Period
to 18 November 2017

The following table provides summary statistics for permanent job vacancies advertised in Coventry with a requirement for SEO skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited SEO over the 6 months to 18 November 2017 with a comparison to the same period in the previous 2 years.

Search Engine Optimisation (SEO)
West Midlands > Coventry
6 months to
18 Nov 2017
Same period 2016 Same period 2015
Rank 102 111 94
Rank change year-on-year +9 -17 +2
Permanent jobs citing SEO 4 4 13
As % of all permanent IT jobs advertised in Coventry 0.30% 0.28% 0.90%
As % of the Processes & Methodologies category 0.34% 0.31% 1.04%
Number of salaries quoted 4 4 13
Coventry median annual salary £31,250 £24,500 £25,000
Median salary % change year-on-year +27.55% -2.00% -
10th Percentile £27,375 £22,000 £22,500
90th Percentile £34,625 £27,500 £36,750
West Midlands median annual salary £30,000 £28,000 £34,500
% change year-on-year +7.14% -18.84% +21.05%

SEO is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Coventry with a requirement for process or methodology skills.

All Process and Methodology Skills
Coventry
Permanent vacancies with a requirement for process or methodology skills 1180 1283 1253
As % of all permanent IT jobs advertised in Coventry 89.80% 89.53% 86.95%
Number of salaries quoted 945 1054 1016
Coventry median annual salary £41,500 £42,500 £42,500
Median salary % change year-on-year -2.35% - +1.43%
10th Percentile £25,500 £26,000 £26,250
90th Percentile £63,750 £62,125 £62,500
West Midlands median annual salary £40,000 £40,000 £40,000

SEO
Job Vacancy Trend in Coventry

Job postings citing SEO as a percentage of all IT jobs advertised in Coventry.

Job vacancy trend for SEO in Coventry

SEO
Salary Trend in Coventry

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO in Coventry.

Salary trend for SEO in Coventry

For the 6 months to 18 November 2017, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Coventry region with a requirement for SEO.

1 3 (75.00%) CSS
1 3 (75.00%) CMS
1 3 (75.00%) WordPress
1 3 (75.00%) User Experience
2 2 (50.00%) HTML5
2 2 (50.00%) Social Media
2 2 (50.00%) Google
2 2 (50.00%) Web Development
2 2 (50.00%) HTML
2 2 (50.00%) JavaScript
2 2 (50.00%) PHP
2 2 (50.00%) MySQL
2 2 (50.00%) Photoshop
2 2 (50.00%) E-Commerce
2 2 (50.00%) Analytics
2 2 (50.00%) Marketing
3 1 (25.00%) WebSphere
3 1 (25.00%) Twitter Bootstrap
3 1 (25.00%) Mobile App
3 1 (25.00%) OO PHP
3 1 (25.00%) Docker
3 1 (25.00%) MVC
3 1 (25.00%) Automotive
3 1 (25.00%) Dreamweaver
3 1 (25.00%) IBM
3 1 (25.00%) Adobe
3 1 (25.00%) Linux
3 1 (25.00%) OO
3 1 (25.00%) Apache
3 1 (25.00%) Blog

SEO
Co-occurring IT Skills in Coventry by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 3 (75.00%) CMS
1 3 (75.00%) WordPress
2 1 (25.00%) Apache
2 1 (25.00%) WebSphere
Applications
1 2 (50.00%) Photoshop
2 1 (25.00%) Adobe Creative Suite
Business Applications
1 1 (25.00%) Magento
Cloud Services
1 1 (25.00%) Amazon AWS
1 1 (25.00%) Google Analytics
1 1 (25.00%) SaaS
Communications & Networking
1 1 (25.00%) SSH
Database & Business Intelligence
1 2 (50.00%) MySQL
Development Applications
1 1 (25.00%) Dreamweaver
1 1 (25.00%) Git (software)
1 1 (25.00%) Mercurial
General
1 2 (50.00%) Marketing
2 1 (25.00%) Automotive
Job Titles
1 2 (50.00%) Developer
1 2 (50.00%) PHP Developer
2 1 (25.00%) Applications Developer
2 1 (25.00%) Designer
2 1 (25.00%) Digital Designer
2 1 (25.00%) Digital Executive
2 1 (25.00%) Digital Marketing Executive
2 1 (25.00%) Full Stack Developer
2 1 (25.00%) HTML CSS Developer
2 1 (25.00%) HTML Developer
2 1 (25.00%) JavaScript Developer
2 1 (25.00%) Marketing Executive
2 1 (25.00%) Mobile Applications Developer
2 1 (25.00%) Mobile Web Applications Developer
2 1 (25.00%) PHP CodeIgniter Developer
2 1 (25.00%) PHP Laravel Developer
2 1 (25.00%) PHP Web Applications Developer
2 1 (25.00%) PHP WordPress Developer
2 1 (25.00%) Web Applications Developer
2 1 (25.00%) WordPress Developer
Libraries, Frameworks & Software Standards
1 3 (75.00%) CSS
2 2 (50.00%) HTML
2 2 (50.00%) HTML5
3 1 (25.00%) AngularJS
3 1 (25.00%) CakePHP
3 1 (25.00%) CodeIgniter
3 1 (25.00%) CSS3
3 1 (25.00%) LAMP
3 1 (25.00%) Laravel
3 1 (25.00%) LESS
3 1 (25.00%) React
3 1 (25.00%) REST
3 1 (25.00%) Semantic HTML
3 1 (25.00%) Twitter Bootstrap
3 1 (25.00%) WebSockets
Miscellaneous
1 3 (75.00%) User Experience
2 2 (50.00%) Social Media
3 1 (25.00%) Blog
3 1 (25.00%) Mobile App
Operating Systems
1 1 (25.00%) Android
1 1 (25.00%) Linux
Processes & Methodologies
1 2 (50.00%) Analytics
1 2 (50.00%) E-Commerce
1 2 (50.00%) Web Development
2 1 (25.00%) Agile Software Development
2 1 (25.00%) Content Marketing
2 1 (25.00%) Creative Thinking
2 1 (25.00%) Customer Engagement
2 1 (25.00%) Data Protection
2 1 (25.00%) Digital Marketing
2 1 (25.00%) Front End Development
2 1 (25.00%) Lead Generation
2 1 (25.00%) Marketing Automation
2 1 (25.00%) Mobile Development
2 1 (25.00%) MVC
2 1 (25.00%) Online Marketing
2 1 (25.00%) OO PHP
2 1 (25.00%) Responsive Web Design
2 1 (25.00%) Web Design
2 1 (25.00%) Web Usability
2 1 (25.00%) Wireframes
Programming Languages
1 2 (50.00%) JavaScript
1 2 (50.00%) PHP
System Software
1 1 (25.00%) Docker
Vendors
1 2 (50.00%) Google
2 1 (25.00%) Adobe
2 1 (25.00%) Facebook
2 1 (25.00%) Hootsuite
2 1 (25.00%) IBM
2 1 (25.00%) Twitter