Period
to 13 December 2018

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in Basingstoke. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 13 December 2018 with a comparison to the same period over the previous 2 years.

Marketing
Hampshire > Basingstoke
6 months to
13 Dec 2018
Same period 2017 Same period 2016
Rank 75 47 79
Rank change year-on-year -28 +32 -27
Permanent jobs citing Marketing 63 60 25
As % of all permanent IT jobs advertised in Basingstoke 3.85% 5.24% 2.45%
As % of the General category 15.91% 18.75% 9.09%
Number of salaries quoted 57 57 16
Basingstoke median annual salary £55,000 £42,500 £30,750
Median salary % change year-on-year +29.41% +38.21% -23.13%
10th Percentile £21,250 £27,500 £22,750
90th Percentile £75,000 £70,250 £62,500
Hampshire median annual salary £44,000 £42,500 £40,000
% change year-on-year +3.53% +6.25% +11.11%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Basingstoke with a requirement for common skills.

All General Skills
Basingstoke
Permanent vacancies with a requirement for common skills 396 320 275
As % of all permanent IT jobs advertised in Basingstoke 24.21% 27.92% 26.96%
Number of salaries quoted 324 299 248
Basingstoke median annual salary £47,500 £45,000 £40,000
Median salary % change year-on-year +5.56% +12.50% -11.11%
10th Percentile £25,000 £31,000 £26,250
90th Percentile £73,750 £68,750 £61,550
Hampshire median annual salary £47,500 £42,500 £42,500
% change year-on-year +11.76% - -5.56%

Marketing
Job Vacancy Trend in Basingstoke

Job postings citing Marketing as a percentage of all IT jobs advertised in Basingstoke.

Job vacancy trend for Marketing in Basingstoke

Marketing
Salary Trend in Basingstoke

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing in Basingstoke.

Salary trend for Marketing in Basingstoke

Marketing
Salary Histogram in Basingstoke

The salary distribution of IT jobs citing Marketing in Basingstoke over the 6 months to 13 December 2018.

Salary histogram for Marketing in Basingstoke

For the 6 months to 13 December 2018, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Basingstoke region with a requirement for Marketing.

1 32 (50.79%) Mobile App
2 30 (47.62%) CRM
3 29 (46.03%) CMS
4 28 (44.44%) Enterprise Architecture
4 28 (44.44%) Continuous Improvement
5 25 (39.68%) TOGAF
5 25 (39.68%) Content Management
5 25 (39.68%) Management Information System
6 21 (33.33%) .NET
7 20 (31.75%) Software Engineering
7 20 (31.75%) Computer Science
8 18 (28.57%) Product Management
8 18 (28.57%) OO
8 18 (28.57%) Java
9 17 (26.98%) SAP
9 17 (26.98%) ERP
10 16 (25.40%) Windows
10 16 (25.40%) Degree
10 16 (25.40%) Web Development
10 16 (25.40%) Enterprise Software
10 16 (25.40%) Computer Science Degree
11 15 (23.81%) Business Process Modelling
11 15 (23.81%) IT Strategy
11 15 (23.81%) Virtual Desktop
11 15 (23.81%) Software-Defined Networking
11 15 (23.81%) IaaS
11 15 (23.81%) Master Data Management
11 15 (23.81%) Microservices
11 15 (23.81%) Data Centre
11 15 (23.81%) SDLC

Marketing
Co-occurring IT Skills in Basingstoke by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 29 (46.03%) CMS
2 4 (6.35%) Kentico
2 4 (6.35%) Sitecore CMS
2 4 (6.35%) Umbraco
2 4 (6.35%) WordPress
3 2 (3.17%) SharePoint
4 1 (1.59%) Apache
4 1 (1.59%) nginx
Applications
1 4 (6.35%) Adobe Illustrator
1 4 (6.35%) FrameMaker
1 4 (6.35%) MS Visio
2 3 (4.76%) Microsoft Project
Business Applications
1 4 (6.35%) Shopify
2 2 (3.17%) Payment Gateway
Cloud Services
1 15 (23.81%) IaaS
1 15 (23.81%) PaaS
1 15 (23.81%) SaaS
2 4 (6.35%) Microsoft Azure
3 1 (1.59%) Salesforce Sales Cloud
3 1 (1.59%) Salesforce Service Cloud
Communications & Networking
1 15 (23.81%) Software-Defined Networking
2 10 (15.87%) Internet
3 2 (3.17%) Asterisk PBX
4 1 (1.59%) Intranet
Database & Business Intelligence
1 15 (23.81%) Big Data
1 15 (23.81%) Hadoop
1 15 (23.81%) Oracle Exadata
1 15 (23.81%) SAP HANA
2 6 (9.52%) MySQL
3 4 (6.35%) SQL Server
Development Applications
1 2 (3.17%) Eclipse
1 2 (3.17%) Visual Studio
2 1 (1.59%) Grunt
2 1 (1.59%) gulp
2 1 (1.59%) Jenkins
General
1 6 (9.52%) Manufacturing
2 5 (7.94%) Finance
3 4 (6.35%) Electronics
3 4 (6.35%) Publishing
4 2 (3.17%) Legal
Job Titles
1 29 (46.03%) Architect
2 21 (33.33%) Software Engineer
3 16 (25.40%) Graduate
3 16 (25.40%) Graduate Software Engineer
4 15 (23.81%) Enterprise Architect
5 11 (17.46%) Solutions Architect
6 8 (12.70%) Developer
7 4 (6.35%) .NET Developer
7 4 (6.35%) Author
7 4 (6.35%) Technical Author
8 3 (4.76%) .NET Programmer
8 3 (4.76%) .NET Software Engineer
8 3 (4.76%) ASP.NET Developer
8 3 (4.76%) C# Developer
8 3 (4.76%) C# Software Engineer
8 3 (4.76%) Junior
8 3 (4.76%) Junior Project Manager
8 3 (4.76%) Programmer
8 3 (4.76%) SQL Developer
8 3 (4.76%) SQL Server Developer
Libraries, Frameworks & Software Standards
1 21 (33.33%) .NET
2 15 (23.81%) .NET Framework
2 15 (23.81%) J2EE
3 4 (6.35%) ASP.NET
3 4 (6.35%) ASP.NET MVC
4 2 (3.17%) CSS
4 2 (3.17%) HTML
4 2 (3.17%) jQuery
4 2 (3.17%) Laravel
5 1 (1.59%) CakePHP
5 1 (1.59%) CSS3
5 1 (1.59%) HTML5
5 1 (1.59%) LAMP
5 1 (1.59%) RabbitMQ
5 1 (1.59%) RESTful
5 1 (1.59%) Sass
5 1 (1.59%) Twitter Bootstrap
5 1 (1.59%) Visualforce
5 1 (1.59%) XHTML
Miscellaneous
1 32 (50.79%) Mobile App
2 25 (39.68%) Management Information System
3 16 (25.40%) Enterprise Software
4 15 (23.81%) Data Centre
4 15 (23.81%) Social Media
5 10 (15.87%) Internet of Things
6 4 (6.35%) Field-Programmable Gate Array
6 4 (6.35%) FMCG
6 4 (6.35%) User Experience
7 2 (3.17%) Greenfield Project
8 1 (1.59%) Blog
8 1 (1.59%) Virtual Team
Operating Systems
1 16 (25.40%) Windows
2 4 (6.35%) Android
2 4 (6.35%) Apple iOS
Processes & Methodologies
1 30 (47.62%) CRM
2 28 (44.44%) Continuous Improvement
2 28 (44.44%) Enterprise Architecture
3 25 (39.68%) Content Management
3 25 (39.68%) TOGAF
4 20 (31.75%) Computer Science
4 20 (31.75%) Software Engineering
5 18 (28.57%) OO
5 18 (28.57%) Product Management
6 17 (26.98%) ERP
7 16 (25.40%) Web Development
8 15 (23.81%) Information Security
8 15 (23.81%) Master Data Management
8 15 (23.81%) Microservices
8 15 (23.81%) Migration
8 15 (23.81%) Programme Management
8 15 (23.81%) Project Management
8 15 (23.81%) SDLC
8 15 (23.81%) Service Delivery
8 15 (23.81%) SOA
Programming Languages
1 18 (28.57%) Java
2 9 (14.29%) JavaScript
3 6 (9.52%) C#
3 6 (9.52%) PHP
4 2 (3.17%) C++
4 2 (3.17%) Python
5 1 (1.59%) Apex Code
Qualifications
1 16 (25.40%) Computer Science Degree
1 16 (25.40%) Degree
Quality Assurance & Compliance
1 4 (6.35%) ISO 9000
2 2 (3.17%) QA
System Software
1 15 (23.81%) Virtual Desktop
2 1 (1.59%) VMware Infrastructure
Systems Management
1 3 (4.76%) EMC NetWorker
Vendors
1 17 (26.98%) SAP
2 15 (23.81%) Oracle
3 10 (15.87%) Microsoft
4 4 (6.35%) Sitecore
5 3 (4.76%) Pega
6 2 (3.17%) Cadence
6 2 (3.17%) PayPal
6 2 (3.17%) WorldPay
7 1 (1.59%) Cisco
7 1 (1.59%) Juniper
7 1 (1.59%) Salesforce.com
7 1 (1.59%) VMware
7 1 (1.59%) Zend