The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in Reading. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 3 months to 28 June 2017 with a comparison to the same period over the previous 2 years.

Marketing
Berkshire / Reading
3 months to
28 Jun 2017
Same period 2016 Same period 2015
Rank 66 62 34
Rank change year-on-year -4 -28  
Permanent jobs citing Marketing 44 71 163
As % of all permanent IT jobs advertised in Reading 3.42% 3.92% 7.22%
As % of the General category 11.58% 12.70% 17.00%
Number of salaries quoted 36 36 89
Median salary £45,000 £55,500 £50,000
Median salary % change year-on-year -18.91% +11.00%  
90% offered a salary of more than £33,750 £31,500 £27,000
10% offered a salary of more than £77,500 £92,500 £102,500
UK excluding London median salary £40,000 £37,500 £40,000
% change year-on-year +6.66% -6.25%  

Marketing is in the common skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Reading with a requirement for common skills.

General Skills
Reading
Permanent job vacancies with a requirement for common skills 380 559 959
As % of all permanent IT job vacancies advertised in Reading 29.53% 30.85% 42.47%
Number of salaries quoted 420 577 1108
Median salary £50,000 £50,000 £55,000
Median salary % change year-on-year - -9.09%  
90% offered a salary of more than £32,500 £32,500 £31,250
10% offered a salary of more than £80,000 £82,500 £75,850
UK excluding London median salary £45,000 £45,000 £45,000

Marketing
Job Vacancy Trend in Reading

Job postings citing Marketing as a percentage of all IT jobs advertised in Reading.

Job vacancy trend for Marketing in Reading

Marketing
Salary Trend in Reading

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing in Reading.

Salary trend for Marketing in Reading

Marketing
Salary Histogram in Reading

The salary distribution of IT jobs citing Marketing in Reading over the 3 months to 28 June 2017.

Salary histogram for Marketing in Reading

For the 6 months to 28 June 2017, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Reading region with a requirement for Marketing.

1 26 (22.41%) HTML
2 25 (21.55%) Telecoms
3 21 (18.10%) Degree
3 21 (18.10%) Finance
4 19 (16.38%) JavaScript
5 18 (15.52%) Product Marketing
6 17 (14.66%) Android
7 16 (13.79%) Linux
7 16 (13.79%) Social Media
8 15 (12.93%) Marketing Strategy
8 15 (12.93%) IPTV
9 14 (12.07%) Business Development
9 14 (12.07%) STB
9 14 (12.07%) DOCSIS
9 14 (12.07%) DRM
9 14 (12.07%) DVB
9 14 (12.07%) Middleware
9 14 (12.07%) CSS
9 14 (12.07%) HTML5
9 14 (12.07%) HbbTV
10 13 (11.21%) Over-the-Top Content
10 13 (11.21%) Presales
10 13 (11.21%) Cisco
10 13 (11.21%) Agile Software Development
10 13 (11.21%) Amazon AWS
11 12 (10.34%) Microsoft Excel
12 11 (9.48%) Analytics
13 10 (8.62%) MBA
13 10 (8.62%) Quality Management
14 9 (7.76%) Active Directory

Marketing
Co-occurring IT Skills in Reading by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 6 (5.17%) CMS
2 5 (4.31%) SharePoint
3 4 (3.45%) Umbraco
4 3 (2.59%) Adobe Experience Manager
4 3 (2.59%) Confluence
4 3 (2.59%) Drupal
4 3 (2.59%) MS Exchange
4 3 (2.59%) Sitecore CMS
5 2 (1.72%) IIS
5 2 (1.72%) Magnolia
5 2 (1.72%) WordPress
Applications
1 12 (10.34%) Microsoft Excel
2 9 (7.76%) Microsoft Office
3 7 (6.03%) Microsoft PowerPoint
4 3 (2.59%) Photoshop
5 2 (1.72%) Adobe Illustrator
6 1 (0.86%) Adobe Creative Suite
6 1 (0.86%) InDesign
Business Applications
1 2 (1.72%) SAP Oil and Gas
2 1 (0.86%) Adobe Campaign
2 1 (0.86%) Eloqua
Cloud Services
1 13 (11.21%) Amazon AWS
2 4 (3.45%) IBM Blueworks
2 4 (3.45%) SaaS
3 2 (1.72%) Microsoft Azure
3 2 (1.72%) Office 365
3 2 (1.72%) Yammer
4 1 (0.86%) Cloud Computing
Communications & Networking
1 14 (12.07%) DOCSIS
1 14 (12.07%) DVB
1 14 (12.07%) HbbTV
2 9 (7.76%) DLNA
3 8 (6.90%) TCP/IP
4 6 (5.17%) DHCP
4 6 (5.17%) DNS
4 6 (5.17%) Internet
5 5 (4.31%) BGP
6 4 (3.45%) Firewall
6 4 (3.45%) OSPF
7 3 (2.59%) Intranet
7 3 (2.59%) MPLS
7 3 (2.59%) Spanning Tree
8 2 (1.72%) Network Security
8 2 (1.72%) NFC
8 2 (1.72%) VPN
8 2 (1.72%) Wireshark
9 1 (0.86%) Cisco IOS
9 1 (0.86%) Wireless
Database & Business Intelligence
1 4 (3.45%) Relational Database
2 3 (2.59%) Big Data
2 3 (2.59%) SQL Server
3 2 (1.72%) Data Warehouse
3 2 (1.72%) OLAP
4 1 (0.86%) OLTP
Development Applications
1 4 (3.45%) Axure RP
1 4 (3.45%) JIRA
2 3 (2.59%) Visual Studio
2 3 (2.59%) Visual Studio Team System
3 2 (1.72%) ProtoShare
3 2 (1.72%) webpack
General
1 25 (21.55%) Telecoms
2 21 (18.10%) Finance
3 8 (6.90%) Banking
3 8 (6.90%) Retail
4 6 (5.17%) Electronics
5 4 (3.45%) Advertising
5 4 (3.45%) Back Office
5 4 (3.45%) Billing
6 3 (2.59%) Automotive
7 2 (1.72%) German Language
7 2 (1.72%) Manufacturing
7 2 (1.72%) Music Industry
7 2 (1.72%) Publishing
Job Titles
1 24 (20.69%) Marketing Manager
2 16 (13.79%) Developer
3 9 (7.76%) IT Support
3 9 (7.76%) Senior Manager
4 8 (6.90%) Account Manager
5 7 (6.03%) Designer
6 6 (5.17%) 2nd Line Engineer
6 6 (5.17%) 2nd Line Support
6 6 (5.17%) 2nd Line Support Engineer
6 6 (5.17%) Analyst
6 6 (5.17%) Digital Project Manager
6 6 (5.17%) IT Engineer
6 6 (5.17%) IT Support Engineer
6 6 (5.17%) Product Manager
6 6 (5.17%) Project Manager
6 6 (5.17%) Senior Marketing Manager
6 6 (5.17%) Support Engineer
7 5 (4.31%) Consultant
7 5 (4.31%) Software Developer
7 5 (4.31%) Strategic Account Manager
Libraries, Frameworks & Software Standards
1 26 (22.41%) HTML
2 14 (12.07%) CSS
2 14 (12.07%) HTML5
2 14 (12.07%) Middleware
3 9 (7.76%) HEVC
3 9 (7.76%) PlayReady
4 7 (6.03%) .NET
4 7 (6.03%) ASP.NET
5 6 (5.17%) jQuery
6 5 (4.31%) .NET Framework
6 5 (4.31%) Ajax
6 5 (4.31%) AngularJS
6 5 (4.31%) ATL
6 5 (4.31%) Twitter Bootstrap
6 5 (4.31%) XML
7 4 (3.45%) Dojo
7 4 (3.45%) DOM
8 3 (2.59%) Silverlight
8 3 (2.59%) WSE
8 3 (2.59%) XSLT
Miscellaneous
1 16 (13.79%) Social Media
2 15 (12.93%) IPTV
3 14 (12.07%) STB
4 13 (11.21%) Over-the-Top Content
5 9 (7.76%) MPEG
5 9 (7.76%) User Experience
6 7 (6.03%) Data Centre
7 5 (4.31%) Analytical Skills
7 5 (4.31%) Computer Science
8 4 (3.45%) Client/Server
8 4 (3.45%) Management Information System
8 4 (3.45%) Private Cloud
8 4 (3.45%) Virtual Team
9 2 (1.72%) Chip and PIN
9 2 (1.72%) Data Structures
9 2 (1.72%) Mobile Payment
10 1 (0.86%) e-Learning
10 1 (0.86%) EPoS
10 1 (0.86%) Mobile App
10 1 (0.86%) Smartphone
Operating Systems
1 17 (14.66%) Android
2 16 (13.79%) Linux
3 9 (7.76%) Windows
4 6 (5.17%) Windows Server
4 6 (5.17%) Windows Server 2003
4 6 (5.17%) Windows Server 2008
5 3 (2.59%) Apple iOS
5 3 (2.59%) Mac OS X
Processes & Methodologies
1 18 (15.52%) Product Marketing
2 15 (12.93%) Marketing Strategy
3 14 (12.07%) Business Development
3 14 (12.07%) DRM
4 13 (11.21%) Agile Software Development
4 13 (11.21%) Presales
5 11 (9.48%) Analytics
6 10 (8.62%) Quality Management
7 8 (6.90%) CRM
7 8 (6.90%) Digital Marketing
7 8 (6.90%) Process Management
7 8 (6.90%) Programme Management
7 8 (6.90%) Stakeholder Management
8 7 (6.03%) B2B
8 7 (6.03%) Business Intelligence
8 7 (6.03%) Market Research
8 7 (6.03%) MVC
8 7 (6.03%) Scrum
9 6 (5.17%) Project Management
9 6 (5.17%) Service Delivery
Programming Languages
1 19 (16.38%) JavaScript
2 9 (7.76%) SQL
3 7 (6.03%) Java
4 5 (4.31%) C#
4 5 (4.31%) TypeScript
5 4 (3.45%) T-SQL
6 3 (2.59%) C++
6 3 (2.59%) PHP
6 3 (2.59%) XPath
7 2 (1.72%) Bash Shell
7 2 (1.72%) PowerShell
7 2 (1.72%) Python
8 1 (0.86%) VBA
Qualifications
1 21 (18.10%) Degree
2 10 (8.62%) MBA
3 3 (2.59%) Computer Science Degree
3 3 (2.59%) PMI Certification
3 3 (2.59%) PMP
4 2 (1.72%) APMP
4 2 (1.72%) CCNP
4 2 (1.72%) Cisco Certification
5 1 (0.86%) CCIE
5 1 (0.86%) CCIP
5 1 (0.86%) CISSP
5 1 (0.86%) Master's Degree
Quality Assurance & Compliance
1 4 (3.45%) SLA
2 2 (1.72%) P3O
2 2 (1.72%) PMO
2 2 (1.72%) WAI
3 1 (0.86%) Data Quality
System Software
1 9 (7.76%) Active Directory
2 6 (5.17%) VMware Infrastructure
3 2 (1.72%) Docker
Systems Management
1 2 (1.72%) Ansible
1 2 (1.72%) Opscode Chef
1 2 (1.72%) Perfmon
1 2 (1.72%) Puppet
Vendors
1 13 (11.21%) Cisco
2 9 (7.76%) Apple
2 9 (7.76%) Google
2 9 (7.76%) Humax
2 9 (7.76%) Nagra
2 9 (7.76%) Roku
2 9 (7.76%) Verimatrix
3 6 (5.17%) VMware
4 5 (4.31%) Adobe
4 5 (4.31%) Salesforce.com
5 4 (3.45%) Facebook
5 4 (3.45%) IBM
5 4 (3.45%) Microsoft
5 4 (3.45%) Pega
5 4 (3.45%) webMethods
6 3 (2.59%) Sitecore
6 3 (2.59%) Twitter
7 2 (1.72%) Avid
7 2 (1.72%) Marketo
7 2 (1.72%) Stonesoft
Reading, Berkshire
Austin Fraser
Salary: £40000 - £50000 per annum
Posted: 2 days ago
Reading, Berkshire
Martin & Conley
Salary: £30000 - £35000 per annum + £15K OTE - Uncapped!
Posted: 11 hours ago
Reading, Berkshire
Martin & Conley
Salary: £30000 - £35000 per annum + £15K Uncapped OTE!
Posted: 10 hours ago
Reading, Berkshire
EXCELerate
Salary: Up to £25,000 per annum OTE £40k, Health Insurance, Pension
Posted: 5 days ago
Reading, Berkshire
The Financial Management Centre
Salary: Great Earning Potential
Posted: 19 days ago
Reading
Computer Futures
Salary: £85000 - £95000 per annum + double OTE
Posted: 23 days ago