Marketing
Scotland > Aberdeen
The table below looks at the prevalence of the term Marketing in permanent job vacancies in Aberdeen. Included is a benchmarking guide to the salaries offered in vacancies that cited Marketing over the 6 months leading up to 8 June 2025, comparing them to the same period in the previous two years.
| 6 months to 8 Jun 2025 |
Same period 2024 | Same period 2023 | |
|---|---|---|---|
| Rank | - | 41 | 31 |
| Rank change year-on-year | - | -10 | -4 |
| Permanent jobs citing Marketing | 0 | 3 | 2 |
| As % of all permanent jobs advertised in Aberdeen | - | 0.81% | 1.01% |
| As % of the General category | - | 1.76% | 1.45% |
| Number of salaries quoted | 0 | 3 | 2 |
| Median annual salary (50th Percentile) | - | £45,000 | £35,000 |
| Median % change year-on-year | - | +28.57% | -39.13% |
| Scotland median annual salary | £50,000 | £42,500 | £42,500 |
| % change year-on-year | +17.65% | - | -5.56% |
All General Skills
Aberdeen
Marketing falls under the General Skills category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring common skills in Aberdeen.
| Permanent vacancies with a requirement for common skills | 28 | 170 | 138 |
| As % of all permanent jobs advertised in Aberdeen | 58.33% | 45.70% | 69.70% |
| Number of salaries quoted | 10 | 141 | 59 |
| 10th Percentile | £34,350 | £25,750 | £30,500 |
| 25th Percentile | £35,625 | £32,500 | £33,750 |
| Median annual salary (50th Percentile) | £47,500 | £45,000 | £45,000 |
| Median % change year-on-year | +5.56% | - | -18.18% |
| 75th Percentile | £61,563 | £58,750 | £65,000 |
| 90th Percentile | £65,675 | £65,000 | £70,000 |
| Scotland median annual salary | £47,683 | £50,000 | £57,500 |
| % change year-on-year | -4.63% | -13.04% | +4.55% |
Marketing
Job Vacancy Trend in Aberdeen
Job postings citing Marketing as a proportion of all IT jobs advertised in Aberdeen.
Marketing
Salary Trend in Aberdeen
3-month moving average salary quoted in jobs citing Marketing in Aberdeen.