Period
to 17 October 2019

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in Bedfordshire. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 17 October 2019 with a comparison to the same period over the previous 2 years.

Marketing
East of England > Bedfordshire
6 months to
17 Oct 2019
Same period 2018 Same period 2017
Rank 39 41 28
Rank change year-on-year +2 -13 +33
Permanent jobs citing Marketing 56 52 77
As % of all permanent IT jobs advertised in Bedfordshire 5.92% 5.13% 6.78%
As % of the General category 20.36% 16.25% 16.74%
Number of salaries quoted 42 43 43
Bedfordshire median annual salary £65,250 £60,000 £41,500
Median salary % change year-on-year +8.75% +44.58% -7.78%
10th Percentile £36,250 £31,400 £27,900
90th Percentile £77,500 £82,400 £60,750
East of England median annual salary £45,000 £40,000 £35,000
% change year-on-year +12.50% +14.29% -17.65%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Bedfordshire with a requirement for common skills.

All General Skills
Bedfordshire
Permanent vacancies with a requirement for common skills 275 320 460
As % of all permanent IT jobs advertised in Bedfordshire 29.07% 31.59% 40.49%
Number of salaries quoted 216 232 338
Bedfordshire median annual salary £55,000 £55,000 £47,500
Median salary % change year-on-year - +15.79% -5.00%
10th Percentile £28,750 £31,938 £27,500
90th Percentile £72,500 £80,000 £72,500
East of England median annual salary £47,500 £47,500 £45,000
% change year-on-year - +5.56% -5.26%

Marketing
Job Vacancy Trend in Bedfordshire

Job postings citing Marketing as a percentage of all IT jobs advertised in Bedfordshire.

Job vacancy trend for Marketing in Bedfordshire

Marketing
Salary Trend in Bedfordshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing in Bedfordshire.

Salary trend for Marketing in Bedfordshire

Marketing
Salary Histogram in Bedfordshire

The salary distribution of IT jobs citing Marketing in Bedfordshire over the 6 months to 17 October 2019.

Salary histogram for Marketing in Bedfordshire

Marketing
Job Locations in Bedfordshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the Bedfordshire region over the 6 months to 17 October 2019. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Luton -7 24 £68,000 +0.74% 1
Dunstable +9 17 £50,000 -
Bedford +7 10 £37,500 -8.54%
Marketing
East of England

For the 6 months to 17 October 2019, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Bedfordshire region with a requirement for Marketing.

1 29 (51.79%) Agile Software Development
2 21 (37.50%) SQL
3 20 (35.71%) Salesforce.com
4 18 (32.14%) Waterfall
5 17 (30.36%) CRM
6 13 (23.21%) IBM
6 13 (23.21%) Tableau
7 12 (21.43%) Analytical Skills
8 11 (19.64%) Customer Requirements
8 11 (19.64%) Data Migration
8 11 (19.64%) Oracle Reports
8 11 (19.64%) SAP
8 11 (19.64%) .NET
8 11 (19.64%) Oracle
8 11 (19.64%) Migration
9 9 (16.07%) Degree
9 9 (16.07%) Digital Marketing
9 9 (16.07%) Finance
10 8 (14.29%) HTML
10 8 (14.29%) Data Warehouse
10 8 (14.29%) Big Data
10 8 (14.29%) Social Media
10 8 (14.29%) User Experience
10 8 (14.29%) Storytelling
11 7 (12.50%) Value Proposition
11 7 (12.50%) Thought Leadership
11 7 (12.50%) Content Strategy
11 7 (12.50%) Content Marketing
11 7 (12.50%) Content Writing
11 7 (12.50%) GDPR

Marketing
Co-occurring IT Skills in Bedfordshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 7 (12.50%) CMS
2 2 (3.57%) Elasticsearch
Applications
1 5 (8.93%) Adobe Premiere
2 3 (5.36%) Photoshop
3 2 (3.57%) Microsoft Excel
4 1 (1.79%) Microsoft Project
Business Applications
1 4 (7.14%) Adobe Campaign
2 1 (1.79%) Dynamics CRM
Cloud Services
1 6 (10.71%) AWS
1 6 (10.71%) Serverless
2 5 (8.93%) Cloud Computing
3 4 (7.14%) Azure
4 2 (3.57%) Azure Data Factory
4 2 (3.57%) Power Platform
4 2 (3.57%) Salesforce Sales Cloud
5 1 (1.79%) Force.com
Database & Business Intelligence
1 11 (19.64%) Oracle Reports
2 8 (14.29%) Big Data
2 8 (14.29%) Data Warehouse
3 4 (7.14%) Data Lake
4 2 (3.57%) Azure SQL Data Warehouse
4 2 (3.57%) MongoDB
4 2 (3.57%) NoSQL
4 2 (3.57%) Power BI
4 2 (3.57%) Spotfire
4 2 (3.57%) SQL Server
4 2 (3.57%) SQL Server 2016
5 1 (1.79%) Hadoop
Development Applications
1 3 (5.36%) Dreamweaver
1 3 (5.36%) JIRA
General
1 9 (16.07%) Finance
2 7 (12.50%) Advertising
2 7 (12.50%) Retail
3 1 (1.79%) Legal
Job Titles
1 15 (26.79%) Analyst
2 13 (23.21%) Business Analyst
3 12 (21.43%) Marketing Analyst
4 10 (17.86%) CRM Analyst
4 10 (17.86%) CRM Business Analyst
4 10 (17.86%) Marketing Business Analyst
5 8 (14.29%) Developer
6 7 (12.50%) Communications Manager
6 7 (12.50%) Content Manager
6 7 (12.50%) Digital Communications Manager
6 7 (12.50%) Digital Content Manager
7 6 (10.71%) Senior Manager
8 5 (8.93%) Big Data Manager
8 5 (8.93%) Delivery Manager
8 5 (8.93%) Front End Developer (Client-Side Developer)
8 5 (8.93%) Project Manager
8 5 (8.93%) Senior Project Manager
9 3 (5.36%) Email Developer
9 3 (5.36%) UI Developer
9 3 (5.36%) UI/UX Developer
Libraries, Frameworks & Software Standards
1 11 (19.64%) .NET
2 8 (14.29%) HTML
3 5 (8.93%) ASP.NET
3 5 (8.93%) CSS
3 5 (8.93%) HTML5
4 2 (3.57%) AngularJS
4 2 (3.57%) CSS3
4 2 (3.57%) React
Miscellaneous
1 12 (21.43%) Analytical Skills
2 8 (14.29%) Social Media
2 8 (14.29%) User Experience
3 5 (8.93%) Mobile App
4 3 (5.36%) Self-Motivation
5 2 (3.57%) Greenfield Project
6 1 (1.79%) Virtual Team
Processes & Methodologies
1 29 (51.79%) Agile Software Development
2 18 (32.14%) Waterfall
3 17 (30.36%) CRM
4 11 (19.64%) Customer Requirements
4 11 (19.64%) Data Migration
4 11 (19.64%) Migration
5 9 (16.07%) Digital Marketing
6 8 (14.29%) Storytelling
7 7 (12.50%) Content Management
7 7 (12.50%) Content Marketing
7 7 (12.50%) Content Strategy
7 7 (12.50%) Content Writing
7 7 (12.50%) Kanban
7 7 (12.50%) Process Improvement
7 7 (12.50%) Product Marketing
7 7 (12.50%) SEO
7 7 (12.50%) Stakeholder Management
7 7 (12.50%) Thought Leadership
7 7 (12.50%) Value Proposition
7 7 (12.50%) Web Design
Programming Languages
1 21 (37.50%) SQL
2 4 (7.14%) T-SQL
3 3 (5.36%) Java
4 2 (3.57%) JavaScript
Qualifications
1 9 (16.07%) Degree
Quality Assurance & Compliance
1 7 (12.50%) GDPR
2 5 (8.93%) SLA
3 4 (7.14%) Data Quality
4 2 (3.57%) QA
5 1 (1.79%) GMP
Vendors
1 20 (35.71%) Salesforce.com
2 13 (23.21%) IBM
2 13 (23.21%) Tableau
3 11 (19.64%) Oracle
3 11 (19.64%) SAP
4 7 (12.50%) Adobe
5 2 (3.57%) Salesforce Marketing Cloud
5 2 (3.57%) Talend
6 1 (1.79%) Microsoft
6 1 (1.79%) Twitter