Period
to 19 November 2017

The following table provides summary statistics for permanent job vacancies advertised in the North East with a requirement for Digital Marketing skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Digital Marketing over the 6 months to 19 November 2017 with a comparison to the same period in the previous 2 years.

Digital Marketing
England > North East
6 months to
19 Nov 2017
Same period 2016 Same period 2015
Rank 45 109 116
Rank change year-on-year +64 +7 -24
Permanent jobs citing Digital Marketing 65 8 9
As % of all permanent IT jobs advertised in the North East 4.82% 0.53% 0.58%
As % of the Processes & Methodologies category 5.53% 0.63% 0.65%
Number of salaries quoted 47 0 8
North East median annual salary £47,500 - £35,500
10th Percentile £24,450 - £29,900
90th Percentile £71,250 - £42,500
England median annual salary £47,500 £42,500 £42,500
% change year-on-year +11.76% - -

Digital Marketing is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the North East with a requirement for process or methodology skills.

All Process and Methodology Skills
North East
Permanent vacancies with a requirement for process or methodology skills 1175 1269 1388
As % of all permanent IT jobs advertised in the North East 87.10% 84.43% 88.92%
Number of salaries quoted 1012 1073 1190
North East median annual salary £40,000 £40,000 £40,000
10th Percentile £23,750 £25,500 £25,000
90th Percentile £61,475 £60,000 £57,500
England median annual salary £50,000 £50,000 £47,500
% change year-on-year - +5.26% +5.56%

Digital Marketing
Job Vacancy Trend in the North East

Job postings citing Digital Marketing as a percentage of all IT jobs advertised in the North East.

Job vacancy trend for Digital Marketing in the North East

Digital Marketing
Salary Trend in the North East

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing in the North East.

Salary trend for Digital Marketing in the North East

Digital Marketing
Salary Histogram in the North East

The salary distribution of IT jobs citing Digital Marketing in the North East over the 6 months to 19 November 2017.

Salary histogram for Digital Marketing in the North East

Digital Marketing
Job Locations in the North East

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Marketing within the North East region over the 6 months to 19 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Durham - 59 £47,500 -
Tyne and Wear +13 6 £26,750 -
Digital Marketing
England

For the 6 months to 19 November 2017, IT jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the North East region with a requirement for Digital Marketing.

1 65 (100.00%) Marketing
2 60 (92.31%) Finance
3 59 (90.77%) Electronics
3 59 (90.77%) Telecoms
3 59 (90.77%) SAP
3 59 (90.77%) Business Intelligence
3 59 (90.77%) Manufacturing
3 59 (90.77%) Programme Management
4 46 (70.77%) Data Management
5 30 (46.15%) Degree
6 28 (43.08%) Computer Science
6 28 (43.08%) Computer Science Degree
7 27 (41.54%) Analytical Skills
7 27 (41.54%) HTML
7 27 (41.54%) JavaScript
8 26 (40.00%) .NET
8 26 (40.00%) Project Management
9 25 (38.46%) Oracle
9 25 (38.46%) SQL
9 25 (38.46%) .NET Framework
9 25 (38.46%) DataStax
9 25 (38.46%) Oracle Database
10 23 (35.38%) Data Architecture
11 21 (32.31%) PCI DSS
11 21 (32.31%) Data Quality
11 21 (32.31%) ISO/IEC 27002 (supersedes ISO/IEC 17799)
11 21 (32.31%) CCSA
11 21 (32.31%) Risk Assessment
11 21 (32.31%) Information Security
11 21 (32.31%) Risk Management

Digital Marketing
Co-occurring IT Skills in the North East by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (1.54%) CMS
1 1 (1.54%) Sitecore CMS
1 1 (1.54%) WordPress
Cloud Services
1 10 (15.38%) Amazon AWS
1 10 (15.38%) Google Cloud Platform
2 1 (1.54%) GitHub
Communications & Networking
1 2 (3.08%) SMS
Database & Business Intelligence
1 25 (38.46%) DataStax
1 25 (38.46%) Oracle Database
2 10 (15.38%) NoSQL
3 1 (1.54%) SQL Server
Development Applications
1 10 (15.38%) Artifactory
1 10 (15.38%) GitLab
1 10 (15.38%) Jenkins
1 10 (15.38%) Maven
2 1 (1.54%) Subversion
2 1 (1.54%) Visual Studio
General
1 65 (100.00%) Marketing
2 60 (92.31%) Finance
3 59 (90.77%) Electronics
3 59 (90.77%) Manufacturing
3 59 (90.77%) Telecoms
4 21 (32.31%) Legal
Job Titles
1 32 (49.23%) Analyst
2 28 (43.08%) Developer
3 25 (38.46%) .NET Developer
3 25 (38.46%) Analyst Developer
3 25 (38.46%) Database Analyst
3 25 (38.46%) Database Developer
3 25 (38.46%) JavaScript Developer
3 25 (38.46%) Oracle Analyst
3 25 (38.46%) Oracle Database Developer
3 25 (38.46%) Oracle Developer
3 25 (38.46%) SQL Analyst
3 25 (38.46%) SQL Database Developer
3 25 (38.46%) SQL Developer
4 21 (32.31%) CISSP Specialist
5 18 (27.69%) Information Specialist
6 12 (18.46%) Data Governance Specialist
7 10 (15.38%) Build Engineer
7 10 (15.38%) Infrastructure Engineer
7 10 (15.38%) WebOps Engineer
8 9 (13.85%) Security Specialist
Libraries, Frameworks & Software Standards
1 27 (41.54%) HTML
2 26 (40.00%) .NET
3 25 (38.46%) .NET Framework
4 2 (3.08%) CSS
5 1 (1.54%) AngularJS
5 1 (1.54%) ASP.NET
5 1 (1.54%) jQuery
5 1 (1.54%) Node.js
5 1 (1.54%) Twitter Bootstrap
Miscellaneous
1 28 (43.08%) Computer Science
2 27 (41.54%) Analytical Skills
3 2 (3.08%) Management Information System
4 1 (1.54%) Mobile App
4 1 (1.54%) User Experience
Processes & Methodologies
1 59 (90.77%) Business Intelligence
1 59 (90.77%) Programme Management
2 46 (70.77%) Data Management
3 26 (40.00%) Project Management
4 23 (35.38%) Data Architecture
5 21 (32.31%) Information Security
5 21 (32.31%) Risk Assessment
5 21 (32.31%) Risk Management
5 21 (32.31%) Service Delivery
6 10 (15.38%) Configuration Management
6 10 (15.38%) Continuous Integration
6 10 (15.38%) DevOps
6 10 (15.38%) Programme Delivery
6 10 (15.38%) Web Operations
7 9 (13.85%) Information Governance
8 3 (4.62%) Change Control
8 3 (4.62%) Continuous Improvement
8 3 (4.62%) Organisational Learning
8 3 (4.62%) Performance Management
8 3 (4.62%) Waterfall
Programming Languages
1 27 (41.54%) JavaScript
2 25 (38.46%) SQL
3 1 (1.54%) C#
3 1 (1.54%) PHP
Qualifications
1 30 (46.15%) Degree
2 28 (43.08%) Computer Science Degree
3 21 (32.31%) CCSA
3 21 (32.31%) CISM
3 21 (32.31%) CISSP
Quality Assurance & Compliance
1 21 (32.31%) Data Quality
1 21 (32.31%) ISO/IEC 27001
1 21 (32.31%) ISO/IEC 27002 (supersedes ISO/IEC 17799)
1 21 (32.31%) PCI DSS
2 10 (15.38%) GCP
Systems Management
1 10 (15.38%) Ansible
1 10 (15.38%) Nagios
1 10 (15.38%) Packer
1 10 (15.38%) Terraform
Vendors
1 59 (90.77%) SAP
2 25 (38.46%) Oracle
3 10 (15.38%) Google
4 1 (1.54%) Sitecore
4 1 (1.54%) Twitter