Marketing Manager Job Trends in Basingstoke

Marketing Manager
Hampshire > Basingstoke

The median Marketing Manager salary in Basingstoke is £54,500 per year, according to job vacancies posted during the 6 months leading to 24 October 2025.

The table below compares current salary benchmarking and summary statistics with the previous two years.

6 months to
24 Oct 2025
Same period 2024 Same period 2023
Rank 44 - 45
Rank change year-on-year - - -
Permanent jobs requiring a Marketing Manager 6 0 3
As % of all permanent jobs in Basingstoke 1.95% - 0.96%
As % of the Job Titles category 2.10% - 1.01%
Number of salaries quoted 6 0 3
10th Percentile - - -
25th Percentile £52,000 - £40,500
Median annual salary (50th Percentile) £54,500 - £41,000
75th Percentile £56,000 - £41,500
90th Percentile - - -
Hampshire median annual salary £54,500 - £85,000
% change year-on-year - - +70.00%

All Permanent IT Job Vacancies
Basingstoke

For comparison with the information above, the following table provides summary statistics for all permanent IT job vacancies in Basingstoke. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of permanent jobs in our overall sample.

Permanent vacancies in Basingstoke with a recognized job title 286 481 296
% of permanent jobs with a recognized job title 93.16% 97.76% 94.57%
Number of salaries quoted 243 348 195
10th Percentile £30,000 £43,275 £27,000
25th Percentile £48,250 £50,000 £36,250
Median annual salary (50th Percentile) £58,000 £65,000 £48,000
Median % change year-on-year -10.77% +35.42% -12.73%
75th Percentile £75,250 £77,500 £65,000
90th Percentile £87,700 £85,000 £77,500
Hampshire median annual salary £50,000 £55,000 £54,073
% change year-on-year -9.09% +1.72% +0.13%

Marketing Manager
Job Vacancy Trend in Basingstoke

Historical trend showing the proportion of permanent IT job postings featuring 'Marketing Manager' in the job title relative to all permanent IT jobs advertised in Basingstoke.

Marketing Manager job vacancy trend in Basingstoke

Marketing Manager
Salary Trend in Basingstoke

Salary distribution trend for Marketing Manager job vacancies in Basingstoke.

Salary distribution trend for Marketing Manager job vacancies in Basingstoke

Marketing Manager Skill Set
Top 10 Co-Occurring Skills & Capabilities in Basingstoke

For the 6 months to 24 October 2025, Marketing Manager job roles required the following skills and capabilities in order of popularity. The figures indicate the absolute number of co-occurrences and as a proportion of all permanent job ads across the Basingstoke region featuring Marketing Manager in the job title.

1 6 (100.00%) B2B
2 3 (50.00%) B2B Marketing
2 3 (50.00%) Budget Management
2 3 (50.00%) Digital Marketing
2 3 (50.00%) Marketing Strategy
2 3 (50.00%) Pardot
2 3 (50.00%) Pay per click
2 3 (50.00%) Salesforce
2 3 (50.00%) SEO
2 3 (50.00%) Stakeholder Engagement

Marketing Manager Skill Set
Co-Occurring Skills & Capabilities in Basingstoke by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

General
1 6 (100.00%) Marketing
Processes & Methodologies
1 6 (100.00%) B2B
2 3 (50.00%) B2B Marketing
2 3 (50.00%) Budget Management
2 3 (50.00%) Digital Marketing
2 3 (50.00%) Marketing Strategy
2 3 (50.00%) Pay per click
2 3 (50.00%) SEO
2 3 (50.00%) Stakeholder Engagement
Vendors
1 3 (50.00%) Pardot
1 3 (50.00%) Salesforce