Period
to 22 April 2018

The following table provides summary statistics for permanent job vacancies advertised in Northamptonshire with a requirement for Digital Marketing skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Digital Marketing over the 6 months to 22 April 2018 with a comparison to the same period in the previous 2 years.

Digital Marketing
East Midlands > Northamptonshire
6 months to
22 Apr 2018
Same period 2017 Same period 2016
Rank 81 96 114
Rank change year-on-year +15 +18 +7
Permanent jobs citing Digital Marketing 19 7 10
As % of all permanent IT jobs advertised in Northamptonshire 1.47% 0.54% 0.65%
As % of the Processes & Methodologies category 1.63% 0.60% 0.72%
Number of salaries quoted 14 6 4
Northamptonshire median annual salary £42,500 £23,000 £32,500
Median salary % change year-on-year +84.78% -29.23% +62.50%
10th Percentile £32,250 £21,000 £22,675
90th Percentile £48,000 £31,625 £33,750
East Midlands median annual salary £38,500 £31,375 £30,000
% change year-on-year +22.71% +4.58% -14.29%

Digital Marketing is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Northamptonshire with a requirement for process or methodology skills.

All Process and Methodology Skills
Northamptonshire
Permanent vacancies with a requirement for process or methodology skills 1,165 1,175 1,381
As % of all permanent IT jobs advertised in Northamptonshire 89.96% 90.73% 90.38%
Number of salaries quoted 936 951 1,043
Northamptonshire median annual salary £42,555 £42,500 £40,000
Median salary % change year-on-year +0.13% +6.25% -4.76%
10th Percentile £27,500 £22,500 £22,550
90th Percentile £65,000 £58,750 £57,500
East Midlands median annual salary £42,500 £41,875 £40,000
% change year-on-year +1.49% +4.69% -

Digital Marketing
Job Vacancy Trend in Northamptonshire

Job postings citing Digital Marketing as a percentage of all IT jobs advertised in Northamptonshire.

Job vacancy trend for Digital Marketing in Northamptonshire

Digital Marketing
Salary Trend in Northamptonshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing in Northamptonshire.

Salary trend for Digital Marketing in Northamptonshire

Digital Marketing
Salary Histogram in Northamptonshire

The salary distribution of IT jobs citing Digital Marketing in Northamptonshire over the 6 months to 22 April 2018.

Salary histogram for Digital Marketing in Northamptonshire

Digital Marketing
Job Locations in Northamptonshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Marketing within the Northamptonshire region over the 6 months to 22 April 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Northampton +14 9 £42,500 +58.88% 2
Kettering +8 5 £42,500 +84.78%
Corby - 1 £72,500 -
Digital Marketing
East Midlands

For the 6 months to 22 April 2018, IT jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Northamptonshire region with a requirement for Digital Marketing.

1 19 (100.00%) Marketing
2 11 (57.89%) PHP
2 11 (57.89%) WordPress
3 10 (52.63%) JavaScript
4 9 (47.37%) HTML
4 9 (47.37%) CSS
4 9 (47.37%) Sass
5 8 (42.11%) E-Commerce
6 6 (31.58%) LAMP
6 6 (31.58%) Agile Software Development
6 6 (31.58%) Google
6 6 (31.58%) Web Development
6 6 (31.58%) Marketing Strategy
7 5 (26.32%) WooCommerce
7 5 (26.32%) jQuery
7 5 (26.32%) Ajax
7 5 (26.32%) HTML5
7 5 (26.32%) Finance
8 4 (21.05%) Legal
8 4 (21.05%) CRM
8 4 (21.05%) MySQL
8 4 (21.05%) SOAP
8 4 (21.05%) XML
8 4 (21.05%) Git (software)
8 4 (21.05%) AngularJS
8 4 (21.05%) Analytics
8 4 (21.05%) Mobile App
8 4 (21.05%) REST
8 4 (21.05%) Google Analytics
9 3 (15.79%) User Acceptance Testing

Digital Marketing
Co-occurring IT Skills in Northamptonshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 11 (57.89%) WordPress
2 2 (10.53%) Drupal
3 1 (5.26%) CMS
Business Applications
1 2 (10.53%) Magento
Cloud Services
1 4 (21.05%) Google Analytics
2 2 (10.53%) AdWords
3 1 (5.26%) GitHub
Database & Business Intelligence
1 4 (21.05%) MySQL
Development Applications
1 4 (21.05%) Git (software)
General
1 19 (100.00%) Marketing
2 5 (26.32%) Finance
3 4 (21.05%) Legal
4 1 (5.26%) Electronics
4 1 (5.26%) Games
4 1 (5.26%) Manufacturing
4 1 (5.26%) Telecoms
Job Titles
1 12 (63.16%) Developer
2 11 (57.89%) PHP Developer
3 5 (26.32%) PHP Web Developer
3 5 (26.32%) Web Developer
4 3 (15.79%) Front End Developer (Client-Side Developer)
4 3 (15.79%) Web Manager
4 3 (15.79%) Website Manager
5 2 (10.53%) Digital Executive
5 2 (10.53%) Digital Marketing Executive
5 2 (10.53%) LAMP Developer
5 2 (10.53%) Marketing Executive
5 2 (10.53%) PHP LAMP Developer
5 2 (10.53%) PPC Executive
5 2 (10.53%) SEO Executive
6 1 (5.26%) Backend Developer
6 1 (5.26%) C# .NET Developer
6 1 (5.26%) Digital Transformation
6 1 (5.26%) Head of Digital
6 1 (5.26%) Head of Digital Transformation
6 1 (5.26%) Marketing Officer
Libraries, Frameworks & Software Standards
1 9 (47.37%) CSS
1 9 (47.37%) HTML
1 9 (47.37%) Sass
2 6 (31.58%) LAMP
3 5 (26.32%) Ajax
3 5 (26.32%) HTML5
3 5 (26.32%) jQuery
4 4 (21.05%) AngularJS
4 4 (21.05%) REST
4 4 (21.05%) SOAP
4 4 (21.05%) XML
5 1 (5.26%) .NET
5 1 (5.26%) ASP.NET
5 1 (5.26%) ASP.NET MVC
5 1 (5.26%) ASP.NET Web API
5 1 (5.26%) Laravel
5 1 (5.26%) Symfony
Miscellaneous
1 4 (21.05%) Mobile App
2 3 (15.79%) User Experience
3 1 (5.26%) BBC
3 1 (5.26%) Blog
3 1 (5.26%) Greenfield Project
3 1 (5.26%) N-Tier
3 1 (5.26%) Social Media
Processes & Methodologies
1 8 (42.11%) E-Commerce
2 6 (31.58%) Agile Software Development
2 6 (31.58%) Marketing Strategy
2 6 (31.58%) Web Development
3 4 (21.05%) Analytics
3 4 (21.05%) CRM
4 3 (15.79%) Mobile Development
4 3 (15.79%) User Acceptance Testing
5 2 (10.53%) Mentoring
5 2 (10.53%) MVC
5 2 (10.53%) Pay per click
5 2 (10.53%) Performance Optimisation
5 2 (10.53%) SEO
5 2 (10.53%) Website Architecture
6 1 (5.26%) Business Intelligence
6 1 (5.26%) Copywriting
6 1 (5.26%) OO
6 1 (5.26%) Programme Management
6 1 (5.26%) SOA
6 1 (5.26%) Stakeholder Management
Programming Languages
1 11 (57.89%) PHP
2 10 (52.63%) JavaScript
3 1 (5.26%) C#
Vendors
1 6 (31.58%) Google
2 5 (26.32%) WooCommerce
3 1 (5.26%) SAP