Period
to 17 November 2017

The following table provides summary statistics for permanent job vacancies advertised in Farnborough with a requirement for SEO skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited SEO over the 6 months to 17 November 2017 with a comparison to the same period in the previous 2 years.

Search Engine Optimisation (SEO)
Hampshire > Farnborough
6 months to
17 Nov 2017
Same period 2016 Same period 2015
Rank 76 85 79
Rank change year-on-year +9 -6 -
Permanent jobs citing SEO 8 2 5
As % of all permanent IT jobs advertised in Farnborough 1.16% 0.26% 0.75%
As % of the Processes & Methodologies category 1.37% 0.30% 0.94%
Number of salaries quoted 8 2 5
Farnborough median annual salary £23,500 £32,000 £45,000
Median salary % change year-on-year -26.56% -28.89% -
10th Percentile £21,000 £28,550 £27,500
90th Percentile £53,000 £34,650 £51,000
Hampshire median annual salary £30,000 £31,500 £25,000
% change year-on-year -4.76% +26.00% -33.33%

SEO is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Farnborough with a requirement for process or methodology skills.

All Process and Methodology Skills
Farnborough
Permanent vacancies with a requirement for process or methodology skills 586 667 531
As % of all permanent IT jobs advertised in Farnborough 85.17% 87.30% 80.09%
Number of salaries quoted 423 522 458
Farnborough median annual salary £45,000 £42,500 £42,500
Median salary % change year-on-year +5.88% - -
10th Percentile £26,250 £26,250 £25,000
90th Percentile £63,750 £63,625 £65,000
Hampshire median annual salary £42,500 £41,000 £42,500
% change year-on-year +3.66% -3.53% +1.19%

SEO
Job Vacancy Trend in Farnborough

Job postings citing SEO as a percentage of all IT jobs advertised in Farnborough.

Job vacancy trend for SEO in Farnborough

SEO
Salary Trend in Farnborough

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO in Farnborough.

Salary trend for SEO in Farnborough

SEO
Salary Histogram in Farnborough

The salary distribution of IT jobs citing SEO in Farnborough over the 6 months to 17 November 2017.

Salary histogram for SEO in Farnborough

For the 6 months to 17 November 2017, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Farnborough region with a requirement for SEO.

1 8 (100.00%) Marketing
2 5 (62.50%) Google Analytics
2 5 (62.50%) Digital Marketing
2 5 (62.50%) CMS
2 5 (62.50%) Content Management
2 5 (62.50%) Google
2 5 (62.50%) Analytics
3 3 (37.50%) CRM
3 3 (37.50%) Web Marketing
3 3 (37.50%) Social Media
4 2 (25.00%) Analytical Skills

SEO
Co-occurring IT Skills in Farnborough by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 5 (62.50%) CMS
Cloud Services
1 5 (62.50%) Google Analytics
General
1 8 (100.00%) Marketing
Job Titles
1 5 (62.50%) Digital Marketing Officer
1 5 (62.50%) Marketing Officer
2 3 (37.50%) Head of Digital
2 3 (37.50%) Web Content Officer
3 1 (12.50%) Head of Digital Transformation
Miscellaneous
1 3 (37.50%) Social Media
2 2 (25.00%) Analytical Skills
Processes & Methodologies
1 5 (62.50%) Analytics
1 5 (62.50%) Content Management
1 5 (62.50%) Digital Marketing
2 3 (37.50%) CRM
2 3 (37.50%) Web Marketing
Vendors
1 5 (62.50%) Google