Period
to 18 November 2017

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in Bath. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 18 November 2017 with a comparison to the same period over the previous 2 years.

Marketing
Somerset > Bath
6 months to
18 Nov 2017
Same period 2016 Same period 2015
Rank 28 65 38
Rank change year-on-year +37 -27 +11
Permanent jobs citing Marketing 66 15 34
As % of all permanent IT jobs advertised in Bath 8.63% 2.36% 5.86%
As % of the General category 34.02% 8.93% 18.68%
Number of salaries quoted 52 15 34
Bath median annual salary £42,500 £35,000 £45,000
Median salary % change year-on-year +21.43% -22.22% +20.00%
10th Percentile £26,825 £26,250 £32,500
90th Percentile £52,500 £63,250 £63,750
Somerset median annual salary £40,000 £40,000 £40,000

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Bath with a requirement for common skills.

All General Skills
Bath
Permanent vacancies with a requirement for common skills 194 168 182
As % of all permanent IT jobs advertised in Bath 25.36% 26.46% 31.38%
Number of salaries quoted 153 161 174
Bath median annual salary £40,000 £41,500 £39,000
Median salary % change year-on-year -3.61% +6.41% +6.12%
10th Percentile £26,250 £29,250 £23,300
90th Percentile £54,750 £61,250 £57,500
Somerset median annual salary £40,000 £42,500 £37,500
% change year-on-year -5.88% +13.33% -

Marketing
Job Vacancy Trend in Bath

Job postings citing Marketing as a percentage of all IT jobs advertised in Bath.

Job vacancy trend for Marketing in Bath

Marketing
Salary Trend in Bath

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing in Bath.

Salary trend for Marketing in Bath

Marketing
Salary Histogram in Bath

The salary distribution of IT jobs citing Marketing in Bath over the 6 months to 18 November 2017.

Salary histogram for Marketing in Bath

For the 6 months to 18 November 2017, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Bath region with a requirement for Marketing.

1 56 (84.85%) Finance
2 52 (78.79%) Manufacturing
2 52 (78.79%) Electronics
2 52 (78.79%) Telecoms
2 52 (78.79%) Programme Management
2 52 (78.79%) SAP
2 52 (78.79%) Business Intelligence
2 52 (78.79%) Digital Marketing
3 27 (40.91%) SQL Server Reporting Services
3 27 (40.91%) SQL Server 2008
3 27 (40.91%) Microsoft
3 27 (40.91%) SQL Server
4 26 (39.39%) SQL
5 22 (33.33%) Agile Software Development
6 20 (30.30%) T-SQL
6 20 (30.30%) Data Modelling
6 20 (30.30%) SQL Server Integration Services
7 18 (27.27%) SQL Server Analysis Services
7 18 (27.27%) Data Architecture
7 18 (27.27%) Creative Problem-Solving
8 14 (21.21%) RDBMS
8 14 (21.21%) Star Schema
8 14 (21.21%) Scrum
8 14 (21.21%) Kimball Methodology
8 14 (21.21%) Relational Database
8 14 (21.21%) Strategic Thinking
9 11 (16.67%) ITIL
10 9 (13.64%) CRM
10 9 (13.64%) Degree
11 8 (12.12%) QlikView

Marketing
Co-occurring IT Skills in Bath by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 6 (9.09%) SharePoint
2 5 (7.58%) CMS
3 1 (1.52%) Drupal
3 1 (1.52%) IIS
3 1 (1.52%) WordPress
Applications
1 1 (1.52%) Microsoft Excel
1 1 (1.52%) Microsoft Office
Business Applications
1 5 (7.58%) Dynamics CRM
2 4 (6.06%) Dynamics AX
2 4 (6.06%) Unit4 Business World
Cloud Services
1 5 (7.58%) Office 365
2 3 (4.55%) SaaS
3 1 (1.52%) Amazon AWS
3 1 (1.52%) Cloud Computing
3 1 (1.52%) Microsoft Azure
Database & Business Intelligence
1 27 (40.91%) SQL Server
1 27 (40.91%) SQL Server 2008
1 27 (40.91%) SQL Server Reporting Services
2 20 (30.30%) SQL Server Integration Services
3 18 (27.27%) SQL Server Analysis Services
4 14 (21.21%) RDBMS
4 14 (21.21%) Relational Database
4 14 (21.21%) Star Schema
5 8 (12.12%) Business Intelligence Development Studio
5 8 (12.12%) QlikView
6 6 (9.09%) SQL Server 2012
6 6 (9.09%) SQL Server 2014
7 3 (4.55%) CouchDB
8 2 (3.03%) SSDT
9 1 (1.52%) MySQL
Development Applications
1 6 (9.09%) Visual Studio
2 4 (6.06%) Git (software)
2 4 (6.06%) Mercurial
2 4 (6.06%) Subversion
3 1 (1.52%) Team Foundation Server
General
1 56 (84.85%) Finance
2 52 (78.79%) Electronics
2 52 (78.79%) Manufacturing
2 52 (78.79%) Telecoms
3 6 (9.09%) Banking
3 6 (9.09%) Retail
4 1 (1.52%) Publishing
Job Titles
1 21 (31.82%) Developer
2 15 (22.73%) Business Intelligence Developer
3 13 (19.70%) Business Intelligence Lead
4 9 (13.64%) SQL BI Developer
4 9 (13.64%) SQL Developer
5 7 (10.61%) SSRS Developer
5 7 (10.61%) Team Leader
6 6 (9.09%) Database Developer
6 6 (9.09%) Lead Developer
6 6 (9.09%) SQL Database Developer
7 5 (7.58%) Change and Release Manager
7 5 (7.58%) Change Manager
7 5 (7.58%) Consultant
7 5 (7.58%) DBA
7 5 (7.58%) Release Manager
7 5 (7.58%) SharePoint Consultant
7 5 (7.58%) SharePoint Support
7 5 (7.58%) SQL DBA
7 5 (7.58%) SQL Server DBA
7 5 (7.58%) Support Consultant
Libraries, Frameworks & Software Standards
1 5 (7.58%) CSS
1 5 (7.58%) HTML
2 4 (6.06%) Ajax
2 4 (6.06%) COM
2 4 (6.06%) CSS3
2 4 (6.06%) HTML5
2 4 (6.06%) JSON
2 4 (6.06%) OOCSS
2 4 (6.06%) REST
2 4 (6.06%) Sass
3 1 (1.52%) Laravel
3 1 (1.52%) Web Services
Miscellaneous
1 7 (10.61%) Digital Media
2 6 (9.09%) FMCG
2 6 (9.09%) IPTV
2 6 (9.09%) NHS
3 4 (6.06%) Computer Science
4 2 (3.03%) Data Structures
4 2 (3.03%) Social Media
5 1 (1.52%) Analytical Skills
5 1 (1.52%) CMDB
5 1 (1.52%) Public Cloud
Operating Systems
1 4 (6.06%) Linux
Processes & Methodologies
1 52 (78.79%) Business Intelligence
1 52 (78.79%) Digital Marketing
1 52 (78.79%) Programme Management
2 22 (33.33%) Agile Software Development
3 20 (30.30%) Data Modelling
4 18 (27.27%) Creative Problem-Solving
4 18 (27.27%) Data Architecture
5 14 (21.21%) Kimball Methodology
5 14 (21.21%) Scrum
5 14 (21.21%) Strategic Thinking
6 11 (16.67%) ITIL
7 9 (13.64%) CRM
8 7 (10.61%) SDLC
9 6 (9.09%) Data Analysis
10 5 (7.58%) Matrix Management
10 5 (7.58%) Matrix Organization
10 5 (7.58%) Performance Tuning
10 5 (7.58%) PRINCE2
10 5 (7.58%) Waterfall
10 5 (7.58%) Web Development
Programming Languages
1 26 (39.39%) SQL
2 20 (30.30%) T-SQL
3 8 (12.12%) JavaScript
4 5 (7.58%) PHP
5 4 (6.06%) Python
6 3 (4.55%) Bash Shell
6 3 (4.55%) PowerShell
Qualifications
1 9 (13.64%) Degree
2 4 (6.06%) Computer Science Degree
Quality Assurance & Compliance
1 1 (1.52%) Actionable Recommendations
1 1 (1.52%) QA
Vendors
1 52 (78.79%) SAP
2 27 (40.91%) Microsoft
3 4 (6.06%) Salesforce.com
4 1 (1.52%) Google