The following table provides summary statistics for permanent job vacancies advertised in Basingstoke with a requirement for SEO skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited SEO over the 3 months to 30 March 2017 with a comparison to the same period in the previous 2 years.

Search Engine Optimisation (SEO)
Hampshire / Basingstoke
3 months to
30 Mar 2017
Same period 2016 Same period 2015
Rank 57 63 61
Rank change year-on-year +6 -2  
Permanent jobs citing SEO 2 5 1
As % of all permanent IT jobs advertised in Basingstoke 0.43% 0.94% 0.21%
As % of the Processes & Methodologies category 0.56% 1.06% 0.25%
Number of salaries quoted 2 5 1
Median salary £36,250 £42,500 £27,500
Median salary % change year-on-year -14.70% +54.54%  
UK excluding London median salary £35,000 £35,000 £31,000
% change year-on-year - +12.90%  

SEO is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Basingstoke with a requirement for process and methodology skills.

Process & Methodology Skills
Basingstoke
Permanent job vacancies with a requirement for process and methodology skills 355 471 393
As % of all permanent IT job vacancies advertised in Basingstoke 76.51% 88.53% 84.33%
Number of salaries quoted 311 392 313
Median salary £47,000 £45,000 £45,000
Median salary % change year-on-year +4.44% -  
90% offered a salary of more than £32,500 £32,500 £27,500
10% offered a salary of more than £67,500 £60,000 £62,500
UK excluding London median salary £45,000 £45,000 £43,000
% change year-on-year - +4.65%  

SEO
Job Vacancy Trend in Basingstoke

The job posting trend of jobs advertised in Basingstoke citing SEO as a proportion of all permanent or contract IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for SEO in Basingstoke

SEO
Salary Trend in Basingstoke

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO in Basingstoke.

Salary trend for SEO in Basingstoke

For the 6 months to 30 March 2017, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Basingstoke region with a requirement for SEO.

1 2 (66.67%) Advertising
1 2 (66.67%) Content Management
1 2 (66.67%) Google
1 2 (66.67%) Pay per click
1 2 (66.67%) Marketing
1 2 (66.67%) Blog
1 2 (66.67%) Google Analytics
1 2 (66.67%) Email Marketing
1 2 (66.67%) Customer Engagement
1 2 (66.67%) Social Media
1 2 (66.67%) Analytics
1 2 (66.67%) Digital Content Management
1 2 (66.67%) Digital Analytics
1 2 (66.67%) Content Writing
2 1 (33.33%) Kentico
2 1 (33.33%) CSS3
2 1 (33.33%) KnockoutJS
2 1 (33.33%) AngularJS
2 1 (33.33%) ASP.NET MVC
2 1 (33.33%) HTML5
2 1 (33.33%) Umbraco
2 1 (33.33%) EPiServer
2 1 (33.33%) SQL Server 2008
2 1 (33.33%) Sitecore CMS
2 1 (33.33%) Sitecore
2 1 (33.33%) Web Development
2 1 (33.33%) CMS
2 1 (33.33%) C#
2 1 (33.33%) HTML
2 1 (33.33%) JavaScript

SEO
Co-occurring IT Skills in Basingstoke by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (33.33%) CMS
1 1 (33.33%) EPiServer
1 1 (33.33%) Kentico
1 1 (33.33%) Sitecore CMS
1 1 (33.33%) Umbraco
Cloud Services
1 2 (66.67%) Google Analytics
Database & Business Intelligence
1 1 (33.33%) SQL Server
1 1 (33.33%) SQL Server 2008
General
1 2 (66.67%) Advertising
1 2 (66.67%) Marketing
Job Titles
1 2 (66.67%) Content Manager
1 2 (66.67%) Digital Content Manager
2 1 (33.33%) .NET Developer
2 1 (33.33%) .NET Web Developer
2 1 (33.33%) Developer
2 1 (33.33%) Web Developer
Libraries, Frameworks & Software Standards
1 1 (33.33%) .NET
1 1 (33.33%) AngularJS
1 1 (33.33%) ASP.NET
1 1 (33.33%) ASP.NET MVC
1 1 (33.33%) CSS
1 1 (33.33%) CSS3
1 1 (33.33%) HTML
1 1 (33.33%) HTML5
1 1 (33.33%) KnockoutJS
1 1 (33.33%) Web Services
Miscellaneous
1 2 (66.67%) Blog
1 2 (66.67%) Social Media
Processes & Methodologies
1 2 (66.67%) Analytics
1 2 (66.67%) Content Management
1 2 (66.67%) Content Writing
1 2 (66.67%) Customer Engagement
1 2 (66.67%) Digital Analytics
1 2 (66.67%) Digital Content Management
1 2 (66.67%) Email Marketing
1 2 (66.67%) Pay per click
2 1 (33.33%) E-Commerce
2 1 (33.33%) MVC
2 1 (33.33%) Web Development
Programming Languages
1 1 (33.33%) C#
1 1 (33.33%) JavaScript
Vendors
1 2 (66.67%) Google
2 1 (33.33%) Sitecore
Basingstoke, Hampshire
Spectrum IT Recruitment (South) Ltd
Salary: £22000 - £25000 per annum + Benefits
Posted: 2 days ago