Period
to 5 December 2019

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in Reading. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 5 December 2019 with a comparison to the same period over the previous 2 years.

Marketing
Berkshire > Reading
6 months to
5 Dec 2019
Same period 2018 Same period 2017
Rank 59 49 47
Rank change year-on-year -10 -2 -22
Permanent jobs citing Marketing 107 111 120
As % of all permanent IT jobs advertised in Reading 4.58% 5.25% 4.95%
As % of the General category 13.67% 17.73% 13.68%
Number of salaries quoted 95 92 94
Reading median annual salary £50,000 £46,000 £47,500
Median salary % change year-on-year +8.70% -3.16% -8.65%
10th Percentile £27,500 £30,500 £30,085
90th Percentile £72,500 £81,500 £75,250
Berkshire median annual salary £50,000 £47,500 £45,000
% change year-on-year +5.26% +5.56% -11.33%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Reading with a requirement for common skills.

All General Skills
Reading
Permanent vacancies with a requirement for common skills 783 626 877
As % of all permanent IT jobs advertised in Reading 33.55% 29.60% 36.19%
Number of salaries quoted 559 466 636
Reading median annual salary £57,500 £50,000 £47,500
Median salary % change year-on-year +15.00% +5.26% -5.00%
10th Percentile £32,475 £31,250 £28,500
90th Percentile £88,750 £86,125 £76,250
Berkshire median annual salary £56,500 £52,500 £50,000
% change year-on-year +7.62% +5.00% -

Marketing
Job Vacancy Trend in Reading

Job postings citing Marketing as a percentage of all IT jobs advertised in Reading.

Job vacancy trend for Marketing in Reading

Marketing
Salary Trend in Reading

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing in Reading.

Salary trend for Marketing in Reading

Marketing
Salary Histogram in Reading

The salary distribution of IT jobs citing Marketing in Reading over the 6 months to 5 December 2019.

Salary histogram for Marketing in Reading

For the 6 months to 5 December 2019, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Reading region with a requirement for Marketing.

1 50 (46.73%) Digital Marketing
2 46 (42.99%) Finance
3 41 (38.32%) Business Intelligence
4 39 (36.45%) Telecoms
5 36 (33.64%) Manufacturing
5 36 (33.64%) SAP
6 33 (30.84%) Electronics
6 33 (30.84%) Programme Management
6 33 (30.84%) Public Sector
7 29 (27.10%) Agile Software Development
8 24 (22.43%) SQL
8 24 (22.43%) Python
8 24 (22.43%) User Experience
9 23 (21.50%) Analytics
10 20 (18.69%) Degree
11 18 (16.82%) Problem-Solving
12 15 (14.02%) JIRA
12 15 (14.02%) Node.js
12 15 (14.02%) E-Commerce
12 15 (14.02%) JavaScript
13 14 (13.08%) Google Analytics
13 14 (13.08%) Google
13 14 (13.08%) Analytical Skills
14 13 (12.15%) AngularJS
14 13 (12.15%) Serverless
14 13 (12.15%) Social Media
14 13 (12.15%) Perl
14 13 (12.15%) Java
14 13 (12.15%) Microsoft
14 13 (12.15%) Scrum

Marketing
Co-occurring IT Skills in Reading by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 9 (8.41%) CMS
2 7 (6.54%) Elasticsearch
3 6 (5.61%) Sitefinity
4 5 (4.67%) Apache
4 5 (4.67%) Confluence
5 4 (3.74%) WordPress
6 3 (2.80%) Apache Spark
6 3 (2.80%) MS Exchange
7 2 (1.87%) IBM Domino
8 1 (0.93%) Drupal
8 1 (0.93%) Umbraco
Applications
1 5 (4.67%) Microsoft Excel
1 5 (4.67%) Microsoft PowerPoint
2 2 (1.87%) Microsoft Office
2 2 (1.87%) Photoshop
2 2 (1.87%) Sketch
3 1 (0.93%) Adobe Creative Suite
Business Applications
1 1 (0.93%) Eloqua
Cloud Services
1 14 (13.08%) Google Analytics
2 13 (12.15%) Serverless
3 12 (11.21%) AWS
4 7 (6.54%) GitHub
4 7 (6.54%) npm
5 6 (5.61%) Office 365
5 6 (5.61%) Power Platform
5 6 (5.61%) SaaS
6 5 (4.67%) Amazon Cognito
6 5 (4.67%) AWS CloudFormation
6 5 (4.67%) AWS CodePipeline
6 5 (4.67%) AWS Lambda
6 5 (4.67%) Virtual Private Cloud
7 2 (1.87%) Azure
8 1 (0.93%) Azure Active Directory
8 1 (0.93%) Azure ExpressRoute
8 1 (0.93%) Azure Functions
8 1 (0.93%) IaaS
8 1 (0.93%) PaaS
Communications & Networking
1 6 (5.61%) SSL
2 5 (4.67%) Firewall
3 4 (3.74%) Broadband
4 3 (2.80%) VoIP
5 2 (1.87%) SMTP
6 1 (0.93%) LAN
6 1 (0.93%) Remote Desktop
6 1 (0.93%) Unified Communications
6 1 (0.93%) WAN
Database & Business Intelligence
1 9 (8.41%) Data Mining
1 9 (8.41%) Data Warehouse
1 9 (8.41%) Hadoop
1 9 (8.41%) MySQL
2 8 (7.48%) NoSQL
3 6 (5.61%) Oracle Database
3 6 (5.61%) Power BI
3 6 (5.61%) Relational Database
3 6 (5.61%) SQL Server
4 5 (4.67%) Amazon DynamoDB
4 5 (4.67%) Big Data
4 5 (4.67%) InfluxDB
4 5 (4.67%) MariaDB
4 5 (4.67%) SQL Server Integration Services
5 4 (3.74%) Apache Cassandra
5 4 (3.74%) MongoDB
5 4 (3.74%) MS Access
5 4 (3.74%) Oracle BI EE
6 3 (2.80%) SQL Server Analysis Services
7 2 (1.87%) PostgreSQL
Development Applications
1 15 (14.02%) JIRA
2 7 (6.54%) Jasmine
2 7 (6.54%) Mocha
2 7 (6.54%) webpack
3 6 (5.61%) Git (software)
4 4 (3.74%) Bitbucket
4 4 (3.74%) Subversion
5 2 (1.87%) Axure RP
6 1 (0.93%) Visual Studio
6 1 (0.93%) Visual Studio Team System
General
1 46 (42.99%) Finance
2 39 (36.45%) Telecoms
3 36 (33.64%) Manufacturing
4 33 (30.84%) Electronics
4 33 (30.84%) Public Sector
5 12 (11.21%) Retail
6 5 (4.67%) Advertising
6 5 (4.67%) German Language
7 2 (1.87%) French Language
7 2 (1.87%) Pharmaceutical
8 1 (0.93%) Automotive
8 1 (0.93%) Banking
8 1 (0.93%) Mandarin Language
8 1 (0.93%) Publishing
Job Titles
1 25 (23.36%) Analyst
2 13 (12.15%) Developer
3 9 (8.41%) Consultant
3 9 (8.41%) Support Engineer
4 8 (7.48%) AWS Engineer
4 8 (7.48%) Node.js Developer
5 7 (6.54%) JavaScript Developer
5 7 (6.54%) React Developer
5 7 (6.54%) UI Developer
6 6 (5.61%) Linux Support
7 5 (4.67%) AWS DevOps
7 5 (4.67%) AWS DevOps Engineer
7 5 (4.67%) Business Intelligence Analyst
7 5 (4.67%) Cloud Engineer
7 5 (4.67%) DevOps Engineer
7 5 (4.67%) Marketing Analyst
7 5 (4.67%) Technical Analyst
8 4 (3.74%) Analytics Manager
8 4 (3.74%) Report Analyst
8 4 (3.74%) Trainee Recruitment Consultant
Libraries, Frameworks & Software Standards
1 15 (14.02%) Node.js
2 13 (12.15%) AngularJS
3 11 (10.28%) CSS
4 8 (7.48%) RESTful
5 7 (6.54%) Chai
5 7 (6.54%) Ember.js
5 7 (6.54%) Jest
5 7 (6.54%) JSON
5 7 (6.54%) Material Design
5 7 (6.54%) OAuth
5 7 (6.54%) React
5 7 (6.54%) React Native
5 7 (6.54%) Redux
5 7 (6.54%) Twitter Bootstrap
5 7 (6.54%) Vue.js
6 5 (4.67%) AWS Amplify
6 5 (4.67%) LAMP
7 4 (3.74%) HTML
7 4 (3.74%) Spring
7 4 (3.74%) Spring Cloud
Miscellaneous
1 24 (22.43%) User Experience
2 14 (13.08%) Analytical Skills
3 13 (12.15%) Social Media
4 6 (5.61%) Blog
4 6 (5.61%) Digital Media
5 5 (4.67%) Linux Command Line
6 4 (3.74%) FMCG
6 4 (3.74%) Private Cloud
6 4 (3.74%) Public Cloud
7 3 (2.80%) Algorithms
7 3 (2.80%) Virtual Team
8 2 (1.87%) Driving Licence
8 2 (1.87%) Graphic Design
8 2 (1.87%) Management Information System
8 2 (1.87%) Mobile App
9 1 (0.93%) Animation
9 1 (0.93%) Blackberry
9 1 (0.93%) Photography
9 1 (0.93%) PKI
9 1 (0.93%) PMI
Operating Systems
1 11 (10.28%) Linux
2 10 (9.35%) Unix
3 5 (4.67%) CentOS
3 5 (4.67%) Debian
3 5 (4.67%) Ubuntu
4 4 (3.74%) Windows
5 3 (2.80%) Windows Server
5 3 (2.80%) Windows Server 2012
6 1 (0.93%) Windows 10
Processes & Methodologies
1 50 (46.73%) Digital Marketing
2 41 (38.32%) Business Intelligence
3 33 (30.84%) Programme Management
4 29 (27.10%) Agile Software Development
5 23 (21.50%) Analytics
6 18 (16.82%) Problem-Solving
7 15 (14.02%) E-Commerce
8 13 (12.15%) Scrum
9 12 (11.21%) DevOps
9 12 (11.21%) Lead Generation
10 10 (9.35%) Business Analysis
10 10 (9.35%) Coaching
10 10 (9.35%) Computer Science
10 10 (9.35%) Project Management
11 9 (8.41%) Data Analytics
12 8 (7.48%) Continuous Integration
12 8 (7.48%) Project Delivery
12 8 (7.48%) SEO
12 8 (7.48%) User Stories
13 7 (6.54%) Econometrics
Programming Languages
1 24 (22.43%) Python
1 24 (22.43%) SQL
2 15 (14.02%) JavaScript
3 13 (12.15%) Java
3 13 (12.15%) Perl
4 8 (7.48%) C#
5 7 (6.54%) ES6
5 7 (6.54%) ES7
6 5 (4.67%) Bash Shell
6 5 (4.67%) Go
6 5 (4.67%) PL/SQL
6 5 (4.67%) T-SQL
7 3 (2.80%) Data Analysis Expressions (DAX)
7 3 (2.80%) Shell Script
8 2 (1.87%) R
9 1 (0.93%) C
9 1 (0.93%) PowerShell
Qualifications
1 20 (18.69%) Degree
2 4 (3.74%) SC Cleared
2 4 (3.74%) Security Cleared
3 1 (0.93%) Computer Science Degree
3 1 (0.93%) Master's Degree
3 1 (0.93%) PMI Certification
Quality Assurance & Compliance
1 2 (1.87%) SLA
2 1 (0.93%) QA
System Software
1 5 (4.67%) Active Directory
2 4 (3.74%) Docker
2 4 (3.74%) VMware Infrastructure
3 3 (2.80%) Hyper-V
4 2 (1.87%) Virtual Machines
5 1 (0.93%) BitLocker
5 1 (0.93%) Microsoft App-V
5 1 (0.93%) Virtual Desktop
5 1 (0.93%) XenApp
5 1 (0.93%) XenDesktop
Systems Management
1 5 (4.67%) Ansible
1 5 (4.67%) Terraform
2 1 (0.93%) AirWatch
2 1 (0.93%) Microsoft Data Protection Manager
2 1 (0.93%) Microsoft Intune
2 1 (0.93%) SCDPM
2 1 (0.93%) SCOrch
2 1 (0.93%) SCSM
2 1 (0.93%) SCVMM
Vendors
1 36 (33.64%) SAP
2 14 (13.08%) Google
3 13 (12.15%) Microsoft
4 8 (7.48%) Oracle
5 6 (5.61%) Red Hat
6 5 (4.67%) Tableau
7 4 (3.74%) Cisco
7 4 (3.74%) VMware
8 3 (2.80%) Salesforce.com
9 2 (1.87%) Alteryx
9 2 (1.87%) Blue Prism
9 2 (1.87%) Dataiku
9 2 (1.87%) Informatica
9 2 (1.87%) Lotus
9 2 (1.87%) Pardot
9 2 (1.87%) UiPath
10 1 (0.93%) Facebook
10 1 (0.93%) MobileIron
10 1 (0.93%) Optimizely
10 1 (0.93%) Twitter