Period
to 22 October 2018

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in Bournemouth. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 22 October 2018 with a comparison to the same period over the previous 2 years.

Marketing
Dorset > Bournemouth
6 months to
22 Oct 2018
Same period 2017 Same period 2016
Rank 48 39 41
Rank change year-on-year -9 +2 -1
Permanent jobs citing Marketing 33 22 36
As % of all permanent IT jobs advertised in Bournemouth 5.06% 5.70% 6.22%
As % of the General category 10.06% 17.19% 16.90%
Number of salaries quoted 33 23 35
Bournemouth median annual salary £42,500 £37,500 £30,500
Median salary % change year-on-year +13.33% +22.95% -12.86%
10th Percentile £32,500 £28,750 £27,200
90th Percentile £55,000 £48,250 £47,500
Dorset median annual salary £42,500 £32,500 £30,500
% change year-on-year +30.77% +6.56% -12.86%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Bournemouth with a requirement for common skills.

All General Skills
Bournemouth
Permanent vacancies with a requirement for common skills 328 128 213
As % of all permanent IT jobs advertised in Bournemouth 50.31% 33.16% 36.79%
Number of salaries quoted 237 109 175
Bournemouth median annual salary £42,500 £37,500 £40,000
Median salary % change year-on-year +13.33% -6.25% +6.67%
10th Percentile £25,500 £27,250 £26,250
90th Percentile £67,500 £61,250 £62,500
Dorset median annual salary £42,500 £37,500 £40,000
% change year-on-year +13.33% -6.25% +6.67%

Marketing
Job Vacancy Trend in Bournemouth

Job postings citing Marketing as a percentage of all IT jobs advertised in Bournemouth.

Job vacancy trend for Marketing in Bournemouth

Marketing
Salary Trend in Bournemouth

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing in Bournemouth.

Salary trend for Marketing in Bournemouth

Marketing
Salary Histogram in Bournemouth

The salary distribution of IT jobs citing Marketing in Bournemouth over the 6 months to 22 October 2018.

Salary histogram for Marketing in Bournemouth

For the 6 months to 22 October 2018, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Bournemouth region with a requirement for Marketing.

1 15 (45.45%) JavaScript
1 15 (45.45%) CSS
2 13 (39.39%) HTML
3 9 (27.27%) C#
3 9 (27.27%) .NET
3 9 (27.27%) MVC
3 9 (27.27%) CMS
3 9 (27.27%) Agile Software Development
3 9 (27.27%) Web Development
3 9 (27.27%) Digital Marketing
3 9 (27.27%) User Experience
4 8 (24.24%) Self-Motivation
4 8 (24.24%) Analytics
5 7 (21.21%) Twitter Bootstrap
5 7 (21.21%) Waterfall
5 7 (21.21%) Google
5 7 (21.21%) Scrum
5 7 (21.21%) Microsoft
6 6 (18.18%) SEO
6 6 (18.18%) PHP
6 6 (18.18%) Pay per click
6 6 (18.18%) .NET Framework
6 6 (18.18%) jQuery
6 6 (18.18%) Social Media
6 6 (18.18%) Sass
6 6 (18.18%) LESS
6 6 (18.18%) Campaign Management
7 5 (15.15%) AdWords
7 5 (15.15%) Facebook
7 5 (15.15%) Continuous Integration

Marketing
Co-occurring IT Skills in Bournemouth by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 9 (27.27%) CMS
2 3 (9.09%) EPiServer
2 3 (9.09%) Sitecore CMS
2 3 (9.09%) Sitefinity
2 3 (9.09%) Umbraco
3 2 (6.06%) SAS
4 1 (3.03%) Drupal
Applications
1 3 (9.09%) Microsoft Office
Business Applications
1 5 (15.15%) Magento
Cloud Services
1 5 (15.15%) AdWords
1 5 (15.15%) Google Analytics
2 4 (12.12%) Google Tag Manager
2 4 (12.12%) Microsoft Azure
3 2 (6.06%) Salesforce Sales Cloud
Database & Business Intelligence
1 3 (9.09%) SQL Server
2 2 (6.06%) Data Mining
Development Applications
1 5 (15.15%) Git (software)
2 4 (12.12%) Visual Studio
3 1 (3.03%) Grunt
3 1 (3.03%) gulp
General
1 5 (15.15%) Advertising
2 3 (9.09%) Finance
3 2 (6.06%) Retail
4 1 (3.03%) Local Government
4 1 (3.03%) Telecoms
Job Titles
1 17 (51.52%) Developer
2 7 (21.21%) .NET Developer
3 6 (18.18%) Senior Developer
4 5 (15.15%) Digital Marketing Manager
4 5 (15.15%) Full Stack Developer
4 5 (15.15%) Magento Developer
4 5 (15.15%) Marketing Manager
5 4 (12.12%) Analyst
5 4 (12.12%) Business Analyst
5 4 (12.12%) Cloud Developer
5 4 (12.12%) Cloud Specialist
5 4 (12.12%) Marketing Specialist
5 4 (12.12%) PPC Manager
5 4 (12.12%) Senior .NET Developer
5 4 (12.12%) Senior Data Warehouse Specialist
6 3 (9.09%) .NET Web Developer
6 3 (9.09%) C# Developer
6 3 (9.09%) C# Web Developer
6 3 (9.09%) CMS Developer
6 3 (9.09%) Web Developer
Libraries, Frameworks & Software Standards
1 15 (45.45%) CSS
2 13 (39.39%) HTML
3 9 (27.27%) .NET
4 7 (21.21%) Twitter Bootstrap
5 6 (18.18%) .NET Framework
5 6 (18.18%) jQuery
5 6 (18.18%) LESS
5 6 (18.18%) Sass
6 5 (15.15%) ASP.NET
6 5 (15.15%) Symfony
7 4 (12.12%) WCF
7 4 (12.12%) Web Services
8 3 (9.09%) ASP.NET MVC
9 2 (6.06%) Entity Framework
9 2 (6.06%) LINQ
10 1 (3.03%) AngularJS
10 1 (3.03%) CSS3
10 1 (3.03%) HTML5
10 1 (3.03%) Node.js
10 1 (3.03%) React
Miscellaneous
1 9 (27.27%) User Experience
2 8 (24.24%) Self-Motivation
3 6 (18.18%) Social Media
4 4 (12.12%) Analytical Skills
5 3 (9.09%) Greenfield Project
6 1 (3.03%) Virtual Team
Operating Systems
1 1 (3.03%) Linux
Processes & Methodologies
1 9 (27.27%) Agile Software Development
1 9 (27.27%) Digital Marketing
1 9 (27.27%) MVC
1 9 (27.27%) Web Development
2 8 (24.24%) Analytics
3 7 (21.21%) Scrum
3 7 (21.21%) Waterfall
4 6 (18.18%) Campaign Management
4 6 (18.18%) Pay per click
4 6 (18.18%) SEO
5 5 (15.15%) Continuous Integration
5 5 (15.15%) E-Commerce
6 4 (12.12%) Business Analysis
6 4 (12.12%) Business Intelligence
6 4 (12.12%) Data Modelling
7 3 (9.09%) Change Management
7 3 (9.09%) Content Management
7 3 (9.09%) CRM
7 3 (9.09%) Prototyping
8 2 (6.06%) Social Media Analytics
Programming Languages
1 15 (45.45%) JavaScript
2 9 (27.27%) C#
3 6 (18.18%) PHP
4 2 (6.06%) Python
4 2 (6.06%) R
Qualifications
1 2 (6.06%) Degree
Vendors
1 7 (21.21%) Google
1 7 (21.21%) Microsoft
2 5 (15.15%) Facebook
2 5 (15.15%) Salesforce.com
3 4 (12.12%) DevExpress
3 4 (12.12%) DoubleClick
3 4 (12.12%) Kenshoo
3 4 (12.12%) Marin
3 4 (12.12%) Twitter
4 3 (9.09%) Sitecore
5 1 (3.03%) BT