Digital Strategy Contracts in the UK excluding London

Digital Strategy
UK > UK excluding London

The table below provides summary statistics for contract job vacancies advertised in the UK excluding London requiring Digital Strategy skills. It includes a benchmarking guide to the contractor rates offered in vacancies that cited Digital Strategy over the 6 months leading up to 16 May 2025, comparing them to the same period in the previous two years.

6 months to
16 May 2025
Same period 2024 Same period 2023
Rank 302 328 378
Rank change year-on-year +26 +50 +45
Contract jobs citing Digital Strategy 41 62 61
As % of all contract jobs advertised in the UK excluding London 0.32% 0.31% 0.26%
As % of the Processes & Methodologies category 0.35% 0.36% 0.30%
Number of daily rates quoted 26 49 52
10th Percentile £205 £240 £115
25th Percentile £322 £463 £122
Median daily rate (50th Percentile) £535 £600 £413
Median % change year-on-year -10.83% +45.45% -21.43%
75th Percentile £638 £650 £500
90th Percentile £738 £800 £650
UK median daily rate £529 £550 £500
% change year-on-year -3.86% +10.00% -9.09%
Number of hourly rates quoted 1 1 1
10th Percentile - - -
25th Percentile £14.66 - £26.08
Median hourly rate £15.33 £23.00 £28.16
Median % change year-on-year -33.37% -18.32% +29.29%
75th Percentile £15.99 - £30.24
90th Percentile - - -
UK median hourly rate £15.33 £23.00 £30.00
% change year-on-year -33.37% -23.33% +37.74%

All Process and Methodology Skills
UK excluding London

Digital Strategy falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills in the UK excluding London.

Contract vacancies with a requirement for process or methodology skills 11,649 17,108 20,638
As % of all contract IT jobs advertised in the UK excluding London 90.51% 84.43% 89.51%
Number of daily rates quoted 7,262 10,200 14,248
10th Percentile £235 £250 £255
25th Percentile £375 £380 £400
Median daily rate (50th Percentile) £475 £500 £500
Median % change year-on-year -5.00% - +5.04%
75th Percentile £581 £600 £600
90th Percentile £656 £688 £688
UK median daily rate £515 £525 £550
% change year-on-year -1.90% -4.55% +3.77%
Number of hourly rates quoted 838 2,053 1,261
10th Percentile £14.10 £12.31 £10.75
25th Percentile £17.26 £15.25 £15.25
Median hourly rate £25.15 £37.50 £35.00
Median % change year-on-year -32.93% +7.14% +75.00%
75th Percentile £63.66 £61.25 £65.00
90th Percentile £75.00 £72.82 £73.71
UK median hourly rate £28.00 £36.05 £36.00
% change year-on-year -22.32% +0.13% +40.19%

Digital Strategy
Job Vacancy Trend in the UK excluding London

Job postings citing Digital Strategy as a proportion of all IT jobs advertised in the UK excluding London.

Job vacancy trend for Digital Strategy in the UK excluding London

Digital Strategy
Contractor Daily Rate Trend in the UK excluding London

3-month moving average daily rate quoted in jobs citing Digital Strategy in the UK excluding London.

Daily rate trend for Digital Strategy in the UK excluding London

Digital Strategy
Daily Rate Histogram in the UK excluding London

Daily rate distribution for jobs citing Digital Strategy in the UK excluding London over the 6 months to 16 May 2025.

Daily rate histogram for Digital Strategy in the UK excluding London

Digital Strategy
Contractor Hourly Rate Trend in the UK excluding London

3-month moving average hourly rates quoted in jobs citing Digital Strategy in the UK excluding London.

Hourly rate trend for Digital Strategy in the UK excluding London

Digital Strategy
Contract Job Locations in the UK excluding London

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Digital Strategy within the UK excluding London region over the 6 months to 16 May 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
South West +36 11 £210 -67.06% 18
North of England +23 9 £663 +6.00% 42
South East +49 7 £375 -28.57% 52
North West +13 7 £700 +5.66% 26
Scotland +3 6 £500 +5.26% 16
West Midlands +1 5 £620 +3.33% 15
Midlands -2 5 £620 +12.73% 19
East of England +27 3 - - 11
Yorkshire - 2 £613 - 7
Digital Strategy
UK

Digital Strategy
Co-occurring Skills and Capabilities in the UK excluding London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 8 (19.51%) SAS
2 2 (4.88%) SharePoint
3 1 (2.44%) IIS
3 1 (2.44%) Microsoft Exchange
Applications
1 1 (2.44%) Microsoft Excel
1 1 (2.44%) Microsoft Office
1 1 (2.44%) Microsoft Project
Cloud Services
1 7 (17.07%) Adobe Analytics
2 6 (14.63%) Azure
3 2 (4.88%) AWS
3 2 (4.88%) Microsoft 365
4 1 (2.44%) Cloud Computing
4 1 (2.44%) Power Automate
4 1 (2.44%) Power Platform
4 1 (2.44%) Serverless
4 1 (2.44%) SuccessFactors
Communications & Networking
1 2 (4.88%) Network Security
2 1 (2.44%) 2G
2 1 (2.44%) 3G
2 1 (2.44%) 4G
2 1 (2.44%) 5G
2 1 (2.44%) Firewall
2 1 (2.44%) Internet
2 1 (2.44%) Radio Access Network
2 1 (2.44%) Wireless
Database & Business Intelligence
1 8 (19.51%) Data Warehouse
2 7 (17.07%) Relational Database
3 3 (7.32%) SQL Server
4 2 (4.88%) GIS
4 2 (4.88%) MongoDB
5 1 (2.44%) Apache Hive
5 1 (2.44%) Big Data
5 1 (2.44%) BusinessObjects
5 1 (2.44%) Data Lake
5 1 (2.44%) Enterprise Data Warehouse
5 1 (2.44%) Hadoop
5 1 (2.44%) HBase
5 1 (2.44%) Metadata
5 1 (2.44%) Pentaho
5 1 (2.44%) PostgreSQL
5 1 (2.44%) Power BI
5 1 (2.44%) Tableau
Development Applications
1 1 (2.44%) ERwin
1 1 (2.44%) Git
General
1 15 (36.59%) Social Skills
2 11 (26.83%) Finance
3 9 (21.95%) Marketing
4 8 (19.51%) Public Sector
5 7 (17.07%) Banking
6 3 (7.32%) Influencing Skills
6 3 (7.32%) Local Government
7 2 (4.88%) Pharmaceutical
7 2 (4.88%) Police
8 1 (2.44%) Analytical Skills
8 1 (2.44%) Legal
8 1 (2.44%) Manufacturing
8 1 (2.44%) Telecoms
Job Titles
1 7 (17.07%) Analytics Manager
1 7 (17.07%) Data Analytics Manager
1 7 (17.07%) Data Manager
1 7 (17.07%) Insight Manager
1 7 (17.07%) Strategy Manager
2 6 (14.63%) Architect
3 4 (9.76%) Head of Digital
4 3 (7.32%) Analyst
4 3 (7.32%) Senior
5 2 (4.88%) Change Manager
5 2 (4.88%) Coordinator
5 2 (4.88%) Developer
5 2 (4.88%) Infrastructure Architect
5 2 (4.88%) Network Specialist
5 2 (4.88%) Payroll Manager
5 2 (4.88%) Product Manager
5 2 (4.88%) Project Coordinator
5 2 (4.88%) SEO Manager
5 2 (4.88%) Solutions Architect
5 2 (4.88%) Technical Architect
Libraries, Frameworks & Software Standards
1 3 (7.32%) Node.js
2 1 (2.44%) Next.js
Miscellaneous
1 3 (7.32%) NHS
2 2 (4.88%) Management Information System
2 2 (4.88%) Onboarding
2 2 (4.88%) Self-Motivation
3 1 (2.44%) Data Centre
3 1 (2.44%) Enterprise Software
3 1 (2.44%) Enterprise Storage
3 1 (2.44%) Greenfield Project
3 1 (2.44%) Mobile App
3 1 (2.44%) Product Ownership
Operating Systems
1 4 (9.76%) Windows
2 3 (7.32%) Windows 10
3 2 (4.88%) Linux
4 1 (2.44%) Mac OS
4 1 (2.44%) Unix
4 1 (2.44%) Windows Server
4 1 (2.44%) Windows Server 2012
4 1 (2.44%) Windows Server 2016
4 1 (2.44%) Windows Server 2019
Processes & Methodologies
1 11 (26.83%) Analytics
2 9 (21.95%) Agile
3 8 (19.51%) Data Visualisation
3 8 (19.51%) Roadmaps
3 8 (19.51%) Visualisation
4 7 (17.07%) Business Transformation
4 7 (17.07%) Critical Thinking
4 7 (17.07%) Data Extraction
4 7 (17.07%) Digital Banking
4 7 (17.07%) ETL
4 7 (17.07%) Migration
4 7 (17.07%) Storytelling
4 7 (17.07%) Web Analytics
5 6 (14.63%) Risk Management
6 5 (12.20%) Business Strategy
6 5 (12.20%) Project Delivery
7 4 (9.76%) Continuous Improvement
7 4 (9.76%) Data Security
7 4 (9.76%) Problem-Solving
7 4 (9.76%) Stakeholder Engagement
Programming Languages
1 8 (19.51%) SQL
2 7 (17.07%) R
3 2 (4.88%) Python
4 1 (2.44%) PowerShell
4 1 (2.44%) Shell Script
Qualifications
1 5 (12.20%) Degree
2 2 (4.88%) Azure Certification
2 2 (4.88%) Computer Science Degree
2 2 (4.88%) TOGAF Certification
3 1 (2.44%) CISSP
3 1 (2.44%) MCP
3 1 (2.44%) Microsoft Certification
3 1 (2.44%) PMI Certification
3 1 (2.44%) PMP
3 1 (2.44%) SAFe Agilist
Quality Assurance & Compliance
1 3 (7.32%) PMO
2 2 (4.88%) Accessibility
2 2 (4.88%) WCAG
3 1 (2.44%) Data Quality
3 1 (2.44%) Disclosure Scotland
3 1 (2.44%) GDPR
3 1 (2.44%) ISO/IEC 27001
3 1 (2.44%) P3O
System Software
1 4 (9.76%) Active Directory
2 1 (2.44%) Hyper-V
2 1 (2.44%) Terminal Services
Systems Management
1 1 (2.44%) Microsoft Intune
1 1 (2.44%) SCCM
Vendors
1 7 (17.07%) Adobe
1 7 (17.07%) Teradata
2 5 (12.20%) Microsoft
3 3 (7.32%) Cisco
3 3 (7.32%) SAP
4 2 (4.88%) ESRI
5 1 (2.44%) Apple
5 1 (2.44%) Commvault
5 1 (2.44%) Dell
5 1 (2.44%) Informatica
5 1 (2.44%) Oracle
5 1 (2.44%) SonicWALL