Marketing and Sales Automation Manager
- Hiring Organisation
- Reed
- Location
- Poole, Dorset, England, United Kingdom
- Employment Type
- Full-Time
- Salary
- £45,000 per annum
optimise marketing automation platforms, workflows and lead nurturing programmes. Build, launch and monitor multi-channel marketing campaigns. Develop customer journeys designed to improve engagement, lead conversion and retention. Implement and maintain lead scoring models and segmentation strategies. Ensure CRM and campaign data is captured accurately and maintained … skills with the ability to turn complex data into actionable insights. Experience collaborating closely with both sales and marketing teams. Strong project management and stakeholder engagement skills. Understanding of GDPR and data compliance best practice. Desirable Experience B2B marketing experience. Knowledge of Revenue Operations (RevOps). Experience with ...