Period
to 21 April 2018

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in Bath. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 21 April 2018 with a comparison to the same period over the previous 2 years.

Marketing
Somerset > Bath
6 months to
21 Apr 2018
Same period 2017 Same period 2016
Rank 35 59 31
Rank change year-on-year +24 -28 +19
Permanent jobs citing Marketing 43 16 45
As % of all permanent IT jobs advertised in Bath 6.76% 2.41% 8.33%
As % of the General category 22.40% 13.01% 24.32%
Number of salaries quoted 39 12 42
Bath median annual salary £40,000 £53,750 £41,250
Median salary % change year-on-year -25.58% +30.30% -8.33%
10th Percentile £27,062 £25,750 £25,325
90th Percentile £53,350 £63,250 £63,750
Somerset median annual salary £40,000 £50,000 £40,000
% change year-on-year -20.00% +25.00% -11.11%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Bath with a requirement for common skills.

All General Skills
Bath
Permanent vacancies with a requirement for common skills 192 123 185
As % of all permanent IT jobs advertised in Bath 30.19% 18.55% 34.26%
Number of salaries quoted 176 101 167
Bath median annual salary £42,500 £45,000 £39,500
Median salary % change year-on-year -5.56% +13.92% +6.76%
10th Percentile £27,197 £29,000 £25,300
90th Percentile £63,750 £63,750 £57,500
Somerset median annual salary £42,500 £45,000 £38,500
% change year-on-year -5.56% +16.88% +6.94%

Marketing
Job Vacancy Trend in Bath

Job postings citing Marketing as a percentage of all IT jobs advertised in Bath.

Job vacancy trend for Marketing in Bath

Marketing
Salary Trend in Bath

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing in Bath.

Salary trend for Marketing in Bath

Marketing
Salary Histogram in Bath

The salary distribution of IT jobs citing Marketing in Bath over the 6 months to 21 April 2018.

Salary histogram for Marketing in Bath

For the 6 months to 21 April 2018, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Bath region with a requirement for Marketing.

1 31 (72.09%) SQL
2 20 (46.51%) SQL Server
3 19 (44.19%) Finance
4 17 (39.53%) Electronics
4 17 (39.53%) Telecoms
4 17 (39.53%) Manufacturing
4 17 (39.53%) SAP
4 17 (39.53%) CRM
4 17 (39.53%) Business Intelligence
4 17 (39.53%) Programme Management
4 17 (39.53%) Digital Marketing
5 15 (34.88%) Microsoft
6 13 (30.23%) T-SQL
7 12 (27.91%) ETL
7 12 (27.91%) SQL Server Integration Services
7 12 (27.91%) Agile Software Development
8 10 (23.26%) Web Development
8 10 (23.26%) Team Foundation Server
8 10 (23.26%) Web Services
9 9 (20.93%) HTML
9 9 (20.93%) .NET
9 9 (20.93%) Automotive
9 9 (20.93%) NHS
10 8 (18.60%) C#
10 8 (18.60%) Visual Studio
11 7 (16.28%) SQL Server Reporting Services
11 7 (16.28%) Relational Database
12 6 (13.95%) Dynamics CRM
12 6 (13.95%) Data Modelling
13 5 (11.63%) ASP.NET

Marketing
Co-occurring IT Skills in Bath by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 5 (11.63%) BizTalk Server
2 1 (2.33%) SAS
Applications
1 2 (4.65%) Microsoft Office
2 1 (2.33%) Adobe Creative Suite
2 1 (2.33%) Adobe Illustrator
2 1 (2.33%) Photoshop
Business Applications
1 6 (13.95%) Dynamics CRM
2 1 (2.33%) Unit4 Business World
Cloud Services
1 2 (4.65%) SaaS
Communications & Networking
1 1 (2.33%) DHCP
1 1 (2.33%) DNS
Database & Business Intelligence
1 20 (46.51%) SQL Server
2 12 (27.91%) SQL Server Integration Services
3 7 (16.28%) Relational Database
3 7 (16.28%) SQL Server Reporting Services
4 5 (11.63%) QlikView
4 5 (11.63%) SQL Server 2014
4 5 (11.63%) SSDT
5 4 (9.30%) Business Intelligence Development Studio
5 4 (9.30%) RDBMS
5 4 (9.30%) SQL Server 2016
6 3 (6.98%) SQL Server 2008
7 2 (4.65%) Data Warehouse
7 2 (4.65%) Power BI
7 2 (4.65%) SQL Server 2012
7 2 (4.65%) SQL Server Analysis Services
8 1 (2.33%) Data Mining
8 1 (2.33%) MS Access
8 1 (2.33%) Star Schema
Development Applications
1 10 (23.26%) Team Foundation Server
2 8 (18.60%) Visual Studio
General
1 19 (44.19%) Finance
2 17 (39.53%) Electronics
2 17 (39.53%) Manufacturing
2 17 (39.53%) Telecoms
3 9 (20.93%) Automotive
4 1 (2.33%) Games
4 1 (2.33%) Retail
Job Titles
1 27 (62.79%) Developer
2 8 (18.60%) SQL Developer
3 6 (13.95%) Database Developer
4 5 (11.63%) .NET Developer
4 5 (11.63%) .NET Software Developer
4 5 (11.63%) Agile .NET Developer
4 5 (11.63%) Agile C# Developer
4 5 (11.63%) Agile Developer
4 5 (11.63%) ASP.NET Developer
4 5 (11.63%) ASP.NET MVC Developer
4 5 (11.63%) Business Intelligence Developer
4 5 (11.63%) C# .NET Developer
4 5 (11.63%) C# ASP.NET Developer
4 5 (11.63%) C# Developer
4 5 (11.63%) C# Software Developer
4 5 (11.63%) Software Developer
4 5 (11.63%) SQL BI Developer
4 5 (11.63%) SQL Database Developer
5 3 (6.98%) IT Manager
5 3 (6.98%) Project Manager
Libraries, Frameworks & Software Standards
1 10 (23.26%) Web Services
2 9 (20.93%) .NET
2 9 (20.93%) HTML
3 5 (11.63%) ASP.NET
3 5 (11.63%) ASP.NET MVC
3 5 (11.63%) WCF
4 1 (2.33%) CSS
4 1 (2.33%) jQuery
4 1 (2.33%) Unity (Game Engine)
4 1 (2.33%) Visualforce
Miscellaneous
1 9 (20.93%) NHS
2 5 (11.63%) Greenfield Project
3 2 (4.65%) Data Structures
4 1 (2.33%) Analytical Skills
4 1 (2.33%) Computer Science
4 1 (2.33%) e-Learning
4 1 (2.33%) Enterprise Software
4 1 (2.33%) Graphic Design
4 1 (2.33%) Social Media
Processes & Methodologies
1 17 (39.53%) Business Intelligence
1 17 (39.53%) CRM
1 17 (39.53%) Digital Marketing
1 17 (39.53%) Programme Management
2 12 (27.91%) Agile Software Development
2 12 (27.91%) ETL
3 10 (23.26%) Web Development
4 6 (13.95%) Data Modelling
5 5 (11.63%) Data Analysis
5 5 (11.63%) Data Management
5 5 (11.63%) MVC
5 5 (11.63%) Scrum
6 4 (9.30%) PRINCE2
6 4 (9.30%) Problem-Solving
7 3 (6.98%) ETL Development
7 3 (6.98%) Mentoring
7 3 (6.98%) Project Management
7 3 (6.98%) Waterfall
8 2 (4.65%) Data Migration
8 2 (4.65%) Migration
Programming Languages
1 31 (72.09%) SQL
2 13 (30.23%) T-SQL
3 8 (18.60%) C#
4 4 (9.30%) R
5 3 (6.98%) Python
5 3 (6.98%) VB
6 1 (2.33%) Apex Code
6 1 (2.33%) JavaScript
Qualifications
1 4 (9.30%) Degree
2 1 (2.33%) Computer Science Degree
Quality Assurance & Compliance
1 1 (2.33%) PMO
1 1 (2.33%) QA
System Software
1 1 (2.33%) Active Directory
Vendors
1 17 (39.53%) SAP
2 15 (34.88%) Microsoft
3 3 (6.98%) Tableau
4 1 (2.33%) Adobe
4 1 (2.33%) Facebook
4 1 (2.33%) Salesforce.com