Period
to 18 May 2021

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in the North East. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 18 May 2021 with a comparison to the same period over the previous 2 years.

Marketing
England > North East
6 months to
18 May 2021
Same period 2020 Same period 2019
Rank 65 33 83
Rank change year-on-year -32 +50 -23
Permanent jobs citing Marketing 33 70 31
As % of all permanent jobs advertised in the North East 2.90% 6.11% 2.38%
As % of the General category 6.86% 12.15% 5.14%
Number of salaries quoted 23 56 28
10th Percentile £32,750 " £31,250
25th Percentile £33,125 £41,250 £33,438
Median annual salary (50th Percentile) £45,000 £47,500 £42,500
Median % change year-on-year -5.26% +11.76% +21.43%
75th Percentile £53,250 £53,750 £47,500
90th Percentile £57,250 " £48,625
England median annual salary £55,000 £51,500 £50,000
% change year-on-year +6.80% +3.00% +11.11%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the North East with a requirement for common skills.

All General Skills
North East
Permanent vacancies with a requirement for common skills 481 576 603
As % of all permanent IT jobs advertised in the North East 42.27% 50.31% 46.35%
Number of salaries quoted 374 363 456
10th Percentile £25,500 £23,150 £25,750
25th Percentile £31,250 £31,411 £31,250
Median annual salary (50th Percentile) £41,723 £42,500 £40,000
Median % change year-on-year -1.83% +6.25% -
75th Percentile £56,500 £53,250 £52,250
90th Percentile £62,500 £62,500 £63,750
England median annual salary £57,500 £55,000 £52,500
% change year-on-year +4.55% +4.76% +5.00%

Marketing
Job Vacancy Trend in the North East

Job postings citing Marketing as a proportion of all IT jobs advertised in the North East.

Job vacancy trend for Marketing in the North East

Marketing
Salary Trend in the North East

3-month moving average salary quoted in jobs citing Marketing in the North East.

Salary trend for Marketing in the North East

Marketing
Salary Histogram in the North East

Salary distribution for jobs citing Marketing in the North East over the 6 months to 18 May 2021.

Salary histogram for Marketing in the North East

Marketing
Job Locations in the North East

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the North East region over the 6 months to 18 May 2021. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Tyne and Wear -35 26 £43,000 -9.47% 8
Durham +9 5 £55,000 +15.79% 3
Northumberland 0 2 - -
Marketing
England

For the 6 months to 18 May 2021, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the North East region with a requirement for Marketing.

1 13 (39.39%) CSS
2 12 (36.36%) HTML
2 12 (36.36%) PHP
2 12 (36.36%) AWS
2 12 (36.36%) Social Skills
3 11 (33.33%) User Experience
4 8 (24.24%) Agile Software Development
4 8 (24.24%) jQuery
4 8 (24.24%) Infrastructure Engineering
5 7 (21.21%) Problem-Solving
6 6 (18.18%) Sketch
6 6 (18.18%) Organisational Skills
6 6 (18.18%) Wireframes
6 6 (18.18%) VMware Infrastructure
6 6 (18.18%) YAML
6 6 (18.18%) Red Hat Enterprise Linux
6 6 (18.18%) Bash Shell
6 6 (18.18%) Adobe Creative Suite
6 6 (18.18%) Red Hat Satellite
6 6 (18.18%) Photoshop
6 6 (18.18%) JavaScript
6 6 (18.18%) Linux
6 6 (18.18%) Python
6 6 (18.18%) Adobe
6 6 (18.18%) Red Hat
6 6 (18.18%) Shell Script
6 6 (18.18%) Finance
6 6 (18.18%) VMware
6 6 (18.18%) Adobe Illustrator
6 6 (18.18%) InDesign

Marketing
Co-occurring IT Skills in the North East by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (6.06%) Elasticsearch
1 2 (6.06%) SharePoint
Applications
1 6 (18.18%) Adobe Creative Suite
1 6 (18.18%) Adobe Illustrator
1 6 (18.18%) InDesign
1 6 (18.18%) Photoshop
1 6 (18.18%) Sketch
2 5 (15.15%) Adobe After Effects
2 5 (15.15%) Adobe Premiere
3 4 (12.12%) Microsoft Office
4 1 (3.03%) Microsoft Excel
Business Applications
1 1 (3.03%) Dynamics CRM
Cloud Services
1 12 (36.36%) AWS
2 5 (15.15%) GitHub
3 4 (12.12%) Amazon CloudWatch
3 4 (12.12%) Amazon EC2
3 4 (12.12%) Amazon S3
3 4 (12.12%) AWS Lambda
3 4 (12.12%) Serverless
4 3 (9.09%) Azure
4 3 (9.09%) Microsoft 365
5 2 (6.06%) Amazon ElastiCache
5 2 (6.06%) Amazon ELB
5 2 (6.06%) Amazon SQS
5 2 (6.06%) AWS CloudFormation
5 2 (6.06%) AWS Elastic Beanstalk
5 2 (6.06%) Cloud Computing
5 2 (6.06%) PaaS
6 1 (3.03%) Dynamics 365
6 1 (3.03%) Firebase
6 1 (3.03%) Power Platform
6 1 (3.03%) SaaS
Communications & Networking
1 3 (9.09%) Structured Cabling
1 3 (9.09%) Wi-Fi
2 2 (6.06%) Firewall
2 2 (6.06%) VLAN
2 2 (6.06%) VPN
Database & Business Intelligence
1 4 (12.12%) Amazon RDS
2 2 (6.06%) Azure SQL Database
2 2 (6.06%) MongoDB
2 2 (6.06%) RDBMS
2 2 (6.06%) Redis
2 2 (6.06%) Relational Database
3 1 (3.03%) Power BI
General
1 12 (36.36%) Social Skills
2 6 (18.18%) Finance
2 6 (18.18%) Organisational Skills
3 4 (12.12%) Analytical Skills
3 4 (12.12%) Retail
4 3 (9.09%) Law
4 3 (9.09%) Publishing
Job Titles
1 6 (18.18%) Designer
1 6 (18.18%) Linux Engineer
1 6 (18.18%) Linux Systems Engineer
2 5 (15.15%) Developer
2 5 (15.15%) Interaction Designer
2 5 (15.15%) Senior Designer
2 5 (15.15%) Senior Interaction Designer
3 4 (12.12%) Product Manager
3 4 (12.12%) Systems Engineer
4 3 (9.09%) Administrator
4 3 (9.09%) Digital Executive
4 3 (9.09%) Digital Marketing Executive
4 3 (9.09%) Field Engineer
4 3 (9.09%) Field Service Engineer
4 3 (9.09%) Marketing Executive
5 2 (6.06%) Cloud Architect
5 2 (6.06%) Cloud Solutions Architect
5 2 (6.06%) Front End Developer (Client-Side Developer)
5 2 (6.06%) React Developer
5 2 (6.06%) Senior Front-End Developer
Libraries, Frameworks & Software Standards
1 13 (39.39%) CSS
2 12 (36.36%) HTML
3 8 (24.24%) jQuery
4 6 (18.18%) YAML
5 5 (15.15%) Web Services
6 4 (12.12%) CSS3
6 4 (12.12%) HTML5
7 2 (6.06%) Memcached
7 2 (6.06%) RabbitMQ
7 2 (6.06%) React
7 2 (6.06%) Spring
7 2 (6.06%) Twitter Bootstrap
8 1 (3.03%) .NET
Miscellaneous
1 11 (33.33%) User Experience
2 4 (12.12%) Greenfield Project
2 4 (12.12%) Self-Motivation
3 3 (9.09%) Blog
3 3 (9.09%) Driving Licence
3 3 (9.09%) EPoS
3 3 (9.09%) Social Media
4 2 (6.06%) Anti-Piracy
4 2 (6.06%) Public Cloud
4 2 (6.06%) Video\Live Streaming
5 1 (3.03%) FMCG
Operating Systems
1 6 (18.18%) Linux
1 6 (18.18%) Red Hat Enterprise Linux
Processes & Methodologies
1 8 (24.24%) Agile Software Development
1 8 (24.24%) Infrastructure Engineering
2 7 (21.21%) Problem-Solving
3 6 (18.18%) Wireframes
4 5 (15.15%) Digital Marketing
4 5 (15.15%) SEO
4 5 (15.15%) Strategic Thinking
5 4 (12.12%) Time Management
6 3 (9.09%) Business Case
6 3 (9.09%) Competitor Analysis
6 3 (9.09%) Content Marketing
6 3 (9.09%) Decision-Making
6 3 (9.09%) E-Commerce
6 3 (9.09%) Link Building
6 3 (9.09%) Product Roadmap
6 3 (9.09%) Use Case
7 2 (6.06%) Computer Science
7 2 (6.06%) Creative Marketing
7 2 (6.06%) Technical Architecture
7 2 (6.06%) Web Development
Programming Languages
1 12 (36.36%) PHP
2 6 (18.18%) Bash Shell
2 6 (18.18%) JavaScript
2 6 (18.18%) Python
2 6 (18.18%) Shell Script
3 2 (6.06%) ES6
3 2 (6.06%) Java
3 2 (6.06%) SQL
4 1 (3.03%) C#
Qualifications
1 2 (6.06%) Degree
Quality Assurance & Compliance
1 2 (6.06%) QA
2 1 (3.03%) GDPR
System Software
1 6 (18.18%) VMware Infrastructure
Systems Management
1 6 (18.18%) Red Hat Satellite
Vendors
1 6 (18.18%) Adobe
1 6 (18.18%) Red Hat
1 6 (18.18%) VMware
2 4 (12.12%) Microsoft
3 2 (6.06%) CloudEndure
4 1 (3.03%) Google
4 1 (3.03%) Nintex
4 1 (3.03%) SAP