Period
to 16 July 2018

The following table provides summary statistics for permanent job vacancies advertised in the North East with a requirement for Digital Marketing skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Digital Marketing over the 6 months to 16 July 2018 with a comparison to the same period in the previous 2 years.

Digital Marketing
England > North East
6 months to
16 Jul 2018
Same period 2017 Same period 2016
Rank 101 67 119
Rank change year-on-year -34 +52 +1
Permanent jobs citing Digital Marketing 21 41 1
As % of all permanent IT jobs advertised in the North East 1.23% 3.42% 0.065%
As % of the Processes & Methodologies category 1.35% 3.75% 0.075%
Number of salaries quoted 14 29 1
North East median annual salary £30,000 £30,000 £35,000
Median salary % change year-on-year - -14.29% -6.67%
10th Percentile £26,250 £24,650 £32,500
90th Percentile £69,875 £71,250 £37,500
England median annual salary £45,000 £45,000 £45,000

Digital Marketing is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the North East with a requirement for process or methodology skills.

All Process and Methodology Skills
North East
Permanent vacancies with a requirement for process or methodology skills 1,559 1,092 1,332
As % of all permanent IT jobs advertised in the North East 91.33% 91.08% 87.17%
Number of salaries quoted 1,287 965 1,163
North East median annual salary £40,000 £37,500 £37,900
Median salary % change year-on-year +6.67% -1.06% +1.07%
10th Percentile £22,500 £22,500 £23,500
90th Percentile £61,450 £55,000 £64,750
England median annual salary £50,000 £50,000 £50,000

Digital Marketing
Job Vacancy Trend in the North East

Job postings citing Digital Marketing as a percentage of all IT jobs advertised in the North East.

Job vacancy trend for Digital Marketing in the North East

Digital Marketing
Salary Trend in the North East

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing in the North East.

Salary trend for Digital Marketing in the North East

Digital Marketing
Salary Histogram in the North East

The salary distribution of IT jobs citing Digital Marketing in the North East over the 6 months to 16 July 2018.

Salary histogram for Digital Marketing in the North East

Digital Marketing
Job Locations in the North East

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Marketing within the North East region over the 6 months to 16 July 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Tyne and Wear -23 12 £30,000 +22.45% 7
Durham -11 9 £72,500 +56.76% 2
Digital Marketing
England

For the 6 months to 16 July 2018, IT jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the North East region with a requirement for Digital Marketing.

1 21 (100.00%) Marketing
2 9 (42.86%) Finance
3 8 (38.10%) Manufacturing
3 8 (38.10%) Agile Software Development
3 8 (38.10%) Programme Management
3 8 (38.10%) Electronics
3 8 (38.10%) Telecoms
3 8 (38.10%) SAP
3 8 (38.10%) Business Intelligence
3 8 (38.10%) Social Media
4 7 (33.33%) B2B
4 7 (33.33%) SEO
4 7 (33.33%) Pay per click
5 6 (28.57%) Google
5 6 (28.57%) Project Planning
5 6 (28.57%) Cloud Computing
5 6 (28.57%) Microsoft Azure
5 6 (28.57%) Amazon AWS
5 6 (28.57%) NoSQL
5 6 (28.57%) Linux
5 6 (28.57%) Configuration Management
5 6 (28.57%) Analytics
5 6 (28.57%) DevOps
5 6 (28.57%) Continuous Delivery
5 6 (28.57%) AdWords
5 6 (28.57%) Affiliate Marketing
5 6 (28.57%) Site Reliability Engineering
6 4 (19.05%) ASP.NET
6 4 (19.05%) CSS
6 4 (19.05%) .NET

Digital Marketing
Co-occurring IT Skills in the North East by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Cloud Services
1 6 (28.57%) AdWords
1 6 (28.57%) Amazon AWS
1 6 (28.57%) Cloud Computing
1 6 (28.57%) Microsoft Azure
Communications & Networking
1 1 (4.76%) Skype
Database & Business Intelligence
1 6 (28.57%) NoSQL
2 4 (19.05%) SQL Server
Development Applications
1 1 (4.76%) Git (software)
General
1 21 (100.00%) Marketing
2 9 (42.86%) Finance
3 8 (38.10%) Electronics
3 8 (38.10%) Manufacturing
3 8 (38.10%) Telecoms
Job Titles
1 6 (28.57%) AWS DevOps
1 6 (28.57%) AWS DevOps Engineer
1 6 (28.57%) AWS Engineer
1 6 (28.57%) Azure DevOps
1 6 (28.57%) Azure DevOps Engineer
1 6 (28.57%) Azure Engineer
1 6 (28.57%) Cloud Engineer
1 6 (28.57%) DevOps Engineer
1 6 (28.57%) Digital Marketing Manager
1 6 (28.57%) Linux DevOps Engineer
1 6 (28.57%) Linux Engineer
1 6 (28.57%) Linux/Unix DevOps
1 6 (28.57%) Marketing Manager
1 6 (28.57%) Site Reliability Engineer
2 4 (19.05%) .NET Developer
2 4 (19.05%) Developer
3 2 (9.52%) Head of IT
3 2 (9.52%) IT Director
3 2 (9.52%) IT Manager
3 2 (9.52%) Operations Director
Libraries, Frameworks & Software Standards
1 4 (19.05%) .NET
1 4 (19.05%) ASP.NET
1 4 (19.05%) CSS
1 4 (19.05%) HTML
2 1 (4.76%) AngularJS
2 1 (4.76%) ASP.NET MVC
2 1 (4.76%) Node.js
2 1 (4.76%) React
Miscellaneous
1 8 (38.10%) Social Media
2 3 (14.29%) NHS
3 2 (9.52%) Computer Science
3 2 (9.52%) Mobile App
Operating Systems
1 6 (28.57%) Linux
Processes & Methodologies
1 8 (38.10%) Agile Software Development
1 8 (38.10%) Business Intelligence
1 8 (38.10%) Programme Management
2 7 (33.33%) B2B
2 7 (33.33%) Pay per click
2 7 (33.33%) SEO
3 6 (28.57%) Affiliate Marketing
3 6 (28.57%) Analytics
3 6 (28.57%) Configuration Management
3 6 (28.57%) Continuous Delivery
3 6 (28.57%) DevOps
3 6 (28.57%) Project Planning
3 6 (28.57%) Site Reliability Engineering
4 2 (9.52%) Change Control
4 2 (9.52%) Continuous Improvement
4 2 (9.52%) IT Governance
4 2 (9.52%) Marketing Strategy
4 2 (9.52%) Organisational Learning
4 2 (9.52%) Performance Management
4 2 (9.52%) Project Management
Programming Languages
1 4 (19.05%) C#
2 1 (4.76%) JavaScript
2 1 (4.76%) SQL
Qualifications
1 3 (14.29%) Microsoft Certification
2 2 (9.52%) Computer Science Degree
2 2 (9.52%) Degree
Quality Assurance & Compliance
1 1 (4.76%) QA
Vendors
1 8 (38.10%) SAP
2 6 (28.57%) Google
3 3 (14.29%) Microsoft
4 1 (4.76%) TippingPoint