Period
to 25 July 2017

The following table provides summary statistics for permanent job vacancies advertised in the South East with a requirement for Google Analytics skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Google Analytics over the 6 months to 25 July 2017 with a comparison to the same period in the previous 2 years.

Google Analytics (GA)
England > South East
6 months to
25 Jul 2017
Same period 2016 Same period 2015
Rank 449 477 482
Rank change year-on-year +28 +5 -48
Permanent jobs citing Google Analytics 93 141 174
As % of all permanent IT jobs advertised in the South East 0.31% 0.37% 0.41%
As % of the Cloud Services category 1.97% 3.08% 4.77%
Number of salaries quoted 70 123 127
South East median annual salary £30,000 £35,000 £32,500
Median salary % change year-on-year -14.29% +7.69% -7.14%
10th Percentile £22,500 £26,250 £21,150
90th Percentile £50,250 £44,150 £50,000
England median annual salary £40,000 £35,500 £35,000
% change year-on-year +12.68% +1.43% -

Google Analytics is in the cloud computing skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the South East with a requirement for cloud computing skills.

Cloud Computing Skills
South East
Permanent job vacancies with a requirement for cloud computing skills 4727 4571 3644
As % of all permanent IT job vacancies advertised in the South East 15.93% 12.04% 8.54%
Number of salaries quoted 4039 3922 2762
South East median annual salary £45,000 £47,500 £45,000
Median salary % change year-on-year -5.26% +5.56% -
10th Percentile £27,500 £27,500 £26,500
90th Percentile £71,250 £71,250 £70,000
England median annual salary £50,000 £50,000 £47,500
% change year-on-year - +5.26% -

Google Analytics
Job Vacancy Trend in the South East

Job postings citing Google Analytics as a percentage of all IT jobs advertised in the South East.

Job vacancy trend for Google Analytics in the South East

Google Analytics
Salary Trend in the South East

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics in the South East.

Salary trend for Google Analytics in the South East

Google Analytics
Salary Histogram in the South East

The salary distribution of IT jobs citing Google Analytics in the South East over the 6 months to 25 July 2017.

Salary histogram for Google Analytics in the South East

Google Analytics
Job Locations in the South East

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Google Analytics within the South East region over the 6 months to 25 July 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Thames Valley +34 27 £36,400 +4.00% 5
Hampshire +38 26 £30,000 +13.21%
Surrey +22 20 £27,250 -27.33% 2
Berkshire +66 14 £35,800 -10.50% 3
Buckinghamshire -14 9 £50,000 +53.85% 1
East Sussex +20 8 £70,000 +55.56%
West Sussex +8 6 £37,000 +12.12%
Kent +26 4 £25,000 -16.67% 1
Oxfordshire +5 4 £37,000 -12.94% 1
Middlesex +8 2 £55,000 +37.50%
Google Analytics
England

For the 6 months to 25 July 2017, IT jobs citing Google Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the South East region with a requirement for Google Analytics.

1 93 (100.00%) Analytics
2 82 (88.17%) Google
3 52 (55.91%) HTML
4 40 (43.01%) CSS
4 40 (43.01%) Marketing
5 36 (38.71%) JavaScript
6 31 (33.33%) Analytical Skills
7 30 (32.26%) E-Commerce
8 28 (30.11%) jQuery
9 26 (27.96%) SEO
10 20 (21.51%) Digital Marketing
10 20 (21.51%) HTML5
11 19 (20.43%) WordPress
11 19 (20.43%) CSS3
11 19 (20.43%) Agile Software Development
12 18 (19.35%) Photoshop
12 18 (19.35%) User Experience
13 14 (15.05%) Data Analytics
13 14 (15.05%) Web Analytics
14 13 (13.98%) Web Development
14 13 (13.98%) .NET
14 13 (13.98%) SQL
14 13 (13.98%) CMS
14 13 (13.98%) ClickTale
14 13 (13.98%) Social Media
15 12 (12.90%) Wireframes
15 12 (12.90%) Scrum
16 11 (11.83%) MVC
16 11 (11.83%) PHP
16 11 (11.83%) Degree

Google Analytics
Co-occurring IT Skills in the South East by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 19 (20.43%) WordPress
2 13 (13.98%) CMS
3 4 (4.30%) Apache
4 2 (2.15%) Apache Solr
4 2 (2.15%) Sitecore CMS
4 2 (2.15%) WebSphere
5 1 (1.08%) Confluence
5 1 (1.08%) Umbraco
Applications
1 18 (19.35%) Photoshop
2 6 (6.45%) Adobe Illustrator
2 6 (6.45%) Microsoft Excel
3 3 (3.23%) Adobe Creative Suite
3 3 (3.23%) InDesign
4 1 (1.08%) Microsoft Office
Business Applications
1 10 (10.75%) WebTrends
2 5 (5.38%) Magento
3 4 (4.30%) Payment Gateway
4 2 (2.15%) Dynamics CRM
4 2 (2.15%) Eloqua
4 2 (2.15%) FastStats
5 1 (1.08%) SAP SD
5 1 (1.08%) Toggl
Cloud Services
1 11 (11.83%) Adobe Analytics
2 9 (9.68%) Google Tag Manager
3 7 (7.53%) AdWords
4 4 (4.30%) GitHub
5 1 (1.08%) Kissmetrics
5 1 (1.08%) MailChimp
5 1 (1.08%) Trello
Communications & Networking
1 6 (6.45%) Firewall
1 6 (6.45%) Internet
2 2 (2.15%) PPP
3 1 (1.08%) SSH
3 1 (1.08%) SSL
Database & Business Intelligence
1 8 (8.60%) MySQL
2 7 (7.53%) SQL Server
3 4 (4.30%) Relational Database
4 2 (2.15%) Data Mining
4 2 (2.15%) Endeca
5 1 (1.08%) Sisense
Development Applications
1 11 (11.83%) Axure RP
2 6 (6.45%) JIRA
3 5 (5.38%) Git (software)
3 5 (5.38%) Visual Studio
4 4 (4.30%) Subversion
5 1 (1.08%) Dreamweaver
5 1 (1.08%) Jenkins
General
1 40 (43.01%) Marketing
2 8 (8.60%) Publishing
3 7 (7.53%) Finance
4 6 (6.45%) Advertising
5 5 (5.38%) Manufacturing
5 5 (5.38%) Pharmaceutical
6 3 (3.23%) Retail
6 3 (3.23%) Telecoms
7 2 (2.15%) Brand Awareness
7 2 (2.15%) Multimedia
8 1 (1.08%) Banking
Job Titles
1 18 (19.35%) Developer
2 11 (11.83%) Analyst
2 11 (11.83%) Designer
2 11 (11.83%) UX Designer
3 10 (10.75%) SEO Specialist
4 8 (8.60%) Junior
4 8 (8.60%) Web Developer
5 7 (7.53%) Front End Developer (Client-Side Developer)
5 7 (7.53%) Junior Developer
6 6 (6.45%) .NET Developer
6 6 (6.45%) IT Support
6 6 (6.45%) Junior Web Developer
6 6 (6.45%) Network Support
7 5 (5.38%) .NET Web Developer
7 5 (5.38%) ASP.NET Developer
7 5 (5.38%) Junior .NET Developer
7 5 (5.38%) Junior .NET Web Developer
7 5 (5.38%) Junior ASP.NET Developer
7 5 (5.38%) Senior Designer
7 5 (5.38%) UI Designer
Libraries, Frameworks & Software Standards
1 52 (55.91%) HTML
2 40 (43.01%) CSS
3 28 (30.11%) jQuery
4 20 (21.51%) HTML5
5 19 (20.43%) CSS3
6 13 (13.98%) .NET
7 9 (9.68%) Ajax
7 9 (9.68%) XML
8 8 (8.60%) ASP.NET
8 8 (8.60%) Twitter Bootstrap
9 5 (5.38%) .NET Framework
9 5 (5.38%) ASP.NET Web Forms
9 5 (5.38%) Razor View Engine
10 4 (4.30%) CakePHP
10 4 (4.30%) CodeIgniter
10 4 (4.30%) EDI
10 4 (4.30%) LAMP
10 4 (4.30%) SOAP
10 4 (4.30%) Symfony
10 4 (4.30%) Web Services
Miscellaneous
1 31 (33.33%) Analytical Skills
2 18 (19.35%) User Experience
3 13 (13.98%) Social Media
4 8 (8.60%) Life Science
5 6 (6.45%) Blog
6 4 (4.30%) Mobile App
7 3 (3.23%) Management Information System
8 2 (2.15%) Driving Licence
8 2 (2.15%) Graphic Design
8 2 (2.15%) Greenfield Project
8 2 (2.15%) RIA
8 2 (2.15%) Taxonomies
Operating Systems
1 7 (7.53%) Windows
2 6 (6.45%) Windows Server
3 4 (4.30%) Linux
Processes & Methodologies
1 93 (100.00%) Analytics
2 30 (32.26%) E-Commerce
3 26 (27.96%) SEO
4 20 (21.51%) Digital Marketing
5 19 (20.43%) Agile Software Development
6 14 (15.05%) Data Analytics
6 14 (15.05%) Web Analytics
7 13 (13.98%) Web Development
8 12 (12.90%) Scrum
8 12 (12.90%) Wireframes
9 11 (11.83%) Information Architecture
9 11 (11.83%) MVC
9 11 (11.83%) Prototyping
10 9 (9.68%) CRM
11 8 (8.60%) A/B Testing
11 8 (8.60%) Pay per click
12 7 (7.53%) Actionable Insight
12 7 (7.53%) B2B
13 6 (6.45%) Marketing Strategy
13 6 (6.45%) Online Marketing
Programming Languages
1 36 (38.71%) JavaScript
2 13 (13.98%) SQL
3 11 (11.83%) PHP
4 6 (6.45%) C
5 5 (5.38%) C#
5 5 (5.38%) T-SQL
5 5 (5.38%) VB.NET
6 4 (4.30%) Java
7 1 (1.08%) Bash Shell
Qualifications
1 11 (11.83%) Degree
2 6 (6.45%) CCNA
2 6 (6.45%) CCNP
2 6 (6.45%) Cisco Certification
3 4 (4.30%) Analytics IQ
Quality Assurance & Compliance
1 5 (5.38%) QA
2 1 (1.08%) Disclosure Scotland
System Software
1 1 (1.08%) Docker
Vendors
1 82 (88.17%) Google
2 13 (13.98%) ClickTale
3 7 (7.53%) Facebook
4 6 (6.45%) Microsoft
4 6 (6.45%) Omniture
5 5 (5.38%) Coremetrics
5 5 (5.38%) Twitter
6 4 (4.30%) Adobe
6 4 (4.30%) HubSpot
6 4 (4.30%) Optimizely
6 4 (4.30%) Zend
7 3 (3.23%) Marketo
7 3 (3.23%) Monetate
8 2 (2.15%) Oracle
8 2 (2.15%) Pardot
8 2 (2.15%) Siebel
8 2 (2.15%) Sitecore
8 2 (2.15%) Tableau
9 1 (1.08%) PayPal
9 1 (1.08%) SAP
Reading
Energize Recruitment Solutions Ltd
Salary: £55000 - £65000 per annum + Corporate Benefits
Posted: 4 days ago
Maidenhead, Berkshire
Salt
Salary: £40000.00 - £50000.00 per annum + 20% Bonus + Benefits
Posted: 4 days ago
Dorking
Recruitment Genius Ltd
Salary: £30000 - £35000 per annum
Posted: 7 days ago
Tunbridge Wells, Kent
Bonobo
Posted: 19 days ago
Oxford, Oxfordshire
BVRio Ltd
Salary: Unspecified Please state expected salary range in cover letter
Posted: 7 days ago
Reading
Energize Recruitment Solutions Ltd
Salary: £60000 - £65000 per annum
Posted: 25 days ago
Buckingham
Bluetown Online LTD
Salary: £45000 per annum
Posted: 18 days ago