Period
to 22 November 2017

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in Reading. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 22 November 2017 with a comparison to the same period over the previous 2 years.

Marketing
Berkshire > Reading
6 months to
22 Nov 2017
Same period 2016 Same period 2015
Rank 51 27 33
Rank change year-on-year -24 +6 -7
Permanent jobs citing Marketing 114 273 295
As % of all permanent IT jobs advertised in Reading 4.79% 7.79% 6.45%
As % of the General category 14.07% 18.65% 16.00%
Number of salaries quoted 88 110 177
Reading median annual salary £47,500 £53,750 £50,000
Median salary % change year-on-year -11.63% +7.50% -0.50%
10th Percentile £29,035 £26,475 £27,000
90th Percentile £82,250 £85,125 £82,500
Berkshire median annual salary £45,000 £51,750 £47,500
% change year-on-year -13.04% +8.95% -5.00%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Reading with a requirement for common skills.

All General Skills
Reading
Permanent vacancies with a requirement for common skills 810 1464 1844
As % of all permanent IT jobs advertised in Reading 34.03% 41.79% 40.30%
Number of salaries quoted 575 877 1298
Reading median annual salary £47,500 £50,000 £50,000
Median salary % change year-on-year -5.00% - -4.76%
10th Percentile £28,600 £27,500 £31,250
90th Percentile £78,750 £77,500 £73,750
Berkshire median annual salary £50,000 £50,000 £52,500
% change year-on-year - -4.76% +5.00%

Marketing
Job Vacancy Trend in Reading

Job postings citing Marketing as a percentage of all IT jobs advertised in Reading.

Job vacancy trend for Marketing in Reading

Marketing
Salary Trend in Reading

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing in Reading.

Salary trend for Marketing in Reading

Marketing
Salary Histogram in Reading

The salary distribution of IT jobs citing Marketing in Reading over the 6 months to 22 November 2017.

Salary histogram for Marketing in Reading

For the 6 months to 22 November 2017, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Reading region with a requirement for Marketing.

1 31 (27.19%) Finance
2 27 (23.68%) Telecoms
3 26 (22.81%) Digital Marketing
4 25 (21.93%) Social Media
5 22 (19.30%) Degree
6 20 (17.54%) Product Marketing
6 20 (17.54%) HTML
7 18 (15.79%) Business Intelligence
7 18 (15.79%) B2B
7 18 (15.79%) SaaS
8 17 (14.91%) Product Management
9 16 (14.04%) CRM
10 15 (13.16%) Microsoft
10 15 (13.16%) SAP
10 15 (13.16%) CSS
10 15 (13.16%) Manufacturing
10 15 (13.16%) Programme Management
10 15 (13.16%) Presales
11 14 (12.28%) Retail
11 14 (12.28%) Microsoft PowerPoint
11 14 (12.28%) Business Development
11 14 (12.28%) Electronics
12 13 (11.40%) Computer Science
12 13 (11.40%) Analytical Skills
13 12 (10.53%) JavaScript
14 11 (9.65%) SQL
14 11 (9.65%) Agile Software Development
14 11 (9.65%) Data Centre
15 10 (8.77%) .NET
15 10 (8.77%) Advertising

Marketing
Co-occurring IT Skills in Reading by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 4 (3.51%) CMS
2 2 (1.75%) Magnolia
2 2 (1.75%) WordPress
3 1 (0.88%) Adobe Experience Manager
3 1 (0.88%) Apache
3 1 (0.88%) Confluence
3 1 (0.88%) Drupal
3 1 (0.88%) Sitecore CMS
3 1 (0.88%) Umbraco
Applications
1 14 (12.28%) Microsoft PowerPoint
2 7 (6.14%) Microsoft Excel
3 3 (2.63%) Adobe Illustrator
3 3 (2.63%) MS Visio
3 3 (2.63%) Photoshop
4 1 (0.88%) Microsoft Office
Business Applications
1 4 (3.51%) Eloqua
2 1 (0.88%) Dynamics AX
2 1 (0.88%) Dynamics CRM
2 1 (0.88%) Sage 200
2 1 (0.88%) Sage 500
2 1 (0.88%) Sage X3
2 1 (0.88%) Shopify
2 1 (0.88%) Sprinklr
2 1 (0.88%) WebTrends
Cloud Services
1 18 (15.79%) SaaS
2 6 (5.26%) Microsoft Azure
3 4 (3.51%) Amazon AWS
3 4 (3.51%) Cloud Computing
4 3 (2.63%) Dynamics 365
5 2 (1.75%) Google Analytics
6 1 (0.88%) Adobe Analytics
6 1 (0.88%) Office 365
Communications & Networking
1 9 (7.89%) Internet
2 7 (6.14%) Firewall
3 6 (5.26%) MPLS
4 5 (4.39%) DNS
5 4 (3.51%) Broadband
5 4 (3.51%) Network Security
5 4 (3.51%) TCP/IP
5 4 (3.51%) VPN
6 3 (2.63%) Ethernet
6 3 (2.63%) LAN
6 3 (2.63%) NAS
6 3 (2.63%) SAN
6 3 (2.63%) WAN
7 2 (1.75%) FTP
7 2 (1.75%) HTTP
7 2 (1.75%) IPv6
7 2 (1.75%) Junos
7 2 (1.75%) Multicast
7 2 (1.75%) NX-OS
7 2 (1.75%) WLAN
Database & Business Intelligence
1 9 (7.89%) SQL Server
2 3 (2.63%) NoSQL
2 3 (2.63%) SQL Server Reporting Services
3 2 (1.75%) MySQL
3 2 (1.75%) SQL Server 2016
4 1 (0.88%) Data Warehouse
4 1 (0.88%) Power BI
4 1 (0.88%) SQL Server 2012
4 1 (0.88%) SQL Server Analysis Services
4 1 (0.88%) SQL Server Integration Services
4 1 (0.88%) Star Schema
Development Applications
1 7 (6.14%) Git (software)
2 3 (2.63%) Axure RP
2 3 (2.63%) TeamCity
3 2 (1.75%) JIRA
3 2 (1.75%) ProtoShare
3 2 (1.75%) Subversion
4 1 (0.88%) Bugzilla
4 1 (0.88%) Jenkins
4 1 (0.88%) SQL Server Management Studio (SSMS)
4 1 (0.88%) Team Foundation Server
4 1 (0.88%) Visual Studio
4 1 (0.88%) Visual Studio Team System
General
1 31 (27.19%) Finance
2 27 (23.68%) Telecoms
3 15 (13.16%) Manufacturing
4 14 (12.28%) Electronics
4 14 (12.28%) Retail
5 10 (8.77%) Advertising
6 6 (5.26%) Legal
7 5 (4.39%) German Language
8 3 (2.63%) Music Industry
9 2 (1.75%) Billing
9 2 (1.75%) Brand Awareness
9 2 (1.75%) Multimedia
9 2 (1.75%) Publishing
10 1 (0.88%) Automotive
10 1 (0.88%) Banking
10 1 (0.88%) Financial Institution
10 1 (0.88%) Mandarin Language
Job Titles
1 19 (16.67%) Developer
2 11 (9.65%) Marketing Manager
3 8 (7.02%) Account Manager
3 8 (7.02%) Product Manager
4 6 (5.26%) Administrator
4 6 (5.26%) Consultant
4 6 (5.26%) Development Manager
5 5 (4.39%) Business Manager
5 5 (4.39%) Cloud Consultant
5 5 (4.39%) Delivery Manager
5 5 (4.39%) Front End Developer (Client-Side Developer)
5 5 (4.39%) JavaScript Developer
5 5 (4.39%) Sales Manager
5 5 (4.39%) Service Manager
5 5 (4.39%) Services Delivery Manager
5 5 (4.39%) Software Developer
5 5 (4.39%) Telesales Representative
6 4 (3.51%) Cybersecurity Manager
6 4 (3.51%) Marketing Specialist
6 4 (3.51%) Strategic Account Manager
Libraries, Frameworks & Software Standards
1 20 (17.54%) HTML
2 15 (13.16%) CSS
3 10 (8.77%) .NET
4 6 (5.26%) ASP.NET
4 6 (5.26%) HTML5
5 5 (4.39%) AngularJS
5 5 (4.39%) CSS3
5 5 (4.39%) React
5 5 (4.39%) Sass
6 4 (3.51%) .NET Framework
6 4 (3.51%) Entity Framework
6 4 (3.51%) jQuery
7 3 (2.63%) ASP.NET MVC
7 3 (2.63%) ASP.NET Web API
7 3 (2.63%) KnockoutJS
7 3 (2.63%) Node.js
7 3 (2.63%) RESTful
7 3 (2.63%) Web Services
7 3 (2.63%) XML
7 3 (2.63%) XSL
Miscellaneous
1 25 (21.93%) Social Media
2 13 (11.40%) Analytical Skills
2 13 (11.40%) Computer Science
3 11 (9.65%) Data Centre
4 7 (6.14%) Enterprise Software
5 5 (4.39%) Analytical Mindset
6 4 (3.51%) Driving Licence
6 4 (3.51%) N-Tier
6 4 (3.51%) User Experience
7 3 (2.63%) iPad
7 3 (2.63%) Management Information System
8 2 (1.75%) IPTV
8 2 (1.75%) Linux Command Line
8 2 (1.75%) Mobile App
8 2 (1.75%) STB
8 2 (1.75%) Video Editing
9 1 (0.88%) e-Learning
9 1 (0.88%) Foreign Exchange (FX)
9 1 (0.88%) Greenfield Project
9 1 (0.88%) Hybrid Cloud
Operating Systems
1 8 (7.02%) Linux
2 7 (6.14%) Android
3 6 (5.26%) Windows
4 4 (3.51%) Apple iOS
5 3 (2.63%) Mac OS X
5 3 (2.63%) Red Hat Enterprise Linux
6 2 (1.75%) Windows 10
7 1 (0.88%) CentOS
7 1 (0.88%) Debian
7 1 (0.88%) Ubuntu
7 1 (0.88%) Windows Server
Processes & Methodologies
1 26 (22.81%) Digital Marketing
2 20 (17.54%) Product Marketing
3 18 (15.79%) B2B
3 18 (15.79%) Business Intelligence
4 17 (14.91%) Product Management
5 16 (14.04%) CRM
6 15 (13.16%) Presales
6 15 (13.16%) Programme Management
7 14 (12.28%) Business Development
8 11 (9.65%) Agile Software Development
9 9 (7.89%) ERP
9 9 (7.89%) MVC
9 9 (7.89%) Project Management
10 8 (7.02%) Marketing Strategy
11 7 (6.14%) E-Commerce
11 7 (6.14%) Marketing Automation
12 6 (5.26%) Data Management
12 6 (5.26%) Email Marketing
12 6 (5.26%) Infrastructure Management
12 6 (5.26%) Time Management
Programming Languages
1 12 (10.53%) JavaScript
2 11 (9.65%) SQL
3 7 (6.14%) C#
4 6 (5.26%) T-SQL
5 4 (3.51%) Java
6 3 (2.63%) C++
6 3 (2.63%) PHP
6 3 (2.63%) TypeScript
7 2 (1.75%) Bash Shell
7 2 (1.75%) Python
7 2 (1.75%) Ruby
8 1 (0.88%) C
8 1 (0.88%) Data Analysis Expressions (DAX)
8 1 (0.88%) R
8 1 (0.88%) X++
Qualifications
1 22 (19.30%) Degree
2 8 (7.02%) Computer Science Degree
3 2 (1.75%) Master's Degree
4 1 (0.88%) CFA
4 1 (0.88%) CISSP
4 1 (0.88%) Microsoft Certification
4 1 (0.88%) Numerate Degree
Quality Assurance & Compliance
1 3 (2.63%) SLA
2 2 (1.75%) Data Quality
2 2 (1.75%) WAI
3 1 (0.88%) Actionable Recommendations
3 1 (0.88%) GDPR
3 1 (0.88%) QA
System Software
1 5 (4.39%) Active Directory
2 3 (2.63%) Virtual Machines
2 3 (2.63%) VMware Infrastructure
3 2 (1.75%) NFS
4 1 (0.88%) Docker
4 1 (0.88%) Hyper-V
4 1 (0.88%) KVM
Systems Management
1 4 (3.51%) Ansible
1 4 (3.51%) Puppet
2 3 (2.63%) Nagios
3 1 (0.88%) Opscode Chef
Vendors
1 15 (13.16%) Microsoft
1 15 (13.16%) SAP
2 9 (7.89%) Salesforce.com
3 8 (7.02%) Marketo
4 7 (6.14%) Cisco
5 6 (5.26%) Twitter
6 5 (4.39%) Google
7 4 (3.51%) Juniper
7 4 (3.51%) Pardot
8 3 (2.63%) Huawei
8 3 (2.63%) HubSpot
8 3 (2.63%) Red Hat
8 3 (2.63%) VMware
8 3 (2.63%) Xamarin
9 2 (1.75%) Adobe
9 2 (1.75%) Avid
9 2 (1.75%) F5
9 2 (1.75%) Facebook
9 2 (1.75%) HP
9 2 (1.75%) Tableau