599
UK median daily rate £425 £424 £500
% change year-on-year +0.29% -15.25% -4.76%

All Process and Methodology Skills
UK excluding London

A/B Testing falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills in the UK excluding London.

Contract vacancies with a requirement for process or methodology skills 11,541 17,047 20,456
As % of all contract IT jobs advertised in the UK excluding London 90.66% 84.14% 89.36%
Number of daily rates quoted 7,211 10,194 14,065
10th Percentile £231 £250 £260
25th Percentile £375 £380 £400
Median daily rate (50th Percentile) £475 £500 £500
Median % change year-on-year -5.00% - +3.73%
75th Percentile £575 £600 £600
90th Percentile £650 £688 £688
UK median daily rate £513 £525 £550
% change year-on-year -2.38% -4.55% +3.29%
Number of hourly rates quoted 817 2,072 1,252
10th Percentile £14.09 £12.34 £10.63
25th Percentile £17.25 £15.29 £15.25
Median hourly rate £25.15 £38.00 £35.00
Median % change year-on-year -33.82% +8.57% +75.00%
75th Percentile £62.24 £61.30 £65.00
90th Percentile £75.00 £72.50 £73.75
UK median hourly rate £27.50 £36.05 £37.00
% change year-on-year -23.71% -2.58% +44.08%

A/B Testing
Job Vacancy Trend in the UK excluding London

Job postings citing A/B Testing as a proportion of all IT jobs advertised in the UK excluding London.

Job vacancy trend for A/B Testing in the UK excluding London

A/B Testing
Contractor Daily Rate Trend in the UK excluding London

3-month moving average daily rate quoted in jobs citing A/B Testing in the UK excluding London.

Daily rate trend for A/B Testing in the UK excluding London

A/B Testing
Daily Rate Histogram in the UK excluding London

Daily rate distribution for jobs citing A/B Testing in the UK excluding London over the 6 months to 23 May 2025.

Daily rate histogram for A/B Testing in the UK excluding London

A/B Testing
Contractor Hourly Rate Trend in the UK excluding London

3-month moving average hourly rates quoted in jobs citing A/B Testing in the UK excluding London.

Hourly rate trend for A/B Testing in the UK excluding London

A/B Testing
Contract Job Locations in the UK excluding London

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing A/B Testing within the UK excluding London region over the 6 months to 23 May 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
North of England - 10 £200 - 332
North West - 7 £257 - 172
Midlands +21 6 £371 -1.07% 261
East Midlands +13 4 £371 -1.07% 110
North East - 3 £200 - 39
Scotland - 3 £650 - 66
South East +52 2 £243 -57.08% 404
South West +39 2 £800 +23.08% 164
West Midlands +14 2 £391 -13.06% 134
East of England +29 1 £463 -15.91% 197
A/B Testing
UK

A/B Testing
Co-occurring Skills and Capabilities in the UK excluding London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 4 (17.39%) IBM Domino
2 1 (4.35%) CMS
2 1 (4.35%) Confluence
Applications
1 4 (17.39%) Adobe XD
2 2 (8.70%) Microsoft Excel
2 2 (8.70%) Sketch
Business Applications
1 1 (4.35%) Payment Gateway
Cloud Services
1 6 (26.09%) Power Platform
2 4 (17.39%) Figma
3 2 (8.70%) GCP
3 2 (8.70%) Google Analytics
4 1 (4.35%) AWS
4 1 (4.35%) Azure
4 1 (4.35%) Google Tag Manager
4 1 (4.35%) Snowflake
Database & Business Intelligence
1 7 (30.43%) Tableau
2 6 (26.09%) Power BI
3 1 (4.35%) Amazon Redshift
3 1 (4.35%) BigQuery
3 1 (4.35%) Data Warehouse
3 1 (4.35%) Mixpanel
3 1 (4.35%) NoSQL
Development Applications
1 2 (8.70%) Git
2 1 (4.35%) JIRA
General
1 11 (47.83%) Social Skills
2 7 (30.43%) Analytical Skills
3 5 (21.74%) Finance
4 4 (17.39%) Public Sector
5 2 (8.70%) Advertising
5 2 (8.70%) Games
5 2 (8.70%) Marketing
6 1 (4.35%) Presentation Skills
6 1 (4.35%) Retail
Job Titles
1 6 (26.09%) Analyst
2 5 (21.74%) Designer
2 5 (21.74%) UX Designer
3 4 (17.39%) User Experience Researcher
4 2 (8.70%) Data Analyst
4 2 (8.70%) Senior
4 2 (8.70%) Senior Designer
4 2 (8.70%) Senior Service Designer
4 2 (8.70%) Senior UX Designer
4 2 (8.70%) Service Designer
4 2 (8.70%) UI Designer
4 2 (8.70%) UI/UX Designer
4 2 (8.70%) UX Service Designer
5 1 (4.35%) Contracts Manager
5 1 (4.35%) Data Manager
5 1 (4.35%) E-Commerce Project Manager
5 1 (4.35%) Front-End Engineer (Client-Side Engineer)
5 1 (4.35%) Head of AI
5 1 (4.35%) Product Manager
5 1 (4.35%) Project Manager
Libraries, Frameworks & Software Standards
1 4 (17.39%) CSS
1 4 (17.39%) HTML
1 4 (17.39%) Node.js
2 2 (8.70%) React
3 1 (4.35%) Express.js
3 1 (4.35%) GraphQL
3 1 (4.35%) Next.js
3 1 (4.35%) PySpark
3 1 (4.35%) Redux
3 1 (4.35%) REST
3 1 (4.35%) RESTful
3 1 (4.35%) Sass
3 1 (4.35%) Vue
Miscellaneous
1 2 (8.70%) Product Ownership
2 1 (4.35%) Data Protection Act
2 1 (4.35%) Mobile App
2 1 (4.35%) Social Media
Processes & Methodologies
1 18 (78.26%) Analytics
2 11 (47.83%) User Experience
3 10 (43.48%) User Research
4 8 (34.78%) E-Commerce
5 7 (30.43%) Design Thinking
6 6 (26.09%) Actionable Insight
6 6 (26.09%) Business Intelligence
6 6 (26.09%) Customer Engagement
6 6 (26.09%) Decision-Making
6 6 (26.09%) High-Fidelity Prototypes
6 6 (26.09%) Problem-Solving
6 6 (26.09%) Stakeholder Management
6 6 (26.09%) Usability Testing
6 6 (26.09%) User-Centered Design (UCD)
6 6 (26.09%) UX Design
6 6 (26.09%) Wireframes
7 5 (21.74%) Agile
7 5 (21.74%) Artificial Intelligence
7 5 (21.74%) Data Analysis
7 5 (21.74%) Data-Driven Decision Making
Programming Languages
1 8 (34.78%) Python
2 5 (21.74%) JavaScript
3 4 (17.39%) SQL
4 2 (8.70%) R
5 1 (4.35%) C++
5 1 (4.35%) TypeScript
Qualifications
1 2 (8.70%) Degree
2 1 (4.35%) SC Cleared
2 1 (4.35%) Security Cleared
Quality Assurance & Compliance
1 6 (26.09%) Accessibility
2 2 (8.70%) WCAG
3 1 (4.35%) Disclosure Scotland
3 1 (4.35%) GDPR
3 1 (4.35%) QA
Vendors
1 5 (21.74%) Adobe
2 2 (8.70%) Databricks
2 2 (8.70%) Google
2 2 (8.70%) Hotjar
3 1 (4.35%) Atlassian
3 1 (4.35%) Marketo
3 1 (4.35%) Optimizely