Period
to 16 May 2021

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in the East of England. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 16 May 2021 with a comparison to the same period over the previous 2 years.

Marketing
England > East of England
6 months to
16 May 2021
Same period 2020 Same period 2019
Rank 34 58 84
Rank change year-on-year +24 +26 -27
Permanent jobs citing Marketing 219 199 263
As % of all permanent jobs advertised in the East of England 5.64% 4.41% 3.26%
As % of the General category 9.96% 7.70% 6.07%
Number of salaries quoted 97 139 213
10th Percentile £25,450 £32,500 £30,000
25th Percentile £32,500 £40,000 £33,750
Median annual salary (50th Percentile) £43,000 £50,000 £50,000
Median % change year-on-year -14.00% - +17.65%
75th Percentile £65,000 £61,875 £68,000
90th Percentile £77,500 £68,650 £73,750
England median annual salary £55,000 £52,000 £50,000
% change year-on-year +5.77% +4.00% +11.11%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the East of England with a requirement for common skills.

All General Skills
East of England
Permanent vacancies with a requirement for common skills 2,198 2,583 4,336
As % of all permanent IT jobs advertised in the East of England 56.63% 57.26% 53.76%
Number of salaries quoted 1,208 1,812 3,138
10th Percentile £27,500 £27,500 £25,383
25th Percentile £35,428 £35,000 £32,500
Median annual salary (50th Percentile) £50,000 £47,500 £45,000
Median % change year-on-year +5.26% +5.56% -5.26%
75th Percentile £63,750 £62,500 £60,000
90th Percentile £77,500 £77,500 £72,500
England median annual salary £57,500 £55,000 £52,500
% change year-on-year +4.55% +4.76% +5.00%

Marketing
Job Vacancy Trend in the East of England

Job postings citing Marketing as a proportion of all IT jobs advertised in the East of England.

Job vacancy trend for Marketing in the East of England

Marketing
Salary Trend in the East of England

3-month moving average salary quoted in jobs citing Marketing in the East of England.

Salary trend for Marketing in the East of England

Marketing
Salary Histogram in the East of England

Salary distribution for jobs citing Marketing in the East of England over the 6 months to 16 May 2021.

Salary histogram for Marketing in the East of England

Marketing
Job Locations in the East of England

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the East of England region over the 6 months to 16 May 2021. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Hertfordshire +48 105 £40,000 -23.81% 26
Cambridgeshire +23 59 £47,500 +11.76% 27
Essex +1 41 £36,250 +20.83% 9
Bedfordshire -19 7 £55,000 -6.38%
Suffolk +17 5 £43,000 -14.00% 8
Norfolk +1 2 - - 6
Marketing
England

For the 6 months to 16 May 2021, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the East of England region with a requirement for Marketing.

1 58 (26.48%) Analytics
2 51 (23.29%) B2B
2 51 (23.29%) Advertising
3 50 (22.83%) E-Commerce
4 49 (22.37%) Degree
5 48 (21.92%) Agile Software Development
5 48 (21.92%) Recruitment Marketing
6 46 (21.00%) Business Development
7 43 (19.63%) Digital Marketing
8 41 (18.72%) Social Skills
9 36 (16.44%) SQL
9 36 (16.44%) CRM
10 35 (15.98%) Problem-Solving
11 33 (15.07%) Analytical Skills
12 32 (14.61%) Computer Science
13 31 (14.16%) Life Science
14 30 (13.70%) Finance
14 30 (13.70%) JavaScript
15 28 (12.79%) CSS
16 27 (12.33%) Mathematics
16 27 (12.33%) Google
16 27 (12.33%) Visualisation
17 26 (11.87%) HTML
17 26 (11.87%) Project Management
18 24 (10.96%) Business Intelligence
19 23 (10.50%) Retail
19 23 (10.50%) Law
20 22 (10.05%) Management Information System
21 21 (9.59%) User Experience
22 20 (9.13%) Google Analytics

Marketing
Co-occurring IT Skills in the East of England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 12 (5.48%) CMS
2 8 (3.65%) WordPress
3 6 (2.74%) SharePoint
4 3 (1.37%) Adobe Experience Manager
5 2 (0.91%) EPiServer
5 2 (0.91%) Kentico
5 2 (0.91%) Sitecore CMS
6 1 (0.46%) Confluence
6 1 (0.46%) Drupal
6 1 (0.46%) Elasticsearch
6 1 (0.46%) Jupyter
Applications
1 3 (1.37%) Microsoft Excel
2 2 (0.91%) Microsoft Office
2 2 (0.91%) Microsoft PowerPoint
3 1 (0.46%) Adobe XD
3 1 (0.46%) Figma
3 1 (0.46%) MadCap Flare
3 1 (0.46%) Photoshop
3 1 (0.46%) Sketch
Business Applications
1 7 (3.20%) Shopify
2 6 (2.74%) Magento
3 2 (0.91%) Oracle Applications
4 1 (0.46%) Dynamics AX
4 1 (0.46%) NetSuite
Cloud Services
1 20 (9.13%) Google Analytics
2 18 (8.22%) AWS
3 13 (5.94%) Power Platform
4 7 (3.20%) AdWords
4 7 (3.20%) Oracle CX
4 7 (3.20%) Serverless
5 6 (2.74%) Azure
6 5 (2.28%) SaaS
7 4 (1.83%) GCP
8 3 (1.37%) Azure Logic Apps
8 3 (1.37%) Azure Service Bus
9 2 (0.91%) Adobe Creative Cloud
9 2 (0.91%) Amazon EC2
9 2 (0.91%) Amazon S3
9 2 (0.91%) AWS Lambda
9 2 (0.91%) Google Tag Manager
9 2 (0.91%) iPaaS
10 1 (0.46%) Google Workspace
10 1 (0.46%) Microsoft 365
10 1 (0.46%) Veeva
Communications & Networking
1 5 (2.28%) Internet
2 2 (0.91%) LAN
2 2 (0.91%) MQTT
Database & Business Intelligence
1 18 (8.22%) Tableau
2 10 (4.57%) SQL Server
3 9 (4.11%) Data Warehouse
3 9 (4.11%) MongoDB
3 9 (4.11%) Power BI
4 7 (3.20%) Big Data
4 7 (3.20%) BusinessObjects
4 7 (3.20%) Data Mining
4 7 (3.20%) Enterprise Data Warehouse
5 6 (2.74%) Relational Database
6 3 (1.37%) NoSQL
7 2 (0.91%) Amazon DynamoDB
7 2 (0.91%) Amazon RDS
7 2 (0.91%) Amazon Redshift
7 2 (0.91%) MySQL
7 2 (0.91%) PostgreSQL
7 2 (0.91%) RDBMS
7 2 (0.91%) Snowflake Schema
8 1 (0.46%) Spotfire
8 1 (0.46%) SQL Server Reporting Services
Development Applications
1 8 (3.65%) Oracle Forms
2 7 (3.20%) Git (software)
3 4 (1.83%) JIRA
4 1 (0.46%) Bitbucket
4 1 (0.46%) Grunt
4 1 (0.46%) gulp
4 1 (0.46%) Subversion
General
1 51 (23.29%) Advertising
2 41 (18.72%) Social Skills
3 33 (15.07%) Analytical Skills
4 30 (13.70%) Finance
5 23 (10.50%) Law
5 23 (10.50%) Retail
6 18 (8.22%) Pharmaceutical
7 17 (7.76%) Games
7 17 (7.76%) Manufacturing
8 16 (7.31%) Telecoms
9 9 (4.11%) Electronics
10 8 (3.65%) Presentation Skills
11 6 (2.74%) Public Sector
12 5 (2.28%) Organisational Skills
13 4 (1.83%) Brand Awareness
13 4 (1.83%) French Language
13 4 (1.83%) German Language
13 4 (1.83%) Legal
13 4 (1.83%) Spanish Language
14 2 (0.91%) Dutch Language
Job Titles
1 31 (14.16%) Developer
2 28 (12.79%) Account Manager
3 24 (10.96%) Sales Manager
4 23 (10.50%) Sales Account Manager
5 22 (10.05%) Sales Executive
6 18 (8.22%) Architect
7 15 (6.85%) Analyst
8 9 (4.11%) Data Architect
8 9 (4.11%) Junior
9 8 (3.65%) Author
9 8 (3.65%) Solutions Architect
9 8 (3.65%) Technical Author
9 8 (3.65%) Web Developer
10 7 (3.20%) Data Analytics Specialist
10 7 (3.20%) Enterprise Architect
10 7 (3.20%) Graduate
10 7 (3.20%) IT Analyst
10 7 (3.20%) Marketing Executive
10 7 (3.20%) PPC Specialist
10 7 (3.20%) Senior Developer
Libraries, Frameworks & Software Standards
1 28 (12.79%) CSS
2 26 (11.87%) HTML
3 18 (8.22%) React
4 11 (5.02%) Node.js
4 11 (5.02%) REST
5 10 (4.57%) .NET
6 9 (4.11%) AngularJS
7 8 (3.65%) CSS3
7 8 (3.65%) HTML5
7 8 (3.65%) RESTful
8 7 (3.20%) ASP.NET
9 6 (2.74%) .NET Framework
10 4 (1.83%) J2EE
10 4 (1.83%) SOAP
10 4 (1.83%) Web Services
11 3 (1.37%) .NET Core
11 3 (1.37%) JSON
11 3 (1.37%) Sass
11 3 (1.37%) XML
12 2 (0.91%) Vue.js
Miscellaneous
1 31 (14.16%) Life Science
2 22 (10.05%) Management Information System
3 21 (9.59%) User Experience
4 19 (8.68%) Social Media
5 11 (5.02%) Self-Motivation
6 8 (3.65%) Biotechnology
6 8 (3.65%) Blog
6 8 (3.65%) FMCG
7 7 (3.20%) Reference Data
8 5 (2.28%) Digital Media
8 5 (2.28%) NHS
8 5 (2.28%) Smartphone
8 5 (2.28%) Wiki
9 4 (1.83%) Client/Server
9 4 (1.83%) Enterprise Software
9 4 (1.83%) Virtual Team
10 3 (1.37%) Driving Licence
10 3 (1.37%) Greenfield Project
11 2 (0.91%) e-Learning
12 1 (0.46%) 3D Graphics
Operating Systems
1 3 (1.37%) Linux
2 2 (0.91%) Android
2 2 (0.91%) Apple iOS
3 1 (0.46%) Unix
Processes & Methodologies
1 58 (26.48%) Analytics
2 51 (23.29%) B2B
3 50 (22.83%) E-Commerce
4 48 (21.92%) Agile Software Development
4 48 (21.92%) Recruitment Marketing
5 46 (21.00%) Business Development
6 43 (19.63%) Digital Marketing
7 36 (16.44%) CRM
8 35 (15.98%) Problem-Solving
9 32 (14.61%) Computer Science
10 27 (12.33%) Mathematics
10 27 (12.33%) Visualisation
11 26 (11.87%) Project Management
12 24 (10.96%) Business Intelligence
13 19 (8.68%) ERP
14 18 (8.22%) Data Visualisation
15 17 (7.76%) Decision-Making
15 17 (7.76%) SEO
16 16 (7.31%) Time Management
17 15 (6.85%) Informatics
Programming Languages
1 36 (16.44%) SQL
2 30 (13.70%) JavaScript
3 18 (8.22%) Python
4 16 (7.31%) C#
5 14 (6.39%) PHP
6 12 (5.48%) C
7 11 (5.02%) C++
8 8 (3.65%) R
9 6 (2.74%) Java
9 6 (2.74%) Ruby
9 6 (2.74%) T-SQL
10 3 (1.37%) TypeScript
10 3 (1.37%) VBA
11 2 (0.91%) Bash Shell
11 2 (0.91%) ES6
12 1 (0.46%) JSX
12 1 (0.46%) Scala
12 1 (0.46%) VB.NET
Qualifications
1 49 (22.37%) Degree
2 13 (5.94%) PhD
3 10 (4.57%) Master's Degree
4 3 (1.37%) Computer Science Degree
5 2 (0.91%) CCIE
5 2 (0.91%) Cisco Certification
5 2 (0.91%) MBA
5 2 (0.91%) Microsoft Certification
6 1 (0.46%) HP ASE
6 1 (0.46%) HPE ATP
6 1 (0.46%) PMI Certification
6 1 (0.46%) PMP
Quality Assurance & Compliance
1 7 (3.20%) QA
2 2 (0.91%) GDPR
3 1 (0.46%) Data Quality
3 1 (0.46%) PCI DSS
System Software
1 2 (0.91%) Docker
Systems Management
1 4 (1.83%) FlexNet
2 2 (0.91%) Kubernetes
2 2 (0.91%) Terraform
Vendors
1 27 (12.33%) Google
2 19 (8.68%) Oracle
3 12 (5.48%) SAP
4 10 (4.57%) YouTube
5 8 (3.65%) Adobe
5 8 (3.65%) Facebook
5 8 (3.65%) Microsoft
6 7 (3.20%) Informatica
6 7 (3.20%) Kenshoo
6 7 (3.20%) Marin
7 6 (2.74%) Salesforce.com
8 5 (2.28%) Apple
9 4 (1.83%) ANSYS
9 4 (1.83%) Bloomberg
9 4 (1.83%) Twitter
10 3 (1.37%) MuleSoft
11 2 (0.91%) Instagram
11 2 (0.91%) Salesforce Marketing Cloud
11 2 (0.91%) SYSPRO
11 2 (0.91%) WooCommerce