Period
to 26 September 2018

The following table provides summary statistics for permanent job vacancies advertised in Kent with a requirement for Google Analytics skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Google Analytics over the 6 months to 26 September 2018 with a comparison to the same period in the previous 2 years.

Google Analytics (GA)
South East > Kent
6 months to
26 Sep 2018
Same period 2017 Same period 2016
Rank 85 109 121
Rank change year-on-year +24 +12 +14
Permanent jobs citing Google Analytics 10 2 3
As % of all permanent IT jobs advertised in Kent 0.95% 0.15% 0.16%
As % of the Cloud Services category 4.57% 1.30% 1.89%
Number of salaries quoted 10 2 2
Kent median annual salary £45,000 £24,500 £28,750
Median salary % change year-on-year +83.67% -14.78% -25.81%
10th Percentile £30,700 £22,150 £26,525
90th Percentile £67,500 £26,450 £30,775
South East median annual salary £40,000 £32,500 £35,000
% change year-on-year +23.08% -7.14% -6.67%

Google Analytics is in the Cloud Services category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Kent with a requirement for cloud computing skills.

All Cloud Skills
Kent
Permanent vacancies with a requirement for cloud computing skills 219 154 159
As % of all permanent IT jobs advertised in Kent 20.88% 11.69% 8.69%
Number of salaries quoted 190 121 135
Kent median annual salary £40,000 £35,000 £40,000
Median salary % change year-on-year +14.29% -12.50% -
10th Percentile £21,250 £21,250 £24,400
90th Percentile £66,375 £62,500 £62,500
South East median annual salary £50,000 £47,500 £47,500
% change year-on-year +5.26% - +5.56%

Google Analytics
Job Vacancy Trend in Kent

Job postings citing Google Analytics as a percentage of all IT jobs advertised in Kent.

Job vacancy trend for Google Analytics in Kent

Google Analytics
Salary Trend in Kent

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics in Kent.

Salary trend for Google Analytics in Kent

Google Analytics
Salary Histogram in Kent

The salary distribution of IT jobs citing Google Analytics in Kent over the 6 months to 26 September 2018.

Salary histogram for Google Analytics in Kent

Google Analytics
Job Locations in Kent

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Google Analytics within the Kent region over the 6 months to 26 September 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Tunbridge Wells - 5 £65,000 -
Maidstone - 2 £50,000 -
Canterbury - 1 £32,500 -
West Malling - 1 £26,500 -
Google Analytics
South East

For the 6 months to 26 September 2018, IT jobs citing Google Analytics also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Kent region with a requirement for Google Analytics.

1 10 (100.00%) Google
1 10 (100.00%) Analytics
2 7 (70.00%) Agile Software Development
3 5 (50.00%) HTML
3 5 (50.00%) CSS
3 5 (50.00%) CRM
3 5 (50.00%) HTML5
3 5 (50.00%) Apple iOS
4 4 (40.00%) Marketing
4 4 (40.00%) SEO
4 4 (40.00%) Publishing
5 3 (30.00%) CMS
5 3 (30.00%) Subversion
5 3 (30.00%) E-Commerce
5 3 (30.00%) XML
5 3 (30.00%) MySQL
5 3 (30.00%) JavaScript
5 3 (30.00%) PHP
5 3 (30.00%) Technical Architecture
5 3 (30.00%) QA
5 3 (30.00%) Symfony
5 3 (30.00%) Digital Marketing
5 3 (30.00%) jQuery
5 3 (30.00%) Android
5 3 (30.00%) CSS3
5 3 (30.00%) Continuous Improvement
5 3 (30.00%) Facebook
5 3 (30.00%) iOS Development
5 3 (30.00%) User Experience
5 3 (30.00%) Apple Swift

Google Analytics
Co-occurring IT Skills in Kent by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 3 (30.00%) CMS
2 1 (10.00%) WordPress
Business Applications
1 3 (30.00%) Payment Gateway
2 1 (10.00%) Eloqua
Cloud Services
1 3 (30.00%) AdWords
2 2 (20.00%) Amazon AWS
2 2 (20.00%) Microsoft Azure
2 2 (20.00%) NuGet
Database & Business Intelligence
1 3 (30.00%) MySQL
2 2 (20.00%) Cosmos DB
2 2 (20.00%) PostgreSQL
2 2 (20.00%) SQL Server
Development Applications
1 3 (30.00%) Subversion
2 2 (20.00%) Atlassian Bamboo
2 2 (20.00%) Bitbucket
2 2 (20.00%) Cucumber
2 2 (20.00%) Git (software)
2 2 (20.00%) JIRA
2 2 (20.00%) SpecFlow
2 2 (20.00%) Visual Studio
2 2 (20.00%) Visual Studio Code
General
1 4 (40.00%) Marketing
1 4 (40.00%) Publishing
2 2 (20.00%) Advertising
3 1 (10.00%) Finance
Job Titles
1 3 (30.00%) Head of Development
1 3 (30.00%) Head of E-Commerce
2 2 (20.00%) .NET Developer
2 2 (20.00%) C# .NET Developer
2 2 (20.00%) C# Developer
2 2 (20.00%) Developer
2 2 (20.00%) Digital Project Manager
2 2 (20.00%) Project Manager
2 2 (20.00%) Senior .NET Developer
2 2 (20.00%) Senior C# .NET Developer
2 2 (20.00%) Senior C# Developer
2 2 (20.00%) Senior Developer
3 1 (10.00%) Coordinator
3 1 (10.00%) Digital Executive
3 1 (10.00%) Digital Marketing Executive
3 1 (10.00%) Marketing Executive
3 1 (10.00%) PPC Executive
3 1 (10.00%) SEO Executive
3 1 (10.00%) Traffic Executive
Libraries, Frameworks & Software Standards
1 5 (50.00%) CSS
1 5 (50.00%) HTML
1 5 (50.00%) HTML5
2 3 (30.00%) CSS3
2 3 (30.00%) jQuery
2 3 (30.00%) Symfony
2 3 (30.00%) XML
3 2 (20.00%) .NET
3 2 (20.00%) .NET Core
3 2 (20.00%) AngularJS
3 2 (20.00%) Node.js
Miscellaneous
1 3 (30.00%) User Experience
2 2 (20.00%) Computer Science
2 2 (20.00%) Mobile App
3 1 (10.00%) Self-Motivation
Operating Systems
1 5 (50.00%) Apple iOS
2 3 (30.00%) Android
Processes & Methodologies
1 10 (100.00%) Analytics
2 7 (70.00%) Agile Software Development
3 5 (50.00%) CRM
4 4 (40.00%) SEO
5 3 (30.00%) API Integration
5 3 (30.00%) Continuous Improvement
5 3 (30.00%) Digital Marketing
5 3 (30.00%) E-Commerce
5 3 (30.00%) iOS Development
5 3 (30.00%) Personalization
5 3 (30.00%) Problem-Solving
5 3 (30.00%) Technical Architecture
6 2 (20.00%) BDD
6 2 (20.00%) Pay per click
6 2 (20.00%) Project Management
6 2 (20.00%) Scrum
6 2 (20.00%) Software Engineering
6 2 (20.00%) TDD
6 2 (20.00%) Time Management
7 1 (10.00%) Customer Insight
Programming Languages
1 3 (30.00%) Apple Swift
1 3 (30.00%) JavaScript
1 3 (30.00%) PHP
2 2 (20.00%) C#
2 2 (20.00%) SQL
2 2 (20.00%) T-SQL
2 2 (20.00%) TypeScript
Quality Assurance & Compliance
1 3 (30.00%) QA
Vendors
1 10 (100.00%) Google
2 3 (30.00%) Facebook
3 2 (20.00%) Apple
3 2 (20.00%) Salesforce.com
3 2 (20.00%) Splunk
4 1 (10.00%) HubSpot
4 1 (10.00%) Marketo
4 1 (10.00%) Pardot