Period
to 21 August 2018

The table below looks at the prevalence of the term Social Media in permanent job vacancies advertised in Bath. Included is a benchmarking guide to the salaries offered in vacancies that have cited Social Media over the 6 months to 21 August 2018 with a comparison to the same period over the previous 2 years.

Social Media
Somerset > Bath
6 months to
21 Aug 2018
Same period 2017 Same period 2016
Rank 51 - 71
Rank change year-on-year - +71 -
Permanent jobs citing Social Media 6 0 4
As % of all permanent IT jobs advertised in Bath 1.35% - 0.62%
As % of the Miscellaneous category 3.39% - 1.76%
Number of salaries quoted 4 0 4
Bath median annual salary £50,000 - £43,750
10th Percentile £44,475 - £35,000
90th Percentile £55,000 - £69,500
Somerset median annual salary £50,000 £27,500 £43,750
% change year-on-year +81.82% -37.14% +34.62%

Social Media is in the Generic IT Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Bath with a requirement for generic IT skills.

All Generic IT Skills
Bath
Permanent vacancies with a requirement for generic IT skills 177 361 227
As % of all permanent IT jobs advertised in Bath 39.95% 42.82% 35.36%
Number of salaries quoted 150 237 215
Bath median annual salary £35,691 £42,500 £40,000
Median salary % change year-on-year -16.02% +6.25% +6.67%
10th Percentile £27,000 £26,250 £26,250
90th Percentile £58,875 £72,500 £57,000
Somerset median annual salary £35,691 £40,000 £40,000
% change year-on-year -10.77% - +6.67%

Social Media
Job Vacancy Trend in Bath

Job postings citing Social Media as a percentage of all IT jobs advertised in Bath.

Job vacancy trend for Social Media in Bath

Social Media
Salary Trend in Bath

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media in Bath.

Salary trend for Social Media in Bath

For the 6 months to 21 August 2018, IT jobs citing Social Media also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Bath region with a requirement for Social Media.

1 5 (83.33%) Marketing
2 4 (66.67%) Digital Marketing
2 4 (66.67%) Continuous Improvement
2 4 (66.67%) Marketing Strategy
2 4 (66.67%) Mobile App
2 4 (66.67%) User Experience
2 4 (66.67%) Analytical Skills
2 4 (66.67%) Greenfield Project
2 4 (66.67%) Quantitative Research
3 1 (16.67%) Typography
3 1 (16.67%) Adobe Creative Suite
3 1 (16.67%) Doctrine
3 1 (16.67%) ES6
3 1 (16.67%) TypeScript
3 1 (16.67%) Social Media Marketing
3 1 (16.67%) Facebook
3 1 (16.67%) Express
3 1 (16.67%) Brand Management
3 1 (16.67%) RESTful
3 1 (16.67%) Node.js
3 1 (16.67%) Laravel
3 1 (16.67%) Degree
3 1 (16.67%) Graphic Design
3 1 (16.67%) JIRA
3 1 (16.67%) Direct Marketing
3 1 (16.67%) Java
3 1 (16.67%) JavaScript
3 1 (16.67%) PHP
3 1 (16.67%) SQL
3 1 (16.67%) Photoshop

Social Media
Co-occurring IT Skills in Bath by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 1 (16.67%) Adobe Creative Suite
1 1 (16.67%) Adobe Illustrator
1 1 (16.67%) Photoshop
Development Applications
1 1 (16.67%) JIRA
General
1 5 (83.33%) Marketing
Job Titles
1 4 (66.67%) Digital Product Owner
1 4 (66.67%) Digital Transformation
1 4 (66.67%) Product Owner
2 1 (16.67%) Backend Developer
2 1 (16.67%) Developer
2 1 (16.67%) Marketing Executive
2 1 (16.67%) Social Media Executive
Libraries, Frameworks & Software Standards
1 1 (16.67%) Doctrine
1 1 (16.67%) Express
1 1 (16.67%) Laravel
1 1 (16.67%) Node.js
1 1 (16.67%) RESTful
Miscellaneous
1 4 (66.67%) Analytical Skills
1 4 (66.67%) Greenfield Project
1 4 (66.67%) Mobile App
1 4 (66.67%) User Experience
2 1 (16.67%) Graphic Design
Processes & Methodologies
1 4 (66.67%) Continuous Improvement
1 4 (66.67%) Digital Marketing
1 4 (66.67%) Marketing Strategy
1 4 (66.67%) Quantitative Research
2 1 (16.67%) Brand Management
2 1 (16.67%) Direct Marketing
2 1 (16.67%) Social Media Marketing
2 1 (16.67%) Typography
Programming Languages
1 1 (16.67%) ES6
1 1 (16.67%) Java
1 1 (16.67%) JavaScript
1 1 (16.67%) PHP
1 1 (16.67%) Ruby
1 1 (16.67%) SQL
1 1 (16.67%) TypeScript
Qualifications
1 1 (16.67%) Degree
Vendors
1 1 (16.67%) Adobe
1 1 (16.67%) Facebook