Period
to 23 September 2018

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in Reading. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 23 September 2018 with a comparison to the same period over the previous 2 years.

Marketing
Berkshire > Reading
6 months to
23 Sep 2018
Same period 2017 Same period 2016
Rank 72 65 44
Rank change year-on-year -7 -21 -8
Permanent jobs citing Marketing 74 95 199
As % of all permanent IT jobs advertised in Reading 3.25% 4.01% 5.72%
As % of the General category 12.15% 12.31% 15.41%
Number of salaries quoted 51 72 93
Reading median annual salary £57,500 £48,000 £55,000
Median salary % change year-on-year +19.79% -12.73% +10.00%
10th Percentile £35,000 £33,750 £26,250
90th Percentile £81,500 £86,750 £89,500
Berkshire median annual salary £50,000 £45,000 £50,000
% change year-on-year +11.11% -10.00% +5.26%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Reading with a requirement for common skills.

All General Skills
Reading
Permanent vacancies with a requirement for common skills 609 772 1,291
As % of all permanent IT jobs advertised in Reading 26.76% 32.62% 37.09%
Number of salaries quoted 444 542 818
Reading median annual salary £52,500 £45,250 £50,000
Median salary % change year-on-year +16.02% -9.50% -
10th Percentile £32,000 £30,000 £28,750
90th Percentile £81,500 £80,000 £75,225
Berkshire median annual salary £52,500 £50,000 £50,000
% change year-on-year +5.00% - -4.76%

Marketing
Job Vacancy Trend in Reading

Job postings citing Marketing as a percentage of all IT jobs advertised in Reading.

Job vacancy trend for Marketing in Reading

Marketing
Salary Trend in Reading

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing in Reading.

Salary trend for Marketing in Reading

Marketing
Salary Histogram in Reading

The salary distribution of IT jobs citing Marketing in Reading over the 6 months to 23 September 2018.

Salary histogram for Marketing in Reading

For the 6 months to 23 September 2018, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Reading region with a requirement for Marketing.

1 21 (28.38%) Degree
2 17 (22.97%) Finance
3 16 (21.62%) Telecoms
3 16 (21.62%) Microsoft
4 14 (18.92%) Agile Software Development
4 14 (18.92%) Digital Marketing
4 14 (18.92%) Presales
5 12 (16.22%) Java
5 12 (16.22%) Product Management
6 10 (13.51%) Microsoft Azure
6 10 (13.51%) CRM
6 10 (13.51%) E-Commerce
6 10 (13.51%) Content Management
7 9 (12.16%) Software Engineering
7 9 (12.16%) Python
7 9 (12.16%) Continuous Integration
7 9 (12.16%) High Availability
7 9 (12.16%) Go
8 8 (10.81%) Open Source
8 8 (10.81%) Oracle
8 8 (10.81%) Manufacturing
8 8 (10.81%) Lead Generation
8 8 (10.81%) Problem-Solving
9 7 (9.46%) Docker Swarm
9 7 (9.46%) Terraform
9 7 (9.46%) Consul
9 7 (9.46%) SEO
9 7 (9.46%) Retail
9 7 (9.46%) Ruby
9 7 (9.46%) HTML

Marketing
Co-occurring IT Skills in Reading by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 7 (9.46%) WordPress
2 6 (8.11%) CMS
3 3 (4.05%) OpenStack
3 3 (4.05%) Oracle Workflow
3 3 (4.05%) SharePoint
4 2 (2.70%) Drupal
5 1 (1.35%) Adobe Experience Manager
5 1 (1.35%) ExpressionEngine
5 1 (1.35%) IIS
5 1 (1.35%) Sitecore CMS
Applications
1 7 (9.46%) Microsoft Excel
2 6 (8.11%) Microsoft PowerPoint
3 4 (5.41%) Microsoft Office
4 1 (1.35%) Adobe Illustrator
4 1 (1.35%) Adobe Premiere
4 1 (1.35%) Photoshop
Business Applications
1 7 (9.46%) Eloqua
2 4 (5.41%) Dynamics AX
3 1 (1.35%) Magento
Cloud Services
1 10 (13.51%) Microsoft Azure
2 4 (5.41%) Cloud Computing
2 4 (5.41%) Dynamics 365
3 2 (2.70%) Amazon AWS
3 2 (2.70%) Google Analytics
3 2 (2.70%) SaaS
4 1 (1.35%) Amazon S3
4 1 (1.35%) IaaS
4 1 (1.35%) Office 365
4 1 (1.35%) PaaS
Communications & Networking
1 4 (5.41%) Internet
2 3 (4.05%) VPN
3 2 (2.70%) 3GPP
3 2 (2.70%) Diameter Protocol
3 2 (2.70%) WAN
4 1 (1.35%) 3G
4 1 (1.35%) 4G
4 1 (1.35%) 5G
4 1 (1.35%) LAN
4 1 (1.35%) Structured Cabling
4 1 (1.35%) Unified Communications
4 1 (1.35%) WebEx
4 1 (1.35%) Wireless
Database & Business Intelligence
1 5 (6.76%) MySQL
2 4 (5.41%) SQL Server Reporting Services
3 2 (2.70%) CouchDB
3 2 (2.70%) NoSQL
3 2 (2.70%) RDBMS
3 2 (2.70%) Relational Database
4 1 (1.35%) Amazon DynamoDB
4 1 (1.35%) SQL Server
Development Applications
1 7 (9.46%) Atlassian Bamboo
1 7 (9.46%) Hudson
1 7 (9.46%) Jenkins
1 7 (9.46%) Vagrant
2 2 (2.70%) Git (software)
3 1 (1.35%) Dreamweaver
3 1 (1.35%) Grunt
3 1 (1.35%) gulp
3 1 (1.35%) JIRA
3 1 (1.35%) webpack
General
1 17 (22.97%) Finance
2 16 (21.62%) Telecoms
3 8 (10.81%) Manufacturing
4 7 (9.46%) Retail
5 4 (5.41%) Advertising
6 3 (4.05%) Electronics
6 3 (4.05%) Legal
6 3 (4.05%) Pharmaceutical
7 2 (2.70%) Billing
7 2 (2.70%) Publishing
8 1 (1.35%) German Language
Job Titles
1 13 (17.57%) Consultant
2 7 (9.46%) Azure DevOps
2 7 (9.46%) Azure DevOps Engineer
2 7 (9.46%) Azure Engineer
2 7 (9.46%) Developer
2 7 (9.46%) DevOps Engineer
2 7 (9.46%) Product Manager
3 4 (5.41%) Dynamics AX Consultant
3 4 (5.41%) Functional Consultant
3 4 (5.41%) IT Manager
3 4 (5.41%) Senior Consultant
3 4 (5.41%) Senior Developer
3 4 (5.41%) Support Specialist
4 3 (4.05%) Business Development Manager
4 3 (4.05%) Development Manager
4 3 (4.05%) Graduate
4 3 (4.05%) Operations Manager
4 3 (4.05%) PHP Developer
4 3 (4.05%) Sales Manager
4 3 (4.05%) Senior Manager
Libraries, Frameworks & Software Standards
1 7 (9.46%) HTML
2 6 (8.11%) CSS
3 2 (2.70%) Apache Camel
3 2 (2.70%) Laravel
3 2 (2.70%) REST
4 1 (1.35%) .NET
4 1 (1.35%) ADO.NET
4 1 (1.35%) Angular 2
4 1 (1.35%) AngularJS
4 1 (1.35%) CSS3
4 1 (1.35%) Dapper ORM
4 1 (1.35%) DOM
4 1 (1.35%) KnockoutJS
4 1 (1.35%) LAMP
4 1 (1.35%) React
4 1 (1.35%) RequireJS
4 1 (1.35%) Sass
4 1 (1.35%) Twitter Bootstrap
4 1 (1.35%) Vue.js
4 1 (1.35%) XML
Miscellaneous
1 7 (9.46%) Computer Science
1 7 (9.46%) Data Centre
2 5 (6.76%) Self-Motivation
2 5 (6.76%) Virtual Team
3 4 (5.41%) Social Media
4 3 (4.05%) Analytical Skills
4 3 (4.05%) Blog
4 3 (4.05%) FMCG
5 2 (2.70%) Algorithms
5 2 (2.70%) Enterprise Software
5 2 (2.70%) Management Information System
5 2 (2.70%) Public Cloud
5 2 (2.70%) TM Forum
5 2 (2.70%) User Experience
6 1 (1.35%) Analytical Mindset
6 1 (1.35%) Cyberthreat
6 1 (1.35%) Internet of Things
6 1 (1.35%) N-Tier
6 1 (1.35%) Private Cloud
6 1 (1.35%) Video Editing
Operating Systems
1 4 (5.41%) Linux
2 2 (2.70%) Unix
3 1 (1.35%) Windows
Processes & Methodologies
1 14 (18.92%) Agile Software Development
1 14 (18.92%) Digital Marketing
1 14 (18.92%) Presales
2 12 (16.22%) Product Management
3 10 (13.51%) Content Management
3 10 (13.51%) CRM
3 10 (13.51%) E-Commerce
4 9 (12.16%) Continuous Integration
4 9 (12.16%) High Availability
4 9 (12.16%) Software Engineering
5 8 (10.81%) Lead Generation
5 8 (10.81%) Open Source
5 8 (10.81%) Problem-Solving
6 7 (9.46%) Analytics
6 7 (9.46%) DevOps
6 7 (9.46%) ERP
6 7 (9.46%) SEO
7 6 (8.11%) B2B
7 6 (8.11%) Project Management
8 5 (6.76%) Business Development
Programming Languages
1 12 (16.22%) Java
2 9 (12.16%) Go
2 9 (12.16%) Python
3 7 (9.46%) Ruby
4 6 (8.11%) JavaScript
4 6 (8.11%) SQL
5 3 (4.05%) PHP
6 2 (2.70%) C
6 2 (2.70%) C#
6 2 (2.70%) Cython
7 1 (1.35%) PowerShell
7 1 (1.35%) TypeScript
7 1 (1.35%) VBA
Qualifications
1 21 (28.38%) Degree
2 3 (4.05%) Computer Science Degree
3 2 (2.70%) Numerate Degree
4 1 (1.35%) APMP
4 1 (1.35%) MCP
4 1 (1.35%) Microsoft Certification
Quality Assurance & Compliance
1 4 (5.41%) PMO
2 3 (4.05%) SLA
3 2 (2.70%) QA
System Software
1 7 (9.46%) Docker
2 1 (1.35%) Active Directory
2 1 (1.35%) Hyper-V
2 1 (1.35%) VMware Infrastructure
Systems Management
1 7 (9.46%) Consul
1 7 (9.46%) Docker Swarm
1 7 (9.46%) Kubernetes
1 7 (9.46%) Nagios
1 7 (9.46%) Packer
1 7 (9.46%) Terraform
2 1 (1.35%) SCOM
Vendors
1 16 (21.62%) Microsoft
2 8 (10.81%) Oracle
3 4 (5.41%) Salesforce.com
4 3 (4.05%) Google
4 3 (4.05%) Huawei
4 3 (4.05%) SAP
4 3 (4.05%) VMware
5 2 (2.70%) Adobe
5 2 (2.70%) Dell
5 2 (2.70%) HP
5 2 (2.70%) NetApp
5 2 (2.70%) Red Hat
6 1 (1.35%) BT
6 1 (1.35%) Sitecore