Period
to 20 November 2017

The following table provides summary statistics for permanent job vacancies advertised in the East Midlands with a requirement for Digital Marketing skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Digital Marketing over the 6 months to 20 November 2017 with a comparison to the same period in the previous 2 years.

Digital Marketing
England > East Midlands
6 months to
20 Nov 2017
Same period 2016 Same period 2015
Rank 163 224 229
Rank change year-on-year +61 +5 -16
Permanent jobs citing Digital Marketing 68 34 42
As % of all permanent IT jobs advertised in the East Midlands 1.31% 0.52% 0.56%
As % of the Processes & Methodologies category 1.48% 0.59% 0.63%
Number of salaries quoted 56 35 44
East Midlands median annual salary £35,000 £39,000 £40,000
Median salary % change year-on-year -10.26% -2.50% +25.00%
10th Percentile £25,500 £21,350 £26,250
90th Percentile £57,500 £74,100 £85,000
England median annual salary £47,500 £42,500 £42,500
% change year-on-year +11.76% - -

Digital Marketing is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the East Midlands with a requirement for process or methodology skills.

All Process and Methodology Skills
East Midlands
Permanent vacancies with a requirement for process or methodology skills 4604 5773 6695
As % of all permanent IT jobs advertised in the East Midlands 88.57% 89.06% 89.60%
Number of salaries quoted 3800 4565 5435
East Midlands median annual salary £40,000 £41,500 £40,000
Median salary % change year-on-year -3.61% +3.75% -
10th Percentile £25,500 £26,000 £23,750
90th Percentile £65,000 £62,500 £60,000
England median annual salary £50,000 £50,000 £47,500
% change year-on-year - +5.26% +5.56%

Digital Marketing
Job Vacancy Trend in the East Midlands

Job postings citing Digital Marketing as a percentage of all IT jobs advertised in the East Midlands.

Job vacancy trend for Digital Marketing in the East Midlands

Digital Marketing
Salary Trend in the East Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing in the East Midlands.

Salary trend for Digital Marketing in the East Midlands

Digital Marketing
Salary Histogram in the East Midlands

The salary distribution of IT jobs citing Digital Marketing in the East Midlands over the 6 months to 20 November 2017.

Salary histogram for Digital Marketing in the East Midlands

Digital Marketing
Job Locations in the East Midlands

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Marketing within the East Midlands region over the 6 months to 20 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Nottinghamshire +22 24 £40,000 - 5
Northamptonshire +40 20 £35,000 +52.17% 3
Leicestershire +37 13 £55,000 +69.23%
Lincolnshire +21 10 £35,000 +55.56% 1
Derbyshire +3 1 £45,000 -40.00%
Digital Marketing
England

For the 6 months to 20 November 2017, IT jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the East Midlands region with a requirement for Digital Marketing.

1 68 (100.00%) Marketing
2 35 (51.47%) HTML
3 32 (47.06%) CSS
4 30 (44.12%) Finance
5 26 (38.24%) SEO
6 23 (33.82%) JavaScript
7 22 (32.35%) Business Intelligence
7 22 (32.35%) Manufacturing
8 21 (30.88%) Electronics
8 21 (30.88%) Telecoms
8 21 (30.88%) PHP
8 21 (30.88%) SAP
8 21 (30.88%) Programme Management
9 20 (29.41%) Web Development
10 15 (22.06%) Pay per click
10 15 (22.06%) .NET
10 15 (22.06%) Social Media
11 14 (20.59%) E-Commerce
11 14 (20.59%) Google
12 13 (19.12%) CMS
12 13 (19.12%) Analytics
13 12 (17.65%) Agile Software Development
14 11 (16.18%) Degree
14 11 (16.18%) MVC
14 11 (16.18%) Java
15 10 (14.71%) Google Analytics
15 10 (14.71%) BDD
16 9 (13.24%) HTML5
16 9 (13.24%) ASP.NET MVC
16 9 (13.24%) User Experience

Digital Marketing
Co-occurring IT Skills in the East Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 13 (19.12%) CMS
2 3 (4.41%) IIS
2 3 (4.41%) JBoss
2 3 (4.41%) Oracle SOA Suite
2 3 (4.41%) Tomcat
3 2 (2.94%) Drupal
3 2 (2.94%) WordPress
Applications
1 2 (2.94%) InDesign
2 1 (1.47%) Adobe Illustrator
2 1 (1.47%) Microsoft Excel
2 1 (1.47%) Photoshop
Business Applications
1 3 (4.41%) Magento
Cloud Services
1 10 (14.71%) Google Analytics
2 6 (8.82%) AdWords
3 3 (4.41%) Microsoft Azure
4 1 (1.47%) GitHub
4 1 (1.47%) SaaS
Communications & Networking
1 3 (4.41%) Internet
Database & Business Intelligence
1 3 (4.41%) Endeca
1 3 (4.41%) Oracle Database
2 2 (2.94%) MySQL
3 1 (1.47%) NoSQL
3 1 (1.47%) SQL Server
Development Applications
1 6 (8.82%) Selenium
2 4 (5.88%) Git (software)
2 4 (5.88%) WebDriver
3 3 (4.41%) Octopus Deploy
4 2 (2.94%) git-flow
5 1 (1.47%) JUnit
5 1 (1.47%) Mercurial
5 1 (1.47%) NetBeans
General
1 68 (100.00%) Marketing
2 30 (44.12%) Finance
3 22 (32.35%) Manufacturing
4 21 (30.88%) Electronics
4 21 (30.88%) Telecoms
5 8 (11.76%) Retail
6 3 (4.41%) Advertising
7 1 (1.47%) Games
7 1 (1.47%) Music Industry
Job Titles
1 29 (42.65%) Developer
2 14 (20.59%) .NET Developer
3 9 (13.24%) PHP Developer
4 8 (11.76%) Audio Engineer
5 7 (10.29%) Electronics Engineer
5 7 (10.29%) Front End Developer (Client-Side Developer)
5 7 (10.29%) SEO Manager
6 6 (8.82%) .NET Software Developer
6 6 (8.82%) Ruby on Rails Developer
6 6 (8.82%) Software Developer
7 5 (7.35%) ASP.NET Developer
7 5 (7.35%) C# .NET Developer
7 5 (7.35%) C# ASP.NET Developer
7 5 (7.35%) C# Developer
8 4 (5.88%) Account Manager
8 4 (5.88%) Audio DSP Engineer
8 4 (5.88%) DSP Engineer
8 4 (5.88%) Marketing Executive
8 4 (5.88%) SEO Account Manager
8 4 (5.88%) User Experience Manager
Libraries, Frameworks & Software Standards
1 35 (51.47%) HTML
2 32 (47.06%) CSS
3 15 (22.06%) .NET
4 9 (13.24%) ASP.NET
4 9 (13.24%) ASP.NET MVC
4 9 (13.24%) HTML5
5 8 (11.76%) jQuery
6 7 (10.29%) CSS3
7 6 (8.82%) AngularJS
7 6 (8.82%) Ruby on Rails
8 4 (5.88%) .NET Framework
8 4 (5.88%) ASP.NET Web Forms
8 4 (5.88%) Entity Framework
8 4 (5.88%) XML
9 3 (4.41%) ASP.NET MVC 4
9 3 (4.41%) ASP.NET Web API
9 3 (4.41%) Autofac
9 3 (4.41%) Java EE
9 3 (4.41%) Lucene
9 3 (4.41%) StructureMap
Miscellaneous
1 15 (22.06%) Social Media
2 9 (13.24%) User Experience
3 5 (7.35%) Blog
3 5 (7.35%) Computer Science
4 4 (5.88%) Acoustics
4 4 (5.88%) Mobile App
5 2 (2.94%) Algorithms
5 2 (2.94%) Analytical Skills
5 2 (2.94%) Greenfield Project
6 1 (1.47%) iPhone
Operating Systems
1 2 (2.94%) Linux
2 1 (1.47%) Unix
2 1 (1.47%) Windows
2 1 (1.47%) Windows Server
Processes & Methodologies
1 26 (38.24%) SEO
2 22 (32.35%) Business Intelligence
3 21 (30.88%) Programme Management
4 20 (29.41%) Web Development
5 15 (22.06%) Pay per click
6 14 (20.59%) E-Commerce
7 13 (19.12%) Analytics
8 12 (17.65%) Agile Software Development
9 11 (16.18%) MVC
10 10 (14.71%) BDD
11 9 (13.24%) Content Marketing
11 9 (13.24%) Email Marketing
11 9 (13.24%) Front End Development
12 7 (10.29%) Conversion Rate Optimisation
12 7 (10.29%) Social Media Marketing
12 7 (10.29%) TDD
13 6 (8.82%) Kanban
13 6 (8.82%) Test Automation
14 5 (7.35%) Project Management
14 5 (7.35%) Software Engineering
Programming Languages
1 23 (33.82%) JavaScript
2 21 (30.88%) PHP
3 11 (16.18%) Java
4 9 (13.24%) SQL
5 8 (11.76%) C#
6 6 (8.82%) Python
6 6 (8.82%) Ruby
7 5 (7.35%) VB.NET
8 4 (5.88%) Assembly Language
8 4 (5.88%) C
8 4 (5.88%) C++
8 4 (5.88%) MATLAB
9 1 (1.47%) Groovy
Qualifications
1 11 (16.18%) Degree
2 5 (7.35%) Computer Science Degree
Quality Assurance & Compliance
1 5 (7.35%) QA
System Software
1 1 (1.47%) Active Directory
1 1 (1.47%) Docker
Systems Management
1 1 (1.47%) Kubernetes
Vendors
1 21 (30.88%) SAP
2 14 (20.59%) Google
3 5 (7.35%) Twitter
4 3 (4.41%) EMC
4 3 (4.41%) Oracle
5 2 (2.94%) Adobe
6 1 (1.47%) Facebook
6 1 (1.47%) HubSpot
6 1 (1.47%) Marketo
6 1 (1.47%) Microsoft
6 1 (1.47%) Sitecore
6 1 (1.47%) VMware