11 of 11 Marketing Strategy Jobs in Scotland

much to do. Join us and help put the global economy within everyone's reach. We're looking for an experienced, creative, results-oriented marketing leader to provide Maternity cover and run a world-class demand generation program across EMEA. The Head of EMEA Demand Generation will be responsible … for defining, executing and leading a demand generation strategy that delivers growth and revenue at scale across all customer segments in EMEA. The ideal candidate is data-driven, relentlessly seeks to optimize, stays at the cutting edge of modern digital marketing practices, and has an unbridled passion for … we welcome diverse perspectives and people who think rigorously and aren't afraid to challenge assumptions. Join us. You will: Lead a team demand marketing professionals Collaborate with global, regional, and in-country marketers to develop and execute a multi-channel growth and lifecycle strategy, leveraging integrated marketing More ❯

The Head of Product Marketing plays a dual role as both a leader and a hands-on contributor, overseeing demand generation and product marketing efforts. This position is responsible for shaping the company's market differentiation, positioning, and sales strategies across specific industries and regions. To succeed, you … competitive landscapes, and the company's product offerings. In collaboration with internal teams and direct customer interactions, you will design and execute a product marketing strategy that delivers compelling, customer-focused content highlighting the company's solutions and advantages. Additionally, you will lead demand generation initiatives, managing trade … shows, digital campaigns, and various inbound and outbound marketing efforts to drive engagement and growth. Requirements Bachelor's degree in marketing, business administration, engineering, or a related field. Significant experience in related marketing roles, with demonstrated success and leadership in driving demand generation and revenue growth in More ❯

experiences making a global impact each day. See yourself at Twilio Join the team as our next Data Science Manager, dedicated to elevating our Marketing Strategy with Media Mix Modelling. About the job We are seeking a Data Science Manager to lead our Media Mix Modeling (MMM) efforts … within the global marketing organization. This role is highly visible and will play a crucial part in shaping our media investment strategy, optimizing our marketing budget, and driving business growth. We are looking for someone who is both hands-on with data science and strategic in approach. … You will partner with marketing, sales, finance, and product teams to generate actionable insights, enhance media performance, and improve marketing ROI. If you are an expert in MMM, proficient in Python and SQL, and experienced with tools like Meta's Robyn and Google's Meridian, this role is More ❯

services across the UK with cloud, connectivity, and compute services. The Role: An exciting opportunity has arisen to join Pulsant as Head of Growth Marketing, reporting to the CMO. You will bring strong industry knowledge and creative flair to shape and influence impactful solutions and strategy to the … organisation, making a material difference to the success of our Sales team. Your primary purpose is to develop and execute comprehensive growth marketing strategies focused on increasing client acquisition, client base expansion, contribution to revenue, EBITDA and market share performance. You will lead a small dynamic marketing team … external networks to gather insight and drive data-driven campaigns across various channels, increasing demand and demonstrating the ROI. What You'll Do: Growth Strategy Develop and implement cross-functional growth marketing strategies aligned with commercial objectives. Oversee performance marketing campaigns (ABM, SEO/SEM, paid ads More ❯

Marketing Executive, Digital focus Idox Assets Home Based, with occasional travel About the role Idox is a dynamic and innovative software company focused on driving business growth through cutting-edge marketing strategies. We are looking for a talented Marketing Executive to join our team and help us … of the business units within this division. You will be supporting business units in Facilities Management, Healthcare Tracking Solutions and Engineering Document Management. The Marketing Executive will be responsible for developing and executing organic and paid social media campaigns, as well as email marketing campaigns, using an omnichannel … approach. The ideal candidate will have a strong background in digital marketing with at least one year of experience and specific experience in HubSpot, Social media campaigns and PPC. To apply you should be ready for the next phase of your marketing career. Idox provides a supportive environment More ❯

our clients through sustained customer relevance. Our capabilities span ideation to execution: growth, product and experience design; technology and experience platforms; creative, media and marketing strategy; and campaign, content and channel orchestration. With strong client relationships and deep industry expertise, we help our clients operate at the speed … value provides an unparalleled opportunity to grow and advance. Accenture's Data and AI practice covers the range of Data and AI skills, from Strategy, Data Science, Data Architecture, AI Engineering and Visual Insights. When combined with Accenture's broader Strategy and Consulting practice, we are able to … AI solutions within the enterprise. As a Generative AI Solutions Architect, you will: Translate business needs into robust data solutions and own the data strategy, architecture, and engineering excellence within Applied Intelligence. Architectural design for early-stage generative AI initiatives, directing proof-of-concept (PoC) and prototype development in More ❯

our clients through sustained customer relevance. Our capabilities span ideation to execution: growth, product and experience design; technology and experience platforms; creative, media and marketing strategy; and campaign, content and channel orchestration. With strong client relationships and deep industry expertise, we help our clients operate at the speed … value provides an unparalleled opportunity to grow and advance. Accenture's Data and AI practice covers the range of Data and AI skills, from Strategy, Data Science, Data Architecture, AI Engineering and Visual Insights. When combined with Accenture's broader Strategy and Consulting practice, we are able to … advanced machine learning methods. Communicate and provide guidance to senior client leadership and teams. Contribute data science expertise to new sales activities. Shape DS Strategy and the delivery of DS solutions. Operate across multiple industries and functions. Develop others by bringing your unique knowledge and skillsets to the wider More ❯

our clients through sustained customer relevance. Our capabilities span ideation to execution: growth, product and experience design; technology and experience platforms; creative, media and marketing strategy; and campaign, content and channel orchestration. With strong client relationships and deep industry expertise, we help our clients operate at the speed … value provides an unparalleled opportunity to grow and advance. Accenture's Data and AI practice covers the range of Data and AI skills, from Strategy, Data Science, Data Architecture, AI Engineering and Visual Insights. When combined with Accenture's broader Strategy and Consulting practice, we are able to … advanced machine learning methods. Communicate and provide guidance to senior client leadership and teams. Contribute data science expertise to new sales activities. Shape DS Strategy and the delivery of DS solutions. Operate across multiple industries and functions. Develop others by bringing your unique knowledge and skillsets to the wider More ❯

responsible for developing and managing their product line from conception through launch. You will collaborate with cross-functional teams including engineering, design, sales, and marketing to define and execute the product strategy. Your focus will be on delivering scalable solutions that meet customers' needs, optimizing resource management workflows, and … enhancing data-driven decision-making processes. Key Responsibilities Product Positioning, Value Proposition, Pricing Strategy in coordination with the sales and marketing team Product Strategy & Vision: Develop, own and execute the product strategy and roadmap, aligning with company goals and market trends. Customer Focus: Gather and analyse … new features. Cross-functional Collaboration: Drive action throughout the organization to get products to market by working closely with engineering, UX/UI design, marketing, and sales teams to ensure product features align with business goals and are delivered on time. Market Research & Competitive Analysis: Provide insight to stakeholders More ❯

participation in events, client presentations and clearly written proposals. Robustly qualify all customer sales opportunities to ensure they are winnable with clearly defined win strategy and differentiation. Manage pipeline, financial forecasting, activity tracking, strategic and territory management to achieve financial KPIs. Establish long-term profitable relationships with senior-level … key stakeholders in strategic and designated growth accounts. Collaborate cross-functionally with colleagues within Version 1 to develop sales and marketing strategies to promote Version 1's products and services. Lead the execution of contracts awarded to Version 1 - client engagement, commercials, contracting, delivery practice engagement, and project mobilisation. More ❯

for capability requirements necessary to meet the evolving needs of customers. Find customers by identifying and validating profitable business opportunities that fit the Plexus strategy and "Customer of Choice" criteria. Prospect, cold call onto select targets to help qualify account. Maintain a working knowledge of current and potential customers … research to work with key Plexus account leaders, including the Business Development Director and/or Customer Director, support and execute the overall sector marketing strategy. Collaborate on target-customer account strategies to win business and create mutual benefit for Plexus. Engage with a cross-functional team to translate More ❯