Lead Generation Specialist Job Trends in Reading

Lead Generation Specialist
Berkshire > Reading

The median Lead Generation Specialist salary in Reading is £28,500 per year, according to job vacancies posted during the 6 months leading to 1 June 2026.

The table below compares current salary benchmarking and summary statistics with the previous two years.

 6 months to
1 Jun 2026		 Same period 2025 Same period 2024
Rank 74 - -
Rank change year-on-year - - -
Permanent jobs requiring a Lead Generation Specialist 2 0 0
As % of all permanent jobs in Reading 0.17% - -
As % of the Job Titles category 0.19% - -
Number of salaries quoted 2 0 0
10th Percentile - - -
25th Percentile £26,750 - -
Median annual salary (50th Percentile) £28,500 - -
75th Percentile £30,250 - -
90th Percentile - - -
Berkshire median annual salary £28,500 - -

All Permanent IT Job Roles
Reading

For comparison with the information above, the following table provides summary statistics for all permanent IT job vacancies in Reading. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of permanent jobs in our overall sample.

Permanent vacancies in Reading with a recognized job title 1,053 426 1,550
% of permanent jobs with a recognized job title 91.57% 83.37% 94.28%
Number of salaries quoted 686 230 1,090
10th Percentile £31,250 £30,000 £30,000
25th Percentile £40,000 £39,000 £39,125
Median annual salary (50th Percentile) £55,000 £60,000 £52,550
Median % change year-on-year -8.33% +14.18% -13.14%
75th Percentile £70,000 £77,188 £65,000
90th Percentile £85,000 £90,250 £80,000
Berkshire median annual salary £54,500 £57,000 £52,500
% change year-on-year -4.39% +8.57% -9.87%

Lead Generation Specialist Skill Set
Top 6 Co-Occurring Skills & Capabilities in Reading

For the 6 months to 1 June 2026, Lead Generation Specialist job roles required the following skills and capabilities in order of popularity. The figures indicate the absolute number of co-occurrences and as a proportion of all permanent job ads across the Reading region featuring Lead Generation Specialist in the job title.

1 2 (100.00%) CRM
1 2 (100.00%) Customer Service
1 2 (100.00%) Decision-Making
1 2 (100.00%) Lead Generation
1 2 (100.00%) Salesforce
1 2 (100.00%) Service Management

Lead Generation Specialist Skill Set
Co-Occurring Skills & Capabilities in Reading by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

General
1 2 (100.00%) Marketing
1 2 (100.00%) Social Skills
Miscellaneous
1 2 (100.00%) Self-Motivation
Processes & Methodologies
1 2 (100.00%) CRM
1 2 (100.00%) Customer Service
1 2 (100.00%) Decision-Making
1 2 (100.00%) Lead Generation
1 2 (100.00%) Service Management
Vendors
1 2 (100.00%) Salesforce