Period
to 22 August 2019

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in West Yorkshire. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 22 August 2019 with a comparison to the same period over the previous 2 years.

Marketing
Yorkshire > West Yorkshire
6 months to
22 Aug 2019
Same period 2018 Same period 2017
Rank 59 48 75
Rank change year-on-year -11 +27 +8
Permanent jobs citing Marketing 181 326 248
As % of all permanent IT jobs advertised in West Yorkshire 4.08% 5.31% 3.59%
As % of the General category 12.81% 13.45% 10.55%
Number of salaries quoted 169 255 190
West Yorkshire median annual salary £42,500 £40,000 £37,500
Median salary % change year-on-year +6.25% +6.67% +7.14%
10th Percentile £23,300 £25,500 £21,125
90th Percentile £57,500 £57,500 £65,000
Yorkshire median annual salary £42,500 £37,500 £35,000
% change year-on-year +13.33% +7.14% -

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in West Yorkshire with a requirement for common skills.

All General Skills
West Yorkshire
Permanent vacancies with a requirement for common skills 1,413 2,424 2,350
As % of all permanent IT jobs advertised in West Yorkshire 31.87% 39.46% 34.03%
Number of salaries quoted 1,092 1,977 1,913
West Yorkshire median annual salary £45,000 £45,000 £45,000
10th Percentile £25,000 £25,000 £26,250
90th Percentile £70,000 £62,500 £67,500
Yorkshire median annual salary £45,000 £45,000 £42,500
% change year-on-year - +5.88% +6.25%

Marketing
Job Vacancy Trend in West Yorkshire

Job postings citing Marketing as a percentage of all IT jobs advertised in West Yorkshire.

Job vacancy trend for Marketing in West Yorkshire

Marketing
Salary Trend in West Yorkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing in West Yorkshire.

Salary trend for Marketing in West Yorkshire

Marketing
Salary Histogram in West Yorkshire

The salary distribution of IT jobs citing Marketing in West Yorkshire over the 6 months to 22 August 2019.

Salary histogram for Marketing in West Yorkshire

Marketing
Job Locations in West Yorkshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the West Yorkshire region over the 6 months to 22 August 2019. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Leeds -19 144 £42,500 -5.56% 36
Bradford +28 10 £35,000 +20.69% 3
Halifax -2 7 £45,000 - 3
Wakefield -11 5 £37,500 -6.25% 1
Huddersfield 0 4 £21,000 -30.00% 2
Otley - 4 - -
Keighley +2 1 £35,000 +25.00% 1
Marketing
Yorkshire

For the 6 months to 22 August 2019, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the West Yorkshire region with a requirement for Marketing.

1 68 (37.57%) JavaScript
2 67 (37.02%) Agile Software Development
3 56 (30.94%) HTML
4 41 (22.65%) SQL
4 41 (22.65%) CSS
5 30 (16.57%) E-Commerce
5 30 (16.57%) jQuery
5 30 (16.57%) SDLC
6 29 (16.02%) Node.js
7 27 (14.92%) HTML5
8 26 (14.36%) React
9 25 (13.81%) Kubernetes
9 25 (13.81%) Docker
9 25 (13.81%) Finance
10 24 (13.26%) PHP
11 22 (12.15%) Java
11 22 (12.15%) MySQL
11 22 (12.15%) High Availability
11 22 (12.15%) Sass
11 22 (12.15%) Git (software)
12 21 (11.60%) DevOps
13 20 (11.05%) TypeScript
13 20 (11.05%) WebSockets
13 20 (11.05%) C#
14 19 (10.50%) .NET
14 19 (10.50%) MongoDB
15 18 (9.94%) Analytics
15 18 (9.94%) Opscode Chef
15 18 (9.94%) Software Engineering
16 17 (9.39%) MVC

Marketing
Co-occurring IT Skills in West Yorkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 6 (3.31%) CMS
2 4 (2.21%) WordPress
3 3 (1.66%) Exchange Server 2007
3 3 (1.66%) Exchange Server 2013
3 3 (1.66%) MS Exchange
4 2 (1.10%) Drupal
4 2 (1.10%) Elasticsearch
5 1 (0.55%) Apache Spark
5 1 (0.55%) nginx
5 1 (0.55%) SharePoint
5 1 (0.55%) Umbraco
Applications
1 7 (3.87%) Microsoft Excel
1 7 (3.87%) Microsoft Office
2 4 (2.21%) Photoshop
3 3 (1.66%) Adobe Illustrator
4 2 (1.10%) Sketch
5 1 (0.55%) InDesign
5 1 (0.55%) InVision
5 1 (0.55%) Microsoft PowerPoint
5 1 (0.55%) Microsoft Project
Business Applications
1 4 (2.21%) Unica
2 2 (1.10%) Adobe Campaign
2 2 (1.10%) FastStats
2 2 (1.10%) Magento
2 2 (1.10%) SAP QM
3 1 (0.55%) Dynamics CRM
3 1 (0.55%) Eloqua
3 1 (0.55%) Payment Gateway
3 1 (0.55%) SAP PM
3 1 (0.55%) Shopify
Cloud Services
1 10 (5.52%) AWS
1 10 (5.52%) Azure
2 9 (4.97%) Google Analytics
3 5 (2.76%) GCP
3 5 (2.76%) Office 365
4 4 (2.21%) Adobe Analytics
4 4 (2.21%) Power Platform
4 4 (2.21%) SaaS
5 2 (1.10%) AdWords
5 2 (1.10%) Silverpop
6 1 (0.55%) GitHub
6 1 (0.55%) IaaS
6 1 (0.55%) PaaS
Communications & Networking
1 4 (2.21%) Bluetooth
1 4 (2.21%) GSM
1 4 (2.21%) SAN
1 4 (2.21%) Wi-Fi
2 3 (1.66%) BGP
2 3 (1.66%) Cisco ASA
2 3 (1.66%) Firewall
2 3 (1.66%) LAN
2 3 (1.66%) MPLS
2 3 (1.66%) TCP/IP
2 3 (1.66%) WAN
2 3 (1.66%) WLAN
3 2 (1.10%) Cisco Firepower
3 2 (1.10%) Cisco Nexus
3 2 (1.10%) EIGRP
3 2 (1.10%) Network Security
4 1 (0.55%) IPsec
4 1 (0.55%) OSPF
4 1 (0.55%) VLAN
4 1 (0.55%) VPN
Database & Business Intelligence
1 22 (12.15%) MySQL
2 19 (10.50%) MongoDB
3 16 (8.84%) SQL Server
4 6 (3.31%) Data Warehouse
5 4 (2.21%) NoSQL
5 4 (2.21%) Power BI
5 4 (2.21%) SQL Server 2005
5 4 (2.21%) SQL Server 2016
5 4 (2.21%) SQL Server Integration Services
6 3 (1.66%) Big Data
6 3 (1.66%) Hadoop
7 2 (1.10%) DB2
7 2 (1.10%) Riak
7 2 (1.10%) SQL Server Reporting Services
8 1 (0.55%) BusinessObjects
8 1 (0.55%) BusinessObjects Business Intelligence
8 1 (0.55%) Crystal Reports
8 1 (0.55%) Data Mining
8 1 (0.55%) PostgreSQL
8 1 (0.55%) SQL Server Analysis Services
Development Applications
1 22 (12.15%) Git (software)
2 12 (6.63%) gulp
3 11 (6.08%) Grunt
4 9 (4.97%) Selenium
5 6 (3.31%) Jenkins
5 6 (3.31%) Visual Studio
6 5 (2.76%) SpecFlow
7 4 (2.21%) LabVIEW
7 4 (2.21%) Team Foundation Server
8 2 (1.10%) Cucumber
9 1 (0.55%) Appium
9 1 (0.55%) Axure RP
9 1 (0.55%) Bitbucket
9 1 (0.55%) Gatling
9 1 (0.55%) JIRA
9 1 (0.55%) JMeter
9 1 (0.55%) JUnit
9 1 (0.55%) Subversion
9 1 (0.55%) TestNG
9 1 (0.55%) Xcode
General
1 25 (13.81%) Finance
2 15 (8.29%) Telecoms
3 14 (7.73%) Manufacturing
4 13 (7.18%) Legal
5 9 (4.97%) Retail
6 7 (3.87%) Electronics
7 6 (3.31%) Public Sector
8 3 (1.66%) Advertising
8 3 (1.66%) Billing
8 3 (1.66%) iGaming
8 3 (1.66%) Retail Finance
9 2 (1.10%) Back Office
9 2 (1.10%) Games
10 1 (0.55%) Automotive
10 1 (0.55%) Banking
Job Titles
1 60 (33.15%) Developer
2 23 (12.71%) Analyst
3 15 (8.29%) .NET Developer
4 14 (7.73%) Software Engineer
5 13 (7.18%) Front End Developer (Client-Side Developer)
6 11 (6.08%) Software Developer
7 10 (5.52%) Consultant
8 9 (4.97%) Business Analyst
9 8 (4.42%) Administrator
9 8 (4.42%) Agile Project Manager
9 8 (4.42%) Junior
9 8 (4.42%) Project Manager
9 8 (4.42%) Web Developer
10 7 (3.87%) React Developer
10 7 (3.87%) SDLC Manager
10 7 (3.87%) SDLC Project Manager
10 7 (3.87%) Senior Developer
10 7 (3.87%) Support Engineer
11 6 (3.31%) Designer
11 6 (3.31%) Graduate
Libraries, Frameworks & Software Standards
1 56 (30.94%) HTML
2 41 (22.65%) CSS
3 30 (16.57%) jQuery
4 29 (16.02%) Node.js
5 27 (14.92%) HTML5
6 26 (14.36%) React
7 22 (12.15%) Sass
8 20 (11.05%) WebSockets
9 19 (10.50%) .NET
10 17 (9.39%) RabbitMQ
11 16 (8.84%) Kafka
11 16 (8.84%) XHTML
12 15 (8.29%) Laravel
13 9 (4.97%) CSS3
14 8 (4.42%) AngularJS
14 8 (4.42%) Spring
15 7 (3.87%) JSON
16 6 (3.31%) Symfony
17 5 (2.76%) ASP.NET
17 5 (2.76%) Spring Boot
Miscellaneous
1 17 (9.39%) Greenfield Project
2 15 (8.29%) User Experience
3 12 (6.63%) Analytical Skills
4 11 (6.08%) Digital Media
5 9 (4.97%) Mobile App
6 4 (2.21%) Analogue Electronics
6 4 (2.21%) Management Information System
6 4 (2.21%) Social Media
7 3 (1.66%) Algorithms
7 3 (1.66%) Credit Risk
7 3 (1.66%) Data Centre
7 3 (1.66%) Self-Motivation
8 2 (1.10%) Data Structures
8 2 (1.10%) Marketing Technology
8 2 (1.10%) PMI
8 2 (1.10%) Virtual Team
9 1 (0.55%) Clustering
9 1 (0.55%) Life Science
9 1 (0.55%) TM Forum
Operating Systems
1 11 (6.08%) Windows
2 7 (3.87%) Linux
3 6 (3.31%) Unix
4 5 (2.76%) Windows 10
5 4 (2.21%) AIX
5 4 (2.21%) Red Hat Enterprise Linux
6 3 (1.66%) Windows Server
7 2 (1.10%) Windows 7
7 2 (1.10%) Windows 8
8 1 (0.55%) Android
8 1 (0.55%) Apple iOS
Processes & Methodologies
1 67 (37.02%) Agile Software Development
2 30 (16.57%) E-Commerce
2 30 (16.57%) SDLC
3 22 (12.15%) High Availability
4 21 (11.60%) DevOps
5 18 (9.94%) Analytics
5 18 (9.94%) Software Engineering
6 17 (9.39%) MVC
7 15 (8.29%) Digital Marketing
8 14 (7.73%) Collaborative Working
8 14 (7.73%) Front End Development
9 12 (6.63%) API Testing
9 12 (6.63%) Software Testing
9 12 (6.63%) Test Strategy
10 11 (6.08%) Test Automation
11 10 (5.52%) Business Intelligence
12 9 (4.97%) Matrix Organization
12 9 (4.97%) Mentoring
12 9 (4.97%) Open Source
12 9 (4.97%) Web Development
Programming Languages
1 68 (37.57%) JavaScript
2 41 (22.65%) SQL
3 24 (13.26%) PHP
4 22 (12.15%) Java
5 20 (11.05%) C#
5 20 (11.05%) TypeScript
6 10 (5.52%) Python
7 5 (2.76%) Java 8
7 5 (2.76%) Kotlin
8 4 (2.21%) C
8 4 (2.21%) R
8 4 (2.21%) VB
9 2 (1.10%) ES6
10 1 (0.55%) PHP 5
10 1 (0.55%) PHP 7
10 1 (0.55%) Scala
10 1 (0.55%) T-SQL
Qualifications
1 12 (6.63%) Degree
2 3 (1.66%) CCNP
2 3 (1.66%) Cisco Certification
3 2 (1.10%) PMI Certification
4 1 (0.55%) ISTQB
4 1 (0.55%) PhD
Quality Assurance & Compliance
1 7 (3.87%) QA
2 3 (1.66%) Data Quality
3 2 (1.10%) GDPR
4 1 (0.55%) SLA
System Software
1 25 (13.81%) Docker
2 10 (5.52%) Active Directory
3 4 (2.21%) Firmware
3 4 (2.21%) VMware Infrastructure
4 3 (1.66%) VMware ESXi
5 1 (0.55%) Hyper-V
5 1 (0.55%) Virtual Machines
Systems Management
1 25 (13.81%) Kubernetes
2 18 (9.94%) Opscode Chef
3 5 (2.76%) Terraform
4 3 (1.66%) Nagios
4 3 (1.66%) vCenter Server
4 3 (1.66%) WSUS
5 2 (1.10%) Ansible
5 2 (1.10%) Puppet
6 1 (0.55%) cPanel
6 1 (0.55%) Microsoft Clustering
6 1 (0.55%) SCCM
Vendors
1 13 (7.18%) Microsoft
2 11 (6.08%) Adobe
2 11 (6.08%) Avid
3 10 (5.52%) Google
4 9 (4.97%) VMware
5 6 (3.31%) Cisco
5 6 (3.31%) IBM
6 4 (2.21%) NetApp
6 4 (2.21%) SAP
7 3 (1.66%) Oracle
7 3 (1.66%) Remedy
7 3 (1.66%) Tableau
8 2 (1.10%) Alterian
8 2 (1.10%) Apteco
8 2 (1.10%) Meraki
8 2 (1.10%) Salesforce.com
8 2 (1.10%) Zend
9 1 (0.55%) CheckPoint
9 1 (0.55%) Juniper
9 1 (0.55%) Sage