Period
to 18 August 2018

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in South Wales. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 18 August 2018 with a comparison to the same period over the previous 2 years.

Marketing
Wales > South Wales
6 months to
18 Aug 2018
Same period 2017 Same period 2016
Rank 53 72 72
Rank change year-on-year +19 0 -35
Permanent jobs citing Marketing 65 45 66
As % of all permanent IT jobs advertised in South Wales 4.46% 2.96% 2.92%
As % of the General category 11.65% 7.36% 7.39%
Number of salaries quoted 55 42 59
South Wales median annual salary £42,500 £45,000 £35,000
Median salary % change year-on-year -5.56% +28.57% -6.67%
10th Percentile £21,100 £21,250 £23,750
90th Percentile £87,500 £61,250 £47,100
Wales median annual salary £42,500 £40,000 £35,000
% change year-on-year +6.25% +14.29% -6.67%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in South Wales with a requirement for common skills.

All General Skills
South Wales
Permanent vacancies with a requirement for common skills 558 611 893
As % of all permanent IT jobs advertised in South Wales 38.25% 40.17% 39.53%
Number of salaries quoted 456 531 757
South Wales median annual salary £42,000 £42,500 £40,000
Median salary % change year-on-year -1.18% +6.25% +6.67%
10th Percentile £25,000 £25,750 £24,500
90th Percentile £62,500 £61,250 £55,650
Wales median annual salary £40,000 £42,500 £40,000
% change year-on-year -5.88% +6.25% +6.67%

Marketing
Job Vacancy Trend in South Wales

Job postings citing Marketing as a percentage of all IT jobs advertised in South Wales.

Job vacancy trend for Marketing in South Wales

Marketing
Salary Trend in South Wales

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing in South Wales.

Salary trend for Marketing in South Wales

Marketing
Salary Histogram in South Wales

The salary distribution of IT jobs citing Marketing in South Wales over the 6 months to 18 August 2018.

Salary histogram for Marketing in South Wales

Marketing
Job Locations in South Wales

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the South Wales region over the 6 months to 18 August 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Cardiff +12 49 £42,500 +6.25% 5
Newport +15 11 £42,500 -19.05% 2
Torfaen - 3 £42,500 - 1
Marketing
Wales

For the 6 months to 18 August 2018, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the South Wales region with a requirement for Marketing.

1 24 (36.92%) Agile Software Development
2 13 (20.00%) Finance
2 13 (20.00%) User Experience
3 11 (16.92%) Analytics
4 10 (15.38%) Problem-Solving
5 9 (13.85%) Digital Marketing
5 9 (13.85%) Games
5 9 (13.85%) Product Management
6 8 (12.31%) User Stories
6 8 (12.31%) Decision-Making
6 8 (12.31%) SEO
6 8 (12.31%) HTML
6 8 (12.31%) UX Design
6 8 (12.31%) Time Management
6 8 (12.31%) CMS
7 7 (10.77%) E-Commerce
7 7 (10.77%) Business Intelligence
7 7 (10.77%) Programme Management
7 7 (10.77%) Telecoms
7 7 (10.77%) Self-Motivation
7 7 (10.77%) Value Proposition
7 7 (10.77%) Analytical Skills
8 6 (9.23%) Driving Licence
8 6 (9.23%) Cybersecurity
8 6 (9.23%) Strategic Thinking
8 6 (9.23%) Legal
8 6 (9.23%) Scrum
8 6 (9.23%) B2B
8 6 (9.23%) CRM
8 6 (9.23%) JavaScript

Marketing
Co-occurring IT Skills in South Wales by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 8 (12.31%) CMS
2 6 (9.23%) WordPress
3 1 (1.54%) Confluence
3 1 (1.54%) Drupal
3 1 (1.54%) SharePoint
3 1 (1.54%) Sitecore CMS
3 1 (1.54%) Umbraco
Applications
1 5 (7.69%) Adobe Creative Suite
2 2 (3.08%) Adobe Illustrator
2 2 (3.08%) Photoshop
3 1 (1.54%) InVision
3 1 (1.54%) Microsoft Excel
Cloud Services
1 5 (7.69%) Google Analytics
2 3 (4.62%) Amazon AWS
2 3 (4.62%) MailChimp
3 2 (3.08%) Amazon CloudWatch
4 1 (1.54%) GitHub
4 1 (1.54%) IaaS
4 1 (1.54%) Microsoft Azure
4 1 (1.54%) PaaS
4 1 (1.54%) SaaS
Communications & Networking
1 1 (1.54%) Internet
Database & Business Intelligence
1 2 (3.08%) Relational Database
2 1 (1.54%) Big Data
2 1 (1.54%) Mixpanel
2 1 (1.54%) MySQL
2 1 (1.54%) Oracle Database
2 1 (1.54%) QlikView
2 1 (1.54%) SQL Server
Development Applications
1 3 (4.62%) JIRA
2 2 (3.08%) Git (software)
3 1 (1.54%) Axure RP
3 1 (1.54%) Selenium
3 1 (1.54%) Subversion
3 1 (1.54%) Team Foundation Server
3 1 (1.54%) Visual Studio
3 1 (1.54%) WebDriver
General
1 13 (20.00%) Finance
2 9 (13.85%) Games
3 7 (10.77%) Telecoms
4 6 (9.23%) Legal
5 5 (7.69%) Publishing
5 5 (7.69%) Retail
6 4 (6.15%) Banking
6 4 (6.15%) Electronics
6 4 (6.15%) Manufacturing
7 2 (3.08%) Advertising
Job Titles
1 10 (15.38%) Product Manager
2 7 (10.77%) Analyst
2 7 (10.77%) Developer
3 6 (9.23%) Designer
3 6 (9.23%) UI Designer
3 6 (9.23%) UI/UX Designer
3 6 (9.23%) UX Designer
4 5 (7.69%) Product Owner
5 4 (6.15%) Cloud Specialist
5 4 (6.15%) Consultant
5 4 (6.15%) Data Centre Specialist
5 4 (6.15%) Digital Product Manager
5 4 (6.15%) Head of IT
5 4 (6.15%) Marketing Analyst
5 4 (6.15%) Presales Specialist
5 4 (6.15%) Recruitment Consultant
5 4 (6.15%) Sales Analyst
5 4 (6.15%) Technical Writer
6 3 (4.62%) Business Analyst
6 3 (4.62%) Senior Manager
Libraries, Frameworks & Software Standards
1 8 (12.31%) HTML
2 6 (9.23%) CSS
3 3 (4.62%) jQuery
4 2 (3.08%) .NET
4 2 (3.08%) ASP.NET
4 2 (3.08%) ASP.NET MVC
4 2 (3.08%) Twitter Bootstrap
5 1 (1.54%) Ajax
5 1 (1.54%) AngularJS
5 1 (1.54%) ASP.NET Web API
5 1 (1.54%) CSS3
5 1 (1.54%) HTML5
5 1 (1.54%) JSON
5 1 (1.54%) Nightwatchjs
5 1 (1.54%) PySpark
5 1 (1.54%) REST
5 1 (1.54%) SOAP
5 1 (1.54%) Spring Boot
5 1 (1.54%) Spring Cloud
5 1 (1.54%) WCF
Miscellaneous
1 13 (20.00%) User Experience
2 7 (10.77%) Analytical Skills
2 7 (10.77%) Self-Motivation
3 6 (9.23%) Driving Licence
3 6 (9.23%) Tandem
4 5 (7.69%) Social Media
5 4 (6.15%) Blog
5 4 (6.15%) Data Centre
5 4 (6.15%) Hybrid Cloud
6 3 (4.62%) Computer Science
7 1 (1.54%) Analytical Mindset
7 1 (1.54%) Cloud Native
7 1 (1.54%) Greenfield Project
7 1 (1.54%) Mainframe
7 1 (1.54%) Private Cloud
7 1 (1.54%) Public Cloud
7 1 (1.54%) Virtual Team
7 1 (1.54%) W3C
Operating Systems
1 2 (3.08%) Linux
1 2 (3.08%) VMS
Processes & Methodologies
1 24 (36.92%) Agile Software Development
2 11 (16.92%) Analytics
3 10 (15.38%) Problem-Solving
4 9 (13.85%) Digital Marketing
4 9 (13.85%) Product Management
5 8 (12.31%) Decision-Making
5 8 (12.31%) SEO
5 8 (12.31%) Time Management
5 8 (12.31%) User Stories
5 8 (12.31%) UX Design
6 7 (10.77%) Business Intelligence
6 7 (10.77%) E-Commerce
6 7 (10.77%) Programme Management
6 7 (10.77%) Value Proposition
7 6 (9.23%) B2B
7 6 (9.23%) Content Management
7 6 (9.23%) CRM
7 6 (9.23%) Market Research
7 6 (9.23%) Scrum
7 6 (9.23%) Strategic Thinking
Programming Languages
1 6 (9.23%) JavaScript
2 5 (7.69%) C
2 5 (7.69%) Python
2 5 (7.69%) SQL
3 2 (3.08%) C#
3 2 (3.08%) Java
4 1 (1.54%) C++
4 1 (1.54%) PHP
Qualifications
1 5 (7.69%) Degree
Quality Assurance & Compliance
1 2 (3.08%) QA
2 1 (1.54%) WAI
System Software
1 2 (3.08%) iptables
1 2 (3.08%) Virtual Servers
Systems Management
1 2 (3.08%) Kubernetes
Vendors
1 5 (7.69%) Adobe
1 5 (7.69%) Google
2 4 (6.15%) Salesforce.com
2 4 (6.15%) SAP
2 4 (6.15%) Tableau
3 2 (3.08%) Microsoft
4 1 (1.54%) Oracle
4 1 (1.54%) Sitecore