A/B Testing Contract Job Trends in the West Midlands

A/B Testing
England > West Midlands

The table below provides summary statistics and contractor rates for jobs advertised in the West Midlands requiring A/B Testing skills. It covers contract job vacancies from the 6 months leading up to 10 October 2026, with comparisons to the same periods in the previous two years.

6 months to
10 Oct 2026
Same period 2025 Same period 2024
Rank 169 131 -
Rank change year-on-year -38 - -
Contract jobs citing A/B Testing 8 1 0
As % of all contract jobs in the West Midlands 0.23% 0.053% -
As % of the Processes & Methodologies category 0.27% 0.059% -
Number of daily rates quoted 6 1 0
10th Percentile £357 - -
25th Percentile £405 £513 -
Median daily rate (50th Percentile) £425 £525 -
Median % change year-on-year -19.05% - -
75th Percentile £447 £538 -
90th Percentile £451 - -
England median daily rate £513 £425 £385
% change year-on-year +20.59% +10.39% -12.00%

All Process & Methodology Skills
West Midlands

A/B Testing falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills in the West Midlands.

Contract vacancies with a requirement for process or methodology skills 3,007 1,695 1,582
As % of all contract IT jobs advertised in the West Midlands 84.73% 89.92% 83.22%
Number of daily rates quoted 1,847 1,077 996
10th Percentile £316 £257 £231
25th Percentile £413 £400 £381
Median daily rate (50th Percentile) £475 £500 £517
Median % change year-on-year -5.00% -3.29% +3.40%
75th Percentile £585 £588 £625
90th Percentile £675 £683 £725
England median daily rate £525 £510 £525
% change year-on-year +2.94% -2.86% -4.55%
Number of hourly rates quoted 222 115 40
10th Percentile £13.45 £12.62 £14.66
25th Percentile £17.48 £16.30 £15.44
Median hourly rate £23.00 £23.05 £23.89
Median % change year-on-year -0.22% -3.52% -13.13%
75th Percentile £43.96 £32.44 £35.00
90th Percentile £60.87 £50.00 £52.78
England median hourly rate £40.00 £25.15 £42.50
% change year-on-year +59.05% -40.82% -4.49%

A/B Testing
Job Vacancy Trend in the West Midlands

Historical trend showing the proportion of contract IT job postings citing A/B Testing relative to all contract IT jobs advertised in the West Midlands.

A/B Testing job vacancy trend in the West Midlands

A/B Testing
Daily Rate Trend in the West Midlands

Contractor daily rate distribution trend for jobs in the West Midlands citing A/B Testing.

Contractor daily rate distribution trend for jobs in the West Midlands citing A/B Testing

A/B Testing
Daily Rate Histogram in the West Midlands

Daily rate distribution for jobs citing A/B Testing in the West Midlands over the 6 months to 10 October 2026.

Daily rate histogram for A/B Testing in the West Midlands

A/B Testing
Contract Job Locations in the West Midlands

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing A/B Testing within the West Midlands region over the 6 months to 10 October 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
Shropshire - 3 £451 - 2
Worcestershire - 3 £425 -
Coventry - 1 - -
Warwickshire - 1 - -
A/B Testing
England

A/B Testing
Co-Occurring Skills & Capabilities in the West Midlands by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Applications
1 3 (37.50%) Microsoft Excel
2 1 (12.50%) Chatbot
2 1 (12.50%) Microsoft Office
Business Applications
1 1 (12.50%) Dynamics CRM
Cloud Services
1 6 (75.00%) Power Platform
2 3 (37.50%) Google Analytics
3 1 (12.50%) Azure
3 1 (12.50%) Azure Machine Learning
3 1 (12.50%) Azure Synapse Analytics
3 1 (12.50%) Dynamics 365
Database & Business Intelligence
1 6 (75.00%) Power BI
2 2 (25.00%) Tableau
Development Applications
1 1 (12.50%) MLflow
General
1 4 (50.00%) Marketing
2 3 (37.50%) Presentation Skills
3 2 (25.00%) Public Sector
4 1 (12.50%) Finance
4 1 (12.50%) Legal
Job Titles
1 5 (62.50%) Analyst
2 3 (37.50%) CRM Analyst
2 3 (37.50%) Data Analyst
3 2 (25.00%) Marketing Analyst
3 2 (25.00%) Marketing Data Analyst
3 2 (25.00%) Performance Analyst
4 1 (12.50%) Content Designer
4 1 (12.50%) Data Scientist
4 1 (12.50%) Designer
4 1 (12.50%) Developer
4 1 (12.50%) Graphic Designer
4 1 (12.50%) Senior
4 1 (12.50%) Senior Data Scientist
Miscellaneous
1 2 (25.00%) BYOD
Processes & Methodologies
1 7 (87.50%) Analytics
2 6 (75.00%) Business Intelligence
3 4 (50.00%) CRM
3 4 (50.00%) Email Marketing
4 3 (37.50%) Agile
4 3 (37.50%) Campaign Analysis
4 3 (37.50%) Continuous Improvement
4 3 (37.50%) Marketing Analytics
4 3 (37.50%) Problem-Solving
4 3 (37.50%) Stakeholder Management
4 3 (37.50%) Test Automation
4 3 (37.50%) Web Analytics
5 2 (25.00%) Actionable Insight
5 2 (25.00%) Backlog Prioritisation
5 2 (25.00%) Data Collection
5 2 (25.00%) Decision-Making
5 2 (25.00%) Digital Analytics
5 2 (25.00%) Performance Measurement
5 2 (25.00%) Performance Metrics
5 2 (25.00%) Sprint Backlog
Programming Languages
1 6 (75.00%) SQL
2 3 (37.50%) Python
3 2 (25.00%) R
Qualifications
1 2 (25.00%) BPSS Clearance
2 1 (12.50%) Degree
2 1 (12.50%) Master's Degree
2 1 (12.50%) PhD
Quality Assurance & Compliance
1 3 (37.50%) Data Quality
2 1 (12.50%) Accessibility
2 1 (12.50%) WCAG
System Software
1 1 (12.50%) Docker
Systems Management
1 1 (12.50%) Kubernetes
Vendors
1 3 (37.50%) Google
2 2 (25.00%) Microsoft
3 1 (12.50%) Databricks