Customer Value Proposition Contract Job Trends

Customer Value Propositions
UK

The table below provides summary statistics and contractor rates for jobs requiring Customer Value Proposition skills. It covers vacancies from the 6 months leading up to 20 September 2025, with comparisons to the same periods in the previous two years.

6 months to
20 Sep 2025
Same period 2024 Same period 2023
Rank 561 548 631
Rank change year-on-year -13 +83 +210
Contract jobs citing Customer Value Proposition 1 9 13
As % of all contract jobs advertised in the UK 0.003% 0.023% 0.026%
As % of the Processes & Methodologies category 0.003% 0.027% 0.029%
Number of daily rates quoted 1 8 7
10th Percentile - £103 £295
25th Percentile £500 £105 £425
Median daily rate (50th Percentile) £501 £212 £625
Median % change year-on-year +135.81% -66.04% +12.36%
75th Percentile £501 £472 £713
90th Percentile - £538 £725
UK excluding London median daily rate - £109 £550
% change year-on-year - -80.23% -
Number of hourly rates quoted 0 0 1
10th Percentile - - -
25th Percentile - - £66.25
Median hourly rate - - £67.50
75th Percentile - - £68.75
90th Percentile - - -
UK excluding London median hourly rate - - -

All Process and Methodology Skills
UK

Customer Value Proposition falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills.

Contract vacancies with a requirement for process or methodology skills 29,782 33,017 44,492
As % of all contract IT jobs advertised in the UK 90.52% 85.70% 89.04%
Number of daily rates quoted 18,496 20,222 30,222
10th Percentile £300 £309 £313
25th Percentile £404 £413 £425
Median daily rate (50th Percentile) £500 £525 £540
Median % change year-on-year -4.76% -2.78% -1.82%
75th Percentile £625 £638 £650
90th Percentile £725 £750 £750
UK excluding London median daily rate £475 £500 £500
% change year-on-year -5.00% - -
Number of hourly rates quoted 1,816 1,455 1,568
10th Percentile £14.23 £14.90 £14.25
25th Percentile £17.30 £20.00 £18.92
Median hourly rate £25.15 £43.00 £43.79
Median % change year-on-year -41.51% -1.81% +53.66%
75th Percentile £44.05 £65.00 £65.00
90th Percentile £67.00 £75.00 £77.50
UK excluding London median hourly rate £22.50 £43.00 £42.50
% change year-on-year -47.67% +1.18% +84.78%

Customer Value Proposition
Job Vacancy Trend

Job postings citing Customer Value Proposition as a proportion of all IT jobs advertised.

Job vacancy trend for Customer Value Proposition in the UK

Customer Value Proposition
Daily Rate Trend

Contractor daily rate distribution trend for jobs in the UK citing Customer Value Proposition.

Contractor daily rate distribution trend for jobs in the UK citing Customer Value Proposition

Customer Value Proposition
Hourly Rate Trend

Contractor hourly rate distribution trend for jobs in the UK citing Customer Value Proposition.

Contractor hourly rate distribution trend for jobs in the UK citing Customer Value Proposition

Customer Value Proposition
Top 2 Contract Job Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Customer Value Proposition within the UK over the 6 months to 20 September 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
London +12 1 £501 +2.67% 10
England +5 1 £501 +135.81% 22

Customer Value Proposition
Co-occurring Skills and Capabilities by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (100.00%) Confluence
Development Applications
1 1 (100.00%) JIRA
General
1 1 (100.00%) Retail
Job Titles
1 1 (100.00%) Product Owner
Miscellaneous
1 1 (100.00%) Product Ownership
Processes & Methodologies
1 1 (100.00%) Agile
1 1 (100.00%) Customer Engagement
1 1 (100.00%) Customer Experience
1 1 (100.00%) Customer Retention
1 1 (100.00%) Fintech
1 1 (100.00%) Logistics
1 1 (100.00%) Product Vision
1 1 (100.00%) Roadmaps
1 1 (100.00%) Stakeholder Management
1 1 (100.00%) Value Proposition