The following table provides summary statistics for permanent job vacancies advertised in Oxford with a requirement for SEO skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited SEO over the 3 months to 28 March 2017 with a comparison to the same period in the previous 2 years.

Search Engine Optimisation (SEO)
Oxfordshire / Oxford
3 months to
28 Mar 2017
Same period 2016 Same period 2015
Rank 76 70 69
Rank change year-on-year -6 -1  
Permanent jobs citing SEO 1 8 7
As % of all permanent IT jobs advertised in Oxford 0.14% 1.24% 0.99%
As % of the Processes & Methodologies category 0.16% 1.44% 1.11%
Number of salaries quoted 0 2 7
Median salary - £60,000 £32,500
Median salary % change year-on-year - +84.61%  
UK excluding London median salary £35,000 £35,000 £32,000
% change year-on-year - +9.37%  

SEO is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Oxford with a requirement for process and methodology skills.

Process & Methodology Skills
Oxford
Permanent job vacancies with a requirement for process and methodology skills 607 554 633
As % of all permanent IT job vacancies advertised in Oxford 87.21% 85.63% 89.53%
Number of salaries quoted 516 497 512
Median salary £42,500 £50,000 £45,000
Median salary % change year-on-year -15.00% +11.11%  
90% offered a salary of more than £31,500 £32,500 £32,000
10% offered a salary of more than £67,500 £75,000 £65,000
UK excluding London median salary £45,000 £45,000 £43,000
% change year-on-year - +4.65%  

SEO
Job Vacancy Trend in Oxford

The job posting trend of jobs advertised in Oxford citing SEO as a proportion of all permanent or contract IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for SEO in Oxford

SEO
Salary Trend in Oxford

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO in Oxford.

Salary trend for SEO in Oxford

For the 6 months to 28 March 2017, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Oxford region with a requirement for SEO.

1 5 (62.50%) HTML
1 5 (62.50%) JavaScript
1 5 (62.50%) PHP
1 5 (62.50%) CSS
2 4 (50.00%) Web Development
3 3 (37.50%) Selenium
3 3 (37.50%) Telecoms
3 3 (37.50%) Finance
3 3 (37.50%) Digital Marketing
3 3 (37.50%) Load Testing
3 3 (37.50%) Test Scripting
3 3 (37.50%) WordPress
3 3 (37.50%) MySQL
3 3 (37.50%) Web Design
3 3 (37.50%) Banking
3 3 (37.50%) HTML5
3 3 (37.50%) Cucumber
3 3 (37.50%) SpecFlow
3 3 (37.50%) Marketing
3 3 (37.50%) Xbox
3 3 (37.50%) User Experience
4 2 (25.00%) AdWords
4 2 (25.00%) Campaign Analysis
4 2 (25.00%) AngularJS
4 2 (25.00%) Analytics
4 2 (25.00%) Web Application Development
4 2 (25.00%) CSS3
4 2 (25.00%) Ajax
4 2 (25.00%) jQuery
4 2 (25.00%) Project Management

SEO
Co-occurring IT Skills in Oxford by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 3 (37.50%) WordPress
2 2 (25.00%) Drupal
Cloud Services
1 2 (25.00%) AdWords
1 2 (25.00%) Google Analytics
2 1 (12.50%) GitHub
Database & Business Intelligence
1 3 (37.50%) MySQL
Development Applications
1 3 (37.50%) Cucumber
1 3 (37.50%) Selenium
1 3 (37.50%) SpecFlow
General
1 3 (37.50%) Banking
1 3 (37.50%) Finance
1 3 (37.50%) Marketing
1 3 (37.50%) Telecoms
Job Titles
1 3 (37.50%) Automation Tester
1 3 (37.50%) Developer
1 3 (37.50%) PHP Developer
1 3 (37.50%) Tester
1 3 (37.50%) Web Automation Tester
1 3 (37.50%) Web Tester
2 2 (25.00%) AdWords Manager
2 2 (25.00%) Analytics Manager
2 2 (25.00%) Google Analytics Manager
2 2 (25.00%) HTML CSS Developer
2 2 (25.00%) HTML Developer
2 2 (25.00%) MySQL Developer
2 2 (25.00%) PHP MySQL Developer
2 2 (25.00%) PHP Web Developer
2 2 (25.00%) SEO Executive
2 2 (25.00%) SEO Manager
2 2 (25.00%) Web Developer
Libraries, Frameworks & Software Standards
1 5 (62.50%) CSS
1 5 (62.50%) HTML
2 3 (37.50%) HTML5
3 2 (25.00%) Ajax
3 2 (25.00%) AngularJS
3 2 (25.00%) CSS3
3 2 (25.00%) jQuery
4 1 (12.50%) LAMP
4 1 (12.50%) Sass
4 1 (12.50%) Twitter Bootstrap
4 1 (12.50%) XSLT
Miscellaneous
1 3 (37.50%) User Experience
1 3 (37.50%) Xbox
2 1 (12.50%) Driving Licence
Processes & Methodologies
1 4 (50.00%) Web Development
2 3 (37.50%) Digital Marketing
2 3 (37.50%) Load Testing
2 3 (37.50%) Test Scripting
2 3 (37.50%) Web Design
3 2 (25.00%) Analytics
3 2 (25.00%) Campaign Analysis
3 2 (25.00%) Project Management
3 2 (25.00%) Web Application Development
4 1 (12.50%) Agile Software Development
4 1 (12.50%) Integration Testing
4 1 (12.50%) Software Testing
4 1 (12.50%) UX Design
Programming Languages
1 5 (62.50%) JavaScript
1 5 (62.50%) PHP
Vendors
1 2 (25.00%) Google